Greenfeet

What Greenfeet does

GreenFeet is a private SaaS company founded in 2020 and headquartered in Boston, Massachusetts, that operates a cloud-based carbon measurement and management platform for corporate sustainability. The company helps businesses measure, analyze, and reduce their corporate carbon footprint across Scope 1, 2, and 3 emissions aligned with the GHG Protocol framework. Its product suite is organized into three integrated modules: Track (a cloud-based carbon ledger for emissions data collection and storage), Analyze (an interactive dashboard for time-period comparisons and drill-down segmentation), and Report (visual report exports for stakeholders including employees, investors, and customers). A free Business Calculator serves as a top-of-funnel lead generation tool, with self-serve sign-up and company-size-driven tiered subscription pricing covering 1-10, 10-100, 100-1000, and >1000 employee segments.

The platform architecture is a direct, self-serve cloud application accessible at app.greenfeet.com, with no documented APIs, SDKs, or third-party integrations. GreenFeet distributes globally through its website and free-trial funnel, and there is evidence of a co-branding relationship with CalQRisk based on the platform's logo file naming and login portal cross-referencing. The company has between 1 and 10 employees and is led by co-founder Lisa McKelvey, with no disclosed board, investors, or additional management team in the source data.

Name

Greenfeet

Legal name

GreenFeet

Website

https://greenfeet.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

GreenFeet is a Boston-based SaaS platform founded in 2020 that helps companies measure, analyze, and report corporate carbon emissions across Scope 1, 2, and 3 under the GHG Protocol, targeting businesses of all sizes via a self-serve, tiered subscription model.

Ownership category

akta.pro rank

Product category

Sustainability / Carbon Management Software

akta.pro primary industry

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

Keywords

• Carbon footprint tracking
• Corporate sustainability software
• GHG emissions management
• Carbon ledger platform
• Scope 1 2 3 reporting

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: Subscription-based SaaS model with tiered pricing based on company size (1-10, 10-100, 100-1000, >1000 employees). Provides access to Track, Analyze, and Report modules for carbon footprint management.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

GreenFeet is a cloud-based sustainability SaaS platform that enables companies to measure, analyze, and reduce their corporate carbon footprint. It offers three integrated modules — Track (data collection and cloud-based carbon ledger across Scope 1, 2, and 3 of the GHG Protocol), Analyze (emissions comparison and drill-down analytics), and Report (visual reports for stakeholders) — delivered via a tiered subscription model scaled to company size.

Product overview

GreenFeet is a single unified sustainability platform that helps companies measure, analyze, and reduce their corporate carbon footprint. The platform consists of three integrated modules: Track (for quickly calculating corporate emissions and storing data in a cloud-based carbon ledger), Analyze (for comparing emissions across time periods and drilling down into data to identify areas of focus), and Report (for generating visual reports to share with employees, investors, and customers). These three modules work together as a cohesive solution for corporate decarbonization management.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Sinai Technologies: Decarbonization software for enterprises to measure, price, and reduce emissions across operations and supply chain. Comparable SaaS carbon platform serving similar enterprise buyers.
• Greenly: Carbon accounting platform with strong SMB/mid-market positioning and a similar product-led growth motion. Closely comparable to GreenFeet's lower end of the tiered pricing strategy.

Direct peers

• Watershed: Enterprise carbon accounting and climate platform offering Scope 1-3 emissions tracking, reporting, and reduction planning. Direct competitor to GreenFeet targeting mid-market and enterprise customers with substantially more capital and product depth.
• Persefoni: Climate Management & Accounting Platform (CMAP) for carbon footprint measurement and management across all scopes. Closely comparable offering to GreenFeet, focused on enterprises and financial institutions.
• Sweep: Sustainability and carbon management platform that centralizes emissions data and decarbonization workflows. Direct competitor with similar Track/Analyze/Report positioning and SMB-to-enterprise coverage.
• Emitwise: Carbon accounting software for measuring and reducing Scope 1, 2, and 3 emissions. Comparable SMB and enterprise offering to GreenFeet with similar ease-of-use emphasis.

Broad incumbents

• Microsoft Sustainability Manager: Part of Microsoft's Cloud for Sustainability suite, offering carbon accounting and ESG reporting integrated with the Microsoft ecosystem. Major incumbent threat to GreenFeet's enterprise expansion ambitions.
• Salesforce Net Zero Cloud: Enterprise sustainability and carbon accounting solution within the Salesforce CRM ecosystem. Broad incumbent with deep integration advantages that compete directly for large customer carbon reporting budgets.
• Workiva: ESG reporting and disclosure platform used by enterprises for sustainability and regulatory reporting. Comparable on the Report module dimension; broader portfolio but overlapping buyer personas.
• Sphera: Enterprise Environmental, Social, and Governance (ESG) and operational risk management software with carbon accounting capabilities. Established incumbent in the same buyer category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/OurGreenFeet

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenfeet