TapIn

What TapIn does

TapIn (legal entity TapIn Platforms, Inc.) operates an online matchmaking platform at tapin.gg that connects individual gamers with high-ranked teammates for competitive multiplayer titles on demand. The platform supports 10+ games including League of Legends, Valorant, Fortnite, World of Warcraft, Marvel Rivals, Clash Royale, Minecraft, Apex Legends, CoD: Black Ops 7, and Teamfight Tactics, plus a social Hangout mode. Its core technical proposition is a sub-two-minute automated matching system that pairs paying users with teammates in specified rank tiers (e.g., Master+, Grandmaster, Challenger, Radiant, Unreal, Apex Predator), supported by a re-roll guarantee, money-back guarantee, and 4.9-star average teammate rating. Payments are processed via Stripe with multiple consumer payment methods (Apple Pay, Google Pay, PayPal, Venmo, Visa, Mastercard, Amex, Discover, Diners Club, and crypto equivalents).

The business model combines a primary per-game transaction revenue stream (Unit Pricing ranging from $4.99 to $14.99 per session depending on game mode and teammate tier, with discounted multi-game bundles) with prepaid credit packages starting at $50 that never expire, and a TapIn PRO Pass monthly subscription that unlocks larger credit bonuses and reduced per-transaction fees. Go-to-market is fully self-serve and product-led: users sign up, select a game and teammate tier, and are matched on demand. Distribution relies on a roster of named gaming influencer endorsements (Bomba Guy, Drututt, Doaenel, AsianJeff, Pianta, Layvee, Rav, Rival, Tarzaned, DAVIE), an active Discord community at discord.gg/tapingg, SEO-optimized blog content, and seasonal engagement programs such as the Summer Slam Challenge. The company also operates a Teammate Application Program through which skilled gamers apply to earn as paid teammates (potential up to $3,000/month).

TapIn Platforms, Inc. is incorporated in California (registered office: 13448 Beach Ave, Marina Del Rey) and operates globally with USD and EUR pricing. It was acquired by Human Magic, a global employer brand agency, on June 25, 2025, intended to expand Human Magic's social-first Gen Z engagement capabilities. The platform is CCPA-, GDPR-, and COPPA-compliant, has no native mobile app, no public APIs or SDKs, and no disclosed funding rounds or institutional investors. The acquisition source notes that Human Magic described TapIn as a UK-based creative agency; this characterization conflicts with the gaming-platform evidence elsewhere in the dataset and may refer to a separate legal entity sharing the TapIn name, a discrepancy that warrants diligence.

Name

TapIn

Legal name

TapIn Platforms, Inc.

Website

https://tapin.gg

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

TapIn (tapin.gg) is a self-serve gaming matchmaking platform that connects paying individual gamers with high-ranked teammates for 10+ competitive multiplayer titles including League of Legends, Valorant, and Fortnite, monetizing via per-game transactions, prepaid credit packages, and a PRO Pass subscription.

Ownership category

akta.pro rank

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Per-Game Transaction (Unit Pricing): Users pay per game or per session played with a matched teammate. Prices vary by game mode, teammate rank tier, and bundle size. This is the primary revenue stream.
2. Credits / Prepaid Balance: Users can prepay credits in packages (starting at $50) with bonus credits for larger packages. Credits never expire and can be used across any game on the platform.
3. TapIn PRO Membership: Monthly subscription that unlocks bigger bonuses on every credit purchase and additional benefits such as reduced fees. Membership fees provide recurring revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

TapIn is an online zero-wait teammate finder platform that connects individual gamers with high-ranked (top 0.1%) pro teammates for competitive multiplayer games including League of Legends, Valorant, Fortnite, Apex Legends, World of Warcraft, Marvel Rivals, Clash Royale, Minecraft, Call of Duty: Black Ops 7, and Teamfight Tactics. Users self-serve select a game and teammate tier, and are matched in under 2 minutes for ranked climbing, coaching, casual play, or hangout sessions, paying per game via Stripe with optional subscription and prepaid credit upgrades.

Product overview

TapIn is a gaming matchmaking platform that operates as a Zero-Wait Teammate Finder, connecting gamers with pro/high-ranked teammates for various multiplayer games. The core product is the TapIn Platform, which serves as the main marketplace for instant teammate matching. The platform offers game-specific services for League of Legends, Fortnite, Valorant, World of Warcraft, Marvel Rivals, Clash Royale, Minecraft, Apex Legends, and Call of Duty: Black Ops 7. Additional offerings include the PRO Pass subscription for enhanced benefits, Credit Packages for pay-as-you-go payments, and the Summer Slam Challenge as a gamified engagement program. The platform also operates a Teammate Application Program where gamers can apply to become paid teammates.

Differentiator

Problem solved

Functional benefit

Products and services

• TapIn Platform A zero-wait teammate finder platform that connects gamers with top-tier pro teammates for League of Legends, Valorant, Fortnite, and other multiplayer games for competitive grinding, coaching, casual play, or hangout sessions with average wait times under 2 minutes.
• TapIn PRO Pass Membership A monthly premium membership subscription that unlocks bigger bonuses on every credit purchase and provides additional benefits and discounts for active platform users.
• TapIn Credit Packages Pay-as-you-go prepaid credit packages starting at $50 with bonus credits awarded for larger packages, usable across any game on the platform, with credits that never expire.
• Summer Slam Challenge A monthly gamified challenge event where players complete matchmaking sessions to earn site credits and unlock exclusive Discord roles through tiered rewards.
• League of Legends Teammate Services Duo and coaching services with Challenger, Grandmaster, and Master-ranked teammates for League of Legends including ranked play, coaching sessions, normal games, and various pricing tiers/bundles.
• Fortnite Teammate Services Zero-wait Fortnite duo and coaching services with top-tier Unreal-ranked teammates, including FNCS tournament support, ranked cups, scrims, and PC optimization tweaks.
• Valorant Teammate Services Duo and coaching services with Radiant-ranked teammates for Valorant, including ranked play, skirmish modes, coaching sessions, and various bundle options.
• Hangout Service On-demand social hangout service allowing users to connect with teammates for watching, listening, or casual gaming sessions, with VIP extended options.
• World of Warcraft Teammate Services On-demand teammate services for World of Warcraft including Mythic+ dungeons, Delves, Arena, Battleground Blitz, and coaching sessions.
• Marvel Rivals Teammate Services Duo and squad services with top-tier teammates for Marvel Rivals, including competitive play, coaching, and PC optimization.
• Clash Royale Teammate Services Pro teammate services for Clash Royale including Trophy Road boosting, ranked play, live coaching, replay review, deck mastery, and challenge completion.
• Minecraft Teammate Services On-demand Minecraft teammate services for survival, duo sessions, and coaching on PvP, redstone, and speedrunning.
• Apex Legends Teammate Services Duo and squad services with top 0.1% Apex Predator teammates for Apex Legends, including ranked play, WILDCARD mode, and coaching.
• Call of Duty: Black Ops 7 Teammate Services Warzone and multiplayer duo services with high-level teammates for Call of Duty: Black Ops 7, including ranked and normal game modes.
• Teammate Application Program A program allowing gamers to apply as paid teammates to earn money by playing games through the TapIn platform, with potential earnings of up to $3,000 per month.

Quantifiable outcome

• Average wait time under 2 minutes for teammate matching
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Partnerships

One partnership is on record.

• Human MagiccoreStrategic or Co-development Partner · 25 June 2025Human Magic, a global employer brand agency, acquired TapIn (a UK-based creative agency focused on Gen Z audiences) to expand its global presence and expertise in social-first content and youth engagement. Both companies share a mission to prepare young people for the workforce with plans to reach 100 million people. This appears to refer to a different TapIn entity (the UK creative agency) rather than the tapin.gg gaming platform.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• GamerSensei: Marketplace connecting gamers with vetted coaches and teammates across multiple competitive titles. Directly comparable to TapIn's coaching and duo services with the same target audience of rank-climbing competitive players.
• ProBoosters: Paid game-boosting and duo-queue service for League of Legends, Valorant, and other competitive titles. Operates the same per-game paid-teammate model as TapIn and serves the same rank-climbing customer base.
• Eloking: Game-boosting and duo-carry service offering ranked climbing with high-skilled players across LoL, Valorant, and similar titles. Closely comparable to TapIn's bundle and per-game transaction model.
• Mobalytics: Gaming performance platform providing analytics, coaching, and matchmaking tools for competitive gamers. Overlaps TapIn in coaching services and the rank-improvement use case for League of Legends and Valorant players.
• FACEIT: Competitive gaming matchmaking platform with anti-cheat and ranked ladders across multiple titles. Comparable to TapIn as a competitive-gaming infrastructure layer, though focused on fair-play matchmaking rather than paid teammates.
• ESEA (E-Sports Entertainment Association): Subscription-based competitive gaming and anti-cheat platform for CS, Apex, and other shooters. Comparable to TapIn as a paid service for serious competitive gamers seeking premium matchmaking and ladders.
• Boosteria: Game-boosting service offering rank climbing, duo queue, and coaching in League of Legends and other competitive titles. Direct overlap with TapIn's core transactional model and target customer.

Broad incumbents

• Discord: Large incumbent communications platform with a massive gaming community footprint and native LFG/server-discovery features. Represents the free alternative TapIn competes against and a potential distribution channel (TapIn already integrates Discord for auth and community).

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• TikToktiktok.com/@officialtapin.gg

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TapIn