What Everyone Counts does

Everyone Counts, operating under the legal name Votem Corp., is a Cleveland, Ohio-based private company founded in 1997 that provides the CastIron® managed online voting platform to regulated organizations conducting internal elections. The company serves five primary verticals — labor unions, credit unions, pension funds, cooperatives, and trade associations / AGMs — with built-in compliance for LMRDA, NCUA, ERISA, ADA, and WCAG 2.1 AA standards. The platform is delivered as a managed service rather than self-serve software, and the company holds SOC 2 Type II certification, has been reviewed by DHS/CISA, and publicly commits to a $50,000 compliance guarantee with a stated zero-breach track record. Headcount is reported in the 101–250 range, and the headquarters is located at 2515 Jay Avenue, Cleveland, OH 44113.

The CastIron® platform is organized around four integrated modules: Election Operations (end-to-end voting management), Nominations (compliant nomination workflows), Governance (board and committee voting), and Accessibility (ADA/WCAG 2.1 AA features). The product is positioned as 'Election Compliance as a Service,' emphasizing audit defensibility over speed or UX novelty. Distribution is exclusively direct enterprise field sales, with consultative 15-minute review calls replacing self-serve trials; pricing is a flat-rate, quote-based, multi-year subscription model with no publicly disclosed tiers. Marketing is content-led, anchored by a resource library, blog, election glossary, vendor comparison page, and ROI calculator targeted at buyers in regulated industries.

Commercially, the company has raised approximately $30 million across disclosed rounds from 2009 through 2015, with the largest events being a $16M round led by Falcon Investment Advisors and a $4M round led by Draper Associates, both in September 2015. No subsequent funding rounds, M&A activity, partnerships, or named customer references are disclosed in the input data, and revenue figures are not publicly available. The CastIron® mark is a registered trademark of Votem Corp., and the company operates an active website with 2026-copyrighted content.

Name

Everyone Counts

Legal name

Votem Corp.

Website

https://everyonecounts.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

Everyone Counts (Votem Corp.) provides the CastIron® managed online voting platform for compliant election management, serving labor unions, credit unions, pension funds, cooperatives, and associations via subscription-based B2B enterprise services.

Ownership category

akta.pro rank

Product category

Election Management Software

NAICS

Labor Unions and Similar Labor Organizations (813930), Professional Organizations (81392), Business Associations (813910)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Services (8741)

akta.pro primary industry

Proxy Voting & Shareholder Meetings (AGM/EGM) (FSACAKAB)

akta.pro secondary industries

Proxy Voting & Shareholder Meeting Services (FSACAHAL), Electoral Support & Election Observation (BPADAGAA)

Keywords

• Online voting platform
• Election management software
• Digital elections
• Remote accessible voting
• Governance voting tools

Headquarters

HQ city

La Jolla

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Managed Election Services: Full-service managed online voting platform providing end-to-end election management including setup, execution, and compliance oversight. Subscription-based model with transparent flat-rate pricing for election events.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Everyone Counts (DBA of Votem Corp.) sells the Votem CastIron® managed online voting platform, which delivers end-to-end election management including voter registration, online voting, remote accessible voting (RAV), nominations, and board/committee governance voting. The platform is purpose-built for regulated member-based organizations such as labor unions, credit unions, pension funds, cooperatives, and associations, and is delivered as a compliance-as-a-service subscription with built-in LMRDA, NCUA, ERISA, ADA/WCAG 2.1 AA, and bylaws compliance.

Product overview

Votem offers a unified managed online voting platform called CastIron® with integrated modules for election operations, nominations management, governance voting, and accessibility compliance. The platform serves regulated industries including labor unions, credit unions, pension funds, cooperatives, and associations, with built-in compliance for LMRDA, NCUA, ERISA, and bylaws requirements.

Differentiator

Problem solved

Functional benefit

Brands

• CastIron®: Managed online voting platform, a registered trademark of Votem Corp.

Products and services

• Votem CastIron

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• ElectionBuddy: Self-serve and managed online voting SaaS serving exactly the same mix of associations, unions, boards, and member organizations. Closest head-to-head competitor for the same compliance and governance election RFPs.
• Simply Voting: Hosted online voting platform targeting unions, co-ops, associations, and student governments — overlapping customer base and feature surface (online voting, member meetings, accessibility) with Votem CastIron.
• Survey & Ballot Systems (SBS): Long-tenured election administration and online voting provider for labor unions, credit unions, associations, and member-based organizations — direct competitor in LMRDA/NCUA-compliant elections.
• BigPulse: Online voting and election platform used by associations, unions, and member-based organizations for AGM and board elections — overlaps in regulated vertical election workflows.
• RightVote: Election management platform for AGMs, board elections, and member voting at unions and associations; comparable customer base and regulatory framing to Votem.
• Association Elections (YesElections): Bylaws-compliant online voting for associations, labor unions, and cooperatives — directly comparable in feature set and regulated-vertical focus.

Broad incumbents

• Diligent (Galvanize/BoardVantage): Large incumbent in board governance software that increasingly competes in board and member voting/workflows for credit unions, associations, and pension funds via its governance suite.
• Computershare (Governance Services): Global shareholder services and governance provider (including proxy/voting services and virtual AGMs) — broad incumbent with overlapping capability in regulated corporate elections and member meetings.
• Scytl: Election-technology incumbent focused on government and organizational elections; broader reach than Votem and competes for large union and member-organization mandates.

Emerging players

• Lumi: Hybrid meeting and live voting/AGM platform increasingly used by member-based organizations; emerging competitor in the AGM/member-voting use case adjacent to Votem's platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/EveryoneCounts
• Facebookfacebook.com/EveryoneCountsInc
• LinkedInlinkedin.com/company/everyone-counts-inc.

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds7 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Everyone Counts