Curvature

What Curvature does

Curvature is a global, vendor-agnostic provider of new and pre-owned enterprise IT hardware, specializing in network, server, and storage equipment from Cisco, HPE, Dell EMC, NetApp, Juniper, Fortinet, Arista, and other Tier-1 OEMs at claimed savings of 50–90% versus OEM list pricing. The company's product portfolio spans three core hardware categories — Network (switches, routers, wireless, transceivers, IP telephony, security appliances), Server (x86 rack and blade systems plus components), and Storage (enterprise arrays) — alongside a proprietary Curvature Brand sub-line of transceivers, DDR4/DDR5 memory, and SATA SSDs sold as OEM alternatives. Services include IT hardware buyback for asset recovery, Curvature Logistics as a Service (CLaaS) for global relocation, hardware and remote configuration, and a multi-layered Quality Assurance and Testing operation built around the in-house Curvature Testing Environment (CTE) bootable Linux diagnostics tool and the TechWorkSpace (TWS) technician platform, supported by Spirent network simulation and OEM diagnostics.

The business operates on a primarily transactional, one-time/perpetual pricing model with logistics services on multi-year contracts; revenue is generated through hardware sales (new, new surplus, and pre-owned), configuration professional services, buyback transaction fees, and logistics services. Go-to-market combines direct enterprise field sales (with dedicated account managers in the US, Netherlands, and Singapore), an inside sales team handling quotes, a self-serve "Deal of the Week" and Curvature Overstock e-commerce motion, and a channel partner network covering Dell EMC, Fortinet, Nutanix, Palo Alto Networks, Arista, Schneider Electric, Seagate, and others. Distribution centers in Santa Barbara (US), Grand Rapids (US), Amsterdam (EMEA), and Singapore (APAC) enable Next Business Day fulfillment, with a sales office in Tokyo extending APAC reach. Curvature serves 15,000+ organizations across large enterprise, government, education, healthcare, financial, retail, technology, and telecom verticals, with a verified 0.5% hardware failure rate backed by ISO 9001, 27001, 14001, 45001, R2v3, and C-TPAT certifications.

Following its acquisition by Park Place Technologies (post-2020), Curvature operates as a wholly-owned subsidiary combining hardware resale with third-party maintenance, professional services, and ITAD through the ParkView Hardware Monitoring platform and First-Time Fix Guarantee. The combined organization reports ~1,967 employees and 21,167 customers, led by President and CEO Chris Adams alongside CFO Andrew Gehrlein, GM of Global Hardware Division Sachi Thompson, and SVP/General Counsel Betsy Dellinger. The company traces its origin to 1986 (with some sources citing 1981 for predecessor SMS) and has executed eleven acquisitions between 2009 and 2017 as part of a sustained roll-up of the secondary-market IT hardware and third-party maintenance space.

Name

Curvature

Legal name

Curvature LLC

Website

https://curvature.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Curvature is a global, vendor-agnostic reseller of new and pre-owned enterprise network, server, and storage hardware at 50–90% below OEM pricing, serving 15,000+ organizations across enterprise, government, healthcare, and financial verticals from distribution hubs in the US, Netherlands, and Singapore, and operating as a subsidiary of Park Place Technologies.

Ownership category

akta.pro rank

Product category

Enterprise IT Hardware Resale

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Computer Communications Equipment (3576)

akta.pro primary industry

Data Center, Server Room & Edge Closet Build‑out (Racks, Power, Cooling) (EDAEAHAF)

akta.pro secondary industries

Enterprise Branch Routing (SD-WAN/Edge Routers) (HDAFABAA), Server Rack & IT Equipment Specialty Moving (HSAKAEAK)

Keywords

• Enterprise IT hardware
• Pre-owned networking equipment
• Server hardware resale
• IT asset disposition
• Compatible hardware parts

Headquarters

HQ city

Goleta

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Sales - New and Pre-Owned: Primary revenue stream from selling new, new surplus, and pre-owned network, server, and storage hardware. Products include switches, routers, wireless, servers, storage arrays, and components from major OEMs and Curvature's own brand. Transaction-based model with 50-90% savings compared to OEM pricing.
2. IT Hardware Buyback Services: Asset recovery program allowing customers to sell decommissioned equipment. Services include valuation, secure logistics, certified data erasure, and compliant reuse/recycling. Customers receive cash or hardware credit.
3. Hardware Configuration Services: Pre-sale hardware configuration and remote configuration services. Engineers configure routers, servers, and switches to customer specifications before shipping. Reduces installation time and costs.
4. Curvature Logistics as a Service (CLaaS): Comprehensive logistics services including freight transportation, warehousing, importer/exporter of record, and technical testing/configuration. Insurance coverage equivalent to MSRP or purchase cost.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Curvature sells new, pre-owned, and refurbished enterprise IT hardware spanning networking, server, and storage equipment sourced from original equipment manufacturers. It also markets a proprietary Curvature Brand line of compatible transceivers, memory, and storage drives, and delivers lifecycle services including IT Asset Disposition (ITAD), configuration, quality assurance testing, and Curvature Logistics as a Service (CLaaS). The offering is targeted at enterprise IT buyers, data center operators, and network operators seeking OEM-equivalent infrastructure at lower cost or with multi-vendor flexibility.

Product overview

Curvature is a global provider of new and pre-owned IT hardware for enterprise and data center environments, operating as a subsidiary of Park Place Technologies. The portfolio is organized around three core hardware categories: Network Hardware (switches, routers, wireless, transceivers, IP telephony, and security), Server Hardware (x86 rack and blade servers with components), and Storage Hardware (enterprise arrays). A proprietary sub-brand, Curvature Brand, offers transceivers, memory, and drives as cost-effective OEM alternatives. Services include IT hardware buyback for asset recovery, logistics-as-a-service for global relocation, hardware/remote configuration, and quality assurance/testing. The company also provides access to Park Place Technologies' third-party maintenance and professional services through an affiliated entity. Products are sourced from manufacturers including Cisco, HPE, Dell EMC, Juniper, NetApp, Fortinet, and Arista, with claimed savings of 50-90% off OEM pricing.

Differentiator

Problem solved

Functional benefit

Brands

• Curvature Brand: Proprietary brand offering transceivers, memory, and drives as cost-effective alternatives to OEM products, featuring quality comparable to original manufacturers and backed by limited lifetime warranty.

Products and services

• New OEM IT hardware (networking, server, storage) New networking, server, and storage hardware sourced from original equipment manufacturers, sold to enterprise IT buyers and data center operators seeking OEM-direct equipment with the option of multi-vendor sourcing.
• Pre-owned IT hardware (networking, server, storage) Refurbished and pre-owned networking, server, and storage equipment tested through the Curvature Test Engine (CTE) and ISO 9001-certified processes, offered to enterprise IT buyers as a cost-effective alternative to OEM-new hardware.
• Curvature Brand compatible transceivers Proprietary Curvature Brand optical transceivers designed to be compatible with major OEM networking equipment, providing enterprise IT buyers with an OEM-equivalent alternative at lower cost.
• Curvature Brand memory modules Proprietary Curvature Brand memory modules compatible with enterprise server platforms, marketed to enterprise IT buyers as a cost-effective alternative to OEM-branded memory.
• Curvature Brand storage drives Proprietary Curvature Brand hard drives and solid-state drives for enterprise storage environments, positioned as compatible alternatives to OEM-branded storage components.
• IT Asset Disposition (ITAD) services End-of-life IT asset disposition services including hardware buyback, secure data sanitization, and compliant recycling for enterprise IT organizations.
• Curvature Logistics as a Service (CLaaS) Managed logistics service for worldwide IT hardware distribution, leveraging Curvature's distribution centers in the United States, Netherlands, Singapore, and Japan to deliver enterprise IT equipment globally.
• Configuration and pre-deployment services Pre-deployment hardware configuration services for networking, server, and storage equipment, preparing enterprise IT hardware for installation prior to shipment.
• Quality assurance and testing services Hardware quality assurance and testing services performed via the Curvature Test Engine (CTE) under ISO 9001-certified processes, validating pre-owned and refurbished enterprise IT hardware before resale.

Quantifiable outcome

• 50-90% cost savings compared to new OEM list pricing
• +5 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and strategic.

• Dell EMCcoreTechnology or IntegrationGlobal partnership for networking, servers, and storage solutions for the data center. Covers U.S., The Netherlands, Singapore, and U.K. markets. Dell provides access to enterprise hardware while Curvature offers competitive pricing on new and pre-owned equipment.
• FortinetcoreTechnology or IntegrationSecurity partnership for Unified Threat Management solutions. Covers U.S. and Singapore markets. Fortinet is a next-generation firewall provider, and Curvature supplies their security appliances as a partner.
• NutanixcoreTechnology or IntegrationPartnership for cloud complexity simplification with open, software-defined hybrid multicloud platform. Covers U.S., The Netherlands, Singapore, Japan, and U.K. markets. Provides hyperconverged infrastructure solutions.
• Palo Alto NetworkscoreTechnology or IntegrationGlobal cybersecurity partnership providing next-generation firewall solutions. Palo Alto Networks is a global cybersecurity leader, and Curvature supplies their security products.
• Schneider ElectricstrategicTechnology or IntegrationPower and cooling solutions partnership for data centers of all sizes. Schneider Electric (APC) provides power infrastructure, and Curvature supplies related hardware and integration services.
• SupermicrostrategicTechnology or IntegrationPartnership for highly customizable, value-focused server, storage, and networking products. Supermicro provides custom server solutions, and Curvature offers competitive pricing and global logistics.
• SeagatestrategicTechnology or IntegrationCloud, edge, and data center storage solutions partnership. Seagate provides storage hardware built on trust, affordability, and ease. Curvature supplies Seagate products as part of comprehensive storage solutions.
• AristastrategicTechnology or IntegrationPartnership for multilayer switches for SDN in datacenter, cloud, HPC, and trading environments. U.S. coverage. Arista provides cloud networking solutions.
• OpengearstrategicTechnology or IntegrationRemote infrastructure and out-of-band management partnership. Covers U.S., Singapore, and U.K. markets. Opengear provides critical IT infrastructure management solutions.
• VeeamstrategicTechnology or IntegrationSoftware-based backup platform partnership for disaster recovery and data protection for physical and virtual workloads. Veeam provides data management solutions.
• SpirentcoreTechnology or IntegrationNetwork simulation and testing partnership. Spirent provides industry-leading testing solutions for stress-testing network hardware. Used in Curvature's Quality Assurance and Testing Services.
• Park Place TechnologiescoreTechnology or IntegrationParent company relationship. Park Place Technologies acquired Curvature to combine hardware sales with third-party maintenance services. Park Place provides maintenance, professional services, and ITAD through ParkView Hardware Monitoring with First-Time Fix Guarantee.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Curvature
• YouTubeyoutube.com/curvature
• Facebookfacebook.com/curvature
• LinkedInlinkedin.com/company/curvature
• Instagraminstagram.com/curvature

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds5 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A11 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Curvature