My Brother’s Keeper

What My Brother’s Keeper does

My Brother's Keeper is a 501(c)(3) Christian nonprofit ministry founded in 1988 by Jim and Terry Orcutt in Taunton, Massachusetts, that delivers furniture, food, and Christmas gifts free of charge to families experiencing poverty, homelessness, or financial hardship in Southeastern Massachusetts. The organization operates two purpose-built facilities in Easton (established 2002) and Dartmouth (opened 2013, new facility 2017), employing 19 full-time staff and mobilizing approximately 5,000 volunteers annually, including 1,500 students from roughly 100 schools. Its service portfolio spans six core programs: Furniture Assistance (complete apartment furnishing delivered to homes), Food Assistance (weekly food boxes averaging $212 retail value at $13.54 cost per delivery), Christmas Assistance (gift delivery to 3,440+ families in 2025 across 100+ communities), Credentials for Credibility (driver's license program with an 80% success rate), Heating Assistance, and a pilot Mentoring Program for first-generation college students.

The operating model is logistics-centric rather than technology-centric. Twelve delivery vehicles, two warehouse-style facilities, and a volunteer labor base of 45,000 estimated annual hours (pre-COVID) enable 20,372 deliveries in 2025 and over 250,000 lifetime deliveries. Distribution is exclusively direct-to-home with no recipient pickup required; phone-based intake, community referral networks, and area shelters drive demand, while an Amazon Wishlist and recurring Faithful Friends program channel donations.

The revenue model is 100% privately funded through donations from individuals, families, businesses, churches, and foundations, with no government funding and no external investment rounds. FY 2025 Total Support of $8.54M comprises $3.68M monetary and $4.87M in-kind contributions (including $3.52M in donated services, $992K in Christmas gifts, and $347K other in-kind). Approximately 92% of expenditures are directed to program services, supporting a Charity Navigator Four Star rating. Customer segments are bifurcated: end beneficiaries (families in need) receive services at zero cost, while referral partners (case managers, shelters, social service agencies) act as indirect demand-generation channels.

Name

My Brother’s Keeper

Legal name

My Brother's Keeper

Website

https://mybrotherskeeper.org

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

My Brother's Keeper is a 501(c)(3) Christian ministry that delivers furniture, food, and Christmas gifts free of charge to families in need across Southeastern Massachusetts, operating two facilities with 19 staff and 5,000 volunteers.

Ownership category

akta.pro rank

Headquarters

HQ city

Easton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. In-Kind Donations: Donations of furniture, food, professional services, and goods. FY 2025 in-kind donations totaled $4,867,000 including $3,517,000 in services, $992,633 in Christmas gifts, and $347,034 in other in-kind contributions.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

My Brother's Keeper is a Christian ministry that delivers furniture, food, and Christmas gifts free of charge directly to the homes of families in need in Southeastern Massachusetts. It also operates the Credentials for Credibility program, which helps formerly homeless adults obtain driver's licenses by funding driving lessons, tests, and license fees. All services are provided at no cost to recipients and are funded entirely through private donations.

Product overview

My Brother's Keeper is a Christian ministry offering a portfolio of charitable assistance programs, not a technology product. The core programs include: Furniture Assistance (free furniture delivery), Food Assistance (weekly food deliveries), Christmas Assistance (gift and meal card delivery), Credentials for Credibility (driver's license program), Heating Assistance, and a pilot Mentoring Program for college students. All services are provided free of charge to families in need across Eastern Massachusetts.

Differentiator

Problem solved

Functional benefit

Products and services

• Furniture Assistance Program Free furniture delivery program that picks up donated furniture and delivers it directly to the homes of families in need in 34 cities and towns around the Easton facility and South Coast communities served by the Dartmouth facility. Provides complete apartment furnishings.
• Food Assistance Program Weekly food delivery service providing non-perishable canned goods, fresh fruits and vegetables, milk, juice, eggs, butter, meat, cheese, and bread to food-insecure families. Average retail value per delivery is $212 at a cost of approximately $13.54.
• Christmas Assistance Program Annual program delivering Christmas gifts to children, teens, and parents in families in need, plus a $50 supermarket gift card for a Christmas meal. Serves more than 100 communities across eastern Massachusetts.
• Credentials for Credibility Program that helps homeless adults obtain driver's licenses by funding free driver's education, driving lessons, test fees, and license fees. Delivered in partnership with area homeless shelters and accredited driving schools, with instructors picking up students and accompanying them to the Registry of Motor Vehicles.
• Heating Assistance Program Program that provides heating assistance to families struggling financially during the winter months, directing 100% of designated donations to heating bills for recipients.
• Mentoring Program Pilot career-focused mentoring program connecting low-income, first-generation college students with professional mentors to help them begin successful careers aligned with their college major.

Quantifiable outcome

• Average food delivery retail value of $212 at cost of only $13.54
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Greater Boston Food BankcoreOthersPrimary food supplier for the Food Assistance Program. The organization picks up food from the Greater Boston Food Bank, enabling them to deliver substantial food boxes at an average retail value of $212 at a cost of only $13.54.
• Red Line Freight SystemsminorOthersTransports 20,000 lbs. of food per week to support food assistance operations.
• Bostonian Cleaning & RestorationminorOthersProvides free flooring and building maintenance services.
• AllGreen Lawn, Tree, & Shrub CareminorOthersDonates all fertilizer and weed applications for facility grounds.
• Inspired TechnologiesminorOthersDonates telecommunication services.
• ICON Advertising & DesignminorOthersDonates graphic design and website services.
• Lightchaser PhotographyminorOthersProvides discounted photography and editing for events and marketing.
• Area Homeless ShelterscoreOthersPartners with area homeless shelters for the Credentials for Credibility program. Shelters provide space and help coordinate pickup of students for driving lessons.
• Area Driving SchoolscoreOthersAccredited driving instructors pick up students at shelters for driving lessons and accompany them to the Registry of Motor Vehicles using school vehicles for the driving test.
• Educational Institutions (Student Volunteers)coreOthersPartnership with local schools including Archbishop Williams, Bishop Connolly, Bishop Stang, BC High, Spellman, GM (Georgetown Preparatory?), Coyle Cassidy, Nativity, GA (Governor Academy?), Portsmouth Abbey, Saint Philomena, Tabor Academy, Ursuline Academy, Xaverian Brothers, Bridgewater State, King's College, Providence College, Stone Hill, Notre Dame for student volunteer programs. Approximately 1,500 students from 100 schools volunteer annually.

Scale indicators16 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Catholic Charities USA: Faith-based social services network offering furniture, food, holiday, and case-management assistance to families in need - operating many of the same program archetypes as MBK at larger regional scale.
• Love INC (Love in the Name of Christ): National network of Christian-affiliated charities mobilizing local churches to provide furniture, food, and material assistance to neighbors in need - operates on a comparable volunteer-led, ministry-based direct-delivery model.
• Toys for Tots: Marines-led national Christmas gift program delivering toys to children of low-income families - directly comparable to MBK's Christmas Assistance Program in program design (gift baskets with food cards) and population served.
• Salvation Army: Faith-based charity delivering furniture assistance, food programs, and holiday gift drives (Angel Tree) to families in need - the closest direct competitor in mission and program mix. Both are Christian ministries providing direct-to-home material aid to low-income families.
• St. Vincent de Paul Society: Catholic charity that helps low-income families obtain basic household furniture and other material assistance, often through home-visitation and direct-delivery models. Operates parish-based conferences throughout the US with parallel furniture/food programs.

Broad incumbents

• Goodwill Industries International: Large national nonprofit operating donated-goods programs (including furniture/housewares) supporting workforce development - shares the in-kind donation and reuse model but at much greater scale and with a different end beneficiary mix.

Emerging players

• Family Promise: National nonprofit addressing family homelessness through shelter, prevention, and stabilization services - overlaps with MBK's family-housing stability mission and partner-shelter referral channel.
• Habitat for Humanity ReStores: Nonprofit home-furnishing channel that sells donated furniture to fund housing construction, with some affiliates offering free furnishing assistance. Operates through a similar donated-furniture intake model but sells rather than gifts inventory.

Regional players

• Cradles to Crayons: Greater Boston-area nonprofit providing donated clothing, shoes, and children's goods free to children in need - comparable direct-delivery, in-kind-donation-driven model serving eastern Massachusetts.
• Globe Santa: Boston Globe's holiday gift program delivering Christmas presents to children of needy families across eastern Massachusetts - direct regional peer on the Christmas-gift-assistance program line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights8 records

Customer concentration

• Facebookfacebook.com/mybrotherskeeperMA
• LinkedInlinkedin.com/company/my-brothers-keeper-mbk
• Instagraminstagram.com/keeperma

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments2 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Brother’s Keeper