What Bitbrain does

Bitbrain (legally Bit&Brain Technologies S.L.) is a privately held Spanish neurotechnology company founded in 2010 as a spin-off from the University of Zaragoza, headquartered in Zaragoza with a regional Americas office in New York. The company designs and manufactures wireless, multimodal brain and body monitoring hardware spanning three EEG families — water-based (Versatile Plus, Versatile, Versatile Kids in 8-64 channels), dry (Diadem 12ch, Air 8ch, Hero 9ch), and textile-based (Ikon and Ikon Sleep, 5 frontal sensors) — complemented by a biosignal amplifier supporting 35+ physiological variables, a GSR/BVP ring device, and integrated Tobii Pro eye tracking and Cortivision fNIRS through formal partnerships. The accompanying software suite (SennsLite, SennsLab, SennsMetrics, SDK, IRT Online) handles synchronized data collection across 15+ sensor modalities and computes emotional, cognitive, and behavioral metrics via proprietary AI-driven signal processing pipelines.

Bitbrain serves four primary use-case segments — research institutions and universities, neuromarketing and market research consultancies, healthcare and medical device developers, and automotive human factors teams — through an enterprise B2B direct sales motion supplemented by a global distributor network and offices in Spain and the United States. The company monetizes across three streams: hardware sales (EEG headsets, biosignal amplifiers, eye tracking devices), recurring software subscriptions (data collection and analysis platforms), and professional services including custom neurotechnology development, applied research consulting, and end-to-end neuromarketing studies. Regulatory credentials include ISO 13485 certification (2024-2027) for medical device design under EU MDR 2017/745, and ISO 9001 certification (2025-2028) for research products. The R&D team has produced 450+ scientific papers with 22,000+ citations and completed 110+ public and private R&D projects, with the team having received 30+ national and international awards and carrying 20+ years of combined neurotechnology, brain-computer interface, and AI expertise.

The company is led by CEO María López Valdés, operates without a disclosed parent company, external funding rounds, or institutional investor ownership in the available data, and has historically participated in EU FP7 (CORBYS, NETT) and H2020 (MOREGRASP) research programs. Customer touchpoints are diversified across industries including banking (Ibercaja), market research consulting (Vectis), and consumer research platforms (Advanced), with research collaborations cited at Stanford, MIT, McGill, Cambridge, EPFL, and Imperial College London.

Name

Bitbrain

Legal name

Bit&Brain Technologies S.L.

Website

https://bitbrain.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Bitbrain (Bit&Brain Technologies S.L.) is a Spanish neurotechnology company, spun off from the University of Zaragoza in 2010, that designs wireless multimodal EEG and biosignal hardware with AI-driven software for research institutions, neuromarketing firms, healthcare developers, and automotive human factors teams.

Ownership category

akta.pro rank

Product category

Neurotechnology Hardware and Software

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Other Scientific and Technical Consulting Services (54169), Marketing Research and Public Opinion Polling (54191)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Services-Commercial Physical & Biological Research (8731)

akta.pro primary industry

Neurological Monitoring (EEG, Seizure/Sleep/Neuro Wearables) (HLAHACAE)

akta.pro secondary industries

Neurology RPM (epilepsy, Parkinson’s, MS monitoring) (HLALAFAJ), Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing) (MPAAALAN), Mental Wellness & Stress Management Devices (Biofeedback, Meditation/Neurostimulation Devices) (CRACAQAL)

Keywords

• EEG brain monitoring
• Biosignal acquisition hardware
• Neurotechnology research equipment
• Multimodal physiological sensors
• Consumer neuroscience analytics

Headquarters

HQ city

Zaragoza

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Products: Sale of wireless EEG devices (water-based, dry, textile-based), biosignal amplifiers, and eye tracking equipment. Products include Versatile EEG (8-64ch), Diadem, Air, Hero EEG headsets, Ikon textile EEG, Versatile Bio Amplifier, Ring biosignal device.
2. Software Products: Sale of software tools for data collection (SennsLab) and data analysis (SennsMetrics, SennsLite). SDK tools for programming and real-time data acquisition.
3. Professional Services: End-to-end neuroscience services including neurotechnology development (custom solutions, prototyping to production), research consulting, neuromarketing studies, and training.
4. Neurotechnology Development Projects: Custom development projects adapting existing platforms or creating fully innovative solutions integrating hardware and software from prototype to large-scale production
5. Research Consulting: Design and development of applied neuroscience research projects in areas such as marketing, education, human resources, and health
6. Neuromarketing Studies: From study design to field execution and interpretation of results into actionable insights for brands, universities, and consultancies

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Bitbrain designs, manufactures, and sells wireless EEG headsets (water-based, dry, and textile-based in 5–64 channels) and biosignal amplifiers for multimodal brain and body monitoring, bundled with software platforms (SennsLab, SennsMetrics, SennsLite, SDK, IRT Online) for synchronized data collection and AI-driven emotional/cognitive/behavioral analytics. It also offers eye tracking via its Tobii Pro partnership, plus end-to-end professional services including custom neurotechnology development, applied research consulting, and neuromarketing studies for research institutions, universities, enterprises, and medical device developers.

Product overview

Bitbrain offers a comprehensive neurotechnology platform combining hardware devices for multimodal brain and body monitoring with software tools for data collection and analysis. The hardware portfolio includes three EEG families: Water-based EEG (Versatile Plus, Versatile, Versatile Kids in 8-64 channels), Dry EEG (Diadem 12ch, Air 8ch, Hero 9ch), and Textile EEG (Ikon 5ch, Ikon Sleep). Biosignal monitoring includes the Versatile Bio Amplifier (35+ modalities) and Ring GSR/BVP device. Eye tracking is available through Tobii Pro partnership. The software suite comprises SennsLite (data visualization/collection), SennsLab (synchronization/data collection), SennsMetrics (analysis), SDK tools, and IRT Online. Complete research labs integrate these technologies for consumer neuroscience applications. Services include neurotechnology development, research consulting, and neuromarketing studies.

Differentiator

Problem solved

Functional benefit

Products and services

• Versatile Plus EEG Wireless and wired water-based EEG system available in 16, 32, and 64 channels with sampling rates up to 2048 SPS, designed for high-quality signal acquisition in research applications.
• Versatile EEG Semi-dry EEG system with 8, 16, 32, or 64 channels using water-moistened sensors for mobile wireless monitoring in real-world applications and research.
• Versatile Kids EEG Pediatric EEG system with 16 or 32 channels using semi-dry sensors for easy, quick placement and high signal quality in pediatric monitoring.
• Diadem EEG 12-channel dry sensor EEG covering pre-frontal, frontal, parietal, and occipital areas, optimized for emotional and cognitive state estimation.
• Air EEG 8-channel dry sensor EEG positioned over pre-frontal and occipital areas, optimized for basic emotional and cognitive state estimation.
• Hero EEG 9-channel dry sensor EEG positioned over fronto-central, central, and centro-parietal areas, optimized for sensorimotor and cognitive state estimation.
• Ikon EEG Portable textile-based EEG with 5 sensors in the frontal brain region, enabling self-managed real-world neuroscience monitoring.
• Ikon Sleep EEG Wearable EEG device with sensors over the frontal brain region, designed for sleep monitoring applications.
• Versatile Bio Amplifier Biosignal amplifier for simultaneous monitoring of up to 35 physiological variables (GSR, ECG, EMG, RESP, TEMP, etc.) and motion sensors (IMU, etc.).
• Ring Biosignal (GSR BVP) Mobile wireless device for real-time monitoring of galvanic skin response (GSR) and cardiac activity (BVP).
• SennsLite Software Software for visualization and data collection from over 30 biosensors with synchronization across all Bitbrain product families.
• SennsLab Software Synchronization software for experimental design and data collection with support for over 35 sensor modalities.
• SennsMetrics Software

Quantifiable outcome

• Support for over 15 sensor modalities and 35 physiological variables in synchronized data collection
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability6 records

Feature8 records

Partnerships

Nine partnerships are on record, tiered core and strategic.

• TobiicoreTechnology or IntegrationPartnership with Tobii for eye tracking solutions. Bitbrain integrates Tobii Pro eye tracking products including Tobii Pro Glasses 3 (mobile eye tracking glasses) and screen-based eye trackers (Spark, Fusion, Spectrum). This partnership enables multimodal research combining EEG and eye tracking for comprehensive consumer insights research.
• CortivisionstrategicTechnology or IntegrationPartnership with Cortivision for fNIRS (functional near-infrared spectroscopy) technology integration. Cortivision develops the Photon Cap fNIRS device which Bitbrain recommends alongside their Versatile EEG for combined EEG-fNIRS multimodal solutions, providing researchers with both electrical and hemodynamic brain activity measurement capabilities.
• Stanford UniversitycoreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners including other leading global research institutions.
• Massachusetts Institute of Technology (MIT)coreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners.
• McGill UniversitycoreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners.
• University of CambridgecoreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners.
• École Polytechnique Fédérale de Lausanne (EPFL)coreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners.
• Imperial College LondoncoreOthersHighlighted collaborator with ongoing research relationship. Part of Bitbrain's network of prestigious university partners.
• University of ZaragozacoreOthersFounding institution. Bitbrain originated in 2010 as spin-off from University of Zaragoza, building on neurotechnology research conducted at the university since 1998. Provides ongoing research collaboration and talent pipeline.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• ANT Neuro: ANT Neuro is a direct competitor offering research-grade EEG caps, amplifiers, and software for neuroscience and clinical neurophysiology. Highly comparable product portfolio, customer base (research labs and hospitals), and distribution model to Bitbrain.
• g.tec medical engineering: g.tec develops high-performance EEG, BCI, and brain-computer interface hardware and software for research and clinical applications, including stroke rehabilitation. Closely comparable to Bitbrain on technology, multimodal platforms, and customer base.
• Emotiv: Emotiv makes consumer and prosumer EEG headsets with companion software for emotion, cognition, and BCI applications. Overlaps with Bitbrain's dry EEG family (Air, Diadem) and prosumer ambitions.
• Muse: Muse produces consumer EEG headbands focused on meditation, sleep, and wellness. Comparable to Bitbrain's Ikon textile EEG and sleep monitoring applications and competes for the same prosumer/consumer brain-sensing segment.
• Compumedics: Compumedics manufactures clinical and research EEG, sleep diagnostics, and neurology monitoring systems. Comparable to Bitbrain in regulated clinical EEG and sleep monitoring use cases, especially with Ikon Sleep and ISO 13485 medical ambitions.
• Neurosky: Neurosky produces single-channel dry EEG chips and reference designs for consumer and prosumer applications, including neuromarketing. Comparable to Bitbrain on dry-EEG technology and neuromarketing customer base.
• Wearable Sensing: Wearable Sensing offers dry-electrode EEG headband systems aimed at research, BCI, and real-world monitoring applications. Highly comparable in dry-EEG technology and target customers to Bitbrain's Diadem and Air product lines.
• Mind Media: Mind Media develops clinical and research biofeedback and psychophysiological monitoring systems including EEG, HRV, and EMG. Comparable to Bitbrain's biosignal amplifier offering and clinical/research positioning.

Emerging players

• OpenBCI: OpenBCI provides open-source EEG and biosignal hardware for researchers, developers, and hobbyists. Comparable to Bitbrain's research/developer customer base, but with a strong open-source, low-cost positioning.

Others

• Tobii: Tobii is Bitbrain's eye tracking technology partner and a global leader in eye tracking hardware and software. While a partner rather than direct competitor, Tobii's core technology is highly complementary to Bitbrain's multimodal platform and serves overlapping neuromarketing and research customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/bitbrain_en
• YouTubeyoutube.com/@Bitbrain_Neurotech
• Facebookfacebook.com/bitbrainen
• LinkedInlinkedin.com/company/2070341
• Instagraminstagram.com/bitbrain_en

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bitbrain