Synergy Research Group
Synergy Research Group is a privately held market intelligence firm, founded in 1999, providing subscription-based research, an interactive analytics database, and country/region-level market statistics for cloud, data center, and emerging IT markets to enterprise technology clients globally.
- Company typePrivate
- Founded1999
- HeadquartersReno, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Synergy Research Group does
Synergy Research Group is a privately held market intelligence firm founded in 1999 and headquartered in Reno, Nevada. It provides subscription-based research, analytics, and data services focused on cloud, data center, collaboration, mobility, and video markets. Its clients are enterprise technology companies, cloud service providers, and hyperscale operators seeking competitive benchmarking, market sizing, and forward-looking forecasts; its research is routinely cited by tier-1 publications including CRN, Computer Weekly, DataCenter Dynamics, SDxCentral, and CIO.
The company's core product is an interactive database platform that enables clients to run custom numeric and visual analytics on cloud and emerging IT market data. This is supplemented by proprietary research reports and a differentiated add-on module offering highly detailed country- and region-level market statistics that Synergy states are not available from any other source. Synergy pioneered VoIP and IPT market statistics in 1999 and continues to publish quarterly and forecast research, with recent outputs covering cloud market sizing (~$119B in Q4 2025; half-trillion-dollar annual run rate in Q1 2026), hyperscale data center capacity (67% of total capacity by 2031), and neocloud market projections (~$400B by 2031, driven by AI infrastructure demand).
Synergy operates a B2B subscription model with direct enterprise client relationships, distributing through a client portal and supported by an owned-website content marketing motion. The firm maintains a lean headcount of 11-50 employees under founder Jeremy Duke, who serves as Founder and Principal Analyst. There is no public revenue, funding, or ownership disclosure in the available data, and the company operates as an independent, privately held research firm.
Synergy Research Group firmographics
Firmographics- Name
- Synergy Research Group
- Legal name
- Synergy Research Group
- Website
- https://srgresearch.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Synergy Research Group is a privately held market intelligence firm, founded in 1999, providing subscription-based research, an interactive analytics database, and country/region-level market statistics for cloud, data center, and emerging IT markets to enterprise technology clients globally.
- Ownership category
- akta.pro rank
Synergy Research Group industry classification
Industry- Product category
- IT Market Intelligence
- NAICS
- Marketing Research and Public Opinion Polling (54191), Marketing Research and Public Opinion Polling (541910), Marketing Consulting Services (541613)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Industry & Sector Research (Syndicated/Custom) (BPAHALAE)
- akta.pro secondary industry
- Data, Analytics & AI Consulting (BPAHAEAF)
Keywords
Where Synergy Research Group is headquartered
LocationHeadquarters
- HQ city
- Reno
- HQ country
- United States
- HQ region
- North America
Markets served
Synergy Research Group business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Market Research Subscriptions: Subscription-based access to market intelligence reports, databases, and analytics for emerging IT and cloud markets. Clients access proprietary research, benchmarking data, and competitive intelligence.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Synergy Research Group product offering
Product offeringCore offering
Synergy Research Group provides subscription-based market intelligence and analytics for the cloud, data center, networking, and telecoms industries. Its core offerings are an interactive database that allows clients to run custom numeric and visual analytics, proprietary research reports tracking Collaboration, Cloud, Mobility, and Video markets, and highly detailed country- and region-level market statistics that are not available from any other source.
Product overview
Synergy Research Group offers a unified research and analytics platform centered on its Interactive Database product, supplemented by proprietary Research Reports and Geographic Detail modules. The core Interactive Database enables clients to run custom numeric and visual analytics, while Research Reports provide strategic market intelligence tracking Collaboration, Cloud, Mobility, and Video sectors. The Geographic Detail module offers specialized country- and region-level market statistics as a differentiated add-on. The company pioneered VoIP and IPT market statistics in 1999 and continues providing forward-looking research across emerging IT and cloud markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Interactive Database An interactive database platform that enables enterprise clients to run custom numeric and visual analytics quickly and precisely, providing unique data-driven perspectives on cloud and emerging IT market trends.
- Research Reports Proprietary market research reports providing strategic market intelligence for emerging IT and cloud sectors, including market share data, industry analysis, and forecasting across Collaboration, Cloud, Mobility, and Video markets.
Quantifiable outcome
- First research firm to provide VoIP and IPT market statistics in 1999
- +1 more outcomes
Companies that use Synergy Research Group
Customer profileSegments1 record
Ideal customer profiles1 record
Synergy Research Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Synergy Research Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves1 record
Expansion highlights4 records
Synergy Research Group competitors and assessment
Company assessmentBroad incumbents
- IDC (International Data Corporation): Global IT market research firm with extensive cloud, data center, and enterprise infrastructure coverage. Direct competitor to Synergy in cloud infrastructure market sizing and enterprise benchmarking, but with a much broader portfolio and significantly larger analyst base.
- Gartner: Dominant IT advisory and research firm covering cloud, infrastructure, and emerging technology markets. Overlaps with Synergy on enterprise cloud and infrastructure intelligence but operates at vastly greater scale and across many more IT domains.
- Omdia: Research and advisory firm covering telecoms, IT, cloud, and media markets formed through consolidation including Canalys. Directly comparable to Synergy on cloud and telecom market intelligence, with broader coverage and larger analyst team.
- Forrester Research: Global research and advisory firm covering cloud computing, enterprise IT, and emerging technology markets. Overlaps with Synergy on enterprise cloud intelligence but with a much broader portfolio and larger research organization.
- Statista: Large data and market intelligence platform covering technology, cloud, and IT infrastructure markets. Comparable to Synergy on subscription-based market data distribution but broader in scope and more focused on aggregated, self-service data products.
- Frost & Sullivan: Global market research and consulting firm with extensive IT, cloud, and telecommunications practice. Comparable to Synergy on enterprise technology market intelligence, with broader vertical coverage and larger analyst base.
Direct peers
- Canalys (now part of Omdia): Tech channel and cloud market research firm historically focused on cloud infrastructure, cybersecurity, and emerging technology markets. Highly comparable in scope and customer base to Synergy's cloud infrastructure intelligence practice.
- 451 Research (part of S&P Global): Specialized IT and cloud infrastructure research firm with deep coverage of enterprise cloud, data center, and emerging technology markets. Closely comparable to Synergy in cloud and infrastructure intelligence focus, now operating within S&P Global's data and research portfolio.
- Dell'Oro Group: Boutique market research firm focused on networking, telecoms, and data center infrastructure markets. Highly comparable to Synergy in size, niche focus, and telecom/cloud infrastructure market intelligence specialization.
- Counterpoint Research: Technology market research firm providing data and analysis on cloud, semiconductors, and emerging technology markets. Comparable to Synergy in scale and subscription-based research model targeting enterprise tech clients.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Synergy Research Group social profiles
Digital presenceSynergy Research Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synergy Research Group leadership team
Management profileNumber of profiles
Profiles1 record
Synergy Research Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synergy Research Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synergy Research Group
What does Synergy Research Group do?
Synergy Research Group provides subscription-based market intelligence and analytics for the cloud, data center, networking, and telecoms industries. Its core offerings are an interactive database that allows clients to run custom numeric and visual analytics, proprietary research reports tracking Collaboration, Cloud, Mobility, and Video markets, and highly detailed country- and region-level market statistics that are not available from any other source.
Is Synergy Research Group a public or private company?
Synergy Research Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Synergy Research Group founded?
Synergy Research Group was founded in 1999. It employs 11 to 50 people.
Where is Synergy Research Group based?
Synergy Research Group is headquartered in Reno, United States, in the North America region.
How does Synergy Research Group make money?
One revenue line is on record: market Research Subscriptions.
Who are Synergy Research Group's main competitors?
Broad incumbents on record are IDC (International Data Corporation), Gartner, Omdia, Forrester Research, Statista and Frost & Sullivan. Direct peers are Canalys (now part of Omdia), 451 Research (part of S&P Global), Dell'Oro Group and Counterpoint Research.
Does Synergy Research Group have an API?
No public API is recorded for Synergy Research Group.
What industry is Synergy Research Group in?
Synergy Research Group's product category is IT Market Intelligence. Its primary akta.pro industry code is BPAHALAE, Industry & Sector Research (Syndicated/Custom), with a secondary code of BPAHAEAF, Data, Analytics & AI Consulting. Its NAICS code is 54191 and its SIC code is 8742.