Tradr ETFs
Tradr ETFs is a New York-based leveraged and inverse ETF issuer launched in 2024 by AXS Investments. It pioneered single-stock and non-daily reset leveraged ETFs, managing 72 products with approximately $10 billion in AUM distributed through major U.S. brokerages.
- Company typePrivate
- Founded2024
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Tradr ETFs does
Tradr ETFs is a New York-based leveraged and inverse exchange-traded fund issuer, launched in May 2024 by AXS Investments. The firm designs and lists single-stock and single-ETF leveraged products offering 2X long or -2X short daily, monthly, or quarterly exposure to underlying securities, using total return swaps, options, and other derivative instruments to deliver the amplified return profile. Tradr pioneered two product categories in the U.S. market: single-stock leveraged ETFs (with early launches including TSLQ on Tesla and NVDS on NVIDIA) and non-daily reset leveraged ETFs (MQQQ monthly on QQQ, QQQP quarterly on QQQ, SPYQ quarterly on SPY), with the calendar reset architecture specifically engineered to reduce the volatility drag and compounding effects inherent in daily-reset structures.
The company manages 72 leveraged ETFs representing approximately $10 billion in assets under management as of July 2026, spanning themes such as AI infrastructure, quantum computing, semiconductors, space and defense, and clean energy. Revenue is generated through management fees embedded in expense ratios (typically 0.95% to 1.49% annually), deducted daily from fund assets. All products are listed on Cboe Global Markets and distributed through a comprehensive roster of U.S. online brokerages — Fidelity, Robinhood, Charles Schwab, Interactive Brokers, E*Trade, Vanguard, Webull, and SoFi — with ALPS Distributors serving as the registered distributor and Nasdaq licensing the QQQ trademark for the MQQQ and QQQP calendar reset products.
The go-to-market motion is product-led: Tradr pursues a first-to-market strategy, rapidly launching novel leveraged structures on newly public and high-conviction stocks (e.g., SpaceX/SPCM-SPCG at the SpaceX IPO, Cerebras/CBRX-CBRZ, Core Scientific/COZX, AST SpaceMobile/ASTX). The firm complements this with event-driven marketing (Cboe Opening Bell ceremonies, Stocktwits Cashtag Awards sponsorship) and brokerage-platform distribution. The target customer base is sophisticated retail traders, day traders, swing traders, financial advisors, and institutional traders seeking precision leveraged tools without using margin accounts or options strategies directly. The operating model is asset-light, with 1-10 employees executing at unusually high productivity per head.
Tradr ETFs firmographics
Firmographics- Name
- Tradr ETFs
- Legal name
- Tradr ETFs
- Website
- https://tradretfs.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tradr ETFs is a New York-based leveraged and inverse ETF issuer launched in 2024 by AXS Investments. It pioneered single-stock and non-daily reset leveraged ETFs, managing 72 products with approximately $10 billion in AUM distributed through major U.S. brokerages.
- Ownership category
- akta.pro rank
Where Tradr ETFs is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tradr ETFs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Management Fees / Expense Ratios: Tradr ETFs generates revenue through management fees embedded in expense ratios charged to ETF holders. Most single-stock leveraged ETFs carry an expense ratio of 1.49%, while calendar reset ETFs have lower ratios (TARK 1.15%, SARK 0.96%, QQQP 0.95%, TSLQ 1.17%). Fees are calculated daily and deducted from fund assets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Single-Stock Daily Reset ETFs (2X Long/Short) |
| Subscription | Monthly | TARK - 2X Long Innovation ETF |
| Subscription | Monthly | SARK - 1X Short Innovation Daily ETF |
| Subscription | Quarterly | QQQP - 2X Long Innovation 100 Quarterly ETF |
| Subscription | Monthly | TSLQ - 2X Short TSLA Daily ETF |
Go-to-market motion2 records
Distribution channels9 records
Marketing channels6 records
Tradr ETFs product offering
Product offeringCore offering
Tradr ETFs is a New York-based ETF issuer that designs, launches, and manages leveraged and inverse exchange-traded funds. Its single-stock leveraged ETFs deliver 2X or -2X daily exposure to individual equities, while its calendar reset ETFs (MQQQ, QQQP, SPYQ) and inverse single-ETF products (SARK, TSLQ, NVDS) deliver amplified or hedged exposure to underlying reference securities with monthly, quarterly, or daily reset periods. Distribution is conducted through major U.S. online brokerages and the Cboe exchange.
Product overview
Tradr ETFs is a specialized leveraged and inverse ETF provider that offers a portfolio of exchange-traded funds designed for sophisticated investors and professional traders seeking amplified directional exposure. The company's core products include single-stock leveraged ETFs providing 2X or -2X daily exposure to individual stocks (such as SpaceX/SPCM-SPCG, Cerebras/CBRX-CBRZ, Sandisk/SNXX-SNDQ, and many others), calendar reset ETFs with monthly and quarterly performance periods (MQQQ, QQQP, SPYQ), and inverse products (SARK, TSLQ, NVDS). Tradr pioneered non-daily reset leveraged ETFs, allowing investors to align performance reset periods with their investment time horizons. The company targets themes including AI infrastructure, quantum computing, semiconductors, space technologies, and clean energy, offering over 75+ distinct ETF products. Distribution is through major brokerage platforms including Fidelity, E*Trade, Robinhood, Interactive Brokers, Schwab, SoFi, Webull, and Vanguard.
Differentiator
Problem solved
Functional benefit
Products and services
- MQQQ - 2X Long Innovation 100 Monthly ETF Calendar monthly reset ETF seeking 200% of the monthly performance of the Invesco QQQ Trust (QQQ). Designed for medium-term investors seeking leveraged exposure to Nasdaq-100 innovation stocks with reduced volatility drag compared to daily-reset products.
- QQQP - 2X Long Innovation 100 Quarterly ETF Calendar quarterly reset ETF seeking 200% of the quarterly performance of the Invesco QQQ Trust (QQQ). Designed for longer-term investors seeking leveraged exposure aligned with quarterly time horizons.
- SPYQ - 2X Long SPY Quarterly ETF Calendar quarterly reset ETF seeking 200% of the quarterly performance of the SPDR S&P 500 ETF Trust (SPY), providing leveraged exposure to broad U.S. equity markets with reduced daily compounding drag.
- TARK - 2X Long Innovation ETF Daily reset leveraged ETF providing 2X long exposure to the ARK Innovation ETF (ARKK), offering amplified exposure to transformational technology companies in AI, genomics, and energy transformation.
- SARK - 1X Short Innovation Daily ETF Daily reset inverse ETF providing -1X exposure to the ARK Innovation ETF (ARKK), offering a tool to profit from downturns in disruptive innovation stocks without borrowing or shorting complexity.
- NVDS - 1.5X Short NVDA Daily ETF Daily reset inverse leveraged ETF providing -1.5X exposure to NVIDIA Corporation (NVDA) stock, offering moderate inverse leverage to the leading AI chipmaker.
- TSLQ - 2X Short TSLA Daily ETF Daily reset inverse leveraged ETF providing -2X exposure to Tesla Inc. (TSLA) stock, one of Tradr's earliest single-stock inverse products.
- SPCM - 2X Long SpaceX Daily ETF Daily reset leveraged ETF providing 2X long exposure to Space Exploration Technologies Corp. (SPCX) stock, designed for high-conviction investors seeking 200% daily exposure to SpaceX.
- SPCG - 2X Short SpaceX Daily ETF Daily reset inverse leveraged ETF providing -2X exposure to Space Exploration Technologies Corp. (SPCX) stock, designed for investors seeking to profit from SpaceX price declines.
- CBRX / CBRZ - 2X Long and Short Cerebras Systems Daily ETFs Paired daily reset leveraged ETFs providing 2X long (CBRX) and -2X short (CBRZ) exposure to Cerebras Systems Inc. (CBRS) stock, including a first-to-market inverse ETF.
- XNDX - 2X Long Xanadu Daily ETF First-to-market single-stock leveraged ETF providing 2X long daily exposure to Xanadu Quantum Technologies (XNDU).
- SNXX - 2X Long Sandisk Daily ETF Daily reset leveraged ETF providing 2X long exposure to Sandisk Corporation (SNDK) stock; Tradr's fastest-growing single-stock launch.
- Single-Stock Daily Reset Leveraged ETF Suite (Long and Short) Broad suite of daily reset leveraged ETFs providing 2X or -2X (and -1.5X in select cases) exposure to individual stocks across themes such as AI, quantum computing, semiconductors, space, defense, and clean energy. Most products carry an expense ratio of 1.49% annually, deducted daily from fund assets.
Quantifiable outcome
- SNXX reached $650M AUM in 24 days - fastest growing ETF in past 12 months
- +2 more outcomes
Companies that use Tradr ETFs
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles2 records
Tradr ETFs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tradr ETFs partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- StocktwitsminorTradr ETFs is a supporting sponsor of the Stocktwits 2026 Cashtag Awards, an event celebrating excellence in financial content and market analysis, hosted at the New York Stock Exchange on May 4, 2026.
- ALPS Distributors, Inc.coreALPS Distributors, Inc. serves as the distributor for Tradr ETFs. The company handles the distribution and marketing of Tradr's leveraged ETF products to brokerage platforms and investors. ALPS is not affiliated with AXS Investments or Tradr ETFs.
- Nasdaq, Inc.coreNasdaq, Inc. is the owner of the registered trademark QQQ, which is licensed for use by Invesco in the Invesco QQQ Trust. Tradr ETFs uses QQQ as a reference security for its MQQQ and QQQP leveraged ETFs under license from Nasdaq.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Tradr ETFs competitors and assessment
Company assessmentDirect peers
- Leverage Shares: Single-stock leveraged and inverse ETN/ETF issuer focused on giving retail traders amplified exposure to individual equities. Highly comparable business model and product set to Tradr's single-stock 2X/-2X suite.
- REX Shares: Issuer of leveraged, thematic, and micro-cap ETFs including single-stock leveraged products. Overlaps directly with Tradr on novel leveraged product structures and the same retail trader audience.
- GraniteShares: Issuer of single-stock leveraged and inverse ETFs (e.g., NVDL, TSL), directly overlapping with Tradr's 2X and -2X single-stock product family and competing on the same Cboe-listed, brokerage-distributed retail trader flow.
- Defiance ETFs: Thematic and leveraged ETF sponsor with strong focus on disruptive tech and single-stock leveraged products. Directly comparable in launching novel theme-based leveraged ETFs aimed at retail traders.
- Direxion: Largest U.S. specialist in leveraged and inverse ETFs with a deep single-stock and index leveraged product line. Tradr is competing head-to-head with Direxion on daily-reset single-stock leveraged ETFs serving the same active-trader base.
- Tuttle Capital Management: Active ETF sponsor with a leveraged and thematic single-stock ETF lineup. Directly comparable to Tradr's high-velocity launch strategy and same end customer base of retail traders.
Emerging players
- KraneShares: Thematic ETF issuer with leveraged thematic exposure in areas like China, AI, and clean energy. Compares to Tradr on thematic product positioning, though KraneShares generally lacks single-stock leveraged products.
- Volatility Shares: Specialist issuer of volatility and leveraged ETFs, including single-stock and theme-based products. Comparable in launching first-to-market leveraged and volatility-linked ETFs for active traders.
Broad incumbents
- ProShares: Established leveraged ETF pioneer with broad index-based leveraged products and large AUM base. Overlaps with Tradr on theme/index leveraged ETFs (e.g., QQQ-related leveraged exposure) and serves similar active traders but at much greater scale.
Others
- AXS Investments: Parent company and investment adviser for Tradr ETFs. Comparable as a leveraged and alternative-strategy ETF manager but operates distinct product lines (income, SPAC, cannabis) under its own brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tradr ETFs social profiles
Digital presenceTradr ETFs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tradr ETFs leadership team
Management profileNumber of profiles
Profiles7 records
Tradr ETFs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tradr ETFs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tradr ETFs
What does Tradr ETFs do?
Tradr ETFs is a New York-based ETF issuer that designs, launches, and manages leveraged and inverse exchange-traded funds. Its single-stock leveraged ETFs deliver 2X or -2X daily exposure to individual equities, while its calendar reset ETFs (MQQQ, QQQP, SPYQ) and inverse single-ETF products (SARK, TSLQ, NVDS) deliver amplified or hedged exposure to underlying reference securities with monthly, quarterly, or daily reset periods. Distribution is conducted through major U.S. online brokerages and the Cboe exchange.
Is Tradr ETFs a public or private company?
Tradr ETFs is a private company. It is classified as corporate owned and is currently operating.
When was Tradr ETFs founded?
Tradr ETFs was founded in 2024. It employs 1 to 10 people.
Where is Tradr ETFs based?
Tradr ETFs is headquartered in New York, United States, in the North America region.
How does Tradr ETFs make money?
One revenue line is on record: management Fees / Expense Ratios.
Who are Tradr ETFs's main competitors?
Direct peers on record are Leverage Shares, REX Shares, GraniteShares, Defiance ETFs, Direxion and Tuttle Capital Management. Emerging players are KraneShares and Volatility Shares. ProShares is listed as a broad incumbent. AXS Investments is listed as an others.
Does Tradr ETFs have an API?
No public API is recorded for Tradr ETFs.