CorePark
CorePark is a cloud-based valet parking management platform serving hotels, restaurants, healthcare, retail, and parking lot operators with a mobile Valet App, Backoffice dashboard, Validation Portal, and guest-facing digital ticketing, sold via subscription with bundled hardware.
- Company typePrivate
- Founded2019
- HeadquartersCalifornia, El Salvador
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CorePark does
CorePark is a cloud-based valet parking management platform founded in 2019 and headquartered in Irvine, California, with Suleiman Hassan as founder. The company serves hotels, restaurants, healthcare facilities, retail environments, and attended surface parking lots, with hotels as the explicitly primary vertical. Its product suite consists of four core components: a Valet App used by valet staff for vehicle check-in and retrieval, a Backoffice administrative dashboard, a web-based Validation Portal for managing digital validations, and a Guest Page that delivers QR-code e-tickets and advance vehicle requests to guests' smartphones. Supporting features include dynamic time-based pricing, a damage check tool that documents vehicle condition at arrival and departure, cash control with automated reconciliation, and real-time automated reporting with theft alerts.
The platform is offered as a subscription with bundled hardware (rugged tablets and handheld devices, with optional cellular service), and CorePark also generates revenue through payment processing partnerships with Windcave, FreedomPay, Shift4, Moneris, and Omniq. Pricing is quote-based with annual billing and capped annual increases of no more than 7%. The platform supports English, Spanish, Portuguese, and Indonesian and is marketed globally across North America, Europe, the Middle East, Latin America, and Asia. Core differentiation comes from deep PMS integrations — Oracle OPERA is the flagship, with StayNTouch, Infor, and Hyatt also integrated — which embed CorePark into hotel front-desk workflows and create switching friction once deployed.
CorePark firmographics
Firmographics- Name
- CorePark
- Legal name
- CorePark, Inc.
- Website
- https://corepark.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CorePark is a cloud-based valet parking management platform serving hotels, restaurants, healthcare, retail, and parking lot operators with a mobile Valet App, Backoffice dashboard, Validation Portal, and guest-facing digital ticketing, sold via subscription with bundled hardware.
- Ownership category
- akta.pro rank
CorePark industry classification
Industry- Product category
- Valet Parking Management Software
- NAICS
- Parking Lots and Garages (812930)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Valet Parking Services (BPABAKAC)
- akta.pro secondary industry
- Parking Access & Revenue Control (PARCS) & Payment Systems (BPABAKAD)
Keywords
Where CorePark is headquartered
LocationHeadquarters
- HQ city
- California
- HQ country
- El Salvador
- HQ region
- Latin America
Offices2 records
Markets served
CorePark business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Supply Chain
Revenue model
- Software Subscription: CorePark operates on a subscription-based pricing model for software access. The subscription includes access to the CorePark platform, mobile apps, backoffice dashboard, and automatic updates. Pricing is customized based on customer needs and requires contacting sales for quotes.
- Payment Processing: CorePark integrates payment processing with hardware included. The company partners with payment processors including Windcave, FreedomPay, Shift4, Moneris, and Omniq to process credit card transactions, taking a transaction fee or generating revenue through payment processor partnerships.
- Hardware Sales/Leasing: CorePark provides tablets and mobile devices (including rugged and all-weather protective cases with chargers) that can be leased or purchased. Device loss fees are $700 for handheld devices and $950 for tablets, with a $250 damage fee for device repairs.
- Cellular Service: Optional cellular service add-on contracted through third-party providers for tablets and mobile devices, with data usage limits per user per month and additional charges for exceeding limits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard Subscription with Hardware |
| Freemium | Pay-as-you-go | Free Demo Available |
| Unit Pricing | One time/ perpetual license | Device Replacement Fees |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
CorePark product offering
Product offeringCore offering
CorePark is a cloud-based valet parking management platform sold to enterprise customers in the hotel, restaurant, healthcare, retail, and attended-parking-lot verticals. Its offering combines a unified software suite (Valet App, Backoffice dashboard, Validation Portal, Guest Page) with bundled hardware (rugged tablets and handheld devices), digital ticketing via QR codes, dynamic pricing, vehicle damage documentation, cash management, and integrations with major hospitality property management systems and payment processors.
Product overview
CorePark is a unified valet parking management platform providing software and integrated hardware solutions. The core product portfolio consists of the Valet App (staff mobile application for vehicle check-in and retrieval), Backoffice (administrative dashboard), Validation Portal (web-based validation management), and Guest Page (guest-facing digital interface for e-tickets and vehicle requests). The platform is offered across industries including hotels, restaurants, healthcare, retail, and attended parking lots. CorePark's features include Digital Ticketing with QR codes, Dynamic Pricing for time-based revenue optimization, Cash Control, Automated Reporting with theft alerts, Damage Check Tool for vehicle condition documentation, and Credit Card Processing with contactless payment support. Hardware offerings include rugged tablets, handheld devices, and cases with optional cellular service. The company also announces an upcoming Pay by Space feature for space-based parking management.
Differentiator
Problem solved
Functional benefit
Products and services
- Valet App Mobile application used by valet staff to manage vehicle check-in, ticketing, and retrieval processes within CorePark's valet parking platform.
- Backoffice Web-based administrative dashboard for managing valet operations, staff accounts, reporting, and platform configuration.
- Validation Portal Web-based portal for managing and processing parking validations, enabling digital validation workflows for staff and guests.
- Guest Page Digital interface for guests to receive e-tickets, request vehicles, and manage their valet experience via smartphone.
- CorePark Hardware Bundle (Tablets and Mobile Devices) Rugged tablets and handheld mobile devices provided by CorePark to support valet operations, available via lease or purchase, with optional cellular service add-on.
- CorePark Payment Processing Integrated credit card payment processing delivered through CorePark's payment processor partnerships, supporting contactless and touchless transactions for valet operations.
Quantifiable outcome
- 2.5M+ transactions processed through the platform
- +2 more outcomes
Companies that use CorePark
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
CorePark technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration32 records
Feature9 records
CorePark partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and flagship.
- WindcavecorePayment processing integration partner for secure, contactless credit card transactions within the CorePark valet platform.
- TwiliocoreSMS and communication technology integration enabling digital ticketing and guest notifications via text messages.
- Oracle OPERAflagshipFlagship PMS integration enabling seamless front-desk workflows, allowing hotel staff to manage valet operations directly within the Oracle OPERA environment.
- StayNTouchcorePMS integration partner providing connectivity between CorePark valet operations and StayNTouch property management system.
- InforcoreEnterprise PMS integration providing connectivity between CorePark valet platform and Infor property management systems.
- FreedomPaycorePayment processing integration partner for secure, touchless payment options within the CorePark platform.
- Shift4corePayment processing integration partner providing secure credit card transaction processing for valet operations.
- MoneriscorePayment processing integration partner for credit card transactions, particularly serving Canadian and international markets.
- HyattcoreFlagship hotel brand integration, enabling CorePark valet solutions for Hyatt properties with direct PMS connectivity.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
CorePark competitors and assessment
Company assessmentDirect peers
- LAZ Parking: LAZ Parking operates valet, self-park, and shuttle services for hotels, hospitals, and commercial real estate — the same verticals CorePark serves. Its scale and ability to bundle proprietary tech into long-running contracts directly competes for CorePark's enterprise pipeline.
- Parker Technology: Parker Technology sells a cloud-based valet and parking-customer-service platform with integrations similar to CorePark's PMS-driven front-desk workflow. Its valet-focused product sits in the same direct-purchase SaaS category as CorePark.
- Towne Park: Towne Park is one of the largest outsourced valet and parking operators for hotels and healthcare in the US. Even though Towne Park runs operations rather than software, its in-house technology investments compete for the same hotel and healthcare budget CorePark targets.
- SpotHero: SpotHero operates a digital parking reservation and management marketplace that overlaps directly with CorePark's attended-parking and upcoming Pay-by-Space offerings. Notably SpotHero is also listed as a CorePark integration 'minor' partner, making it both collaborator and competitor.
Broad incumbents
- Passport (parking): Passport provides mobile payment, enforcement, and parking-management software for municipalities and private operators. Its digital-ticketing and validations products overlap with CorePark's contactless SMS ticketing and validation portal.
- Impark: Impark manages thousands of parking facilities across North America and increasingly offers digital payments, validations, and reporting for hotels and healthcare. It is a broader incumbent competing for the same operator-side budgets as CorePark.
- ParkMobile: ParkMobile is one of the largest consumer parking apps in North America and offers operator-facing solutions for self-park facilities. It competes for the same payment-and-validation workflows CorePark is targeting with Pay-by-Space.
- PayByPhone: PayByPhone is a global mobile parking-payment app used in hundreds of cities and by many commercial operators. Its payment-only focus overlaps with CorePark's payment processing integrations but lacks the valet operational core.
- T2 Systems: T2 Systems is a long-standing parking-management software vendor focused on permits, enforcement, and revenue control for universities, municipalities, and commercial operators. It represents a broader incumbent that could encroach on CorePark's attended-parking segment.
Regional players
- Flowbird: Flowbird (formerly Parkeon) is a Europe-based provider of parking meters, pay-and-display, and mobile parking solutions with strong European municipal presence. It is a regional incumbent where CorePark's European hotel and healthcare customers may also evaluate parking technology.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
CorePark social profiles
Digital presenceCorePark financial estimates
Financial estimateRevenue estimate
Valuation estimate
CorePark leadership team
Management profileNumber of profiles
Profiles1 record
CorePark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CorePark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CorePark
What does CorePark do?
CorePark is a cloud-based valet parking management platform sold to enterprise customers in the hotel, restaurant, healthcare, retail, and attended-parking-lot verticals. Its offering combines a unified software suite (Valet App, Backoffice dashboard, Validation Portal, Guest Page) with bundled hardware (rugged tablets and handheld devices), digital ticketing via QR codes, dynamic pricing, vehicle damage documentation, cash management, and integrations with major hospitality property management systems and payment processors.
Is CorePark a public or private company?
CorePark is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CorePark founded?
CorePark was founded in 2019. It employs 11 to 50 people.
Where is CorePark based?
CorePark is headquartered in California, El Salvador, in the Latin America region.
How does CorePark make money?
Four revenue lines are on record. Software Subscription is the primary driver. The others are payment Processing, hardware Sales/Leasing and cellular Service.
Who are CorePark's main competitors?
Direct peers on record are LAZ Parking, Parker Technology, Towne Park and SpotHero. Broad incumbents are Passport (parking), Impark, ParkMobile, PayByPhone and T2 Systems. Flowbird is listed as a regional player.
Does CorePark have an API?
No public API is recorded for CorePark.
What industry is CorePark in?
CorePark's product category is Valet Parking Management Software. Its primary akta.pro industry code is BPABAKAC, Valet Parking Services, with a secondary code of BPABAKAD, Parking Access & Revenue Control (PARCS) & Payment Systems. Its NAICS code is 812930 and its SIC code is 7500.