Sierra Pacific Mortgage
Sierra Pacific Mortgage is a U.S. wholesale residential mortgage lender originating loans through mortgage broker partnerships across 48 states plus D.C., acquired by Union Home Mortgage in September 2025 and serving first-time homebuyers and broker partners with a full suite of agency, government, and non-QM products.
- Company typePrivate
- Founded1986
- HeadquartersFolsom, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Sierra Pacific Mortgage does
Sierra Pacific Mortgage is a U.S. wholesale residential mortgage lender founded in 1986 and headquartered in Folsom, California. The company originates mortgage loans through a broker partnership channel, targeting independent mortgage brokers and first-time homebuyers across the country. Its core product portfolio spans agency-conforming products (Conventional, FHA, VA, USDA), Refinancing, Rehab, New Home Construction loans, and a Home Equity Line of Credit (HELOC), supplemented by the Union Home Insurance agency and digital tools including mortgage and refinance calculators. Revenue is generated primarily through transaction fees on loan originations that are subsequently sold into the secondary mortgage market.
In September 2025, Sierra Pacific Mortgage's origination assets were acquired by Union Home Mortgage, an Ohio-based independent mortgage banker operating in 48 U.S. states plus D.C. (NMLS #2229). The acquisition integrated Sierra Pacific Mortgage's wholesale operations into Union Home Mortgage's technology platform, and the wholesale team achieved its best funding month in five years in December 2025, attributed to improved pricing competitiveness, broker communication, and operational support. Post-acquisition product expansion includes the UHM Platinum non-qualified mortgage (non-QM) suite launched in October 2025, which targets borrowers who do not qualify under standard agency guidelines, and the scaled 1% Down Payment Program for first-time homebuyers.
The business operates on a sales-led, wholesale go-to-market model. Mortgage brokers are the primary distribution channel, with branch locations (e.g., Savannah, Georgia) providing localized loan officer support. Marketing is driven through Union Home Mortgage's digital channels: website content, social media presence on Facebook, Twitter, Instagram, and LinkedIn, blog resources, and an online branch/loan officer locator. Leadership includes founder/owner Jan Coffrini, CFO Curtis Dair, and COO Suzy Lindblom. Sierra Pacific Mortgage no longer operates as an independent entity and functions as the wholesale origination channel within Union Home Mortgage's broader residential lending platform.
Sierra Pacific Mortgage firmographics
Firmographics- Name
- Sierra Pacific Mortgage
- Legal name
- Sierra Pacific Mortgage
- Website
- https://sierrapacificmortgage.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Acquired
- Headcount range
- 1,001–5,000 employees
- Short description
- Sierra Pacific Mortgage is a U.S. wholesale residential mortgage lender originating loans through mortgage broker partnerships across 48 states plus D.C., acquired by Union Home Mortgage in September 2025 and serving first-time homebuyers and broker partners with a full suite of agency, government, and non-QM products.
- Ownership category
- akta.pro rank
Sierra Pacific Mortgage industry classification
Industry- Product category
- Residential Mortgage Lending
- NAICS
- Nondepository Credit Intermediation (5222)
- SIC
- Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Jumbo & Portfolio Wholesale Lending (FSALACAF)
- akta.pro secondary industry
- Mortgage Loan Sales & Aggregation (Correspondent/Conduit Aggregators) (FSALAFAD)
Keywords
Where Sierra Pacific Mortgage is headquartered
LocationHeadquarters
- HQ city
- Folsom
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sierra Pacific Mortgage business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Wholesale Mortgage Lending: Mortgage originations through broker partnerships and wholesale channels, generating revenue from origination fees and loan sales into the secondary mortgage market
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Standard mortgage lending - rates not publicly disclosed |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Sierra Pacific Mortgage product offering
Product offeringCore offering
Sierra Pacific Mortgage provides wholesale residential mortgage lending services through broker partnerships across the United States. The company originates purchase and refinance mortgage loans, including conforming, government-backed (FHA, VA, USDA), and non-qualified mortgage (non-QM) products, and distributes them through a wholesale broker channel integrated with Union Home Mortgage following the September 2025 acquisition.
Product overview
Union Home Mortgage (which acquired Sierra Pacific Mortgage's origination assets in September 2025) operates a unified mortgage lending platform offering a comprehensive suite of residential mortgage products. The portfolio includes core loan products (Conventional, FHA, VA, USDA, Refinancing, Rehab, and New Home Construction loans) complemented by specialized offerings like the UHM Platinum non-QM suite and the 1% Down Payment Program for first-time buyers. Additional services include Union Home Insurance, a Home Equity Line of Credit, and digital tools including mortgage and refinance calculators. The company also provides online account management through its servicing portal.
Differentiator
Problem solved
Functional benefit
Products and services
- Conventional Loans Standard mortgage products conforming to Fannie Mae/Freddie Mac guidelines, including fixed-rate and adjustable-rate options for qualified borrowers seeking home purchase or refinance financing.
- FHA Loans Federal Housing Administration insured mortgages with lower down payment requirements and more flexible qualification criteria, targeted at first-time homebuyers and borrowers who may not qualify for conventional financing.
- VA Loans Veterans Affairs backed mortgage products offering favorable terms including no down payment and competitive rates, designed for eligible service members and veterans seeking home purchase financing.
- USDA Loans United States Department of Agriculture rural development loans featuring 100% financing for eligible properties in qualified rural and suburban areas, aimed at low- and moderate-income borrowers in designated areas.
- Refinancing Mortgage refinancing options allowing existing homeowners to replace their current loan with a new one, potentially securing lower rates, adjusting loan terms, or accessing home equity.
- Rehab Loans Renovation financing products combining purchase or refinance with funds for home improvements, suited for buyers of fixer-upper properties or homeowners financing major repairs.
- New Home Construction Loans Construction-to-permanent financing covering both the building phase and the permanent mortgage for newly constructed homes, enabling borrowers to finance construction with a single loan closing.
- Union Home Insurance Home insurance products and services offered alongside mortgage origination to provide bundled property coverage for homeowners obtaining financing through the company.
- 1% Down Payment Program
Companies that use Sierra Pacific Mortgage
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Sierra Pacific Mortgage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sierra Pacific Mortgage partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Sierra Pacific Mortgage competitors and assessment
Company assessmentDirect peers
- United Wholesale Mortgage (UWM): The largest U.S. wholesale mortgage lender, operating a broker-channel-only model. Direct comparable to Sierra Pacific/UHM on origination channel, target customer (mortgage brokers), and revenue model (transaction-fee origination and secondary-market loan sales).
- loanDepot: Operates a wholesale division (ldwholesale) targeting mortgage brokers alongside its retail and partner channels. Direct comparable to Sierra Pacific/UHM on broker-channel origination, pricing-driven broker competition, and secondary-market loan sale model.
- Homepoint: Wholesale and correspondent mortgage lender serving independent mortgage brokers. Comparable to Sierra Pacific/UHM on broker-channel GTM, secondary-market loan sale revenue model, and national-scale origination platform.
- Planet Home Lending: National mortgage lender with strong wholesale and correspondent channels. Comparable to Sierra Pacific/UHM on broker-channel focus, multi-channel product suite including non-QM and renovation, and relationship-driven broker engagement.
- Rocket Pro TPO: The wholesale lending division of Rocket Mortgage, serving independent mortgage brokers nationwide. Highly comparable to Sierra Pacific/UHM on broker-channel GTM, multi-state licensing footprint, and broad product mix including non-QM offerings.
Broad incumbents
- NewRez (Rithm Capital): Multi-channel U.S. mortgage originator (retail, wholesale, correspondent) owned by Rithm Capital. Comparable on broker-channel origination, agency and non-QM product offering, and capital-markets-driven operating model.
- Caliber Home Loans: Large-scale U.S. mortgage originator with retail, wholesale, and correspondent channels. Comparable to Sierra Pacific/UHM on multi-channel origination, agency and non-QM product breadth, and national footprint, though broader in scope.
- PennyMac Loan Services: Large mortgage originator and servicer with correspondent and broker-direct channels. Comparable to Sierra Pacific/UHM on wholesale/correspondent origination, secondary-market execution, and product breadth including non-QM via subsidiaries.
Regional players
- Guild Mortgage: U.S. mortgage lender with retail and wholesale operations across many states. Comparable to Sierra Pacific/UHM on multi-channel origination and product breadth, though with greater retail-bias weighting.
- Fairway Independent Mortgage: Large retail-and-wholesale U.S. mortgage lender with branch-driven and broker-referral origination. Comparable to Sierra Pacific/UHM on residential product suite, broker partnerships, and nationwide footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Sierra Pacific Mortgage social profiles
Digital presenceSierra Pacific Mortgage compliance and trust
Trust signalCompliance1 record
Sierra Pacific Mortgage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sierra Pacific Mortgage leadership team
Management profileNumber of profiles
Profiles3 records
Sierra Pacific Mortgage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sierra Pacific Mortgage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sierra Pacific Mortgage
What does Sierra Pacific Mortgage do?
Sierra Pacific Mortgage provides wholesale residential mortgage lending services through broker partnerships across the United States. The company originates purchase and refinance mortgage loans, including conforming, government-backed (FHA, VA, USDA), and non-qualified mortgage (non-QM) products, and distributes them through a wholesale broker channel integrated with Union Home Mortgage following the September 2025 acquisition.
Is Sierra Pacific Mortgage a public or private company?
Sierra Pacific Mortgage is a private company. It is classified as corporate owned and is currently acquired.
When was Sierra Pacific Mortgage founded?
Sierra Pacific Mortgage was founded in 1986. It employs 1,001 to 5,000 people.
Where is Sierra Pacific Mortgage based?
Sierra Pacific Mortgage is headquartered in Folsom, United States, in the North America region.
How does Sierra Pacific Mortgage make money?
One revenue line is on record: wholesale Mortgage Lending.
Who are Sierra Pacific Mortgage's main competitors?
Direct peers on record are United Wholesale Mortgage (UWM), loanDepot, Homepoint, Planet Home Lending and Rocket Pro TPO. Broad incumbents are NewRez (Rithm Capital), Caliber Home Loans and PennyMac Loan Services. Regional players are Guild Mortgage and Fairway Independent Mortgage.
Does Sierra Pacific Mortgage have an API?
No public API is recorded for Sierra Pacific Mortgage.
What industry is Sierra Pacific Mortgage in?
Sierra Pacific Mortgage's product category is Residential Mortgage Lending. Its primary akta.pro industry code is FSALACAF, Jumbo & Portfolio Wholesale Lending, with a secondary code of FSALAFAD, Mortgage Loan Sales & Aggregation (Correspondent/Conduit Aggregators). Its NAICS code is 5222 and its SIC code is 6162.