BlueLabel
BlueLabel is a digital product and AI consulting agency that designs and implements custom multi-agent AI solutions, RAG applications, and conversational AI for mid-market and enterprise clients, delivered via its proprietary SPRINT Framework.
- Company typePrivate
- Founded2010
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What BlueLabel does
BlueLabel is a digital product and AI consulting agency headquartered in New York City with additional offices in San Francisco and Seattle. Founded in 2010 as a mobile app development firm, the company has repositioned into a specialized agentic AI development partner serving mid-market and enterprise clients. The firm reports 75+ global team members, over 300 products launched, and 30+ industry awards across its history, including the Clutch #1 AI Consultant ranking in 2025 and three consecutive Financial Times Fastest Growing Companies in the Americas listings (2022-2024).
The company's core offering is a portfolio of AI services spanning AI strategy development, multi-agent AI workflow implementation, Retrieval-Augmented Generation (RAG) AI development, conversational AI, AI product development, and data and LLM engineering. Its proprietary BlueLabel SPRINT Framework provides a structured 4-8 week pilot-to-deployment methodology with a stated 90-day ROI promise. The technology stack is anchored by partnerships with OpenAI, Microsoft Copilot, AWS, Amazon Bedrock, and LangChain, and is applied across production deployments including MapLine.AI (real estate due diligence), B.O.S.S. Blueprint Builder (retirement planning), and various enterprise mobile and web platforms. The firm also retains its original mobile app development practice covering iOS, Android, and React Native with supporting services including design sprints and Clover POS integrations.
BlueLabel operates on a professional services, project-based revenue model with custom enterprise pricing and multi-year engagement structures. The go-to-market is consultation-led direct enterprise sales targeting mid-market and enterprise buyers across diverse verticals including healthcare (Mayo Clinic), media and finance (Bloomberg, iHeartMedia, Time), technology (Microsoft, Google/Sidewalk Labs, Chegg), manufacturing (Koch), retail and logistics (Brink's), and consumer products (Consumer Reports). Leadership includes Co-Founder and Chief Architect Bobby Gill, who leads the AI/ML practice, and additional partners covering product and client solutions.
BlueLabel firmographics
Firmographics- Name
- BlueLabel
- Legal name
- BlueLabel
- Website
- https://bluelabellabs.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- BlueLabel is a digital product and AI consulting agency that designs and implements custom multi-agent AI solutions, RAG applications, and conversational AI for mid-market and enterprise clients, delivered via its proprietary SPRINT Framework.
- Ownership category
- akta.pro rank
BlueLabel industry classification
Industry- Product category
- AI Consulting and Digital Product Development Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Other Computer Related Services (541519)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
- akta.pro secondary industries
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Model Development & Training Platforms (AutoML, Notebooks, Feature Stores) (HDAEANAB)
Keywords
Where BlueLabel is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
BlueLabel business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- AI Strategy & Consulting Services: AI strategy development engagements where BlueLabel helps enterprises identify the highest-impact applications of AI, prioritize use cases, and build comprehensive AI roadmaps.
- AI Agent Workflow Implementation: Implementation of autonomous AI agents to automate complex workflows and deliver innovative experiences for enterprise clients, working as an embedded team.
- AI Product Development: End-to-end AI product development from strategy through deployment, utilizing BlueLabel's award-winning product development process on scalable architectures.
- Data & LLM Engineering: Architecture of data pipelines that ingest, integrate, and clean data from multiple sources to power accurate and effective AI models for enterprise applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise AI Engagement |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
BlueLabel product offering
Product offeringCore offering
BlueLabel is an award-winning digital product and AI consulting agency that designs, develops, and deploys custom multi-agent AI solutions, RAG-powered applications, conversational AI, and end-to-end mobile apps for mid-market and enterprise clients. It operates as an embedded AI team, leveraging its proprietary BlueLabel SPRINT Framework to identify, pilot, and scale practical GenAI solutions in 4–8 weeks with a 90-day ROI promise.
Product overview
BlueLabel is an award-winning digital product agency offering a dual focus on Agentic AI Development services and comprehensive mobile app development. The core AI offering consists of their Agentic AI Development service powered by the proprietary BlueLabel SPRINT™ Framework, which provides end-to-end AI strategy, implementation, and deployment with a 90-day ROI promise. Supporting AI modules include RAG AI Development for knowledge retrieval, Conversational AI for customer interactions, Data & LLM Engineering for data pipeline architecture, and AI Product Development for scalable AI-powered products. The mobile app development practice covers iOS, Android, and React Native development with supporting services including Design Sprints for product validation, Clover POS app development for retail clients, and ongoing post-launch support. The portfolio includes client projects such as Hyer (on-demand labor marketplace), BLUbeem (retail cash management with POS integration), Bloomberg News app, and various AI-powered solutions for real estate and financial services.
Differentiator
Problem solved
Functional benefit
Products and services
- Agentic AI Development Full-cycle service from strategy to deployment that designs and implements custom multi-agent AI solutions for mid-market and enterprise clients, driving operational efficiency in complex scenarios beyond the limits of off-the-shelf tools.
- BlueLabel SPRINT Framework Proprietary AI implementation methodology that enables organizations to identify, prioritize, and pilot practical GenAI solutions through a structured 4–8 week sprint, with a 90-day ROI promise.
- AI Strategy Development Consulting service that helps organizations prioritize the highest-impact applications of AI and build comprehensive AI roadmaps aligned with business objectives.
- RAG AI Development Retrieval-Augmented Generation development service building applications that combine knowledge retrieval with LLM generation to deliver fast, high-quality AI insights from proprietary data sources.
- Conversational AI Development of personalized, brand-enhancing conversational interfaces that integrate with business systems to deliver data-driven customer interactions and experiences.
- Data & LLM Engineering Architectural service for building data pipelines that ingest, integrate, and clean data from multiple sources to power accurate and effective AI models.
- AI Product Development End-to-end product development service using BlueLabel's award-winning process to build AI-powered digital products on scalable architectures.
- Mobile App Development Services End-to-end iOS and Android mobile app development including product strategy, UX/UI design, development, and post-launch support, specializing in React Native, native iOS (Swift), Kotlin, and cross-platform solutions.
- Design Sprint Services Remote Design Sprint workshops based on the Google Ventures framework, conducted over 2–3 weeks to validate and fine-tune product concepts through rapid prototyping and user feedback.
- Clover POS App Development Specialized point-of-sale app development for Clover POS systems, including custom tablet apps and integration with Clover and Square POS infrastructure for retail clients.
Quantifiable outcome
- Reduced due diligence time from days to minutes
- +5 more outcomes
Companies that use BlueLabel
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
BlueLabel technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability8 records
Feature4 records
BlueLabel partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- OpenAIcoreTechnology partnership for AI model integration. BlueLabel utilizes OpenAI models as part of their AI development stack, enabling advanced generative AI capabilities for enterprise clients.
- Microsoft CopilotcoreTechnology partnership integrating Microsoft Copilot capabilities into BlueLabel's AI solutions for enterprise clients.
- AWScoreInfrastructure partnership using Amazon Web Services for cloud deployment of AI solutions. AWS logo is featured on BlueLabel's technology partners section.
- Amazon BedrockcoreTechnology partnership leveraging Amazon Bedrock for building and scaling AI applications.
- LangChaincoreTechnology partnership using LangChain framework for building LLM-powered applications. BlueLabel has authored technical articles about using LangChain for RAG implementations.
- StripecorePayment processing integration for Hyer app. Stripe enables instant fund release once gigs are completed in the on-demand labor marketplace.
- TwiliocoreSMS communication integration for the Hyer on-demand labor platform, enabling communication between businesses and gig workers.
- ChekrcoreBackground check integration for Hyer's onboarding process. Chekr's web API enables seamless background verification within the mobile app.
- ClovercorePOS system integration for BLUbeem app by Brink's. BlueLabel developed Clover App and iOS/Android tablet apps. Data orchestrator manages API calls for Clover POS.
Scale indicators13 records
Recent moves6 records
Expansion highlights5 records
BlueLabel competitors and assessment
Company assessmentBroad incumbents
- Slalom: Slalom is a large technology and AI consulting firm with a strong strategy-to-delivery model serving mid-market and enterprise clients across North America. It is comparable to BlueLabel in target buyer, embedded delivery model, and emphasis on AI transformation services, but operates at significantly greater scale.
- Thoughtworks: Thoughtworks is a global technology consultancy specializing in software engineering, AI/ML, and digital product development. It overlaps with BlueLabel on custom generative AI builds, RAG implementations, and enterprise product delivery for sophisticated buyers.
- Accenture (Accenture Song / AI services): Accenture is the largest global professional services firm with deep AI transformation, generative AI, and agentic AI practices. It competes with BlueLabel on enterprise AI consulting and implementation, though at vastly greater scale and global footprint.
- Deloitte Digital (Deloitte AI): Deloitte Digital is a major AI consulting practice within Deloitte targeting enterprise AI strategy, implementation, and managed services. It competes with BlueLabel on enterprise GenAI engagements and has been a Webby Award contender alongside BlueLabel on UI/UX projects.
Direct peers
- LeewayHertz: LeewayHertz is an AI development agency delivering generative AI, agentic AI, and enterprise AI solutions. It directly competes with BlueLabel on custom multi-agent AI builds, RAG applications, and AI product development for mid-market and enterprise clients.
- ITRex Group: ITRex Group is an AI/ML consulting and software engineering firm building custom AI solutions, data pipelines, and generative AI applications. It is comparable to BlueLabel on AI engineering services, model integration, and enterprise delivery model.
- Markovate: Markovate is an AI development agency focused on generative AI, agentic AI, and custom AI product development for enterprises. It overlaps directly with BlueLabel on agentic AI workflow implementation and AI product engineering engagements.
- Vention: Vention is a custom software and AI development firm serving enterprise clients across industries. It overlaps with BlueLabel on AI engineering services, custom product development, and embedded team delivery for mid-market and enterprise clients.
- InData Labs: InData Labs is an AI consulting and development company specializing in machine learning, generative AI, and data engineering. It is comparable to BlueLabel on data & LLM engineering and custom AI solution development.
- Hatchworks AI: Hatchworks AI is an AI-native consultancy building generative AI and data solutions for enterprise clients. It directly competes with BlueLabel on AI strategy, custom GenAI builds, and embedded delivery for mid-market and enterprise buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BlueLabel social profiles
Digital presenceBlueLabel financial estimates
Financial estimateRevenue estimate
Valuation estimate
BlueLabel leadership team
Management profileNumber of profiles
Profiles4 records
BlueLabel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BlueLabel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BlueLabel
What does BlueLabel do?
BlueLabel is an award-winning digital product and AI consulting agency that designs, develops, and deploys custom multi-agent AI solutions, RAG-powered applications, conversational AI, and end-to-end mobile apps for mid-market and enterprise clients. It operates as an embedded AI team, leveraging its proprietary BlueLabel SPRINT Framework to identify, pilot, and scale practical GenAI solutions in 4–8 weeks with a 90-day ROI promise.
Is BlueLabel a public or private company?
BlueLabel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BlueLabel founded?
BlueLabel was founded in 2010. It employs 51 to 100 people.
Where is BlueLabel based?
BlueLabel is headquartered in New York, United States, in the North America region.
How does BlueLabel make money?
Four revenue lines are on record. AI Strategy & Consulting Services are the primary driver. The others are AI Agent Workflow Implementation, AI Product Development and data & LLM Engineering.
Who are BlueLabel's main competitors?
Broad incumbents on record are Slalom, Thoughtworks, Accenture (Accenture Song / AI services) and Deloitte Digital (Deloitte AI). Direct peers are LeewayHertz, ITRex Group, Markovate, Vention, InData Labs and Hatchworks AI.
Does BlueLabel have an API?
No public API is recorded for BlueLabel.
What industry is BlueLabel in?
BlueLabel's product category is AI Consulting and Digital Product Development Services. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI). Its NAICS code is 541511 and its SIC code is 8742.