Smartproxy
Smartproxy (rebranded to Decodo) provides proxy infrastructure and AI-ready web scraping APIs that enable developers, data teams, and AI/ML companies to collect public web data at scale.
- Company typePrivate
- Founded2018
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Smartproxy does
Smartproxy, now operating under the Decodo brand, is a public data access platform founded in 2018 and headquartered in Vilnius, Lithuania. The company provides proxy infrastructure and web scraping APIs that allow businesses and developers to collect public web data at scale, bypassing anti-bot defenses, geo-restrictions, and CAPTCHAs. Its network spans 125M+ ethically-sourced residential, ISP, mobile, and datacenter IPs across 195+ countries with city, state, and ASN-level targeting, and is paired with APIs that return structured JSON, SERP results, and video content.
The product portfolio is organized around three surfaces: core proxy products (residential, ISP, mobile, datacenter, plus Site Unblocker for anti-bot bypass), scraping APIs (Web Scraping API, eCommerce, SERP, Social Media, Fast Search, AI Parser, Video Downloader, and pre-built Scraping Templates), and an AI Hub that consolidates AI-focused tooling. Notable technical components include an MCP Server, official LangChain and n8n integrations, and an AI Parser that turns raw HTML into structured JSON via natural-language prompts. Free tools (Chrome and Firefox extensions, Proxy Checker) sit alongside the commercial stack to drive product-led adoption.
The business model is overwhelmingly usage-based. Residential proxies start at $2/GB, ISP proxies at $0.27/IP, datacenter at $0.02/IP, mobile at $2.25/GB, Site Unblocker at $0.95/1K requests, Web Scraping API at $0.09/1K requests, and Video Downloader at $0.08/GB, with credit-based pricing tied to request complexity. Enterprise contracts for Fast Search API and Video Downloader are quoted on request, and the company pairs self-serve onboarding with a field sales motion for large deployments. Customers span enterprise data teams, AI/ML companies (for training and RAG), SEO and ad-tech firms, e-commerce price intelligence teams, and individual developers, with a claimed base of 135,000+ clients served since founding. The company is privately held and self-funded, with no disclosed venture or institutional investment rounds.
Smartproxy firmographics
Firmographics- Name
- Smartproxy
- Legal name
- Decodo
- Website
- https://smartproxy.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Smartproxy (rebranded to Decodo) provides proxy infrastructure and AI-ready web scraping APIs that enable developers, data teams, and AI/ML companies to collect public web data at scale.
- Ownership category
- akta.pro rank
Smartproxy industry classification
Industry- Product category
- Proxy Infrastructure & Web Data Collection
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Smart Contract Execution Environments (EVM/WASM, runtimes, precompiles) (FSAPABAA)
- akta.pro secondary industries
- Cloud Encoding & Transcoding Services (SaaS/PaaS) (MPAHAHAC), Smart Contract Frameworks & SDKs (developer kits, templates, standards) (FSAPABAB), Smart Contract Security Tooling (static/dynamic analysis, formal verification) (FSAPABAI)
Keywords
Where Smartproxy is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Smartproxy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Proxy Services: Usage-based pricing for residential, ISP, mobile, and datacenter proxies. Customers pay per GB of data consumed or per IP rented.
- Scraping APIs: Credit-based consumption model where customers pay per 1K requests based on request complexity and target website difficulty.
- Site Unblocker: Per-request pricing for advanced anti-bot bypass capabilities.
- Enterprise Custom Solutions: Quote-based pricing for Fast Search API and Video Downloader for enterprise-scale deployments.
- Free Tools: Chrome/Firefox extensions and Proxy Checker offered free to drive product adoption and upsell to paid tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Residential Proxies - from $2/GB |
| Usage-based | Pay-as-you-go | Static Residential Proxies - from $0.27/IP |
| Usage-based | Pay-as-you-go | Mobile Proxies - from $2.25/GB |
| Usage-based | Pay-as-you-go | Datacenter Proxies - from $0.020/IP |
| Usage-based | Pay-as-you-go | Site Unblocker - from $0.95/1K req |
| Usage-based | Pay-as-you-go | Web Scraping API - from $0.09/1K req |
| Usage-based | Pay-as-you-go | Video Downloader - from $0.08/GB |
| Freemium | Pay-as-you-go | AI Parser - Free |
| Subscription | Multi-year contract | Fast Search API - Price upon request |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Smartproxy product offering
Product offeringCore offering
Smartproxy (operating as Decodo) provides a proxy infrastructure and web data access platform for businesses and developers to collect public web data at scale. The product portfolio includes residential, ISP/static residential, mobile, and datacenter proxies, plus web scraping APIs (Web Scraping API, eCommerce, SERP, Social Media), Site Unblocker for anti-bot bypass, AI Parser for HTML-to-JSON transformation, Fast Search API, and Video Downloader. Native integrations with n8n, LangChain, MCP Server, and OpenClaw enable AI-powered data workflows for RAG, AI agent enablement, and large-scale web data collection.
Product overview
Smartproxy has rebranded to Decodo, expanding from a proxy infrastructure provider into a complete AI-ready data access and automation platform. The core product portfolio centers on proxy services (Residential, ISP/Static Residential, Mobile, and Datacenter proxies) with add-on capabilities like Site Unblocker for anti-bot bypass. The platform integrates scraping APIs (Web Scraping API, eCommerce, SERP, Social Media) with AI-powered tools including AI Parser for automatic HTML-to-JSON transformation and Fast Search API for structured search results. The AI Hub serves as the central platform for AI-powered workflows supporting RAG and AI agent enablement use cases. Free browser extensions and proxy checker tools complement the commercial offerings. Key integrations include n8n, LangChain, MCP Server, and OpenClaw for workflow automation.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Proxies Access to 115M+ real-user IPs across 195+ locations providing genuine residential locations and user-like behavior for high success rates and precise geo-targeting. Priced from $2/GB.
- ISP Proxies (Static Residential Proxies) ISP-issued static IPs from premium ASNs combining residential authenticity with datacenter-like stability for stable sessions and traffic-heavy workflows. Priced from $0.27/IP.
- Mobile Proxies Real smartphone IPs from 3G/4G/5G carrier networks across 160+ locations providing genuine mobile traffic footprints to bypass mobile-first blocks. Priced from $2.25/GB.
- Datacenter Proxies High-speed IP addresses from enterprise-grade data centers offering lightning-fast response times for high-volume tasks. Priced from $0.02/IP.
- Site Unblocker Advanced proxy solution engineered to bypass anti-bot defenses with automatic proxy rotation and CAPTCHA handling. Priced from $0.95/1K requests.
- Web Scraping API All-in-one scraping API that combines Web Scraping API, eCommerce Scraping API, SERP Scraping API, and Social Media Scraping API into one streamlined solution for extracting structured data without CAPTCHAs or IP blocks. Priced from $0.09/1K requests.
- Scraping Templates Pre-built scrapers for popular websites enabling users to start collecting data in just a few clicks.
- AI Parser Turns raw HTML into clean structured data automatically using natural language prompts with no parsing logic or custom code needed. Free tier available.
- Fast Search API Retrieves structured search results at scale with ultra-low latency and built-in anti-blocking. Contact sales for pricing.
- Video Downloader Enterprise-ready solution for downloading YouTube videos and audio at scale for analysis, archiving, or AI dataset creation. Priced from $0.08/GB.
- AI Hub Unified launchpad for AI-powered data workflows to collect, structure, and deliver web data built for various AI use cases including RAG and AI agent enablement.
- High-Speed Proxies High-speed proxy infrastructure specifically built to power AI pipelines with scale for AI training data and model workflows.
- Proxy Checker Free tool to test lists of proxies and avoid potential errors in data collection operations.
- Chrome Proxy Extension Free Chrome extension bringing essential proxy features directly into the browser for quick and easy access.
- Firefox Proxy Add-on Free Firefox add-on providing proxy access to the browser with a few clicks.
Quantifiable outcome
- 125M+ ethically-sourced IPs available
- +5 more outcomes
Companies that use Smartproxy
Customer profileNamed customers15 records
Segments6 records
Ideal customer profiles6 records
Smartproxy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature6 records
Smartproxy partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- n8ncoreOfficial integration allowing users to automate web data workflows by scraping any website directly inside n8n using a drag-and-drop node. Enables no-code AI workflows that scrape, parse, and deliver data.
- LangChaincoreOfficial LangChain loader integration that allows fetching, cleaning, and plugging web data directly into AI workflows.
- MCP ServercoreStandardized MCP interface allowing LLMs and AI agents to browse the web, fetch real-time results, and analyze the latest data through Decodo's infrastructure.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Smartproxy competitors and assessment
Company assessmentDirect peers
- SOAX: SOAX provides rotating residential and mobile proxies with granular geo-targeting, directly overlapping with Decodo's residential and mobile proxy products for market research, ad verification, and SEO use cases.
- Bright Data: Bright Data is the largest residential and datacenter proxy network globally and a direct competitor offering residential, ISP, mobile, and datacenter proxies plus web scraping APIs — overlapping substantially with Decodo's product set and customer base.
- Infatica: Infatica offers residential, mobile, and datacenter proxies plus a web scraping SDK, positioning itself as a comparable full-stack proxy and data platform to Decodo for mid-market and enterprise customers.
- Oxylabs: Oxylabs is a leading enterprise-focused proxy and web scraping platform offering residential, datacenter, ISP, and mobile proxies along with a Scraper APIs suite, directly competing with Decodo across both proxy infrastructure and scraping product lines.
- Zyte: Zyte (formerly Scrapinghub) provides a web scraping platform including Smart Proxy Manager and Zyte API — directly competing with Decodo's Web Scraping API and proxy-based data extraction capabilities.
- NetNut: NetNut offers residential, datacenter, ISP, and mobile proxies leveraging direct ISP connectivity, competing directly with Decodo's static residential and rotating proxy offerings for enterprise and data team customers.
- ScrapingBee: ScrapingBee offers a web scraping API that handles headless browsers and proxy rotation, targeting the same developer and data team audience as Decodo's Web Scraping API and Site Unblocker.
- IPRoyal: IPRoyal provides residential, datacenter, ISP, and mobile proxies with usage-based pricing aimed at developers and SMBs — a close direct peer to Decodo in both target customer and product mix.
- Rayobyte: Rayobyte (formerly Blazing SEO) sells residential, ISP, and datacenter proxies targeting developers and SEO professionals — overlapping with Decodo's lower-tier pricing and developer-led GTM.
Broad incumbents
- Cloudflare: Cloudflare is a broad incumbent in internet infrastructure with a Workers platform and proxy-adjacent capabilities; while not a direct proxy competitor, it increasingly serves as both a partner-via-MCP and a potential competitive threat as it expands data and AI services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Smartproxy social profiles
Digital presenceSmartproxy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smartproxy leadership team
Management profileNumber of profiles
Profiles1 record
Smartproxy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smartproxy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smartproxy
What does Smartproxy do?
Smartproxy (operating as Decodo) provides a proxy infrastructure and web data access platform for businesses and developers to collect public web data at scale. The product portfolio includes residential, ISP/static residential, mobile, and datacenter proxies, plus web scraping APIs (Web Scraping API, eCommerce, SERP, Social Media), Site Unblocker for anti-bot bypass, AI Parser for HTML-to-JSON transformation, Fast Search API, and Video Downloader. Native integrations with n8n, LangChain, MCP Server, and OpenClaw enable AI-powered data workflows for RAG, AI agent enablement, and large-scale web data collection.
Is Smartproxy a public or private company?
Smartproxy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smartproxy founded?
Smartproxy was founded in 2018. It employs 101 to 250 people.
Where is Smartproxy based?
Smartproxy is headquartered in London, United Kingdom, in the Europe region.
How does Smartproxy make money?
Five revenue lines are on record. Proxy Services are the primary driver. The others are scraping APIs, site Unblocker, enterprise Custom Solutions and free Tools.
Who are Smartproxy's main competitors?
Direct peers on record are SOAX, Bright Data, Infatica, Oxylabs, Zyte, NetNut, ScrapingBee, IPRoyal and Rayobyte. Cloudflare is listed as a broad incumbent.
Does Smartproxy have an API?
Yes. Web Scraping API enables developers to extract structured data from any website without CAPTCHAs, IP blocks, or complex setup. Pricing starts at $0.09/1K requests. Fast Search API retrieves structured search results at scale with ultra-low latency and built-in anti-blocking. MCP Server connects LLMs and AI agents to live web data through a standardized MCP interface. Documentation available at help.decodo.com. Developer documentation is at help.decodo.com/docs/introduction.
What industry is Smartproxy in?
Smartproxy's product category is Proxy Infrastructure & Web Data Collection. Its primary akta.pro industry code is FSAPABAA, Smart Contract Execution Environments (EVM/WASM, runtimes, precompiles), with a secondary code of MPAHAHAC, Cloud Encoding & Transcoding Services (SaaS/PaaS). Its NAICS code is 518210 and its SIC code is 7372.