Larj Media
Larj Media is a Seattle-based, full-service podcast production agency that uses its trademarked Podcast-First™ methodology to serve impact-driven organizations, nonprofits, and enterprise brands seeking to build thought leadership through high-quality podcast content.
- Company typePrivate
- Founded2011
- HeadquartersSeattle, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Larj Media does
Larj Media is a Seattle-based, full-service podcast production agency founded in 2011 by Tina Nole, who built the business after 15+ years in traditional news/talk radio at CBS News and Air America. The company serves impact-driven organizations — philanthropic institutions, policy think tanks, NGOs, government entities, universities, B Corps, and enterprise brands — that want to "own the conversation" in their respective fields through high-quality podcast content. Its client roster spans Microsoft, Civic Ventures/Pitchfork Economics, The B Team/10x Bolder, Seattle Design Center, Senator Nina Turner, and the Washington State Radiological Society, among others.
The agency's service offering is organized around its trademarked "Podcast-First™" methodology, which treats the podcast as the primary narrative source and harvests content into video, social media, written thought leadership, internal communications, and earned media. Core deliverables include concept development, production management, post-production, sound design, and distribution across all major podcast platforms. The portfolio has expanded beyond audio to include Video Podcast Production, on-site Podcast Lounge services for events, and Internal Communications podcasting. A structured Jumpstart Workshop (6-8 week onboarding) serves as a conversion funnel into multi-year full-production engagements. Production is augmented by a third-party AI stack — Descript, Claude, Capsho, Swell AI, Momento, Adobe Project Shasta, and custom Co-Pilot AI agents — for transcription, content repurposing, audio quality enhancement, and post-production publishing automation.
The business operates on a professional services revenue model with tailored, project-based pricing tied to stakeholder alignment complexity, production logistics, and talent management requirements. The company is privately held, bootstrapped (no external funding), and certified as a Women-Owned Business as of June 2023. GTM is sales-led and consultative, with direct enterprise sales supported by content marketing through the company blog, contributed articles to industry publications (Puget Sound Business Journal, Podcast Business Journal), and a YouTube channel. The team of approximately 5-10 staff plus contractors operates from Seattle while serving global clients, and has earned multiple industry awards including Black Podcasting Awards, International Women's Podcast Awards, Vega, Dotcomm, AVA, Signal, and an Edward R. Murrow Award for the founder's prior work.
Larj Media firmographics
Firmographics- Name
- Larj Media
- Legal name
- Larj Media
- Website
- https://larjmedia.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Larj Media is a Seattle-based, full-service podcast production agency that uses its trademarked Podcast-First™ methodology to serve impact-driven organizations, nonprofits, and enterprise brands seeking to build thought leadership through high-quality podcast content.
- Ownership category
- akta.pro rank
Larj Media industry classification
Industry- Product category
- Podcast Production Services
- NAICS
- Sound Recording Industries (5122), Sound Recording Studios (51224), Other Sound Recording Industries (51229)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Podcast Production, Editing & Post-Production Services (MPACADAE)
- akta.pro secondary industry
- Audio Production & Podcasting (BPAFAIAE)
Keywords
Where Larj Media is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Larj Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Podcast Production Services: Full-service podcast production agency offering concept development, recording, editing, sound design, and distribution services. Production costs are tailored to the unique goals and scale of each mission. Revenue is generated through project-based fees based on complexity of collaboration and depth of creative process.
- Jumpstart Workshop: A 6-8 week program that helps organizations develop their podcast concept, resulting in a trailer plus first episode. This serves as an entry point for full production partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Tailored pricing based on project complexity |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Larj Media product offering
Product offeringCore offering
Larj Media is a full-service podcast production agency that handles concept development, recording, editing, sound design, and distribution for branded and thought-leadership podcasts. Its trademarked Podcast-First™ methodology treats the podcast as the primary narrative source, then harvests it into video, social, written thought leadership, internal communications, and earned media. The Jumpstart Workshop serves as a 6-8 week onboarding entry point for new clients before transitioning into ongoing production partnerships.
Product overview
Larj Media is a podcast-first creative agency offering a comprehensive suite of podcast production services built around their proprietary Podcast-First™ methodology. The core offering centers on full-service podcast production encompassing concept development, production, post-production, and distribution. Their service portfolio includes the Jumpstart Workshop (a 6-8 week onboarding program), video podcast production, event Podcast Lounge services, and internal communications podcasting. The company also produces several branded podcasts under its own production brand including 'Nobody Should Believe Me' (true crime), 'Living Change' (climate leadership), 'Battle Fatigue' (social justice), and client-branded podcasts such as 'Pitchfork Economics,' '10x Bolder,' 'Tunnel of Truth,' and 'Inspired Design.' The agency leverages AI tools including Descript, Capsho, and custom AI agents to automate content repurposing across multiple formats and platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Podcast Production Services Full-service end-to-end podcast production for enterprise and nonprofit clients, covering concept development, pre-production, production management, post-production (editing, sound design), and distribution to all major podcast platforms.
- Jumpstart Workshop A 6-8 week onboarding program that helps organizations develop their podcast concept, identify their audience, and produce a trailer plus first episode as a stepping stone to full production.
- Video Podcast Production Production of video versions of podcasts including multi-camera talk-show formats, filmed studio recordings, and Zoom-based remote recordings, designed for YouTube and social video distribution.
- Podcast Lounge On-site podcast recording service for events and conferences, capturing interviews with keynote speakers and attendees for post-event podcast episodes.
- Internal Communications Podcasting Corporate podcast production service for internal communications, employee engagement, and company culture building within large organizations.
- Nobody Should Believe Me (Podcast Production)
- Living Change: A Quest for Climate Leadership (Podcast Production)
Quantifiable outcome
- 80% listen-through rate for podcasts vs 50% video drop-off rate
- +3 more outcomes
Companies that use Larj Media
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Larj Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature1 record
Larj Media partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Butcher Bird StudioscorePremiere full-service creative and production studio led by a team of multi-faceted creators. From live streaming to the latest virtual production strategies, they mobilize cutting-edge technology to tell the stories of the future.
- Brooklyn Story LabcoreCreates cutting-edge campaigns, events, videos, social media, and website content for purpose-driven organizations, helping them earn the global attention they deserve.
- PR CollectivecoreSeattle-born, nationwide PR+ Collective made up of dynamic group of talented pros with proven track record across PR, marketing, and strategy specialties.
- Janet Maples PhotographyminorPhotography services for client projects and company branding.
- The Production FoundryminorVideography and live streaming services for podcast productions and events.
- Syntropy CollectiveminorWebsite production services.
- Hughes Media Law GroupminorLegal and business advisors for the company.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Larj Media competitors and assessment
Company assessmentDirect peers
- Pacific Content: Boutique podcast production agency serving brands and media companies with content strategy, production, and audience development. Most direct comparable on business model, size, and B2B podcast-services focus.
- Lower Street: B2B podcast production agency producing branded and thought-leadership podcasts for enterprise clients worldwide. Closely comparable on full-service model and target buyer.
- Earfluence: Podcast production agency focused on B2B brands and thought-leadership shows. Same services portfolio and target customer profile as Larj Media.
- Quill: Full-service podcast agency handling concept, production, and distribution for brands and content creators. Direct overlap on service model and podcast-first positioning.
- Jar Audio: Canadian podcast agency producing branded podcasts for mission-driven organizations and enterprises. Comparable niche focus on impact-oriented clients.
- Pod People: Podcast production agency serving brands and content companies with end-to-end production and strategy. Similar scale and full-service offering to Larj Media.
- Message Heard: UK-based podcast agency producing branded and original podcasts for brands and publishers. Comparable on production services and branded-podcast go-to-market.
Broad incumbents
- Lemonada Media: Larger independent podcast network and production company producing premium original and branded podcasts. Wider scale and portfolio but overlaps on branded production services.
- Wondery: Major podcast publisher and production studio (Amazon-owned) producing original and branded content. Operates at significantly larger scale but competes for branded-podcast budgets.
- PRX (Public Radio Exchange): Public-media organization that distributes, produces, and provides production support for podcasts. Larger portfolio and distribution reach; overlaps in podcast production services for mission-driven organizations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Larj Media social profiles
Digital presenceLarj Media compliance and trust
Trust signalCompliance1 record
Larj Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Larj Media leadership team
Management profileNumber of profiles
Profiles7 records
Larj Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Larj Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Larj Media
What does Larj Media do?
Larj Media is a full-service podcast production agency that handles concept development, recording, editing, sound design, and distribution for branded and thought-leadership podcasts. Its trademarked Podcast-First™ methodology treats the podcast as the primary narrative source, then harvests it into video, social, written thought leadership, internal communications, and earned media. The Jumpstart Workshop serves as a 6-8 week onboarding entry point for new clients before transitioning into ongoing production partnerships.
Is Larj Media a public or private company?
Larj Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Larj Media founded?
Larj Media was founded in 2011. It employs 1 to 10 people.
Where is Larj Media based?
Larj Media is headquartered in Seattle, United States, in the North America region.
How does Larj Media make money?
Two revenue lines are on record. Podcast Production Services are the primary driver. The others are jumpstart Workshop.
Who are Larj Media's main competitors?
Direct peers on record are Pacific Content, Lower Street, Earfluence, Quill, Jar Audio, Pod People and Message Heard. Broad incumbents are Lemonada Media, Wondery and PRX (Public Radio Exchange).
Does Larj Media have an API?
No public API is recorded for Larj Media.
What industry is Larj Media in?
Larj Media's product category is Podcast Production Services. Its primary akta.pro industry code is MPACADAE, Podcast Production, Editing & Post-Production Services, with a secondary code of BPAFAIAE, Audio Production & Podcasting. Its NAICS code is 5122 and its SIC code is 7812.