Octro
Octro is a mobile-first freemium gaming studio operating 18+ casual and traditional Indian card, board, and casino games such as Teen Patti, Indian Rummy, Octro Poker, and slots, monetized via virtual currency, rake, and advertising to a global consumer audience across India, the US, UK, Canada, Australia, Israel, and Ukraine.
- Company typePrivate
- Founded2006
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Octro does
Octro Inc. is a mobile-first gaming company founded in 2006 by Stanford alumnus Saurabh Aggarwal. Originally built OctroTalk (a VoIP instant messaging client), the company pivoted into gaming in 2012 with the launch of Teen Patti, and now operates a portfolio of 18+ freemium mobile games spanning traditional Indian card and board games (Teen Patti, Indian Rummy, Tambola, Carrom Live, Call Break, Seep, Snakes and Ladders), global card/casino titles (Octro Poker, Blackjack), casual slots (Lucky Time Slots, Old Vegas Slots acquired via the December 2023 DGN Games deal), and casual mobile games (Soccer Battles, War of Words, Yuddhbhoomi).
The platform is built on a proprietary end-to-end technology stack with no third-party servers, owned and operated by Octro. Architecture is described as supporting massive scale with strong performance, and the company highlights industry-first features including Quick Join Tables, Slots on Tables, and a Hand Strength Meter. The tech stack uses in-house analytical tools for player behavior analysis and game optimization. Distribution is global through Google Play, Apple App Store, dedicated portals (playrummy.com, octropoker.com), and direct APK downloads, with offices in San Francisco (HQ), India (engineering), and London, Toronto, Tel Aviv, and Kyiv.
The business model is freemium: games are free to download and play with virtual currency, and revenue is generated from in-app chip purchases (processed by Apple/Google/Facebook), rake on certain games, and in-game advertising (banners, interstitials, offer walls). Minimum user age is 18, and virtual chips have no real-money value, positioning Octro as social casino / casual gaming rather than real-money gambling. The company has been backed by Peak XV Partners (formerly Sequoia Capital India) since a 2014 funding round, and operates with 11-50 employees across its international footprint.
Octro firmographics
Firmographics- Name
- Octro
- Legal name
- Octro Inc.
- Website
- https://octro.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Octro is a mobile-first freemium gaming studio operating 18+ casual and traditional Indian card, board, and casino games such as Teen Patti, Indian Rummy, Octro Poker, and slots, monetized via virtual currency, rake, and advertising to a global consumer audience across India, the US, UK, Canada, Australia, Israel, and Ukraine.
- Ownership category
- akta.pro rank
Octro industry classification
Industry- Product category
- Mobile Gaming
- NAICS
- Other Gambling Industries (713290)
- akta.pro primary industry
- Online Poker Casinos (Casino + Poker Rooms) (MPAEABAC)
- akta.pro secondary industries
- Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK), Online Poker Operators (Real-Money) (MPAEAEAC)
Keywords
Where Octro is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices6 records
Markets served
Octro business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Virtual Currency Sales (Chips): Players purchase virtual chips/currency using real money through app store payments. Chips are used to play games but have no real money value and cannot be converted back. Revenue generated from chip sales represents the primary monetization mechanism.
- Rake: Octro deducts a portion of player winnings (rake) in certain games. The rake amount varies based on multiple variables and can be changed at Octro's discretion.
- In-Game Advertising: Third-party advertisements displayed within games including banner ads, full-screen interstitial ads between game moves, and offer walls where advertisers provide virtual currency in exchange for completing tasks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free-to-play with virtual currency |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Octro product offering
Product offeringCore offering
Octro develops, publishes, and operates free-to-play mobile card, casino-style, and casual games for a global consumer audience. Its portfolio includes traditional Indian card games such as Teen Patti, Indian Rummy, Poker, Blackjack, Tambola, Seep, and Call Break, alongside casual slots (Lucky Time Slots, Old Vegas Slots) and other mobile games. The company monetizes through the sale of virtual currency (chips) via in-app purchases, in-game advertising, and rake, all delivered through a proprietary in-house technology platform with no third-party servers.
Differentiator
Problem solved
Functional benefit
Brands
- Octro Poker: World's most immersive 3D poker app
- Teen Patti
- Indian Rummy
- PlayRummy
- Lucky Time Slots
- Old Vegas Slots
- Tambola
- Blackjack
- Soccer Battles
- Carrom Live
- Teen Patti Live
- Donkey Quiz
- Bhabho
- Seep
- Call Break
- War of Words
- Snakes and Ladders
- Yuddhbhoomi
Products and services
- Octro Poker 3D poker gaming application offering immersive poker gameplay with virtual currency, targeting poker enthusiasts on mobile.
- Teen Patti Digital adaptation of the traditional Indian three-card poker game; one of Octro's flagship products that launched the company's online gaming journey.
- Teen Patti Live
Companies that use Octro
Customer profileSegments3 records
Ideal customer profiles3 records
Octro technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability1 record
Feature4 records
Octro partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, major and minor.
- DGN GamescoreOctro acquired DGN Games, a gaming company specializing in casual slots. The acquisition aims to enhance market presence, innovation, and cultural diversity within Octro's gaming portfolio. DGN Games brought popular slots titles including Lucky Time Slots and Old Vegas Slots.
- Apple (App Store)majorApple serves as a distribution platform for Octro's iOS games and handles in-app purchase payments. Chips are sold through Apple platform with Octro not collecting payment data.
- Google (Google Play)majorGoogle serves as a distribution platform for Octro's Android games and handles in-app purchase payments. Chips are sold through Google platform with Octro not collecting payment data.
- Facebook (Social Integration)minorFacebook provides social network integration for Octro games, including login functionality and social graph utilization for friend connections. Chips may be sold through Facebook platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Octro competitors and assessment
Company assessmentBroad incumbents
- Playtika: Public social-casino publisher (Slotomania, House of Fun, World Series of Poker) operating at much larger scale. Closest global incumbent to Octro's slots-and-poker portfolio and a likely strategic-acquisition reference point.
- Product Madness: Aristocrat-owned social slots publisher (Heart of Vegas, Lightning Link). Closest global incumbent to the slots titles Octro acquired via DGN Games (Lucky Time Slots, Old Vegas Slots).
- Zynga: Global social casino leader (Zynga Poker, Hit it Rich Slots) using freemium virtual-currency model — the same monetization architecture Octro employs. Sets the global benchmark for the social-casino category Octro operates in.
- Dream Sports (Dream11): India's fantasy-sports leader expanding into casual and card games (Fantasy Cricket, Rummy). Competes for wallet share and gamer mindshare in the same Indian casual-gaming segment Octro addresses.
- Mobile Premier League (MPL): India's largest casual and real-money gaming platform with a deep portfolio of card, arcade, and fantasy titles. Competes for the same casual mobile gamer in India that Octro targets with Teen Patti and Rummy.
Direct peers
- Moonfrog Labs: India-based mobile card and board game studio (Teen Patti, Ludo, Rummy) directly competing with Octro in the cultural-card-game segment with the same freemium virtual-currency model and Indian gamer audience.
- Games24x7: Operates RummyCircle and My11Circle; one of India's largest skill-game platforms. Direct overlap with Octro's Indian Rummy and PlayRummy titles and similar freemium-to-paid monetization in the Indian market.
Regional players
- Nazara Technologies: Listed Indian mobile gaming publisher (Teen Patti variations, Cricket, casual titles). Direct regional competitor to Octro with the same Indian casual-gamer audience and similar freemium card-game portfolio.
- Pocket Games Soft (PG Soft): Asia-focused mobile slot and casual casino game studio. Comparable in genre (mobile slots) and delivery model (free-to-play with in-app purchases), though it operates primarily as a B2B content provider rather than direct-to-consumer like Octro.
Emerging players
- WinZO: India-based vernacular casual and social gaming platform hosting 100+ titles including card games. Overlaps with Octro's portfolio of culturally Indian games and freemium monetization, though WinZO emphasizes a multi-publisher model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Octro social profiles
Digital presenceOctro compliance and trust
Trust signalCompliance3 records
Octro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Octro leadership team
Management profileNumber of profiles
Profiles4 records
Octro subsidiaries and ownership
Company hierarchySubsidiaries1 record
Octro funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Octro M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Octro
What does Octro do?
Octro develops, publishes, and operates free-to-play mobile card, casino-style, and casual games for a global consumer audience. Its portfolio includes traditional Indian card games such as Teen Patti, Indian Rummy, Poker, Blackjack, Tambola, Seep, and Call Break, alongside casual slots (Lucky Time Slots, Old Vegas Slots) and other mobile games. The company monetizes through the sale of virtual currency (chips) via in-app purchases, in-game advertising, and rake, all delivered through a proprietary in-house technology platform with no third-party servers.
Is Octro a public or private company?
Octro is a private company. It is classified as venture growth investor backed and is currently operating.
When was Octro founded?
Octro was founded in 2006. It employs 11 to 50 people.
Where is Octro based?
Octro is headquartered in New Delhi, India, in the Asia region.
How does Octro make money?
Three revenue lines are on record. Virtual Currency Sales (Chips) is the primary driver. The others are rake and in-Game Advertising.
Who are Octro's main competitors?
Broad incumbents on record are Playtika, Product Madness, Zynga, Dream Sports (Dream11) and Mobile Premier League (MPL). Direct peers are Moonfrog Labs and Games24x7. Regional players are Nazara Technologies and Pocket Games Soft (PG Soft). WinZO is listed as an emerging player.
Does Octro have an API?
No public API is recorded for Octro.
What industry is Octro in?
Octro's product category is Mobile Gaming. Its primary akta.pro industry code is MPAEABAC, Online Poker Casinos (Casino + Poker Rooms), with a secondary code of MPAEABAK, Online Casino Platform Providers (PAM, Wallet, CMS, Back Office). Its NAICS code is 713290.