Ludia
Ludia is a Montreal-based independent mobile game studio that develops and publishes free-to-play, licensed-IP mobile games (e.g., Jurassic World Alive, Dragons: Rise of Berk, TMNT: Legends) for iOS and Android, monetizing through in-app purchases, subscriptions, and advertising.
- Company typePrivate
- Founded2007
- HeadquartersMontréal, Canada
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
What Ludia does
Ludia (legal entity Ludia Games Inc.) is a Montreal-based independent mobile game studio founded in 2007 that designs, publishes, and distributes free-to-play mobile games on iOS and Android. The company operates a multi-title portfolio targeting mass-market mobile gamers and fans of globally recognized media franchises, including Jurassic World Alive (location-based AR), Jurassic World: The Game, Dragons: Rise of Berk, Dragons: Titan Uprising, Teenage Mutant Ninja Turtles: Legends, and Lovelink. Its product surface is built on licensed intellectual properties from Universal Studios, DreamWorks Animation, and Viacom/Nickelodeon, supplemented by a long tail of legacy titles and one original-IP dating simulation (Lovelink). Underlying technology centers on a mobile gaming platform with proprietary location-based AR capabilities (powered by Mapbox integration in Jurassic World Alive), live-ops telemetry across Adjust, Firebase/Crashlytics, and Google Analytics, and a customer support layer built on Helpshift.
Ludia firmographics
Firmographics- Name
- Ludia
- Legal name
- Ludia Games Inc.
- Website
- https://ludia.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Ludia is a Montreal-based independent mobile game studio that develops and publishes free-to-play, licensed-IP mobile games (e.g., Jurassic World Alive, Dragons: Rise of Berk, TMNT: Legends) for iOS and Android, monetizing through in-app purchases, subscriptions, and advertising.
- Ownership category
- akta.pro rank
Ludia industry classification
Industry- Product category
- Mobile Gaming
- NAICS
- Software Publishers (51321)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Mobile Game Publishing & App Game Stores (BPAMAKAB)
- akta.pro secondary industries
- Mobile Game Stores & Alternative App Stores (MPAFACAD), Mobile App Stores (General) (MPAFACAC)
Keywords
Where Ludia is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Ludia business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Virtual Goods and In-App Purchases: Players purchase virtual in-game items and virtual currency (virtual cash or runes) with real money. These are limited, personal, non-transferable, non-sublicensable, revocable licenses for use in Ludia games.
- Subscription Plans: Monthly subscription plans with free trial periods available in some Ludia games. Automatically recurring payments charged monthly unless cancelled.
- Advertising: Third-party advertising partners serve targeted advertisements within mobile games, with data sharing for personalized ad delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free-to-play with optional subscriptions and virtual goods purchases |
| Unit Pricing | Pay-as-you-go | Virtual currency purchases |
| Unit Pricing | Pay-as-you-go | Virtual in-game items |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Ludia product offering
Product offeringCore offering
Ludia designs, develops, and publishes free-to-play mobile games for iOS and Android, built primarily around licensed entertainment intellectual properties. Its active portfolio includes location-based AR games, RPGs, city-builders, and simulation titles such as Jurassic World Alive, Jurassic World: The Game, Lovelink, Dragons: Rise of Berk, Dragons: Titan Uprising, and Teenage Mutant Ninja Turtles: Legends. Revenue is generated through in-app purchases of virtual currency and items, optional monthly subscriptions, and in-game advertising.
Product overview
Ludia is a mobile game studio (not an enterprise software company) that develops and publishes a portfolio of mobile games for iOS and Android. The company operates a multi-title portfolio of consumer mobile games rather than a unified platform architecture. The core active portfolio includes six flagship titles: Jurassic World Alive (location-based AR game), Jurassic World: The Game (combat game), Lovelink (dating simulation), Dragons: Rise of Berk (city-builder), Dragons: Titan Uprising (RPG), and Teenage Mutant Ninja Turtles: Legends (action RPG). These games leverage licensed intellectual properties from Universal Studios, DreamWorks Animation, Viacom, and others, along with original Ludia IP. The company also maintains a catalog of legacy titles. Revenue is generated through in-app purchases of virtual currency and items, in-app subscriptions, and advertising.
Differentiator
Problem solved
Functional benefit
Brands
- Lovelink: A game in Ludia's portfolio of mobile titles.
Products and services
- Jurassic World Alive
- Jurassic World: The Game
- Lovelink
- Dragons: Rise of Berk
- Dragons: Titan Uprising
- Teenage Mutant Ninja Turtles: Legends
Companies that use Ludia
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Ludia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration47 records
Feature1 record
Ludia partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- MapboxcoreThird-party technology provider for location-based gameplay features. Used to enable geolocation and AR features in games like Jurassic World Alive.
- AdjustcoreAnalytics provider for user behavior and demographics analysis. Part of data collection and performance tracking infrastructure.
- Google (Crashlytics and Firebase)coreBug reporting, crash reporting and analytics for mobile games. Also used for user behavior tracking.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Ludia competitors and assessment
Company assessmentDirect peers
- Miniclip: Swiss-based mobile and online game publisher (8 Ball Pool, Subway Surfers publishing); comparable mid-sized independent publisher with cross-platform casual titles and IAP-plus-ads monetization.
- Jam City: Former US-based owner of Ludia and a comparable mid-to-large mobile game publisher focused on licensed-IP titles (e.g., Harry Potter, Frozen, Marvel); closely comparable business model and genre mix, making it the most direct reference point for Ludia's pre-buyout structure.
- Niantic: Developer of Pokémon GO and other location-based AR mobile games using Mapbox-class geo infrastructure; the closest peer to Jurassic World Alive's geo-AR gameplay and a benchmark for monetizing GPS-anchored mobile experiences at scale.
- Scopely: Major mobile game publisher built largely on licensed-IP and franchise extensions (Monopoly GO!, Stumble Guys, Marvel Strike Force); comparable freemium, IAP-heavy monetization model and similar reliance on third-party IPs.
- Outfit7: Slovenia-based mobile game studio behind Talking Tom and other casual IPs; comparable mid-cap scale, freemium model, heavy reliance on mobile ad networks, and family/character-driven franchises.
- Kabam: Mobile game developer of licensed-IP titles (Marvel Contest of Champions, Disney Mirrorverse); similar freemium, IP-licensed positioning and global UA-driven live-ops model.
- Rovio Entertainment: Finland-based mobile game studio best known for Angry Birds; comparable in size and emphasis on a single iconic IP extended across multiple mobile titles, now part of Sega. Useful comparable for IP-driven mobile franchises.
Broad incumbents
- Zynga: One of the largest mobile/social game publishers globally (FarmVille, Words With Friends, CSR Racing) now under Take-Two; provides the broader public-market benchmark for freemium mobile gaming economics and live-ops scale.
- Gameloft: Established mobile game publisher with a deep catalog of licensed-IP mobile titles (Asphalt, Disney Magic Kingdoms); broader portfolio scale but same freemium, IP-licensed, mobile-first structure.
- Playtika: Public mobile gaming company specializing in casual and casino-style free-to-play titles (Bingo Blitz, Slotomania); comparable freemium monetization, heavy reliance on UA networks, and live-ops-driven LTV optimization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ludia social profiles
Digital presenceLudia compliance and trust
Trust signalCompliance4 records
Ludia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ludia leadership team
Management profileNumber of profiles
Profiles3 records
Ludia funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ludia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ludia
What does Ludia do?
Ludia designs, develops, and publishes free-to-play mobile games for iOS and Android, built primarily around licensed entertainment intellectual properties. Its active portfolio includes location-based AR games, RPGs, city-builders, and simulation titles such as Jurassic World Alive, Jurassic World: The Game, Lovelink, Dragons: Rise of Berk, Dragons: Titan Uprising, and Teenage Mutant Ninja Turtles: Legends. Revenue is generated through in-app purchases of virtual currency and items, optional monthly subscriptions, and in-game advertising.
Is Ludia a public or private company?
Ludia is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ludia founded?
Ludia was founded in 2007. It employs 101 to 250 people.
Where is Ludia based?
Ludia is headquartered in Montréal, Canada, in the North America region.
How does Ludia make money?
Three revenue lines are on record. Virtual Goods and In-App Purchases are the primary driver. The others are subscription Plans and advertising.
Who are Ludia's main competitors?
Direct peers on record are Miniclip, Jam City, Niantic, Scopely, Outfit7, Kabam and Rovio Entertainment. Broad incumbents are Zynga, Gameloft and Playtika.
Does Ludia have an API?
No public API is recorded for Ludia.
What industry is Ludia in?
Ludia's product category is Mobile Gaming. Its primary akta.pro industry code is BPAMAKAB, Mobile Game Publishing & App Game Stores, with a secondary code of MPAFACAD, Mobile Game Stores & Alternative App Stores. Its NAICS code is 51321 and its SIC code is 7990.