HOPSCOTCH Groupe

What HOPSCOTCH Groupe does

HOPSCOTCH Groupe is a France-based integrated international communications group publicly listed on Euronext Paris (ticker: ALHOP) under the legal name Hopscotch Groupe SA. The company operates a network of 40 agencies across 32 countries with approximately 1,200 team members, delivering 360-degree communications services organized around seven core pillars: Digital & Influence, Events, Public Relations & Public Affairs, Creative Services, Innovation, Media, and Strategic Consulting. It serves enterprise clients across 14+ verticals including luxury, healthcare, banking & insurance, culture, energy & industry, entertainment, food & beverage, institutional, mobility, real estate & construction, retail, sport, tech, and tourism.

The business is structured as a platform-plus-specializations model. Beyond the seven core service pillars, the group operates branded sub-businesses including Hopscotch System (unified pan-regional PR hubs in Dublin for EMEA, Los Angeles for the Americas, and Casablanca for Africa), heaven (a social-first creative studio that launched the VERTICAL offering in June 2026), Hopscotch Season (seasonal and event-focused communications), Hopscotch Tourism, and HOPSCOTCH Switzerland (opened December 2025 in Geneva). Notable enterprise clients and proprietary events include YouTube, Dom Pérignon, the Comité Départemental du Tourisme de la Savoie, the Paris 2024 closing ceremony, and the Deauville American Film Festival.

Revenue is generated on a fee-based professional services model with no publicly disclosed pricing. FY2025 revenue was approximately €270.8 million, declining from roughly €319 million in 2024 due to a post-Paris 2024 Olympics H1 slowdown followed by an H2 recovery. The company closed FY2025 with a €29.9 million cash position and a positive net financial position after repaying €5.5 million of state-backed loans and €3 million of amortizable loans, and has stated a 2030 ambition of €200 million in gross margin with 12-15% operating income, underpinned by international activities growing 7% and now representing over 35% of gross margin.

Name

HOPSCOTCH Groupe

Legal name

Hopscotch Groupe

Website

https://hopscotchgroupe.com

Company type

Public

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

HOPSCOTCH Groupe is a France-based integrated international communications group operating 40 agencies across 32 countries, delivering 360-degree PR, digital, events, creative, media, and strategic consulting services to enterprise clients across luxury, healthcare, finance, and other verticals.

Ownership category

akta.pro rank

Product category

Public Relations and Integrated Communications Services

NAICS

Business Associations (813910), Professional Organizations (813920)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Public Affairs & Government Relations (MPAAADAE)

akta.pro secondary industries

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH), Sales & Catering / Group & Event Management (THALACAM)

Keywords

• Public relations services
• Digital communications
• Event management
• Strategic consulting
• Creative content agency

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Communications and Marketing Services: Professional services revenue generated from integrated communications services including digital & influence, events, public relations, creative services, and strategic consulting for enterprise clients across multiple industry sectors. The company operates internationally with pan-regional hubs in the Americas, Europe, and Africa.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

HOPSCOTCH Groupe is an integrated international communications group that delivers 360° communications services for enterprise clients across 14 sectors. Its core service pillars include Digital & Influence, Events, Public Relations & Public Affairs, Creative Services, Innovation, Media, and Strategic Consulting. The group operates through 40 agencies in 32 countries with 1,200 team members, supported by sub-brands such as Hopscotch System, Hopscotch Season, Hopscotch Tourism, and heaven.

Product overview

HOPSCOTCH Groupe is an integrated international communications group offering a comprehensive suite of services organized around 360° expertise. The company operates a platform-plus-specializations model combining seven core service pillars (Digital & Influence, Events, Public Relations & Public Affairs, Creative Services, Innovation, Media, and Strategic Consulting) across multiple sectors (Banking & Insurance, Culture, Energy & Industry, Entertainment, Food & Beverage, Health, Institutional, Luxury, Mobility, Real Estate & Construction, Retail, Sport, Tech, and Tourism). The portfolio includes branded offerings such as Hopscotch System (unified pan-regional PR hubs in Dublin, Los Angeles, and Casablanca), Hopscotch Season, and Hopscotch Tourism as specialized growth drivers. The group also includes subsidiary agencies such as heaven (which launched VERTICAL social-first studio) and Hopscotch Switzerland. The integrated network spans 40 agencies across 32 countries with 1,200 team members, delivering services with consistent quality standards globally.

Differentiator

Problem solved

Functional benefit

Brands

• Hopscotch System: Unified brand for pan-regional PR hubs across the Americas, Europe, and Africa, providing regional PR capabilities with cross-continental integration.
• heaven
• Hopscotch Season
• Hopscotch Tourism
• HOPSCOTCH Switzerland

Products and services

• Digital & Influence

Named customers5 records

Segments8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Weber Shandwick: Global public relations and communications agency with multi-sector expertise and large event/practice offerings — a direct peer in scale, service breadth, and client mix.
• FleishmanHillard: Global PR and integrated communications network with strong sector specializations (healthcare, consumer, tech) — closely aligned with HOPSCOTCH's vertical-specialist model and 360-degree service mix.
• Burson Group: Global communications and public affairs firm (formed via BCW + Hill & Knowlton merger) with reputation, public affairs, and creative capabilities — directly comparable to HOPSCOTCH's PR/Public Affairs and strategic consulting pillars.
• Ketchum: Omnicom-owned global PR and communications agency with strong media relations and brand storytelling — directly competes for similar multinational enterprise mandates and event-led engagements.
• Brunswick Group: Global advisory firm focused on critical issues, public affairs, and financial communications — directly competes for HOPSCOTCH's Banking & Insurance and Institutional sector work, with comparable premium-pricing model.
• BCW (Burson Cohn & Wolfe): Global communications agency offering PR, public affairs, and integrated marketing — closely aligned with HOPSCOTCH's full-service platform-plus-specializations model and enterprise client focus.

Broad incumbents

• Edelman: Largest independent global PR firm offering integrated communications, public affairs, and digital — directly comparable to HOPSCOTCH's full-service PR and influence offering, with substantially greater scale and global footprint.
• Publicis Groupe: French-headquartered global advertising and communications holding company with significant PR and influence capabilities (Publicis Consultants, MSL) — comparable on home-market heritage and integrated digital+PR+events portfolio, but at vastly larger scale.
• Havas: Paris-headquartered global communications group offering advertising, media, PR, and healthcare communications (Havas PR, Havas Health) — comparable as a French-listed integrated peer with overlapping enterprise client base and event offerings.

Regional players

• Makheia Group: Paris-listed French integrated communications group offering digital, PR, and event services — a smaller French peer with comparable service mix and similar European mid-cap positioning, though with less international footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/hopscotch
• LinkedInlinkedin.com/company/hopscotch-groupe
• Xx.com/hopscotchgroupe

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HOPSCOTCH Groupe