Smile Magic Dentistry

What Smile Magic Dentistry does

Smile Magic Dentistry is a founder-owned private dental practice headquartered in Anaheim Hills, California, operating three clinical locations across Orange County (Anaheim Hills, Newport Beach, and Placentia). Founded in 2003 by Dr. Raihan "Ray" Nazir, the practice is built around a holistic and biological dentistry positioning that emphasizes metal-free materials, mercury-safe protocols, ozone and PRP/PRF regenerative therapies, and comprehensive full-mouth rehabilitation. Service delivery spans general dentistry, dental implants (zirconia and titanium), All-on-X full-arch restorations, same-day CEREC crowns, veneers, Invisalign, whitening, wisdom teeth removal, TMJ treatment, IV sedation, SMART mercury removal, and cavitation surgery—structured so that approximately 99% of cases are completed in-house without external referrals.

The underlying clinical platform integrates 3D CBCT imaging (GALILEOS) for surgical planning, in-office CEREC digital scanning and crown milling, digital smile design and preview, IAOMT-certified SMART mercury removal protocols, medical-grade ozone generation, and FDA-cleared PRP/PRF blood processing. Dr. Nazir holds a California Dental Board IV sedation certification and brings 30+ years of clinical experience with advanced training from the Eastman Dental Institute in London; the practice reports 10,000+ lifetime smile outcomes.

Revenue is generated on a fee-for-service basis with phased billing for multi-visit treatment plans, separately billed sedation services, and third-party patient financing for major procedures. The go-to-market model is direct-to-consumer: patients discover the practice through organic search and a 20-chapter educational blog (Biological Dentistry Guide), convert via a complimentary 3D holistic consultation offer, and are retained through multi-phase treatment relationships. Pricing is not publicly disclosed; published price anchors range from $300–$800 for TMJ appliances and $30,000–$80,000 for full-mouth rehabilitation, with implant and All-on-X pricing determined after consultation and imaging.

Name

Smile Magic Dentistry

Legal name

Smile Magic Dentistry

Website

https://smilemagicdentistry.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Smile Magic Dentistry is a private, founder-owned holistic dental practice operating three Orange County, California offices, offering metal-free implants, All-on-X restorations, same-day crowns, SMART mercury removal, ozone/PRP therapy, and sedation dentistry to health-conscious adult and family patients.

Ownership category

akta.pro rank

Product category

Holistic Dental Services

NAICS

Offices of Dentists (621210), Offices of Dentists (6212)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), Fixed Prosthodontics (Crowns, Bridges, Veneers) (HLABAFAA), Implant Prosthodontics (Implant-Supported Restorations) (HLABAFAC)

Keywords

• Holistic dental services
• Biological dentistry
• Dental implants
• Sedation dentistry
• Cosmetic dentistry

Headquarters

HQ city

Newport Beach

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Dental Services Revenue: Fee-for-service dental procedures including implants, veneers, crowns, wisdom teeth removal, TMJ treatment, and full-mouth rehabilitation. Single-visit procedures (crowns, fillings) billed at time of service. Multi-visit treatment plans (implants, full-mouth rehab, All-on-X) billed per phase with financing options available.
2. Sedation Services: IV sedation, oral sedation, and nitrous oxide (laughing gas) provided as adjunct to dental procedures, billed separately based on duration and complexity.
3. Financing & Payment Plans: Flexible financing arrangements allowing patients to spread treatment costs over monthly payments. Works with third-party financing providers for patient payment plans on major procedures.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Smile Magic Dentistry is a private holistic dental practice that provides biological and metal-free dental services including dental implants (zirconia and titanium), All-on-X full-arch restorations, crowns, veneers, Invisalign, whitening, wisdom teeth removal, TMJ treatment, and full-mouth rehabilitation. The practice specializes in mercury-free, biocompatible treatments using IAOMT SMART protocols, medical-grade ozone therapy, and PRP/PRF regenerative healing. Services are delivered in person across three Orange County, California office locations (Anaheim Hills, Newport Beach, Placentia).

Product overview

Smile Magic Dentistry operates as a dental practice offering a comprehensive suite of holistic and biological dental services across three Orange County locations (Anaheim Hills, Newport Beach, Placentia). The practice provides core restorative and cosmetic dental treatments including dental implants (zirconia and titanium), All-on-X full-arch restorations, crowns, veneers, Invisalign, and whitening. These are supported by specialized holistic services such as SMART mercury removal, ozone therapy, PRP/PRF regenerative healing, cavitation surgery, and TMJ treatment. The practice also offers IV sedation for anxious patients and full-mouth rehabilitation for complex cases. Services are integrated with advanced technology including 3D CBCT imaging, CEREC same-day crowns, and digital smile design, all delivered under a biological/holistic dentistry philosophy emphasizing metal-free materials and whole-body health.

Differentiator

Problem solved

Functional benefit

Products and services

• IV Sedation Sedation dentistry option providing relaxation through oral, nitrous, or IV sedation with continuous monitoring for anxious patients undergoing dental procedures.
• Full-Mouth Rehabilitation Comprehensive treatment plan to rebuild multiple teeth using crowns, veneers, implants, and bite adjustments to restore function and appearance for patients with complex dental restoration needs.
• Veneers Custom ceramic veneers for natural-looking smile transformations with digital preview and minimal-prep approach for patients seeking cosmetic improvements.
• Invisalign Clear aligner orthodontic treatment using custom trays to straighten teeth with digital smile preview and check-ins.
• Whitening Professional in-office and take-home teeth whitening with low-sensitivity formulas and documented shade improvements.
• Crowns Metal-free zirconia crowns using digital scans and in-office CEREC milling for same-day delivery in many cases.
• Dental Implants Tooth replacement solutions using zirconia (metal-free) or titanium implants with 3D imaging planning and PRP/PRF healing support.
• All-on-X Fixed full-arch implant restoration using 4-6 strategically placed implants to support a complete set of permanent zirconia teeth.
• Wisdom Teeth Removal Holistic wisdom teeth extraction with 3D CBCT imaging, sedation options, and ozone/PRP support for healing.
• PRP/PRF Healing Regenerative healing support using concentrated platelets and white blood cells from the patient's own blood to promote smoother post-procedure recovery.
• Ozone Therapy Medical-grade oxygen therapy to reduce bacteria and support healing during surgical procedures and cleanings.
• SMART Removal Safe Mercury Amalgam Removal Technique using IAOMT-certified protocols with isolation, air filtration, and high-volume suction to minimize mercury exposure.
• TMJ Treatment Custom jaw pain relief using occlusal splints, bite analysis, and conservative non-surgical approach to address TMJ disorders.
• Cavitation Surgery 3D-guided surgical treatment for jawbone infections using CBCT imaging, ozone disinfection, and PRP/PRF regeneration.

Quantifiable outcome

• 95%+ documented success rate for properly placed dental implants
• +11 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Western Dental: California-focused DSO with broad general, orthodontic, and implant services. Comparable as a multi-location California dental operator; competes for similar OC patient flow but lacks the biological/holistic positioning.

Emerging players

• Rejuvenation Dentistry: Biological/holistic dental practice emphasizing mercury-safe removal, ozone, and integrative protocols. Directly comparable on holistic positioning and biological service mix; smaller and single-location versus Smile Magic's three offices.
• Tend Dental: DTC-focused, design-led dental brand offering general, cosmetic, and orthodontic services in urban markets. Comparable as a consumer-experience-led dental operator; differs by being general/cosmetic rather than holistic/biological.
• Biologic Dentistry (Dr. Carl E. Steinberg /类似的 holistic practices): Holistic and biological dental practices offering metal-free implants, SMART removal, and ozone/PRF protocols. Comparable as direct biological dentistry peers; compete for the same health-conscious, cash-pay patient demographic.

Broad incumbents

• Heartland Dental: Largest U.S. dental support organization, providing non-clinical support to thousands of dentists. Comparable as an institutional multi-location dental operator; differs by being a support organization rather than a brand-facing practice.
• Pacific Dental Services: National DSO supporting hundreds of dental practices with shared services, technology, and clinical autonomy. Comparable as a multi-location dental operator; relevant as a potential roll-up partner or competitive benchmark.
• Sonrava Health: Multi-brand DSO operating Western Dental and other dental practices across the U.S. Comparable as a multi-location California dental platform; relevant as a strategic acquirer of multi-office dental groups.
• Aspen Dental: Large DSO offering general dentistry, implants, and cosmetic services across hundreds of U.S. locations. Comparable as a multi-location dental services platform; differs in being insurance-driven and mainstream rather than holistic-focused.

Direct peers

• Affordable Dentures & Implants: National chain focused on dentures, extractions, and dental implants with in-house labs. Directly comparable on the implant and full-arch service lines; differs in being value-positioned rather than premium holistic.
• ClearChoice Dental Implant Centers: Network of dental implant centers focused on full-arch and single-tooth implant restorations. Directly comparable to Smile Magic's implant and All-on-X service lines, though ClearChoice operates a national branded DSO model rather than an independent practice.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/smilemagicdentistry

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smile Magic Dentistry