Feedspot
Feedspot operates a content discovery platform aggregating 1.1B+ articles across 5M+ RSS feeds, serving 100K+ paying subscribers globally with RSS reading, brand monitoring, media contact database, and publisher listing tools for SMBs, PR professionals, and content creators.
- Company typePrivate
- Founded2010
- HeadquartersMill Valley, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingSoftware
What Feedspot does
Feedspot is a privately held content discovery and aggregation platform founded in 2010 and headquartered in Mill Valley, California. The company operates a multi-product platform built around RSS feed aggregation, curating 1.1B+ indexed articles across 5M+ unique feeds and a database of 750K+ blogs, podcasts, and influencers classified across 1,500 niche categories. Its core technology stack includes a web crawler-based RSS Builder that generates feeds from websites lacking native RSS support, an RSS Combiner capable of merging up to 2,500 source feeds, and embeddable RSS widgets for third-party site distribution.
The company's product portfolio is organized around three core product lines: FeedSpot Reader (RSS aggregation with 500-5,000 source limits across Basic and Business tiers), the Media Contact Database (250K-415K verified media contacts for PR and marketing outreach), and FeedSpot for Publishers (a listing platform for bloggers, podcasters, and influencers). Supporting add-on modules include Brand Monitoring (keyword tracking across 1B+ sources), Combined Newsletters (digest emails with 40M+ monthly sends), Social Media Scheduler (Twitter/Facebook/LinkedIn publishing), and the MillionPodcasts.com podcast intelligence sub-brand. Revenue is generated entirely through subscription tiers: Reader plans at $79.90-$99.90/year, Publisher plans at $19-$99/month, and database access subscriptions for PR and marketing teams. Distribution is fully self-serve via website and native iOS/Android apps, with a product-led growth model anchored by a 7-day free trial and a free tier.
The company has scaled to 4M+ registered users, 100K+ paying subscribers, and 60K+ paying customers across 150+ countries while remaining bootstrapped with no disclosed institutional funding. It is led by co-founders Vineet Agarwal (Engineering) and Anuj Agarwal (Product), with operations spanning Mill Valley, San Francisco, and Mumbai. Customer evidence skews toward SMBs, individual marketers, PR professionals, and content creators, with no significant enterprise contract concentration.
Feedspot firmographics
Firmographics- Name
- Feedspot
- Legal name
- Feedspot
- Website
- https://feedspot.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Feedspot operates a content discovery platform aggregating 1.1B+ articles across 5M+ RSS feeds, serving 100K+ paying subscribers globally with RSS reading, brand monitoring, media contact database, and publisher listing tools for SMBs, PR professionals, and content creators.
- Ownership category
- akta.pro rank
Feedspot industry classification
Industry- Product category
- Content Discovery and RSS Aggregation Platform
- NAICS
- Web Search Portals and All Other Information Services (519290), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- RSS/Feed Readers & Subscription Aggregators (MPACAKAD)
- akta.pro secondary industries
- Content Aggregation, Curation & RSS Platforms (BPAMAJAI), Content Curation & Bookmarking/Read-Later Platforms (MPACAKAH), Social/UGC Feed Aggregators (Multi-Source Feeds) (MPACAKAC)
Keywords
Where Feedspot is headquartered
LocationHeadquarters
- HQ city
- Mill Valley
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Feedspot business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Content Reader Subscriptions: Monthly and annual subscriptions for the FeedSpot Reader product. Two tiers: Basic ($6.66/mo or $79.90/year) and Business ($8.33/mo or $99.90/year). Includes 7-day free trial. Revenue from recurring subscription fees.
- Publisher Platform Subscriptions: Paid plans for bloggers, podcasters, YouTubers, and influencers to get featured on FeedSpot lists. Plans: Business ($19/mo), Business Plus ($29/mo), Business Pro ($99/mo). Additional costs for multiple sites.
- Media Contact Database Access: Access to 250K+ verified media contacts database for sales, marketing, PR, journalism, press release distribution, and influencer outreach campaigns. Sold as a database access service.
- MillionPodcasts.com: Podcast intelligence platform for PR professionals. Monetized through subscriptions for podcast research and pitching tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic plan for personal reading - 500 sources, core reading features, email alerts, and integrations |
| Subscription | Annual | Business plan for power users - 5000 sources, brand monitoring, social scheduling, team features |
| Subscription | Monthly | Business for Publishers - basic listing with verified badge and social links |
| Subscription | Monthly | Business Plus for Publishers - enhanced visibility with sponsorship features |
| Subscription | Monthly | Business Pro for Publishers - top placement and maximum visibility |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Feedspot product offering
Product offeringCore offering
Feedspot operates a unified content discovery and aggregation platform that lets users subscribe to and read blogs, podcasts, YouTube channels, news sites, and magazines through a single RSS-based reader, while also providing a curated media contact database of 250K+ influencers and a publisher listing service that helps bloggers, podcasters, and creators get discovered by brands and marketers.
Product overview
Feedspot operates as a content discovery and reading platform organized around three core product lines: (1) FeedSpot Reader — the flagship RSS reader for subscribing to and reading blogs, podcasts, news sites, YouTube channels, magazines, and RSS feeds in one unified dashboard; (2) Media Contact Database — a PR and marketing tool providing access to 415,000+ verified contacts across bloggers, podcasters, journalists, and influencers in 1,500 niche categories; and (3) FeedSpot for Publishers — a listing and discovery platform enabling bloggers, podcasters, YouTubers, and influencers to be featured in curated directories for brand partnerships. Supporting these core products are add-on modules including Brand Monitoring (keyword/competitor tracking across 1B+ sources), Combined Newsletters (email digest delivery), RSS Widgets (embeddable content widgets), RSS Combiner (feed merging), Scheduler (social media publishing to Facebook, Twitter, LinkedIn), and RSS Builder (custom feed generation from any webpage). A related sub-brand, MillionPodcasts.com, extends the platform into podcast-specific PR intelligence.
Differentiator
Problem solved
Functional benefit
Brands
- MillionPodcasts.com: Podcast intelligence platform for PR professionals, agencies, and marketers who need to identify the right shows to pitch.
Products and services
- FeedSpot Reader A multi-format RSS-based reader that lets users subscribe to and read blogs, podcasts, YouTube channels, news sites, and magazines from a single unified dashboard, with search, alerts, notes, highlights, and team sharing on the Business tier.
- Media Contact Database A searchable database of 250K+ active and verified contacts including bloggers, podcasters, journalists, YouTubers, and Instagram influencers classified across 1,500+ niche categories, designed for PR, marketing, sales, and influencer outreach campaigns.
- FeedSpot for Publishers A paid listing platform that lets bloggers, podcasters, YouTubers, and influencers get featured on FeedSpot's curated directories with verified badges, social links, and tiered sponsorship placement to attract brand collaborations.
- MillionPodcasts.com A wholly-owned Feedspot sub-brand offering podcast intelligence for PR teams, agencies, and marketers to identify and pitch the right podcast shows for guest appearances and collaborations.
Quantifiable outcome
- 120+ Million users have visited FeedSpot lists
- +4 more outcomes
Companies that use Feedspot
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Feedspot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature7 records
Feedspot partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- StripeminorPayment processing partner handling all credit card transactions securely. FeedSpot never stores card details; all payment data sent directly to Stripe over SSL.
- MillionPodcasts.comcoreFeedSpot's own network product - a podcast research platform for PR teams, agencies, and marketers who need to identify the right shows to pitch. Built and operated by FeedSpot as part of its product ecosystem.
Scale indicators16 records
Recent moves6 records
Expansion highlights5 records
Feedspot competitors and assessment
Company assessmentBroad incumbents
- Cision (PR Newswire): Large incumbent PR and media intelligence platform offering journalist databases, press release distribution, and monitoring. Competes with Feedspot in the B2B PR database and monitoring segment but at enterprise scale with a broader portfolio.
Others
- Substack: Newsletter and subscription content platform with a large directory of independent writers. Thematically adjacent to Feedspot's content discovery and newsletter digest functionality but operates as a publishing platform rather than a feed reader.
Emerging players
- Pocket (Mozilla): Read-later and content saving service with recommendation features. Overlaps Feedspot's read-later integrations (Instapaper) and content curation use case for individual readers, but more focused on saving than multi-source aggregation.
- Ahrefs Content Explorer: SEO/content research tool featuring a large content index and influencer/author discovery. Comparable to Feedspot's content discovery and influencer database functionality for SEO-driven marketing teams.
Direct peers
- Flipboard: Magazine-style content aggregation platform curating news, blogs, and publishers into personalized feeds. Comparable aggregation and discovery focus with a stronger visual, consumer-led experience and brand-led content partnerships.
- Muck Rack: PR software platform providing a journalist/influencer database, media monitoring, and pitching tools. Directly overlaps Feedspot's Media Contact Database and brand monitoring offerings for PR and marketing teams.
- BuzzSumo: Content research and influencer discovery platform used by marketers to find top-performing content and key influencers. Comparable to Feedspot's media database and brand monitoring use cases for marketing teams.
- Feedly: Leading paid RSS reader and content aggregator with team features, AI summarization (Leo AI), and PRO tiers for individuals and enterprises. Most direct competitor in product functionality, pricing, and target customer.
- Inoreader: Subscription-based RSS reader offering multi-source feed aggregation, rules-based automation, and team workspaces. Closely comparable to Feedspot Reader in features, pricing, and individual/professional audience.
- NewsBlur: Personalized RSS news reader with folder organization, site-by-site training, and premium tier for power users. Direct overlap with Feedspot's Reader product in core functionality and SMB pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Feedspot social profiles
Digital presenceFeedspot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Feedspot leadership team
Management profileNumber of profiles
Profiles3 records
Feedspot subsidiaries and ownership
Company hierarchySubsidiaries1 record
Feedspot funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Feedspot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Feedspot
What does Feedspot do?
Feedspot operates a unified content discovery and aggregation platform that lets users subscribe to and read blogs, podcasts, YouTube channels, news sites, and magazines through a single RSS-based reader, while also providing a curated media contact database of 250K+ influencers and a publisher listing service that helps bloggers, podcasters, and creators get discovered by brands and marketers.
Is Feedspot a public or private company?
Feedspot is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Feedspot founded?
Feedspot was founded in 2010. It employs 51 to 100 people.
Where is Feedspot based?
Feedspot is headquartered in Mill Valley, United States, in the North America region.
How does Feedspot make money?
Four revenue lines are on record. Content Reader Subscriptions are the primary driver. The others are publisher Platform Subscriptions, media Contact Database Access and millionPodcasts.com.
Who are Feedspot's main competitors?
Cision (PR Newswire) is listed as a broad incumbent. Substack is listed as an others. Emerging players are Pocket (Mozilla) and Ahrefs Content Explorer. Direct peers are Flipboard, Muck Rack, BuzzSumo, Feedly, Inoreader and NewsBlur.
Does Feedspot have an API?
No public API is recorded for Feedspot.
What industry is Feedspot in?
Feedspot's product category is Content Discovery and RSS Aggregation Platform. Its primary akta.pro industry code is MPACAKAD, RSS/Feed Readers & Subscription Aggregators, with a secondary code of BPAMAJAI, Content Aggregation, Curation & RSS Platforms. Its NAICS code is 519290 and its SIC code is 7372.