GroundLink
GroundLink is a global ground transportation platform connecting customers with licensed chauffeur partners across 550+ cities, serving consumers, corporate accounts, and channel partners (airlines, hotels, cruise lines) via mobile apps, web booking, and GDS integration.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What GroundLink does
GroundLink is a privately-held global ground transportation company headquartered in New York, operating across more than 550 cities on six continents. The company connects customers with licensed, background-checked chauffeur partners through a digital platform comprising a consumer mobile app (iOS/Android), a chauffeur partner app, and a web portal. Core platform capabilities include real-time GPS tracking, iPad-based dispatch communications, automatic flight tracking with pickup-time adjustment, and a reverse auction system through which chauffeur partners select rides with upfront pricing visibility. The company holds PCI DSS and GDPR compliance certifications and states compliance with TLC/PUC licensing requirements for chauffeurs.
GroundLink serves multiple customer segments through three primary go-to-market motions: direct-to-consumer booking via website and mobile app; enterprise field sales with dedicated Key Account Managers, corporate portals supporting up to 400+ users, and global tender expertise; and channel partnerships spanning travel agencies, hotels, cruise lines, and airlines (including GDS integrations with GNET, Ground Alliance, and airline GDS systems). The company monetizes through per-ride transaction fees, hourly usage-based billing, corporate account relationships with rebates, and a 10% travel-agent commission on referred bookings. Pricing is all-inclusive (no tipping) with surcharges for wait time, stops, child seats, and a 25% holiday markup.
The portfolio spans airport transfers, intercity rides, hourly hire, event transportation (5-500 vehicles), business and leisure travel, non-medical healthcare transfers, and a Strategic Partner Program for aviation/hotel/cruise resale. GroundLink's principal brand differentiator is an "On Time Every Time" guarantee with a 20%-off credit if a chauffeur arrives more than five minutes late. The platform's operator is identified as NeXion Technology Inc. and its corporate affiliates.
GroundLink firmographics
Firmographics- Name
- GroundLink
- Legal name
- GroundLink Inc.
- Website
- https://groundlinkworldwide.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- GroundLink is a global ground transportation platform connecting customers with licensed chauffeur partners across 550+ cities, serving consumers, corporate accounts, and channel partners (airlines, hotels, cruise lines) via mobile apps, web booking, and GDS integration.
- Ownership category
- akta.pro rank
GroundLink industry classification
Industry- Product category
- Ground Transportation Services
- NAICS
- Taxi and Ridesharing Services (48531), Taxi and Ridesharing Services (485310), Other Transit and Ground Passenger Transportation (48599), Other Support Activities for Transportation (4889), Transit and Ground Passenger Transportation (485)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Corporate / Business Travel Ride-Hailing & Ground Transport Platforms (TLAFAIAE)
- akta.pro secondary industries
- Airport & Venue Ground Transport Booking Platforms (On-Demand & Pre-Book) (TLAFAIAL), Global Ground Transportation Network Management (Multi-Market Providers) (THACAIAM), Ground Transportation & Mobility Program Management (THAKAMAJ), Ground Transportation & Transfers Coordination (HSACAKAD), Group Ground Transportation & Logistics (Shuttles, Transfers) (THACAFAE)
Keywords
Where GroundLink is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
GroundLink business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Per-Ride Transportation: GroundLink charges customers per ride for point-to-point airport transfers, intercity rides, and scheduled transportation. Pricing is all-inclusive (taxes, tips, tolls included). Flat-rate pricing available for standardized routes.
- Hourly Hire Service: Hourly billing for rides between locations without flat-rate pricing, charged at prevailing hourly rates per vehicle class. Time-based charges billed in 30-minute increments plus garage-to-garage time.
- Corporate Accounts: Corporate accounts with login access for up to 400+ employees, dedicated account management, customized reporting, and corporate rebates for large organizations.
- Travel Agent Commission: Travel agents earn 10% commission on every booking made through the platform for their clients.
- Event Services: Custom quotes for event transportation including flat rates per ride, group bookings, shuttle services for conferences and conventions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Wait Time Fee |
| Usage-based | Pay-as-you-go | Stop Charges (Flat-Rate) |
| Other | Pay-as-you-go | US Holiday Surcharge |
| Unit Pricing | Pay-as-you-go | Child Seat |
| Other | Pay-as-you-go | Promotional Discount |
| Other | Pay-as-you-go | On Time Guarantee Compensation |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels5 records
GroundLink product offering
Product offeringCore offering
GroundLink operates a global digital platform connecting customers with licensed, insured chauffeur partners for premium ground transportation services. Core offerings include airport transfers with flight tracking, intercity rides, hourly hire, event transportation, corporate travel management, and leisure travel across 550+ cities on six continents. Revenue is generated per-ride with all-inclusive flat-rate and hourly pricing.
Product overview
GroundLink is a global ground transportation platform operating as the largest privately-owned chauffeured car service in the world, serving over 550 cities across six continents. The offering consists of a unified technology platform combining a consumer mobile app (iOS/Android), partner app, and web portal that together enable booking, dispatching, real-time tracking, and payment for luxury vehicle transportation. The product portfolio includes core service lines (Airport Transfer, Intercity Ride, Hourly Hire, Event Transportation, Non Medical Transfer, Business Travel, Leisure Travel) and a partner ecosystem (Chauffeur Affiliate Program, Strategic Partner Program for airlines/hotels/cruise lines). Vehicle classes range from Premium Class sedans to Business Van/SUVs, Sprinters, and Party Buses. The platform integrates with GDS systems (GNET, Ground Alliance) for travel agent bookings, processes payments via Authorize.net and Stripe, and supports both consumer direct booking and enterprise corporate account management.
Differentiator
Problem solved
Functional benefit
Products and services
- Airport Transfer Service Chauffeured airport pickup and drop-off service for individual travelers and corporate clients, featuring automatic flight tracking, meet-and-greet, complimentary wait time based on flight type, and door-to-door service across 550+ airports worldwide.
- Intercity Ride Service Long-distance, door-to-door chauffeured transportation between cities with professional chauffeurs and fixed pricing, positioned as an alternative to flights, trains, or car rentals.
- Hourly Hire Service By-the-hour vehicle and chauffeur rental billed in 30-minute increments, allowing flexible scheduling, fluid itinerary changes, and on-demand transportation for business or leisure purposes.
- Event Transportation Services Coordinated group transportation solutions for conferences, conventions, corporate events, roadshows, and meetings, including shuttle service, on-site coordination, and fleet management ranging from 5 to 500 vehicles.
- Non-Medical Transfer Service Private transfer service for patients, healthcare professionals, speakers, and clinical trial participants, featuring door-to-door pickup, fixed pricing, and compliant reporting for regulated healthcare transportation needs.
- Business Travel Platform Corporate ground transportation solution offering member login for up to 400 corporate travelers, dedicated account managers, duty-of-care reporting, customized invoicing, corporate rebates, and integration with GDS and online booking tools for enterprise organizations.
- Leisure Travel Service Chauffeured transportation service tailored for personal travel occasions such as weddings, shopping, dining, night outings, ski tours, and golf excursions.
- Chauffeur Affiliate Program Program connecting licensed chauffeur companies with GroundLink's global customer base, offering reverse auction-based ride selection, monthly direct deposits, and access to ride demand in 550+ cities.
- Strategic Partner Program Partnership program enabling aviation, hotel, and cruise companies to offer branded chauffeured ground transportation to their customers, with commission-based arrangements, partner portals, and GDS connectivity.
Quantifiable outcome
- If more than 5 minutes late, customer receives 20% off next ride
- +1 more outcomes
Companies that use GroundLink
Customer profileSegments8 records
Ideal customer profiles2 records
GroundLink technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
GroundLink partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Aviation Partners (Airlines)coreGroundLink delivers professional ground transportation for First and Business Class airline customers globally. Services include complimentary rides, ancillary services, and crew transportation. Partners include private and commercial airlines seeking to extend premium ground services to high-value passengers.
- Hotel PartnerscoreHotels extend hospitality beyond their doors by offering guests premium airport transfers, city excursions, and hourly chauffeur services. GroundLink provides 24/7 availability across 550 cities worldwide for hotel guest transportation needs.
- Cruise PartnerscoreCruise lines partner with GroundLink for port pickup services and door-to-door passenger transportation. GroundLink offers local expertise and reliable service for high-value cruise passengers requiring seamless transfers to ports.
Scale indicators4 records
Expansion highlights5 records
GroundLink competitors and assessment
Company assessmentDirect peers
- Blacklane: Blacklane is a global chauffeured airport transfer and city-to-city ride service operating in 50+ countries with a professional driver network. It directly competes with GroundLink's pre-booked airport transfer and intercity ride offerings for both consumer and corporate travelers, with overlapping vehicle classes and enterprise sales motion.
- Wingz: Wingz is a pre-booked airport and city ride service focused on the US market with scheduled rides and flat pricing. It overlaps with GroundLink's airport transfer and pre-booked ride offerings, particularly for corporate and personal travelers seeking reliable scheduled transportation.
- Talixo: Talixo is a European-based ground transportation platform offering pre-booked airport transfers, city rides, and chauffeur services across 60+ countries. It competes with GroundLink in the same on-demand and pre-booked premium transfer category with comparable B2B and B2C distribution.
- Welcome Pickups: Welcome Pickups is an airport transfer specialist operating in 100+ destinations with a driver-meets-guest model similar to GroundLink's airport transfer service. It targets both leisure and corporate travelers with fixed pricing and flight tracking, making it a direct peer in the airport ground transport category.
- Carey International: Carey is one of the largest chauffeured transportation providers globally, serving airport transfers, corporate roadshows, and events. Like GroundLink, Carey emphasizes corporate accounts, global coverage, and premium vehicle classes, making it a direct competitor in the managed corporate ground transport segment.
- Ground Alliance: Ground Alliance operates a global network of licensed chauffeured ground transportation providers with GDS integration and corporate travel focus. It is both a partner and a near-overlap competitor to GroundLink, serving travel management companies with similar airport transfer and city ride offerings.
- Addison Lee: Addison Lee is a major UK-based premium car service with corporate account programs and airport transfer offerings. It competes with GroundLink's London and broader European corporate and premium leisure business, with similar vehicle classes and executive service positioning.
Broad incumbents
- Uber (Uber Black / Uber for Business): Uber operates Uber Black and Uber for Business as premium chauffeured and corporate mobility offerings within a much broader consumer ride-hailing platform. It is a broad incumbent that competes with GroundLink for premium and corporate rides while also serving lower-tier segments, giving it scale advantages in driver supply and corporate tooling.
- Lyft (Lyft Business / Lyft Black): Lyft operates Lyft Business and premium ride tiers within its broader consumer rideshare platform. It competes with GroundLink in the corporate and premium airport transfer categories, leveraging national driver supply and enterprise integrations to serve business travelers.
Others
- Limo Anywhere: Limo Anywhere provides software and booking platforms for chauffeured transportation operators, and appears to power GroundLink's member and corporate login portals. It is an ecosystem enabler/supplier to GroundLink rather than a direct competitor, sharing the chauffeured transportation supply base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
GroundLink social profiles
Digital presenceGroundLink compliance and trust
Trust signalCompliance3 records
GroundLink financial estimates
Financial estimateRevenue estimate
Valuation estimate
GroundLink leadership team
Management profileNumber of profiles
Profiles1 record
GroundLink funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GroundLink M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GroundLink
What does GroundLink do?
GroundLink operates a global digital platform connecting customers with licensed, insured chauffeur partners for premium ground transportation services. Core offerings include airport transfers with flight tracking, intercity rides, hourly hire, event transportation, corporate travel management, and leisure travel across 550+ cities on six continents. Revenue is generated per-ride with all-inclusive flat-rate and hourly pricing.
Is GroundLink a public or private company?
GroundLink is a private company. It is classified as venture growth investor backed and is currently operating.
When was GroundLink founded?
GroundLink was founded in 2021. It employs 51 to 100 people.
Where is GroundLink based?
GroundLink is headquartered in New York, United States, in the North America region.
How does GroundLink make money?
Five revenue lines are on record. Per-Ride Transportation is the primary driver. The others are hourly Hire Service, corporate Accounts, travel Agent Commission and event Services.
Who are GroundLink's main competitors?
Direct peers on record are Blacklane, Wingz, Talixo, Welcome Pickups, Carey International, Ground Alliance and Addison Lee. Broad incumbents are Uber (Uber Black / Uber for Business) and Lyft (Lyft Business / Lyft Black). Limo Anywhere is listed as an others.
Does GroundLink have an API?
No public API is recorded for GroundLink.
What industry is GroundLink in?
GroundLink's product category is Ground Transportation Services. Its primary akta.pro industry code is TLAFAIAE, Corporate / Business Travel Ride-Hailing & Ground Transport Platforms, with a secondary code of TLAFAIAL, Airport & Venue Ground Transport Booking Platforms (On-Demand & Pre-Book). Its NAICS code is 48531 and its SIC code is 4700.