What Brake Masters does

Brake Masters is a privately held, regional automotive repair service chain founded in 1983 and headquartered in Tucson, Arizona. The company operates 95+ corporate and franchised storefronts across five southwestern US states — Arizona, California, Nevada, New Mexico, and Texas — with concentrated metro coverage in Tucson, Phoenix, Sacramento, Albuquerque, Las Vegas, and El Paso. Service offerings span the full spectrum of light-duty vehicle maintenance and repair, with brake repair and oil changes as the historical core, complemented by fluid exchanges, wheel alignments, suspension, engine diagnostics, AC repair, batteries, belts and hoses, CV boots and axles, drivetrain and clutch work, factory scheduled maintenance, and accessories. The company extends its offering through a dedicated Commercial Fleet Program with priority bay access and consolidated billing, a customer Loyalty Card program, and multi-lender consumer financing through Synchrony Car Care, EasyPay Finance, and Snap Finance.

The underlying operational model is a brick-and-mortar retail service business with online appointment booking and standard parts procurement relationships (Valvoline, AC Delco, Centric Parts, Dynamic Friction Company). All technicians are ASE certified and the company is BBB accredited, with the "An Honest Brake" service philosophy and lifetime warranty program on brake shoes, disc pads, master cylinders, wheel cylinders, brake hoses, CV boots, axles, and U-joints serving as the principal brand differentiators. Pricing is quote-based and per-job, with regional coupon distribution and financing add-ons to drive traffic and ticket conversion.

Revenue is generated primarily from one-time transactional repair services paid at the point of sale, with secondary transactional revenue from fleet maintenance contracts and a small fee/financing spread from third-party lender integrations. The customer base is dominated by individual vehicle owners across the Southwest, supplemented by commercial fleet operators; no named enterprise fleet accounts are disclosed. The company is founder-owned (Eric Laytin and Shalom Laytin) with Richard Fortuno as CEO, with no disclosed private equity, venture capital, or institutional investment.

Name

Brake Masters

Legal name

Brake Masters Auto Repair Shops

Website

https://brakemasters.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Brake Masters is a privately held, Tucson-based automotive repair chain operating 95+ corporate and franchised stores across the southwestern United States, providing brake repair, oil changes, maintenance, and fleet services to individual vehicle owners and commercial fleet operators.

Ownership category

akta.pro rank

Product category

Automotive Repair and Maintenance Services

NAICS

General Automotive Repair (811111), Automotive Mechanical and Electrical Repair and Maintenance (81111), Automotive Repair and Maintenance (8111)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

akta.pro secondary industries

Brakes, Steering & Suspension Services (TLAKAAAC), Preventive Maintenance & Inspections (Oil, Fluids, Tune-Ups) (TLAKAAAB)

Keywords

• Automotive repair services
• Brake repair services
• Oil change services
• Vehicle maintenance services
• Fleet maintenance services

Headquarters

HQ city

Tucson

HQ country

United States

HQ region

North America

Offices15 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Automotive Repair Services: Revenue generated from providing automotive repair and maintenance services including brake repairs, oil changes, fluid exchanges, alignments, and other mechanical services. Services are priced individually per job with options for standard and premium parts.
2. Fleet Services: Commercial fleet maintenance contracts providing discounted rates for businesses with vehicle fleets, including convenient billing and annual fiscal reports.
3. Financing Services: Partnership with Synchrony Car Care, EasyPay, and Snap Finance to offer payment plans for customers, providing financing options for repairs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Brake Masters operates 95+ corporate and franchised automotive repair storefronts across Arizona, California, Nevada, New Mexico, and Texas, performing brake repair, oil changes, fluid exchanges, wheel alignments, AC repair, engine diagnostics, suspension work, battery replacement, belt and hose replacement, CV boot and axle service, drivetrain and clutch repair, factory scheduled maintenance, and lighting/wiper/accessory replacements. ASE-certified technicians deliver these services on a per-job basis, with a commercial fleet program and third-party financing options layered on top of the core consumer repair offering.

Product overview

Brake Masters is an automotive repair service provider offering a comprehensive suite of vehicle maintenance and repair products organized as a single-service platform with multiple specialized modules. The core offering centers on brake repairs and oil changes, complemented by extensive automotive services including fluid exchanges, wheel alignment, suspension, engine diagnostics, and factory scheduled maintenance. Additional value-added services include fleet management programs, customer loyalty cards, and flexible financing options through third-party payment providers. The company operates over 95 corporate and franchised locations across Arizona, California, Nevada, New Mexico, and Texas, with services designed to address both routine maintenance and complex repairs for passenger and light-duty vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• Oil Changes Oil change services offered in full service, high mileage, synthetic blend, and full synthetic variants; full service option includes a 21-point inspection and tire rotation for individual vehicle owners.
• Brake Repairs Comprehensive brake repair services including brake shoe and disc pad replacement with 12-month/12,000-mile or lifetime warranty options, plus ABS system, master cylinder, and power booster service for individual vehicle owners.
• Fluid Exchange Services System fluid flushes covering radiator coolant, transmission fluid, brake fluid, and power steering fluid exchanges to maintain vehicle health for individual vehicle owners.
• Wheel Alignment and Front End Service Wheel alignment and front end service including camber, caster, toe, and thrust adjustments to ensure proper vehicle handling and tire wear for individual vehicle owners.
• Auto AC Repairs Air conditioning system diagnosis, repair, and refrigerant services to restore proper cooling performance for individual vehicle owners.
• Batteries and Ignition Service Battery testing, battery replacement, and starter/alternator diagnostic and repair services for individual vehicle owners.
• Belts and Hoses Service Inspection and replacement of serpentine belts, timing belts, and radiator hoses with lifetime warranty on most parts for individual vehicle owners.
• CV Boots and Axle Repair Constant velocity joint boot repair and axle replacement for front-wheel drive vehicles to prevent costly damage from torn boots for individual vehicle owners.
• Drivetrain and Clutch Repair Manual transmission clutch replacement and drivetrain repair services for vehicles experiencing grinding or worn clutch components for individual vehicle owners.
• Engine Checks and Diagnostics Check engine light diagnosis and engine repair services using specialized tools and equipment to accurately diagnose technical issues for individual vehicle owners.
• Factory Scheduled Maintenance Manufacturer-recommended maintenance services to keep vehicles in optimal condition and maintain warranty compliance for individual vehicle owners.
• Suspension Repairs (Shocks and Struts) Shock and strut replacement services to maintain consistent vehicle handling, braking, and smooth ride quality for individual vehicle owners.
• Lights, Wipers, and Accessories Service Headlight, brake light, turn signal, and wiper blade replacement services to improve driving visibility and safety for individual vehicle owners.
• Commercial Fleet Services Program Commercial fleet maintenance program providing multi-vehicle fleet access to corporate locations, discounted fleet rates, priority service bay scheduling, convenient consolidated billing, and year-end fiscal summary reports for business fleet operators.

Quantifiable outcome

• Over 95 Corporate and Franchised locations providing widespread service coverage
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ValvolinecoreTechnology or IntegrationValvoline is a preferred supplier of motor oil and filters for Brake Masters locations. Products include Valvoline motor oil and filters for use in all vehicle service operations.
• Centric PartscoreTechnology or IntegrationCentric brake parts are used for brake repair services at Brake Masters locations, providing quality brake components.
• AC DelcocoreTechnology or IntegrationAC Delco provides automotive parts and components for use in Brake Masters repair and maintenance services.
• Synchrony Car CarecoreGTM or Marketing PartnerSynchrony Car Care credit card program allows customers to pay for automotive repairs over time with 6-month no-interest financing on purchases of $199 or more. Accepted at auto parts and service businesses nationwide.
• EasyPay FinanceminorGTM or Marketing PartnerAlternative credit financing option for customers who may not qualify for Synchrony, offering instant approval without pay stubs or bank statements.
• Snap FinanceminorGTM or Marketing PartnerLease-to-own financing option allowing customers to shop now and pay later, targeting customers with various credit situations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Valvoline Instant Oil Change: Public quick-lube pure-play (VIOC) with 2,000+ company-operated and franchised locations. Already a strategic parts partner to Brake Masters (Valvoline Preferred Partner) while also being a direct competitor on oil change and fluid exchange services.
• Pep Boys: Iconic national automotive service and tire chain (owned by Icahn Automotive) offering brakes, oil changes, alignments, and tires. Comparable broad-service positioning and walk-in model targeting the same consumer vehicle owner segment as Brake Masters, but with national brand reach.
• Firestone Complete Auto Care: Bridgestone-owned national automotive service chain with 1,700+ locations. Competes directly with Brake Masters on brakes, alignments, oil changes, and tires, but operates at vastly greater scale with national marketing and OEM-tied supply leverage.
• Monro (now Mavis Tire Express Service Centers): Public multi-brand undercar and tire service platform (Monro, Mr. Tire, Tire Warehouse, Mavis) with 1,300+ stores. Comparable in core undercar/brake/alignment services, broad service menu, and franchise/corporate store mix — though at materially larger scale and national footprint.

Emerging players

• Sun Auto Tire & Service: Rapidly consolidating regional auto service platform in the Southwest and Texas. Highly comparable geographic concentration to Brake Masters, comparable service menu (brakes, alignments, tires), and represents the kind of PE-backed consolidator that could compete for the same fleet and consumer customers.

Regional players

• Jiffy Lube: Largest quick-service oil change network in North America with 2,000+ locations. Overlaps with Brake Masters' oil-change and fluid-exchange services, but Jiffy Lube focuses on higher-volume, lower-ticket preventive maintenance versus Brake Masters' heavier-ticket brake/suspension repairs.

Direct peers

• AAMCO Transmissions and Total Car Care: National franchise specializing in transmissions and drivetrain repair, with broader service offerings. Directly comparable franchise model, service-set overlap (brakes, drivetrain, clutches), and consumer-demographic targeting as Brake Masters.
• Meineke Car Care Centers: National franchise automotive repair chain with 500+ locations offering brakes, oil, exhaust, and general repairs. Closely comparable franchise model, service menu, customer demographic, and growth-via-franchise unit economics to Brake Masters.
• Christian Brothers Automotive: Faith-based, trust-first automotive repair franchise operating 200+ locations across 30+ states. Directly comparable to Brake Masters in mission-driven positioning, ASE-certified technicians, full-service repair offerings (brakes, oil, alignment, AC), and franchise-driven growth model.
• Grease Monkey: Franchised quick-lube and minor-repair chain with 300+ locations across the US. Comparable franchise model, oil-change core service, and walk-in consumer base; smaller scope than Brake Masters but overlapping customer wallet share.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/brake_masters
• YouTubeyoutube.com/user/brakemasters1
• Facebookfacebook.com/BrakeMastersTucson

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brake Masters