KnowFully
- Company typePrivate
- Founded2019
- HeadquartersWayne, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
KnowFully firmographics
Firmographics- Name
- KnowFully
- Legal name
- KnowFully Learning Group
- Website
- https://knowfully.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
KnowFully industry classification
Industry- Product category
- Professional Continuing Education
- NAICS
- Educational Services (61), Professional and Management Development Training (611430), Exam Preparation and Tutoring (611691), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Educational Services (8200), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Professional Certification & Training Content Publishing (Exam Prep, CE/CPD) (MPAJACAL)
- akta.pro secondary industries
- Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ), Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC), Accounting, Audit & Tax (CPA/CA/ACCA CPE) (EDAAALAA)
Keywords
Where KnowFully is headquartered
LocationHeadquarters
- HQ city
- Wayne
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
KnowFully business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Subscription Services: Video stream memberships with monthly billing and automatic renewal; Choice Plan allows subscribers to add two streaming videos every 30 days; Unlimited Plan provides access to entire video library
- Individual Video Purchases: Single video stream purchases that remain in subscriber account indefinitely with no further commitment
- Group Streaming Subscriptions: Licenses for group viewing in educational settings such as classrooms; pricing based on number of Users; license duration indicated on subscription
- Professional Education Courses: Continuing education courses for certification, compliance, and upskilling across pharmacy, medical, fitness, mental health, and accounting sectors
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual Video Stream Purchase - one-time purchase for single subscriber access |
| Subscription | Monthly | Choice Plan - access to personalized selection of streaming videos |
| Subscription | Monthly | Unlimited Plan - access to entire video library |
| Subscription | Monthly | Group Streaming - license for multiple authorized users to watch streaming videos |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
KnowFully product offering
Product offeringCore offering
KnowFully Learning Group provides continuing professional education, certification exam preparation (CPA, CMA, CFA, NAPLEX), and accredited CE/CPE courses across more than 70 healthcare, medical, pharmacy, fitness, mental health, EMS, veterinary, and accounting professions. Content is delivered through 11+ specialized brands via proprietary streaming video platforms, mobile applications, live events, and self-paced online courses, offered through subscriptions and individual course purchases.
Product overview
KnowFully Learning Group operates as a multi-brand learning solutions company offering professional education across Medical, Healthcare, and Finance & Accounting sectors. The portfolio comprises 11+ industry-leading brands including Surgent Accounting & Financial Education (CPA/CPE exam prep, gamified courses, mobile study apps), MasterCPE (self-paced CPE for accounting), The Income Tax School; CME Outfitters, CE Concepts, and Efficient (medical education); PharmCon freeCE, PharmCon Rx Consultant (pharmacy education); OnlineCE, ChiroCredit, AFPA (physical wellness); Psychotherapy.net (mental health); Impact EMS Training (emergency medical services combining IA MED and EMT & Fire Training); and Zuku Learning (veterinary education). The company delivers content via streaming video platforms with individual and group subscription options, mobile applications for iOS/Android, and its continuing education platform. Founded in 1985 as Surgent, the parent brand was created in 2019 to unify healthcare and medical education verticals, and by 2022 the portfolio had grown to 11 brands covering over 1,000 topics with more than 1 million professionals served.
Differentiator
Problem solved
Functional benefit
Brands
- PharmCon freeCE: The most comprehensive live online continuing education offering for pharmacy professionals taught by a vast network of expert faculty.
- PharmCon Rx Consultant
- Online CE
- ChiroCredit
- AFPA
- Psychotherapy.net
- Impact EMS Training
- Zuku Learning
- CME Outfitters
- CE Concepts
- Efficient
- Surgent
Products and services
- CME Outfitters Continuing medical education and patient education delivered in innovative live and enduring formats for medical professionals, with content focused on improving patient care.
- CE Concepts (Creative Educational Concepts) Live and web-based interprofessional continuing medical education including grand rounds, interactive symposia, regional chapter meetings, and residency immersion programming designed to improve outcomes.
- Efficient Dynamic provider of continuing medical education using instructional design to create accredited live, virtual, and enduring resources that increase engagement and facilitate application of new clinical information.
- PharmCon freeCE Comprehensive live online continuing education offering for pharmacy professionals taught by a network of expert faculty, covering pharmacist and pharmacy technician CE requirements.
- PharmCon Rx Consultant Practical on-demand continuing education designed to keep pharmacists, pharmacy technicians, and nurse practitioners current on drug therapy for common health conditions.
- OnlineCE Innovative and engaging continuing education courses for occupational therapists and assistants, physical therapists and assistants, athletic trainers, massage therapists, and other allied health professionals.
- ChiroCredit
Quantifiable outcome
- Served more than 1 million professionals across Medical and Healthcare brands
- +2 more outcomes
Companies that use KnowFully
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
KnowFully technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
KnowFully partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor, flagship and core.
- Johnson & JohnsonminorJohnson & Johnson provided an educational grant supporting CME Outfitters' web-based resource 'Mission Possible: Choosing the Right Therapy for the Right Patient at the Right Time' for healthcare providers treating inflammatory bowel disease.
- National Black Church InitiativeflagshipCME Outfitters, a division of KnowFully, announced partnership with National Black Church Initiative. This partnership focuses on addressing unconscious bias and disparities in healthcare through educational initiatives. The partnership includes an educational roundtable with renowned faculty and thought leaders.
- Paradigm Education SolutionsminorPharmCon, a division of KnowFully Learning Group, partnered with Paradigm Education Solutions to deliver adaptive exam prep test bank to pharmacy technician students.
- Red Flag ManiaminorKnowFully Learning Group announced partnership with Red Flag Mania. Red Flag Mania is a professional development offering for accounting and finance industries that was integrated into Surgent's CPE course catalog.
- AME LearningcoreSurgent partnered with AME Learning to offer a suite of introductory accounting courses, expanding the range of educational offerings for accounting students and professionals.
Scale indicators8 records
Recent moves3 records
Expansion highlights5 records
KnowFully competitors and assessment
Company assessmentDirect peers
- PESI: PESI delivers continuing education across mental health, nursing, and allied health professions, overlapping directly with KnowFully's Psychotherapy.net, OnlineCE, and PharmCon brands for behavioral health and pharmacy CE.
- Wiley Efficient Learning (Wiley CPA Review): Wiley's CPA review and CPE programs compete directly with Surgent/MasterCPE in accounting certification prep and CPE; Wiley is also a major professional publisher in adjacent verticals.
- Medical Education Technologies (MedBridge): MedBridge delivers online CE and certification training for physical therapists, occupational therapists, and other allied health professionals, directly competing with KnowFully's OnlineCE and ChiroCredit brands in rehab/wellness CE.
- Pri-Med: Pri-Med is a leading CME provider serving primary care physicians with live meetings and online activities, directly comparable to KnowFully's CME Outfitters and CE Concepts brands for clinician-targeted continuing medical education.
- Becker Professional Education: Becker offers CPA, CMA, and CFA exam prep plus CPE courses for accounting and finance professionals, directly competing with KnowFully's Surgent, MasterCPE, and Income Tax School brands in the accounting CE market.
- CE Direct (Medicom Health): CE Direct provides online continuing education for healthcare professionals including nurses, pharmacists, and allied health — overlapping directly with KnowFully's PharmCon, OnlineCE, and Rx Consultant brands for accredited healthcare CE.
- UWorld: UWorld just acquired KnowFully's Surgent accounting brand in April 2026, integrating Surgent's CPE business with its own CPA, CMA, and CFA exam review courses. It is now a direct competitor in the accounting/finance certification CE market where KnowFully historically operated.
Broad incumbents
- Elsevier Clinical Solutions: Elsevier is a large incumbent in healthcare content, publishing, and professional education including clinical decision support and CE-adjacent reference content for clinicians, overlapping with KnowFully's medical education brands at a broader portfolio level.
- Wolters Kluwer Health: Wolters Kluwer operates Lippincott and other healthcare education brands serving nurses, pharmacists, and allied health professionals with journals, CE, and reference — directly comparable to KnowFully's healthcare CE brands at a portfolio level.
Emerging players
- Coursera: Coursera partners with universities and industry to deliver professional credentials, including certificates relevant to healthcare and finance, competing with KnowFully on the upper-funnel of career-long professional education.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
KnowFully social profiles
Digital presenceKnowFully financial estimates
Financial estimateRevenue estimate
Valuation estimate
KnowFully leadership team
Management profileNumber of profiles
Profiles8 records
KnowFully subsidiaries and ownership
Company hierarchySubsidiaries18 records
KnowFully funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KnowFully M&A and investment
M&A and investmentM&A10 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KnowFully
What does KnowFully do?
KnowFully Learning Group provides continuing professional education, certification exam preparation (CPA, CMA, CFA, NAPLEX), and accredited CE/CPE courses across more than 70 healthcare, medical, pharmacy, fitness, mental health, EMS, veterinary, and accounting professions. Content is delivered through 11+ specialized brands via proprietary streaming video platforms, mobile applications, live events, and self-paced online courses, offered through subscriptions and individual course purchases.
Is KnowFully a public or private company?
KnowFully is a private company. It is classified as private equity controlled and is currently operating.
When was KnowFully founded?
KnowFully was founded in 2019. It employs 101 to 250 people.
Where is KnowFully based?
KnowFully is headquartered in Wayne, United States, in the North America region.
How does KnowFully make money?
Four revenue lines are on record. Subscription Services are the primary driver. The others are individual Video Purchases, group Streaming Subscriptions and professional Education Courses.
Who are KnowFully's main competitors?
Direct peers on record are PESI, Wiley Efficient Learning (Wiley CPA Review), Medical Education Technologies (MedBridge), Pri-Med, Becker Professional Education, CE Direct (Medicom Health) and UWorld. Broad incumbents are Elsevier Clinical Solutions and Wolters Kluwer Health. Coursera is listed as an emerging player.
Does KnowFully have an API?
No public API is recorded for KnowFully.
What industry is KnowFully in?
KnowFully's product category is Professional Continuing Education. Its primary akta.pro industry code is MPAJACAL, Professional Certification & Training Content Publishing (Exam Prep, CE/CPD), with a secondary code of EDAGANAJ, Healthcare & Clinical Professional Development (CME/CE). Its NAICS code is 61 and its SIC code is 8200.