What Edison Media does

Edison Media Ltd is a Manchester-based, full-service media agency founded in 2019 that plans and executes integrated brand campaigns for enterprise clients across retail/sports fashion, tourism, and further/higher education. The agency operates on a professional-services revenue model with three core service streams: media planning and buying across OOH, digital, broadcast, and social channels; digital marketing services including paid media management on Meta, Google, TikTok, and Snapchat; and end-to-end content and campaign production via an in-house content studio. Services are delivered bespoke per client on retainer or project fees, with no public pricing disclosed.

The agency's core capabilities include Media Planning, Organic Content, Digital Marketing, and International OOH, supplemented by specialized offerings in 3D OOH (anamorphic installations), Experience Design (guerrilla and experiential), Brand Strategy, Market Research, and Product Launch. No proprietary technology platform or AI/ML capabilities are described; Edison Media is a services business that leverages third-party ad platforms (Meta, Google, TikTok, Sky AdSmart) and direct media-owner relationships for premium OOH placements across UK and European markets.

The business goes to market via direct sales and competitive tender submissions, targeting brand marketers, tourism boards, and university marketing teams. Anchor client relationships center on JD Sports, Nike, Adidas, Under Armour, New Balance, and Manchester City in retail; Visit Blackpool and Sandcastle Waterpark in tourism; and University of Lincoln, University of Derby, RNN Group, and East Lancashire Learning Group in education. The agency has scaled from three founders in 2019 to 20 staff by March 2026, with plans to reach 24 by year-end, and operates from a single full-floor Manchester headquarters (its fourth workspace), serving clients primarily in the UK and Ireland with growing international delivery across six European countries.

Name

Edison Media

Legal name

Edison Media Ltd

Website

https://edisonmedia.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Manchester-based full-service media agency founded in 2019, planning and executing integrated OOH, digital, broadcast, and experiential campaigns for enterprise clients in retail/sports fashion (JD Sports, Nike, Adidas), tourism (Visit Blackpool), and further/higher education (University of Lincoln, RNN Group).

Ownership category

akta.pro rank

Product category

Media Agency Services

NAICS

Indoor and Outdoor Display Advertising (541850)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Out-of-Home (OOH) Media Planning & Buying (MPAAABAG)

Keywords

• Media planning services
• Digital marketing agency
• Out-of-home advertising
• Content production studio
• Paid media management

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Media Planning and Buying Services: Edison Media provides media planning and buying services across OOH, digital, broadcast, and social channels, charging professional service fees for strategy, planning, execution, and production of campaigns.
2. Digital Marketing Services: Services include paid media management (Meta, Google, TikTok, Snapchat), SEO, content creation, and organic social, typically billed as retainer or project fees.
3. Content and Campaign Production: In-house content studio enables end-to-end campaign delivery from concept through production and distribution, including TV commercial production, 3D OOH creative, and experiential activations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Edison Media is a Manchester-based full-service media agency that delivers end-to-end marketing campaigns combining media planning and buying, in-house content production, digital marketing (paid social, search, programmatic), and international out-of-home advertising. The agency operates an in-house content studio enabling campaign delivery from concept through production and distribution, serving retail/sports fashion, tourism, education, and e-commerce clients across the UK and Europe.

Product overview

Edison Media is a Manchester-based full-service media agency offering a unified service model rather than a modular software platform. The core offering comprises integrated media planning, organic content production, digital marketing, and international out-of-home advertising services. Supporting these are specialized capabilities in market research, brand strategy, experience design, and product launch execution. The agency operates an in-house content studio enabling end-to-end campaign delivery from concept through production and distribution. Campaigns span OOH (including 3D OOH and guerrilla formats), broadcast/TV, digital advertising (Meta, Google, TikTok, YouTube), experiential activations, and education recruitment marketing. The company serves sectors including retail, sports/fashion, tourism, education, and e-commerce.

Differentiator

Problem solved

Functional benefit

Products and services

• Media Planning
• Organic Content
• Digital Marketing
• International OOH
• 3D OOH
• Paid Advertising Management
• Education Recruitment Campaigns

Quantifiable outcome

• 78+ million impressions across 6 countries (Nike Air Max campaign)
• +9 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• MADE RunningminorStrategic or Co-development PartnerEdison Media partnered with MADE Running to stage a 5k run event at the Trafford Centre as part of the JD Sports x Nike 'We Run This' activation. The partnership enabled a live experiential element that transformed the retail destination into a race environment, combining sports culture with retail experience.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Lucky Generals: Independent London creative agency producing integrated, culturally resonant campaigns for major brands. Comparable on independent positioning and ambition for high-profile brand work, though more brand/ATL than OOH-heavy.
• Uncommon Creative Studio: Independent UK creative studio with a strong OOH and experiential portfolio. Directly comparable on the use of bold OOH, anamorphic and large-format placements, and youth-culture targeting.
• Mother London: Independent, award-winning London creative agency known for bold, culturally resonant campaigns. Comparable to Edison Media on independent positioning, creative-led OOH, and ambition for high-impact brand work.
• VCCP: Independent London integrated agency with strong OOH, retail, and youth-culture credentials. Comparable on integrated planning, retail brand work, and award-winning creative execution for enterprise clients.
• We Are Social: Global socially-led creative agency with strong UK presence, offering social media, content, and integrated campaigns for major brands. Highly comparable to Edison Media on social-first creative and brand activations targeting youth audiences.

Broad incumbents

• PHD Media: Omnicom-owned global media agency with strong UK operations. Comparable in media planning, OOH buying, and digital campaign delivery; serves similar enterprise retail and consumer brands at greater scale.
• Wavemaker: WPP-owned global media planning and buying agency. Comparable on media planning/buying, OOH, and multi-channel campaign execution, but operates at vastly larger scale and as part of a holding-company portfolio.
• Wunderman Thompson: WPP-owned creative, data, and technology agency. Comparable on integrated digital, OOH, and content production capabilities; serves similar retail and consumer brands globally.
• Saatchi & Saatchi: Publicis-owned global creative agency with significant UK operations. Comparable on full-service integrated campaigns and enterprise brand clients, but offers far broader geographic and capability reach.

Regional players

• Forever Manchester: Manchester-rooted creative and brand activation agency. Comparable on regional Manchester base and OOH/brand activation expertise, though operates at smaller scale and more locally than Edison Media.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xinstagram.com/edisonmedialtd/?hl=en
• LinkedInlinkedin.com/company/edison-media-ltd
• Instagraminstagram.com/edisonmedialtd/?hl=en
• Facebookfacebook.com/edisonmedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles23 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edison Media