Brandt Hospitality Group

What Brandt Hospitality Group does

Brandt Hospitality Group is a privately held hotel development and third-party management company headquartered in Fargo, North Dakota, operating as a division of Brandt Holdings Company. The company develops, acquires, and operates hotels across the United States on behalf of property owners, managing 17 operating properties and 8 properties in development across 12 states and four major franchise families: Marriott, Hilton, IHG, and Choice Hotels/Radisson. Portfolio scope spans approximately 2,000 rooms across select-service and extended-stay flags (Courtyard, Residence Inn, Fairfield Inn & Suites, Element, AC Hotel, Springhill Suites, Home2 Suites, Hampton Inn, Holiday Inn, Holiday Inn Express, Staybridge Suites) and one upper-upscale flagship (Radisson Blu Fargo, 151 rooms). The company generates revenue through base management fees on hotel-level gross revenue and through project-based development, construction, and renovation services delivered by an in-house team. Supporting technology includes the Broadvine cloud-based business intelligence platform for portfolio-wide budgeting, forecasting, and labor analytics.

The go-to-market is sales-led B2B, originating new business through direct relationships with hotel owners/investors and franchise brand development teams rather than consumer marketing. Internal capabilities span revenue management, sales and marketing, accounting and finance, capital improvements, construction, and IT — provided by a corporate team of 11-50 employees that supports each property's general manager. Differentiation rests on a long-tenured leadership team (many executives have worked together for 25+ years), a vertically integrated development-to-operations model, and multi-year top-tier franchise recognition (Marriott Partnership Circle Award 2024, consecutive IHG Torchbearer Awards 2024-2025, Marriott Developer of the Year 2021-2022, Radisson Hospitality Excellence Awards 2021-2022). The customer base is individual property owners rather than a single institutional client, and the company does not appear to carry external venture capital or private equity backing, funding growth through operating cash flow and development fees.

Name

Brandt Hospitality Group

Legal name

Brandt Hospitality Group, Inc.

Website

https://brandthg.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Brandt Hospitality Group is a Fargo, ND-based hotel developer and third-party operator managing 17 properties (plus 8 in development) across 12 U.S. states under Marriott, Hilton, IHG, and Choice/Radisson flags, serving hotel property owners with management, development, and construction services.

Ownership category

akta.pro rank

Product category

Hotel Management Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Hospitality (Hotel) Property Management (BPAJAGAG)

akta.pro secondary industries

Business & Corporate Full-Service Hotels (THAGAAAE), Hotel & Resort Restaurants (THAFACAH)

Keywords

• Hotel management services
• Hotel development construction
• Third-party hotel operations
• Franchise hotel portfolio
• Hospitality asset management

Headquarters

HQ city

Fargo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Hotel Management Services: Third-party hotel management services for hotel owners; managing operations of hotels across major franchise brands including Marriott, Hilton, IHG, and Choice Hotels/Radisson
2. Hotel Development and Construction: In-house development team that builds new hotels from site selection through design, procurement, and construction to opening

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Brandt Hospitality Group is a third-party hotel management and development company that acquires, develops, builds, and operates hotels across the United States under major franchise brands including Marriott, Hilton, IHG and Choice Hotels/Radisson. The firm manages day-to-day and long-term operations of properties on behalf of hotel owners, and its in-house development team handles site selection, design, procurement and construction of new hotels from Oregon to Maine. The company also provides revenue management, sales and marketing, accounting and finance, capital improvements, and technology support services across its growing portfolio of roughly 2,000 rooms in 12 states.

Product overview

Brandt Hospitality Group is a hotel development and management company offering a comprehensive suite of services including hotel management, development and construction, revenue management, sales and marketing, accounting and finance, capital improvements, and technology support. The company operates a portfolio of 17 properties across 12 states, managing hotels under major franchise brands including Marriott (Courtyard, AC Hotel, Element, Residence Inn, Fairfield Inn & Suites, Springhill Suites), Hilton (Home2 Suites), IHG (Holiday Inn, Holiday Inn Express, Staybridge Suites), and Choice Hotels (Radisson Blu). BHG also operates proprietary food and beverage brands including 84 Italian Steakhouse and Corner Cup coffee shop at Radisson Blu Fargo, and Savory Catering serving the Fargo-Moorhead area.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Management Services

Quantifiable outcome

• IHG Torchbearer Award - highest accolade from IHG for operational performance and guest satisfaction (second consecutive year 2025)
• +5 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core, flagship and supporting.

• HiltoncoreStrategic or Co-development Partner · 1 January 2021Franchise partnership for developing and managing Hilton branded hotels. BHG operates Home2 Suites properties in Sioux Falls, East Hanover, and Poughkeepsie, plus Hampton Inn & Suites Wheat Ridge Denver West. Properties offer extended-stay accommodations with complimentary breakfast, in-room kitchens, and Hilton Honors benefits.
• Marriott InternationalflagshipStrategic or Co-development Partner · 1 January 2020Major franchise partnership for hotel development and management. BHG develops and manages Marriott branded hotels including Courtyard, Residence Inn, Fairfield Inn & Suites, Element, Springhill Suites, and AC Hotels. BHG has received multiple awards including Horizon Award (2020), Developer of the Year (2021, 2022), Guest Service Excellence (2021, 2022), and Partnership Circle Award (2024 - Marriott's highest accolade).
• Choice Hotels/Radisson Hotel GroupcoreStrategic or Co-development Partner · 1 January 2020Franchise partnership through Radisson Blu Fargo - North Dakota's first upper-upscale hotel (151 rooms). Completed major renovation ($6 million for guest rooms) and rebranding in 2020-2022. Property has won Hospitality Excellence Awards (2021, 2022) and RHGA General Manager of the Year (2022). Also features 84 Italian Steakhouse and Corner Cup coffee shop.
• BroadvinesupportingTechnology or Integration · 1 January 2019Technology partnership for business intelligence. BHG implemented Broadvine's cloud-based application to optimize portfolio profitability. Platform provides accurate budgets and forecasts, real-time reporting data, and labor insights by consolidating data from property-management, labor and accounting systems.
• InterContinental Hotels Group (IHG)coreStrategic or Co-development Partner · 1 January 2018Franchise partnership for developing and managing IHG branded hotels. BHG manages Holiday Inn, Holiday Inn Express, and Staybridge Suites properties. Staybridge Suites Denver North Thornton has won IHG Torchbearer Award (highest accolade) for two consecutive years (2024, 2025).

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• OTO Development: Third-party hotel developer and operator focused on select-service franchise properties under Marriott, Hilton, IHG, and Hyatt brands. Closely comparable to BHG in integrated development-plus-third-party management operating model.
• Peachtree Group: Hospitality investment platform and third-party hotel manager with extensive Marriott and Hilton select-service portfolios. Comparable to BHG's multi-brand management focus and select-service franchise mix.
• Sage Hospitality Group: Independent hotel investment, management, and development company operating premium and lifestyle-branded Marriott, Hilton, and IHG properties nationwide. Direct comparable to BHG's multi-brand franchise management and development business model.
• PM Hotel Group: Hospitality management, renovation, and development firm operating multi-brand franchise properties primarily in the eastern US. Comparable to BHG in scale, business model, and franchise-brand focus.
• Aimbridge Hospitality: Largest third-party hotel management company in the US operating 1,500+ properties across 50+ brand families including Marriott, Hilton, IHG, and Hyatt. Direct comparable to Brandt Hospitality Group's third-party franchise management model, though materially larger.
• Chesapeake Hospitality: Third-party hotel management firm operating Hilton, Marriott, IHG, and Hyatt properties primarily across the Mid-Atlantic and Southeast. Comparable to BHG in third-party franchise management model, with overlapping US footprint.
• Highgate Hotels: National hospitality operator spanning hotel management, investment, and development across major franchise brands. Direct comparable to BHG's integrated development + third-party management model serving institutional and individual hotel owners.
• Springboard Hospitality: Hotel management and consulting company operating upper-upscale, lifestyle, and select-service properties nationwide. Comparable to BHG in third-party operating model and franchise mix, though slightly larger.
• Crescent Hotels & Resorts: Hotel management and investment firm operating upper-upscale and full-service franchise properties for institutional and individual owners. Operates a similar franchise-brand mix and third-party management model to BHG.
• Hersha Hospitality & Resorts: Hospitality real estate owner and third-party hotel manager with a portfolio concentrated in urban lifestyle and franchise-branded hotels. Comparable to BHG in third-party operating model, though with more urban geographic focus and ownership component.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BrandtHG
• LinkedInlinkedin.com/company/brandthg
• Instagraminstagram.com/brandthospitality

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brandt Hospitality Group