Parkman
Parkman is a Swedish parking operator running 50+ facilities nationwide with a camera-based Autopay license-plate-recognition system, Park46 contract management platform, event parking at major arenas, and EV charging integration.
- Company typePrivate
- Founded2010
- HeadquartersTäby, Sweden
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Parkman does
Parkman i Sverige AB is a privately held Swedish parking operator founded in 2010, headquartered in Täby. The company runs 50+ parking facilities across major Swedish cities including Stockholm, Gothenburg, Malmö, Norrköping, Jönköping, Uppsala, Västerås, Karlstad, Solna, and Helsingborg, anchored by high-traffic sites at Westfield Mall of Scandinavia (3,900 spaces), Westfield Täby Centrum, Nordstan, Mobilia Köpcentrum, Sheraton Stockholm, Technopolis Kista, Strawberry Arena, and the Globen Arena Complex (Avicii Arena, Hovet, Annexet, 3Arena). Parkman also operates taxi remote services at Arlanda and Bromma airports.
The company's core technology is Autopay, a camera-based automatic license plate recognition (ALPR) system that reads vehicle registration plates at entry and exit points, eliminating physical barriers or paper tickets. Multiple payment methods are supported including automatic debit, 48-hour pay-later, app payment via EasyPark/Parkster/Parkamo, and invoicing, with a service fee of 4.95 SEK per Autopay transaction. Contract parking is managed through the Park46 platform (which replaced PhonePark in April 2023), using BankID identity verification and Scrive-based digital contract signing. The product line also includes Event Parking pre-booking for arena venues and Autopay Park & Charge, combining parking payment with EV charging station access.
Parkman operates a hybrid B2B/B2C business model. Revenue derives from five streams: visitor parking transaction fees, monthly contract parking subscriptions (760–3,316 SEK depending on space type), event parking pre-bookings at premium fixed prices (200–300 SEK per session), Autopay service fees, and invoice fees (49–59 SEK). On the B2B side, Parkman sells parking management solutions to property owners and managers via direct outreach through its website. On the consumer side, end drivers access facilities directly with support from third-party parking app integrations. The company employs 11–50 people and received the Branchvinnare 2026 industry award from Svenska ISI in February 2026.
Parkman firmographics
Firmographics- Name
- Parkman
- Legal name
- Parkman i Sverige AB
- Website
- https://parkman.nu
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Parkman is a Swedish parking operator running 50+ facilities nationwide with a camera-based Autopay license-plate-recognition system, Park46 contract management platform, event parking at major arenas, and EV charging integration.
- Ownership category
- akta.pro rank
Parkman industry classification
Industry- Product category
- Parking Management Services
- NAICS
- Parking Lots and Garages (812930), Parking Lots and Garages (81293)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Parking Facility Operations (Garages, Lots, On-/Off-Street) (BPABAKAA)
- akta.pro secondary industries
- Event Parking & Traffic Management (BPABAKAF), Parking Asset Management & Facility Services (Cleaning, Security, Staffing, Maintenance) (TLAJAIAG)
Keywords
Where Parkman is headquartered
LocationHeadquarters
- HQ city
- Täby
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Parkman business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Visitor Parking Fees: Parkman charges visitors hourly or daily parking fees at their facilities. Fees vary by location and time, with free parking periods at many facilities. Revenue is calculated based on parking duration tracked by the Autopay camera system.
- Contract/Rental Parking: Monthly rental agreements for reserved and unreserved parking spaces for both private individuals and businesses. Property owners manage contracts through Park46 platform.
- Autopay Service Fee: Service fee of 4.95 SEK per parking transaction when using automatic payment or pay-within-48-hours options through Autopay.io.
- Invoice Fee: Invoice fee of up to 59 SEK per invoice when customers do not pay through other payment methods.
- Event Parking: Pre-booked event parking at premium rates for concerts, sports events at Strawberry Arena and Globen venues. Fixed prices for guaranteed spaces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Visitor Parking - Hourly/Daily Rates |
| Subscription | Monthly | Contract Parking - Monthly Rental |
| Usage-based | Pay-as-you-go | Autopay Service Fee |
| Transaction based/ take rate | Pay-as-you-go | Invoice Payment Fee |
| Usage-based | Pay-as-you-go | Event Parking - Pre-booked |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels4 records
Parkman product offering
Product offeringCore offering
Parkman i Sverige AB operates more than 50 public and event parking facilities across Sweden and delivers the Autopay camera-based automatic license plate recognition system that enables barrier-free entry, exit, and payment. The company provides hourly visitor parking, monthly contract parking managed through the Park46 platform, pre-booked event parking at Strawberry Arena and the Globen-area arenas, EV charging via Park & Charge, and TaxiRemote operations at Arlanda and Bromma airports, serving both individual drivers and commercial property owners.
Product overview
Parkman operates as a personal parking company offering a portfolio of parking solutions across Sweden. The core offering centers on the Autopay camera-based parking system, which automatically reads license plates to track parking duration without barriers or tickets. Supporting this is Park46, a rental management platform for monthly parking contracts. The product range includes event pre-booking services at major venues like Strawberry Arena and Globen-area arenas, visitor parking with flexible hourly rates, contract parking for businesses and individuals, EV charging integration through Park & Charge, and taxi remote services at Stockholm airports. The company serves both end customers seeking parking and property owners requiring parking management solutions.
Differentiator
Problem solved
Functional benefit
Brands
- Autopay: Camera-based parking system where registration plates are recorded by cameras at entry and exit, eliminating the need for physical parking tickets.
- Park46
Products and services
- Autopay Camera-based parking system that automatically reads vehicle license plates at entry and exit points, eliminating physical tickets or barriers. Supports automatic debit, pay-within-48-hours, app payment, and invoice payment options. Available to drivers at Autopay-enabled Parkman facilities.
- Park46 Self-service platform for managing parking space rentals, contracts, permits, BankID identity verification, and monthly invoices. Used by property owners and tenants to handle monthly parking agreements online.
- Event Parking Pre-booking Pre-booking service that guarantees a parking spot at fixed prices for concerts and sports events at Strawberry Arena and the Globen-area arenas. Includes on-site parking attendants during major events. Targeted at event attendees.
- TaxiRemote
Quantifiable outcome
- Service fee of only 4.95 SEK per parking transaction for Autopay users
- +1 more outcomes
Companies that use Parkman
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Parkman technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature3 records
Parkman partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- EasyParkcoreEasyPark app integration allows Parkman customers to pay for parking through the EasyPark platform. Parkman facilities use EasyPark zone codes for app-based parking sessions.
- ParkstercoreParkster app integration provides additional payment option for Parkman parking. Parkman facilities use Parkster zone codes for app-based parking sessions.
- Park46corePark46 is Parkman's partner platform for rental management. Customers use BankID verification through Park46 to sign parking rental agreements. Park46 replaced the previous PhonePark system.
- AutopaycoreAutopay is the camera-based parking system used by Parkman. Cameras read vehicle registration plates at entry and exit to track parking time automatically. The system enables barrier-free parking with multiple payment options.
- Westfield (Shopping Centers)majorParkman provides parking management for Westfield Mall of Scandinavia and Westfield Täby Centrum. These are major shopping center partnerships with extensive parking facilities.
- Strawberry Arena and Globen Venue PartnersmajorParkman provides dedicated event parking services for Strawberry Arena (Friends Arena), Avicii Arena, Hovet, Annexet, and 3Arena. Includes pre-booking systems and on-site parking attendants during major events.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Parkman competitors and assessment
Company assessmentDirect peers
- Parkster: Swedish parking app focused on private and commercial parking across the Nordics, integrated into Parkman facilities as a payment option and competing head-to-head for the same end-user parking transactions.
- EasyPark: Pan-Nordic parking app and operator that is both a payment integration partner for Parkman and a direct rival offering app-based parking, contract parking, and operator services across the same Swedish cities.
- Aimo Park: Nordic parking facility operator and mobility services provider operating Swedish parking assets, contract parking, and EV charging in competition with Parkman's commercial portfolio.
- EuroPark: Swedish parking operator running garages and lots in Stockholm and other Nordic cities, offering visitor, contract, and event parking services that directly overlap with Parkman's core Swedish operations.
Broad incumbents
- Indigo (formerly VINCI Park): Global parking and urban mobility operator with European footprint, competing for shopping center and commercial parking management mandates comparable to Parkman's Westfield and Nordstan contracts.
- Q-Park: Major European parking operator with Nordic presence offering facility management, EV charging, and digital parking services comparable to Parkman's contract and visitor offerings.
- APCOA Parking: Europe's largest parking operator managing 1.8M+ spaces across 13 countries; competes with Parkman for property-owner management contracts and sets the benchmark for modern barrier-free parking technology.
Emerging players
- ParkBee: European digital parking platform monetizing underused private garages via an app, addressing the same tenant/property-owner demand for monetized parking spaces as Parkman's Park46 platform.
- JustPark: UK-based parking marketplace connecting drivers to bookable spaces; analogous to Parkman's combination of pre-booked event parking and contract parking through Park46 in a single platform.
- SpotHero: North American parking marketplace providing pre-booked event and contract parking via app; comparable to Parkman's event pre-booking module and Park46 contract offering from a product-model perspective.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Parkman social profiles
Digital presenceParkman compliance and trust
Trust signalCompliance1 record
Parkman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Parkman leadership team
Management profileNumber of profiles
Parkman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Parkman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Parkman
What does Parkman do?
Parkman i Sverige AB operates more than 50 public and event parking facilities across Sweden and delivers the Autopay camera-based automatic license plate recognition system that enables barrier-free entry, exit, and payment. The company provides hourly visitor parking, monthly contract parking managed through the Park46 platform, pre-booked event parking at Strawberry Arena and the Globen-area arenas, EV charging via Park & Charge, and TaxiRemote operations at Arlanda and Bromma airports, serving both individual drivers and commercial property owners.
Is Parkman a public or private company?
Parkman is a private company. It is classified as unknown and is currently operating.
When was Parkman founded?
Parkman was founded in 2010. It employs 11 to 50 people.
Where is Parkman based?
Parkman is headquartered in Täby, Sweden, in the Europe region.
How does Parkman make money?
Five revenue lines are on record. Visitor Parking Fees are the primary driver. The others are contract/Rental Parking, autopay Service Fee, invoice Fee and event Parking.
Who are Parkman's main competitors?
Direct peers on record are Parkster, EasyPark, Aimo Park and EuroPark. Broad incumbents are Indigo (formerly VINCI Park), Q-Park and APCOA Parking. Emerging players are ParkBee, JustPark and SpotHero.
Does Parkman have an API?
No public API is recorded for Parkman.
What industry is Parkman in?
Parkman's product category is Parking Management Services. Its primary akta.pro industry code is BPABAKAA, Parking Facility Operations (Garages, Lots, On-/Off-Street), with a secondary code of BPABAKAF, Event Parking & Traffic Management. Its NAICS code is 812930 and its SIC code is 7500.