Marmoset
- Company typePrivate
- Founded2013
- HeadquartersPortland, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingSoftware
Marmoset firmographics
Firmographics- Name
- Marmoset
- Legal name
- Marmoset LLC
- Website
- https://marmosetmusic.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Marmoset industry classification
Industry- Product category
- Music Licensing Platform
- NAICS
- Music Publishers (512230)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- Sync Marketplaces & Licensing Platforms (MPAIALAG)
- akta.pro secondary industries
- Sync Clearance & Rights Management (One-Stop, Negotiation, Documentation) (MPAIALAF), Micro-Licensing & Direct Licensing Platforms (UGC, SMB venues, online uses) (MPAIAKAJ), Sync Rights Representation (Pitching, Clearance, Negotiation) (MPAIABAF)
Keywords
Where Marmoset is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Marmoset business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Music Licensing (Per-Use): One-time licensing fees for sync rights to individual tracks from the Marmoset catalog. Fees vary by license type (Independent Film, Small Business, Non-Profit, Wedding, Podcast, Individual Creator, Student, Event, Showreel) and client size tiers.
- Marmoset Studio (Custom Scoring): Award-winning music production team offers original scores, sound design, and customizations of existing music for client projects. This is a professional services revenue stream for custom production work.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Independent Film License - $299.00 |
| One time/ perpetual license | Pay-as-you-go | Small Business License - $315-$750 |
| One time/ perpetual license | Pay-as-you-go | Non-Profit License - $150-$365 |
| One time/ perpetual license | Pay-as-you-go | Wedding Film License - $99.00 |
| One time/ perpetual license | Pay-as-you-go | Podcast License - $85-$260 |
| One time/ perpetual license | Pay-as-you-go | Individual Creator License - $69.00 |
| One time/ perpetual license | Pay-as-you-go | Student License - $49.00 |
| One time/ perpetual license | Pay-as-you-go | Event License - $55-$155 |
| One time/ perpetual license | Pay-as-you-go | Showreel License - $79-$99 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Marmoset product offering
Product offeringCore offering
Marmoset is a meticulously curated music licensing agency that sells sync (synchronization) rights to a hand-selected catalog of music for use in films, advertising, podcasts, events, and digital content. It also operates Marmoset Studio, an in-house production team that delivers original scores, sound design, and custom re-interpretations of existing music for brand and entertainment clients. Licensing is transacted via a self-serve online platform with tiered pricing, while bespoke production work is delivered through direct client engagement.
Product overview
Marmoset is a meticulously curated music licensing agency offering a unified platform combining sync licensing services with original music production. The core offering consists of Music Licensing for sync rights alongside Marmoset Studio for custom scores and sound design. Additional features include Browse & Search with AI Similarity Search for catalog discovery, Mixtapes for curated playlists, and a tiered License Agreement system covering Independent Film, Small Business, Non-Profit, Wedding, Podcast, Individual Creator, Student, Event, and Showreel use cases. The company also offers TrackClub Subscription for ongoing access to the catalog. Approximately 50% of sales go directly to artists, with 10% of profits donated to community causes. Marmoset became the first Certified B Corporation in the music licensing industry in 2019.
Differentiator
Problem solved
Functional benefit
Brands
- Marmoset Studio: Award-winning music production team offering original scores, sound design and customizations of existing music.
Products and services
- Music Licensing (Sync Licensing Platform) Self-serve music licensing service granting sync rights to tracks from Marmoset's curated catalog for commercial use in films, advertising, YouTube videos, podcasts, events, and other media projects; artists receive approximately 50% of sales.
- Marmoset Studio (Custom Scoring & Sound Design)
Quantifiable outcome
- 50% of sales go directly to artists
- +1 more outcomes
Companies that use Marmoset
Customer profileNamed customers4 records
Segments8 records
Ideal customer profiles4 records
Marmoset technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature1 record
Marmoset partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Track ClubminorTrack Club is a music subscription service that Marmoset refers customers to for subscription-based licensing needs. The partnership appears to be a referral arrangement where Marmoset directs customers to Track Club pricing pages for ongoing subscription access.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Marmoset competitors and assessment
Company assessmentDirect peers
- Musicbed: Curated sync licensing platform for film, TV, and brands with tiered license pricing and a custom scoring studio (Musicbed Studio). Closely comparable to Marmoset on curation philosophy, customer segments (independent filmmakers, agencies, brands), and hybrid self-serve-plus-studio business model.
- Artlist: Subscription-based music licensing platform serving creators, filmmakers, and brands with a large catalog and flat-fee unlimited licensing. Direct competitor in the SMB/creator segment but positioned opposite Marmoset on volume-vs-curation and per-use-vs-subscription economics.
- Epidemic Sound: Music licensing platform offering subscription access to a large production music catalog for content creators, YouTubers, and brands. Comparable target customer (digital creators, SMBs) but operates a high-volume, lower-curation model; one of the largest privately funded players in the category.
- Songtradr: B2B music licensing platform and rights marketplace connecting brands, agencies, and filmmakers with catalog music for sync use. Comparable on enterprise sync licensing and rights clearance workflow, with a broader marketplace positioning that overlaps with Marmoset's Studio and licensing services.
- Audio Network: Independent production music and sync licensing company serving film, TV, advertising, and gaming globally. Direct peer in the curated, rights-cleared sync-licensing category, particularly for broadcast and advertising clients that overlap with Marmoset's Studio brand-side work.
- PremiumBeat: Curated royalty-free music library owned by Shutterstock serving filmmakers, agencies, and broadcasters with per-track licensing. Direct peer in the curated-sync-licensing-for-film/TV segment; comparable use cases and pricing tiers though distribution is tied to a larger stock-media parent.
- Soundstripe: Subscription-based music licensing platform for video creators, agencies, and brands with a curated catalog approach. Comparable pricing structure (subscription tiers) and customer base (YouTubers, agencies, podcasters), positioned in the same SMB creator segment as Marmoset's self-serve tiers.
Broad incumbents
- Shutterstock Music: Music licensing offering from the broader Shutterstock stock-media platform (which also owns PremiumBeat). Competes in SMB and creator music licensing with subscription and per-track models; incumbent positioning with broader media distribution beyond music licensing.
- APM Music: One of the world's largest production music libraries serving broadcast, film, advertising, and gaming with a massive catalog. Operates broadly across the same sync licensing space but at significantly greater scale and with less curation emphasis than Marmoset.
- Universal Production Music: Major-label production music division offering an extensive catalog for film, TV, advertising, and digital media sync licensing. Same industry and customer base as Marmoset but at incumbent scale with broader portfolio, including major publisher/publisher-adjacent rights.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Marmoset social profiles
Digital presenceMarmoset compliance and trust
Trust signalCompliance1 record
Marmoset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marmoset leadership team
Management profileNumber of profiles
Profiles1 record
Marmoset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marmoset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marmoset
What does Marmoset do?
Marmoset is a meticulously curated music licensing agency that sells sync (synchronization) rights to a hand-selected catalog of music for use in films, advertising, podcasts, events, and digital content. It also operates Marmoset Studio, an in-house production team that delivers original scores, sound design, and custom re-interpretations of existing music for brand and entertainment clients. Licensing is transacted via a self-serve online platform with tiered pricing, while bespoke production work is delivered through direct client engagement.
Is Marmoset a public or private company?
Marmoset is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Marmoset founded?
Marmoset was founded in 2013. It employs 51 to 100 people.
Where is Marmoset based?
Marmoset is headquartered in Portland, United States, in the North America region.
How does Marmoset make money?
Two revenue lines are on record. Music Licensing (Per-Use) is the primary driver. The others are marmoset Studio (Custom Scoring).
Who are Marmoset's main competitors?
Direct peers on record are Musicbed, Artlist, Epidemic Sound, Songtradr, Audio Network, PremiumBeat and Soundstripe. Broad incumbents are Shutterstock Music, APM Music and Universal Production Music.
Does Marmoset have an API?
No public API is recorded for Marmoset.
What industry is Marmoset in?
Marmoset's product category is Music Licensing Platform. Its primary akta.pro industry code is MPAIALAG, Sync Marketplaces & Licensing Platforms, with a secondary code of MPAIALAF, Sync Clearance & Rights Management (One-Stop, Negotiation, Documentation). Its NAICS code is 512230 and its SIC code is 7822.