What Desantis Breindel does

DeSantis Breindel is a privately held B2B brand strategy and design agency founded in 2002 and headquartered in New York City. The firm specializes exclusively in helping B2B companies navigate major business transitions—including mergers, acquisitions, spinoffs, IPOs, and broader evolutions—offering an integrated portfolio of six disciplines: Research, Brand Strategy, Communications, Design, Culture, and Experience. It operates as a pure professional services firm with no proprietary technology platform; output is delivered through senior-led project teams that shape positioning, narrative, visual identity, internal culture programs, and audience experiences for enterprise clients.

The agency serves enterprise B2B clients across sectors including financial services (Neuberger Berman), healthcare RCM (R1 RCM), energy (Enerflex), manufacturing (Gibraltar Industries, Prospiant), life sciences (Precision AQ), supply chain (e2open, Miebach), real estate (The Davis Companies), engineering (Thornton Tomasetti), and law (Brownstein Hyatt Farber Schreck). Engagements are project-based with disclosed budget tiers ranging from under $100,000 to over $1,000,000 and durations of one to twelve-plus months, sourced through a website contact intake and relationship-driven business development led by co-CEOs Dru DeSantis and Howard Breindel. The firm is a member of the Gravity Global network, which extends its international reach through partner referrals.

The firm has operated for over two decades, accumulated more than 80 industry awards, and lists roughly 26 team members organized around strategists, writers, designers, and experience-makers. Revenue, headcount growth rates, and ownership structure beyond the two co-founders are not publicly disclosed; the firm has no disclosed institutional investors, no parent company, and no funding rounds on record.

Name

Desantis Breindel

Legal name

DeSantis Breindel Inc

Website

https://desantisbreindel.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

DeSantis Breindel is a New York-based B2B brand strategy and design agency founded in 2002, serving enterprise clients through mergers, acquisitions, spinoffs, IPOs, and business evolutions across financial services, healthcare, industrial, and professional services sectors.

Ownership category

akta.pro rank

Product category

Brand Strategy & Design Consulting

NAICS

Advertising Agencies (541810), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM)

akta.pro secondary industries

Integrated Full-Service Creative Agencies (MPAAAAAA), B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• B2B brand strategy
• Brand identity design
• Merger and acquisition branding
• Corporate rebranding services
• Brand consulting agency

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Brand Strategy and Branding Services: Professional services engagement model for B2B branding consulting. Projects typically range from under $100,000 to over $1,000,000, with engagements spanning research, brand strategy, communications, design, culture, and experience design services. Engagement timelines range from under 1 month to 12+ months based on project scope.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

DeSantis Breindel is a B2B branding agency that partners with company leaders, founders, and investors during major business transitions (M&A, spinoffs, IPOs, exits, early-stage growth, next-stage evolutions) to deliver integrated brand strategy, research, communications, design, culture, and experience services. Engagements are project-based professional services engagements that align brand strategy with business strategy to create clarity, stakeholder alignment, and enduring enterprise value.

Product overview

DeSantis Breindel is a B2B branding agency offering a unified portfolio of professional services organized around six interconnected disciplines: Research, Brand Strategy, Communications, Design, Culture, and Experience. These service offerings work together as an integrated brand-building methodology, where research informs strategy, which guides communications and design, while culture work strengthens internal alignment and experience design ensures consistent audience interactions across all touchpoints.

Differentiator

Problem solved

Functional benefit

Products and services

• Research Discovering insights to inform critical decisions and measure brand performance, using qualitative and quantitative research methodologies to understand audience perceptions and market positioning for B2B companies.
• Brand Strategy Defining who the client is and what makes them different in people's hearts and minds, including positioning, purpose, and narrative development for B2B organizations.
• Communications Articulating what the client says and how they consistently say it across all channels, including messaging frameworks and voice guidelines for B2B brands.
• Design Crafting visual identity systems including logos, colors, typography, graphic styles, photography, and illustrations that set B2B clients apart.
• Culture Strengthening brand and business from the inside out through internal branding, employee engagement, and organizational alignment initiatives.
• Experience Building meaningful interactions for every audience across every journey, including digital experiences, brand environments, and touchpoint design.

Quantifiable outcome

• 40% increase in website traffic after Brownstein brand launch
• +5 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Gravity GlobalcoreStrategic or Co-development PartnerDeSantis Breindel is a member of Gravity Global, an international network of like-minded B2B branding partners. This membership enables the firm to work with clients across countries and disciplines, extending their reach globally while maintaining specialized B2B focus. The partnership provides access to international referral opportunities and cross-border collaboration capabilities.

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Lippincott: Lippincott is a corporate brand and design consultancy serving Fortune 500 and large enterprises through brand strategy, identity, and experience work — a direct, similarly sized competitor to DeSantis Breindel's B2B transition-led engagement model.
• Siegel+Gale: Siegel+Gale is a global brand strategy and design firm focused on simplicity-driven branding for enterprise and B2B clients, competing for the same strategic branding engagements as DeSantis Breindel across financial services, healthcare, and industrial verticals.
• Interbrand: Interbrand is a global brand consultancy offering strategy, naming, identity, and brand valuation services. It is one of the largest direct competitors in B2B and corporate brand strategy, including M&A and rebranding mandates.
• Landor & Fitch: Landor & Fitch is a large global brand consulting and design firm serving enterprise clients across strategy, identity, and experience — directly comparable in scale and service mix to DeSantis Breindel's integrated offerings.
• Prophet: Prophet is a brand and marketing consultancy combining brand strategy with growth and customer experience work for enterprise B2B clients, including M&A and transformation contexts that overlap DeSantis Breindel's sweet spot.
• FutureBrand: FutureBrand is a global brand consultancy working across strategy, design, and experience for enterprise clients, with significant practice in corporate rebranding and B2B transformation that competes for similar mandates.
• MetaDesign: MetaDesign is an international brand and design consultancy delivering brand strategy, identity systems, and digital brand experiences for global enterprises, overlapping directly with DeSantis Breindel's integrated creative and strategy capabilities.
• CBX (Corporate Brand Experts): CBX is a management consulting firm focused on brand and pricing strategy for retailers and consumer-facing enterprises, with comparable B2B strategy-led engagement structures to DeSantis Breindel.

Broad incumbents

• Hornall Anderson (part of Brand Union / Wunderman Thompson Brand): Brand Union (now part of WPP) is a global network of brand strategy and design agencies serving large enterprises with integrated branding mandates — a broader incumbent competitor in the same space as DeSantis Breindel.

Emerging players

• Rokkan: Rokkan is a digital brand and experience agency serving enterprise and B2B clients with strategy, design, and digital experience work — an emerging competitor in the integrated B2B branding space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/desantis-breindel
• Xx.com/DB_b2b

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Desantis Breindel