Pembroke Cricket Club

What Pembroke Cricket Club does

Pembroke Cricket Club is a private members' cricket and social club founded in 1868 and based at Sydney Parade, Park Avenue, Dublin 4 (D04 C9Y3), Ireland. The club operates 6 Men's teams, 3 Women's teams, and a youth pathway spanning the Foxes mixed 6-9 programme through U11, U13, U15, U17, and U19 boys and girls squads, competing in Cricket Leinster leagues and cups under affiliation with Cricket Ireland and Cricket Leinster.

Its core offering is structured annual playing and non-playing memberships across 14 tiers, with adult playing fees of €360 (Male) and €200 (Female), family bundles up to €590, student, youth, social, and pavilion categories, and a discounted first-season rate for new female players. Revenue is generated from recurring membership subscriptions, on-site bar operations (managed via a Pembroke app and bar-card top-ups), and a venue-hire business covering weddings, corporate events, birthday parties, Tag Rugby competitions, training days, and Dublin Horse Show parking across the club's 4+ acre grounds. Distribution is regional (Dublin), with self-serve online subscriptions via Payzone, direct event enquiries, and live home-match streaming on YouTube (@PembrokeCricketLive).

The underlying technology footprint is light and operational rather than product-led: Payzone for payments, Smart Club Cloud for member and bar-account management, YouTube for broadcast, and a Squarespace-hosted website. The club is governed by an elected volunteer committee (President Charlie Kavanagh, Chairman Barry Tucker, Secretary Kevin Ryan, Treasurer Robbie Brophy) with a safeguarding structure including a Designated Liaison Person (Mary Sharp) and Chief Children's Officer (Bill Whaley).

Name

Pembroke Cricket Club

Legal name

Pembroke Cricket Club

Website

https://cricket.ie

Company type

Private

Founded year

1868

Operating status

Operating

Headcount range

101–250 employees

Short description

Pembroke Cricket Club is a Dublin 4-based private cricket club (founded 1868) offering annual playing and social memberships, a youth-to-senior cricket pathway, and venue-hire services across 4+ acres. It serves male, female, youth, and family cricket participants alongside event clients and bar patrons.

Ownership category

akta.pro rank

Product category

Sports Club Services

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Club Sports Programs (EDALAIAB), Sport-Specific Amateur Leagues & Circuits (Non-Professional) (MPAKACAJ)

Keywords

• Cricket club memberships
• Youth cricket programs
• Sports venue hire
• Cricket coaching services
• Sporting club facilities

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Membership Subscriptions: Annual membership fees from playing and non-playing members including families, students, and youth categories. Fees are charged annually and can be paid online through Payzone, bank transfer, standing order, or at the club bar.
2. Venue Hire and Events: The club generates revenue from hosting events including Dublin Horse Show parking, corporate team outings, Tag Rugby competitions, wedding receptions, birthday parties, and training days. They offer indoor and outdoor facilities with over 4 acres of green space.
3. Club Bar Operations: Revenue from bar sales with members able to manage accounts and top up bar cards through the Pembroke app. Full access to bar facilities included with membership categories.

Pricing tiers

Distribution channels4 records

Marketing channels4 records

Core offering

Pembroke Cricket Club is a private sports club that sells annual cricket playing and non-playing memberships (male, female, student, youth, family, pavilion, and social tiers) and provides access to cricket leagues, youth development programs, clubhouse and bar facilities. Beyond membership-driven cricket operations, the club also rents its 4-acre Dublin 4 grounds and clubhouse for private events including weddings, corporate functions, Tag Rugby competitions, birthday parties, and Dublin Horse Show parking.

Product overview

Pembroke Cricket Club is a sports club offering cricket playing opportunities and venue/event hosting services. The club operates as a unified offering with cricket teams and membership as the core product, supplemented by event venue rental services. The club maintains 6 Men's teams, 3 Women's teams, and youth teams (boys and girls from U9s to U19s), along with a venue that hosts Dublin Horse Show parking and various private events including birthday parties, corporate outings, Tag Rugby competitions, and wedding receptions.

Differentiator

Problem solved

Functional benefit

Products and services

• Cricket Playing Membership Annual paid membership granting access to play in Cricket Leinster competitions across senior (6 Men's, 3 Women's) and youth squads, with tiered pricing: Male Player €360, Female Player €200, Family Male €590, Family Female €440, students €170–€230, youth €80–€170. Includes access to bar and clubhouse facilities.
• Youth Cricket Programs Structured cricket development programs for children and teenagers including Foxes (mixed 6–9 year olds), boys' youth teams (U11, U13, U15, U17, U19), and girls' youth teams, with training and matches across the season under Cricket Leinster rules.
• Venue and Event Hosting Event venue rental service at the club's Sydney Parade, Dublin 4 grounds covering over 4 acres of green space, offering indoor and outdoor facilities for weddings, corporate team outings, birthday parties, Tag Rugby competitions, training days, and Dublin Horse Show parking. Enquiries handled through the Bar/Events manager.
• Non-Playing Memberships Annual non-playing memberships providing access to the club's social and bar facilities without cricket participation, including Pavilion Member (€160, with voting rights), Social Member (€90, bar and pavilion access but no gym or voting rights), and Pavilion Member & Family (€400, including youth family members), plus the Friends of Monkstown & Pembroke Social Associate Membership (€100) granting reciprocal social access.
• Club Bar Operations On-premises club bar providing drinks and social facilities for members, with account management and bar-card top-ups handled through the Pembroke app powered by Smart Club Cloud. Cash and card payments accepted at the bar.

Quantifiable outcome

• 9 players on Irish International squads in 2025 (6 Men's, 3 Women's)
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Cricket IrelandcoreStrategic or Co-development PartnerPembroke CC is affiliated to Cricket Ireland and abides by all regulations in place. The club has provided players to Irish international teams at all levels.
• Cricket LeinstercoreStrategic or Co-development PartnerPembroke CC is affiliated to Cricket Leinster and participates in their competitions. The club's 6 Men's teams and 3 Women's teams compete in Leinster competitions. Cricket Leinster registration fees apply to members.
• CJK EngineeringminorGTM or Marketing PartnerSponsor of Pembroke Cricket Club, logo displayed on club website.
• Ed SportsminorGTM or Marketing PartnerSponsor of Pembroke Cricket Club, logo displayed on club website.
• GM By ChoiceminorGTM or Marketing PartnerSponsor of Pembroke Cricket Club, logo displayed on club website.
• Dublin Horse Show / RDSminorStrategic or Co-development PartnerPembroke Cricket Club offers parking facilities for the Dublin Horse Show 2026, providing secure parking with pedestrian access to Wilfield Road and Sandymount Avenue.
• Friends of Monkstown & PembrokeminorStrategic or Co-development PartnerInter-Club Social Associate Membership available, where members of either club receive non-playing, non-voting social associate membership of the other club at no additional cost.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Hills Cricket Club: Milltown-based Dublin cricket club participating in Leinster cricket with men's, women's, and youth sections. Directly competes with Pembroke for players, members, and competitive honors in the same league system.
• Malahide Cricket Club: Dublin Northside cricket club that also fields multiple men's, women's, and youth teams in Leinster competitions. Malahide has invested heavily in facilities and youth development, making it a directly comparable peer on operations, scale, and competitive positioning.
• Railway Union Cricket Club: Established Dublin cricket club with multi-team men's, women's, and youth setups. Comparable to Pembroke on club scale, league participation, and community membership model.
• North County Cricket Club: Dublin-based cricket club operating in Leinster cricket with similar multi-team structure. Represents another like-for-like peer for club-scale operations and competitive positioning.
• Clontarf Cricket Club: Another leading Dublin-based cricket club competing in Leinster competitions. Clontarf operates multiple men's, women's, and youth teams in the same league structure as Pembroke and represents the closest direct competitive comparable for membership, facilities, and team performance.

Broad incumbents

• Marylebone Cricket Club (Lord's): The global custodian of cricket's laws and owner of Lord's Cricket Ground. Comparable to Pembroke as a private members' cricket club with venue hosting, heritage status, and international player pipeline, though at vastly greater scale.

Regional players

• Instonians Cricket Club: Belfast-based cricket club with strong history and multi-team structure competing in Northern Irish cricket. Comparable to Pembroke on club model and community focus, but operates in a different regional cricket jurisdiction.
• Cork County Cricket Club: One of the oldest cricket clubs in Ireland, based in Munster. Comparable on heritage, multi-team structure, and club governance model, but operates in a different geographic region from Pembroke.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@PembrokeCricketLive
• Xx.com/pembrokecricket
• Facebookfacebook.com/PembrokeCricketClub
• LinkedInlinkedin.com/company/pembroke-cricket-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pembroke Cricket Club