Private Division
Private Division is a Take-Two Interactive publishing label that partners with independent studios to release single-player video games across Steam, PlayStation, Xbox, Nintendo, Epic, and Netflix storefronts.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Private Division does
Private Division is a video game publishing label of Take-Two Interactive Software, Inc., established in 2017 to publish games developed by independent studios. The company distributes interactive entertainment software across PC and console platforms, with a portfolio that includes Kerbal Space Program (space simulation), Ancestors: The Humankind Odyssey (open-world survival), Penny's Big Breakaway (3D platformer), and the OlliOlli skateboarding series acquired through the 2021 purchase of Roll7. Games are sold under a one-time purchase pricing model, with no subscription or recurring component; pricing is set per title at the relevant digital storefront.
Private Division serves consumer gamers globally through six major distribution channels: Steam, PlayStation Network, Xbox Live, Nintendo eShop, Epic Store, and Netflix. The label combines external studio partnerships (e.g., Panache Digital Games, Evening Star) with select internal development capability acquired via Roll7. It benefits from Take-Two's global distribution infrastructure, marketing resources, and institutional ownership while maintaining creative autonomy for partner studios. Private Division does not publish independent revenue figures; its parent, Take-Two Interactive, reported $5.5 billion in FY2024 revenue across its full portfolio.
The technical stack is centered on multi-platform game distribution through established storefront integrations. There is no public API, SDK, or developer-facing tooling disclosed, and no AI-driven product features are documented in available sources. The company is structured as a California LLC (Private Division LLC) under parent entity Fictions, Inc., with headquarters referenced in Los Angeles legal documentation. Headcount is reported in the 11–50 range, consistent with a small, curated publishing operation rather than a high-volume publisher.
Private Division firmographics
Firmographics- Name
- Private Division
- Legal name
- Private Division LLC
- Website
- https://privatedivision.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Private Division is a Take-Two Interactive publishing label that partners with independent studios to release single-player video games across Steam, PlayStation, Xbox, Nintendo, Epic, and Netflix storefronts.
- Ownership category
- akta.pro rank
Private Division industry classification
Industry- Product category
- Video Game Publishing
- NAICS
- Software Publishers (5132)
- SIC
- Services-Allied To Motion Picture Distribution (7829), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Full-Service Game Publishers (1st/2nd/3rd-Party Publishing) (MPAFABAA)
- akta.pro secondary industry
- Console Platform Publishing & Licensing (First-Party Platform Holder Programs) (MPAFABAD)
Keywords
Where Private Division is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Private Division business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Game Sales: Private Division generates revenue through one-time purchase sales of video games across multiple digital storefronts including Steam, Xbox Live, PlayStation Network, Epic Store, Nintendo eShop, and Netflix.
Distribution channels6 records
Marketing channels2 records
Private Division product offering
Product offeringCore offering
Private Division is a video game publishing label that publishes games from independent and partner development studios across PC and major console platforms. The label distributes titles through Steam, PlayStation Network, Xbox Live, Nintendo eShop, Epic Games Store, and Netflix, and also acquires studios such as Roll7 to expand internal development. Its catalog spans 3D platformers, open world survival, space simulation, skateboarding, and action RPG genres, sold as one-time-purchase titles to individual consumers.
Product overview
Private Division is a video game publishing label of Take-Two Interactive that develops and distributes interactive software products (Games). The company operates a portfolio of video games spanning multiple genres including 3D platformers (Penny's Big Breakaway), open world survival (Ancestors: The Humankind Odyssey), space simulators (Kerbal Space Program), and acquired titles including the OlliOlli skateboarding series from Roll7. Games are distributed as single-player experiences across multiple digital storefronts (Steam, PlayStation Network, Xbox Live, Nintendo eShop, Epic Store) and platforms. Private Division publishes titles developed by both internal studios and external development partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Penny's Big Breakaway A kinetic single-player 3D-platformer video game and debut title from Evening Star. Players control Penny, a street performer who uses her Yo-Yo companion to clear her name, outrun the Emperor's penguin army, and unravel the mystery of the Cosmic String in the fluorescent world of Macaroon.
- Ancestors: The Humankind Odyssey A third-person open world survival game developed by Panache Digital Games. Set in Neogene period Africa from 10 million to 2 million years ago, players explore, expand, and evolve their clan through critical stages of human evolution to advance to the next generation.
- Kerbal Space Program A space simulator video game where players take charge of the space program for the alien race known as the Kerbals. Players assemble fully-functional spacecraft with realistic aerodynamic and orbital physics, launch crews into orbit, and explore moons and planets in the Kerbol solar system across Science, Career, and Sandbox modes.
- The Outer Worlds An action role-playing video game set in a dystopian future, originally published by Private Division under a pre-acquisition deal with Obsidian Entertainment.
- OlliOlli Series Skateboarding video game series developed by Roll7 (acquired by Private Division in 2021). Includes OlliOlli, OlliOlli 2: Welcome to the Olliwood, OlliOlli World, and OlliOlli Canity, known for side-scrolling 2D skateboarding gameplay with stylized graphics.
Companies that use Private Division
Customer profileSegments1 record
Ideal customer profiles1 record
Private Division technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Private Division partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Roll7corePrivate Division acquired London-based video game developer Roll7, known for the OlliOlli series. The acquisition supports Roll7's ongoing projects including OlliOlli World, with plans to enhance their creative scope under Private Division's publishing umbrella.
Recent moves5 records
Expansion highlights4 records
Private Division competitors and assessment
Company assessmentDirect peers
- Devolver Digital: Independent game publisher specializing in premium indie and mid-budget titles across PC and consoles, with a similar creator-friendly publishing model. Closely comparable in target developers and storefront distribution strategy.
- Annapurna Interactive: Independent publisher focused on narrative-driven and artistic indie games across all major platforms. Directly comparable as a label that signs external studios and distributes multi-platform premium releases.
- Team17: UK-listed indie game publisher (Worms franchise owner) that signs and publishes third-party developed games across consoles and PC. Comparable publishing scale, developer-led model, and multi-storefront distribution.
- Raw Fury: Independent game publisher focused on premium indie titles across PC and consoles. Closely comparable in signing external developers and distributing multi-platform, one-time-purchase releases.
- Humble Games: Publishing label of the Humble Bundle platform, focused on indie and mid-budget games across PC and consoles. Comparable as a label publishing externally-developed titles under a parent-company umbrella.
- tinyBuild Games: Independent game publisher and developer of indie and mid-budget titles across multiple platforms. Comparable in signing external studios and operating a multi-IP publishing portfolio.
- 505 Games: Mid-tier multi-platform game publisher (owned by Digital Bros) distributing indie and AA titles globally. Comparable catalog scope and storefront distribution model.
- Focus Entertainment: European-based mid-tier publisher of AA and indie games across PC and consoles. Comparable as a multi-platform publisher mixing internally-developed and partner-developed titles.
Broad incumbents
- Electronic Arts (EA Originals): Major AAA publisher whose EA Originals program signs and publishes independent-developed games within a larger portfolio. Comparable as a major-publisher indie-label model layered on top of a broad games business.
- Paradox Interactive: Mid-to-large publisher with a mix of internally-developed and partner-developed PC-led titles. Comparable in publishing smaller-scope games under a larger corporate structure, though more PC-centric.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Private Division social profiles
Digital presencePrivate Division financial estimates
Financial estimateRevenue estimate
Valuation estimate
Private Division leadership team
Management profileNumber of profiles
Profiles1 record
Private Division subsidiaries and ownership
Company hierarchySubsidiaries1 record
Private Division funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Private Division M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Private Division
What does Private Division do?
Private Division is a video game publishing label that publishes games from independent and partner development studios across PC and major console platforms. The label distributes titles through Steam, PlayStation Network, Xbox Live, Nintendo eShop, Epic Games Store, and Netflix, and also acquires studios such as Roll7 to expand internal development. Its catalog spans 3D platformers, open world survival, space simulation, skateboarding, and action RPG genres, sold as one-time-purchase titles to individual consumers.
Is Private Division a public or private company?
Private Division is a private company. It is classified as corporate owned and is currently operating.
When was Private Division founded?
Private Division was founded in 2017. It employs 11 to 50 people.
Where is Private Division based?
Private Division is headquartered in New York, United States, in the North America region.
How does Private Division make money?
One revenue line is on record: game Sales.
Who are Private Division's main competitors?
Direct peers on record are Devolver Digital, Annapurna Interactive, Team17, Raw Fury, Humble Games, tinyBuild Games, 505 Games and Focus Entertainment. Broad incumbents are Electronic Arts (EA Originals) and Paradox Interactive.
Does Private Division have an API?
No public API is recorded for Private Division.
What industry is Private Division in?
Private Division's product category is Video Game Publishing. Its primary akta.pro industry code is MPAFABAA, Full-Service Game Publishers (1st/2nd/3rd-Party Publishing), with a secondary code of MPAFABAD, Console Platform Publishing & Licensing (First-Party Platform Holder Programs). Its NAICS code is 5132 and its SIC code is 7829.