SafetyPay
SafetyPay is a non-card payment platform enabling online merchants to accept cash, bank transfers, and local methods across 16 Latin American countries via the region's largest bank network. Subsidiary of Paysafe Group.
- Company typePrivate
- Founded2007
- HeadquartersMiami Beach, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What SafetyPay does
SafetyPay is a non-card payment platform that enables online merchants to accept cash payments, bank transfers, and local payment methods from consumers across 16 Latin American countries. The company operates what it describes as the largest bank and cash collection network in the region, providing access to 380+ bank partners and over 180,000 cash collection points through a single API integration. Headquartered in Miami Beach, Florida, SafetyPay was founded in 2007 and currently operates as a subsidiary of Paysafe Group, a multinational payments company. The platform's primary value proposition is enabling merchants to serve unbanked and underbanked Latin American consumers who lack access to credit or debit cards, while offering merchants zero chargeback exposure through an architecture that never collects, sees, or stores consumer financial information.
The SafetyPay platform supports a range of local payment methods including Boleto Bancário (which represents approximately 30% of Brazilian e-commerce payments), Pix (Brazilian instant payments), bank transfers, and cash payments at physical collection points. Key technical features include real-time payment confirmation with a 300-millisecond response time, support for 1.2 million monthly transactions, and multi-currency cross-border settlement. The platform offers multiple integration paths: a proprietary API for direct merchant integration, Express Integration for lightweight merchant use, and Call Center Integration for sales-assisted transactions. Its Brazilian operating entity, SafetyPay Brasil Instituição de Pagamento LTDA, holds an electronic money issuer authorization from Brazil's Central Bank (BCB). The company has expanded its product surface with a Payouts solution for mass B2B payments, initially launched in Mexico with planned expansion to Peru, Colombia, and Chile.
SafetyPay generates revenue through transaction processing fees charged to merchants, with pricing customized by transaction volume and integration type rather than publicly disclosed. Distribution occurs through direct API integration, partnerships with major payment service providers (Worldpay, Ingenico, Adyen, EPG, PPRO, MundiPagg), and a self-serve merchant portal. Named enterprise customers include Decolar.com, GOL Linhas Aéreas, adidas Peru, inCruises International, and cloud-gaming provider Boosteroid. The company employs 51-100 people and has raised approximately $32.8 million in disclosed funding across four rounds, with strategic backing from the International Finance Corporation (IFC), a World Bank Group institution.
SafetyPay firmographics
Firmographics- Name
- SafetyPay
- Legal name
- SafetyPay Brasil Instituição de Pagamento LTDA
- Website
- https://safetypay.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SafetyPay is a non-card payment platform enabling online merchants to accept cash, bank transfers, and local methods across 16 Latin American countries via the region's largest bank network. Subsidiary of Paysafe Group.
- Ownership category
- akta.pro rank
SafetyPay industry classification
Industry- Product category
- Alternative Online Payment Processing
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA)
- akta.pro secondary industries
- Cross-border Payments & FX for E-commerce (CRAFALAF), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF), A2A Fraud, Risk & Authentication (FSAMAFAI)
Keywords
Where SafetyPay is headquartered
LocationHeadquarters
- HQ city
- Miami Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SafetyPay business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Transaction Processing Fees: SafetyPay charges merchants a fee for each transaction processed through its network of banks and cash collection points. The network supports bank transfers, cash payments, and local payment methods (e.g., Boleto Bancario, Pix) across 16 Latin American countries. Cross-border transactions are processed with competitive cross-border fees. The company also offers global multi-currency settlement to merchants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Quote-based / Not publicly disclosed |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
SafetyPay product offering
Product offeringCore offering
SafetyPay is a non-card online payment platform that enables e-commerce merchants to accept cash payments, bank transfers, and local payment methods (Boleto Bancário, Pix, etc.) from consumers in 16 Latin American countries via a single API integration to the SafetyPay Payment Network. The platform spans 380+ bank partners and 180,000+ cash collection points, supports cross-border transactions with local-currency settlement, and processes 1.2 million monthly transactions with a 300-millisecond response time. The architecture includes Payouts for mass business payments and is regulated by Brazil's Central Bank (BCB) as an electronic money issuer.
Product overview
SafetyPay is a non-card payment platform offering alternative payment solutions for e-commerce merchants. The core SafetyPay Payment Platform enables online cash payments, bank transfers, and cross-border transactions through the largest bank and cash collection network in Latin America (380+ banks, 180,000+ collection points across 16 countries). The platform architecture consists of the core payment platform with integrated modules including Payouts (bulk payments), Express Integration, Call Center Integration, and various local payment methods (Boleto Bancário, Pix, SPEI). The API enables direct merchant integration, while the Merchant Portal provides transaction management and reconciliation capabilities. All solutions share common infrastructure for fraud prevention and real-time payment confirmation.
Differentiator
Problem solved
Functional benefit
Products and services
- SafetyPay Payment Platform Non-card payment method and alternative payment solution enabling online cash payments, bank transfers, and cross-border transactions across 16 Latin American countries, accessible via a single API integration to the SafetyPay Payment Network of 380+ banks and 180,000+ cash collection points.
- Payouts Bulk payment solution for businesses to streamline mass payments to clients, suppliers, merchants, and employees, initially launched in Mexico using SafetyPay funds or a Prepaid model, with expansion into Peru, Colombia, and Chile.
- Cash Payment Network Largest cash collection network in Latin America with 180,000+ collection points enabling shoppers to pay for online purchases via cash at designated locations while the merchant receives real-time online confirmation.
- Bank Transfer Non-card bank transfer payment method enabling shoppers to pay in local currency with settlement in the country and currency of the merchant's choice, and supporting cross-border bank transfers with competitive cross-border fees.
- Boleto Bancário Brazilian local payment method that can be paid at ATMs, bank branches, internet banking, post offices, lottery agents, and supermarkets until its due date, accounting for roughly 30% of e-commerce payments in Brazil.
- Pix Brazilian instant payment method integrated into SafetyPay's network that enables near-instant transaction processing for Brazilian consumers across e-commerce and subscription use cases.
- Express Integration Hosted integration method where, once the shopper selects a payment method, navigation opens a SafetyPay Express window providing payment instructions — implementation depth depends on the level of development desired by the merchant.
- Call Center Integration Standalone web application for sales channels that enables call center representatives to provide payment instructions to shoppers via email or SMS, generate sales tokens to help finalize purchases, and send payment reminders before token expiration.
- SafetyPay API Developer API that allows merchants to manage integration directly with SafetyPay's platform, enabling connection to bank transfers, cash payments, and local payment methods across the SafetyPay Payment Network with documentation hosted at developers.safetypay.com.
- Merchant Portal Merchant portal for managing the SafetyPay integration, accessing transaction information for reconciliation, handling refunds management, and administering payouts — available in English, Portuguese, and Spanish.
Quantifiable outcome
- Within three months of partnership with Decolar.com, sales reached R$22 million using SafetyPay.
- +4 more outcomes
Companies that use SafetyPay
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
SafetyPay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability1 record
Feature9 records
SafetyPay partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- FuturePay Global LimitedcoreFuturePay Global Limited integrated SafetyPay into its global payments platform, enabling merchants to access local payment methods across Latin America including bank transfers through 175+ banking partners in nine countries, eCash solutions, and Pix for Brazil. The partnership aims to reduce checkout friction, increase customer conversions, and support merchant growth in the Latin American market.
- PPROminorPPRO partners with SafetyPay to help payment service providers and their merchants boost conversion with customers in Latin America. The partnership enables PPRO to fulfill its mission in the LatAm region through SafetyPay's local payment method coverage.
- IATAminorIATA is listed as a partner, with SafetyPay serving airline merchants with non-card payment acceptance. IATA recognition signals SafetyPay's relevance to the global airline industry.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
SafetyPay competitors and assessment
Company assessmentDirect peers
- dLocal: dLocal is a cross-border payments platform focused on emerging markets, particularly Latin America, enabling global merchants to accept local payment methods. Directly comparable to SafetyPay's cross-border e-commerce use case and target merchant base across LatAm.
- EBANX: EBANX is a Latin American payment processor offering local payment methods (including Boleto and Pix) to global merchants entering the region. Highly comparable in product scope (cross-border LatAm e-commerce payments) and merchant target market to SafetyPay.
- PPRO: PPRO aggregates local payment methods globally for PSPs and merchants, with a LatAm focus including partnerships with SafetyPay itself. Comparable as a local-payment-method aggregator competing for the same cross-border merchant use case.
Broad incumbents
- PayU: PayU is a global payment gateway with a strong presence in Latin America, offering local payment methods and merchant acquiring across multiple emerging markets. Overlaps with SafetyPay in LatAm merchant payment acceptance but operates across a much broader portfolio including lending.
- Mercado Pago: Mercado Pago is the payment arm of Mercado Libre, dominant in Latin American online checkout, offline QR payments, and credit. Comparable to SafetyPay in serving LatAm e-commerce with alternative methods, though embedded within a larger e-commerce ecosystem.
- PagSeguro/PagBank: PagSeguro is a major Brazilian payment processor and digital bank offering merchant acquiring, Boleto, Pix, and credit. Comparable to SafetyPay in serving LatAm e-commerce and cash/bank-transfer acceptance, but with broader financial services scope.
- Stripe: Stripe is a global payment platform progressively expanding local payment method coverage in Latin America (Pix, Boleto, OXXO). Comparable to SafetyPay at the API-merchant-payment-gateway layer, though not specializing exclusively in unbanked/cash flows.
Emerging players
- Kushki: Kushki is a LatAm-focused payment infrastructure provider offering online checkout, local payment methods, and payouts across multiple LatAm countries. Direct overlap with SafetyPay on merchant payment gateway and cross-border acceptance.
- Conductor/QI Tech: QI Tech (formerly Conductor) is a Brazilian payment institution offering APIs for payment processing, banking-as-a-service, and Pix-based flows. Comparable to SafetyPay's Brazil-focused bank-transfer and instant-payment capabilities.
- Conekta: Conekta is a Mexican online payment processor offering card and alternative payment methods (OXXO, SPEI, Boleto) to merchants. Comparable to SafetyPay in offering bank-transfer and cash-based payment options in LatAm.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SafetyPay social profiles
Digital presenceSafetyPay compliance and trust
Trust signalCompliance1 record
SafetyPay financial estimates
Financial estimateRevenue estimate
Valuation estimate
SafetyPay leadership team
Management profileNumber of profiles
Profiles3 records
SafetyPay funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SafetyPay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SafetyPay
What does SafetyPay do?
SafetyPay is a non-card online payment platform that enables e-commerce merchants to accept cash payments, bank transfers, and local payment methods (Boleto Bancário, Pix, etc.) from consumers in 16 Latin American countries via a single API integration to the SafetyPay Payment Network. The platform spans 380+ bank partners and 180,000+ cash collection points, supports cross-border transactions with local-currency settlement, and processes 1.2 million monthly transactions with a 300-millisecond response time. The architecture includes Payouts for mass business payments and is regulated by Brazil's Central Bank (BCB) as an electronic money issuer.
Is SafetyPay a public or private company?
SafetyPay is a private company. It is classified as corporate owned and is currently operating.
When was SafetyPay founded?
SafetyPay was founded in 2007. It employs 51 to 100 people.
Where is SafetyPay based?
SafetyPay is headquartered in Miami Beach, United States, in the North America region.
How does SafetyPay make money?
One revenue line is on record: transaction Processing Fees.
Who are SafetyPay's main competitors?
Direct peers on record are dLocal, EBANX and PPRO. Broad incumbents are PayU, Mercado Pago, PagSeguro/PagBank and Stripe. Emerging players are Kushki, Conductor/QI Tech and Conekta.
Does SafetyPay have an API?
Yes. SafetyPay exposes a public API. Developer documentation is at developers.safetypay.com/password.
What industry is SafetyPay in?
SafetyPay's product category is Alternative Online Payment Processing. Its primary akta.pro industry code is FSAMACAA, Merchant Payment Gateways (API/Hosted Checkout), with a secondary code of CRAFALAF, Cross-border Payments & FX for E-commerce. Its NAICS code is 522320 and its SIC code is 6199.