Marmoset

Name

Marmoset

Legal name

Marmoset LLC

Website

https://marmosetmusic.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Music Licensing Platform

NAICS

Music Publishers (512230)

SIC

Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Sync Marketplaces & Licensing Platforms (MPAIALAG)

akta.pro secondary industries

Sync Clearance & Rights Management (One-Stop, Negotiation, Documentation) (MPAIALAF), Micro-Licensing & Direct Licensing Platforms (UGC, SMB venues, online uses) (MPAIAKAJ), Sync Rights Representation (Pitching, Clearance, Negotiation) (MPAIABAF)

Keywords

• Music licensing platform
• Sync licensing services
• Custom music scoring
• Curated music catalog
• Sound design services

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Music Licensing (Per-Use): One-time licensing fees for sync rights to individual tracks from the Marmoset catalog. Fees vary by license type (Independent Film, Small Business, Non-Profit, Wedding, Podcast, Individual Creator, Student, Event, Showreel) and client size tiers.
2. Marmoset Studio (Custom Scoring): Award-winning music production team offers original scores, sound design, and customizations of existing music for client projects. This is a professional services revenue stream for custom production work.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Marmoset is a meticulously curated music licensing agency that sells sync (synchronization) rights to a hand-selected catalog of music for use in films, advertising, podcasts, events, and digital content. It also operates Marmoset Studio, an in-house production team that delivers original scores, sound design, and custom re-interpretations of existing music for brand and entertainment clients. Licensing is transacted via a self-serve online platform with tiered pricing, while bespoke production work is delivered through direct client engagement.

Product overview

Marmoset is a meticulously curated music licensing agency offering a unified platform combining sync licensing services with original music production. The core offering consists of Music Licensing for sync rights alongside Marmoset Studio for custom scores and sound design. Additional features include Browse & Search with AI Similarity Search for catalog discovery, Mixtapes for curated playlists, and a tiered License Agreement system covering Independent Film, Small Business, Non-Profit, Wedding, Podcast, Individual Creator, Student, Event, and Showreel use cases. The company also offers TrackClub Subscription for ongoing access to the catalog. Approximately 50% of sales go directly to artists, with 10% of profits donated to community causes. Marmoset became the first Certified B Corporation in the music licensing industry in 2019.

Differentiator

Problem solved

Functional benefit

Brands

• Marmoset Studio: Award-winning music production team offering original scores, sound design and customizations of existing music.

Products and services

• Music Licensing (Sync Licensing Platform) Self-serve music licensing service granting sync rights to tracks from Marmoset's curated catalog for commercial use in films, advertising, YouTube videos, podcasts, events, and other media projects; artists receive approximately 50% of sales.
• Marmoset Studio (Custom Scoring & Sound Design)

Quantifiable outcome

• 50% of sales go directly to artists
• +1 more outcomes

Named customers4 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature1 record

Partnerships

One partnership is on record.

• Track ClubminorGTM or Marketing PartnerTrack Club is a music subscription service that Marmoset refers customers to for subscription-based licensing needs. The partnership appears to be a referral arrangement where Marmoset directs customers to Track Club pricing pages for ongoing subscription access.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Musicbed: Curated sync licensing platform for film, TV, and brands with tiered license pricing and a custom scoring studio (Musicbed Studio). Closely comparable to Marmoset on curation philosophy, customer segments (independent filmmakers, agencies, brands), and hybrid self-serve-plus-studio business model.
• Artlist: Subscription-based music licensing platform serving creators, filmmakers, and brands with a large catalog and flat-fee unlimited licensing. Direct competitor in the SMB/creator segment but positioned opposite Marmoset on volume-vs-curation and per-use-vs-subscription economics.
• Epidemic Sound: Music licensing platform offering subscription access to a large production music catalog for content creators, YouTubers, and brands. Comparable target customer (digital creators, SMBs) but operates a high-volume, lower-curation model; one of the largest privately funded players in the category.
• Songtradr: B2B music licensing platform and rights marketplace connecting brands, agencies, and filmmakers with catalog music for sync use. Comparable on enterprise sync licensing and rights clearance workflow, with a broader marketplace positioning that overlaps with Marmoset's Studio and licensing services.
• Audio Network: Independent production music and sync licensing company serving film, TV, advertising, and gaming globally. Direct peer in the curated, rights-cleared sync-licensing category, particularly for broadcast and advertising clients that overlap with Marmoset's Studio brand-side work.
• PremiumBeat: Curated royalty-free music library owned by Shutterstock serving filmmakers, agencies, and broadcasters with per-track licensing. Direct peer in the curated-sync-licensing-for-film/TV segment; comparable use cases and pricing tiers though distribution is tied to a larger stock-media parent.
• Soundstripe: Subscription-based music licensing platform for video creators, agencies, and brands with a curated catalog approach. Comparable pricing structure (subscription tiers) and customer base (YouTubers, agencies, podcasters), positioned in the same SMB creator segment as Marmoset's self-serve tiers.

Broad incumbents

• Shutterstock Music: Music licensing offering from the broader Shutterstock stock-media platform (which also owns PremiumBeat). Competes in SMB and creator music licensing with subscription and per-track models; incumbent positioning with broader media distribution beyond music licensing.
• APM Music: One of the world's largest production music libraries serving broadcast, film, advertising, and gaming with a massive catalog. Operates broadly across the same sync licensing space but at significantly greater scale and with less curation emphasis than Marmoset.
• Universal Production Music: Major-label production music division offering an extensive catalog for film, TV, advertising, and digital media sync licensing. Same industry and customer base as Marmoset but at incumbent scale with broader portfolio, including major publisher/publisher-adjacent rights.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubevimeo.com/marmosetmusic
• Facebookfacebook.com/MarmosetMusic
• Instagraminstagram.com/MarmosetMusic
• Xx.com/marmosetmusic

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marmoset