ApparelMagic

What ApparelMagic does

ApparelMagic, founded in 1984 and headquartered in West Palm Beach, Florida, operates a cloud-based SaaS platform that unifies ERP, PLM, and CRM capabilities exclusively for the fashion and apparel industry. The platform covers the full apparel lifecycle — design and tech pack management, materials and BOM tracking, inventory and multi-warehouse operations, manufacturing and vendor coordination, sales and order management across wholesale, retail, and e-commerce channels, integrated accounting with multi-currency support, B2B wholesale storefronts, digital line sheets, EDI for retail trading partners, logistics and fulfillment, and a vendor portal. Underlying technology includes native integrations with 50+ industry systems (Shopify, JOOR, NuOrder, Brandboom, RepSpark, Adobe Illustrator, QuickBooks, Xero, ShipStation, SPS Commerce, Bergen Logistics, etc.), an Open API on Enterprise tier and above, and recently introduced AI capabilities: a generative AI Designer for photorealistic garment imagery (2024), an ML-based sales forecasting and replenishment engine, and a Copilot conversational assistant with voice and chart-based reporting (2025). The platform is delivered with SOC 2 Type 2 security controls and GDPR compliance, with documented sub-processors including Anthropic and OpenAI.

The business model is a tiered SaaS subscription: Professional at $255/month (annual) or $305/month (monthly) for 3 users / 3 integrations / 3 warehouses; Enterprise at $495/month (annual) or $595/month (monthly) for 5 users / 5 integrations / 5 warehouses; and Ultimate at custom pricing for 10+ users with unlimited integrations and warehouses, typically sold via multi-year contracts. Go-to-market is hybrid — a sales-led demo-request motion for enterprise fashion brands, a self-serve sign-up path for smaller customers, channel reach via integration partners (Shopify, JOOR, NuOrder, Brandboom), and an iPhone mobile app for trade show and showroom ordering. The company targets fashion brands from emerging designers through established houses across clothing, jewelry, and footwear, with named customers spanning golf apparel, swimwear, womenswear, menswear, streetwear, sustainable denim, motorcycle apparel, pet apparel, activewear, and sports merchandise. ApparelMagic reports presence across six continents and claims 285% average revenue growth among client brands. The company is privately held with no disclosed institutional funding, no subsidiaries, and no recent M&A activity; reported team size is 11-50 employees.

Name

ApparelMagic

Legal name

ApparelMagic

Website

https://apparelmagic.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

ApparelMagic is a cloud-based ERP, PLM, and CRM platform purpose-built for the fashion industry since 1984. It serves clothing, jewelry, and footwear brands across six continents with 50+ integrations, AI-powered design and forecasting tools, and tiered SaaS subscriptions.

Ownership category

akta.pro rank

Product category

Fashion ERP / Apparel Business Management Software

NAICS

Clothing and Clothing Accessories Retailers (458110)

akta.pro primary industry

Apparel & Textile Wholesale Marketplaces (CRAFAHAI)

Keywords

• Fashion ERP software
• Apparel PLM software
• Inventory management platform
• B2B wholesale ecommerce
• Product lifecycle management

Headquarters

HQ city

West Palm Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscription: Tiered subscription model with Professional, Enterprise, and Ultimate plans. Revenue generated through recurring monthly or annual subscription fees based on user count, integration limits, and warehouse capacity.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels5 records

Core offering

ApparelMagic provides a cloud-based ERP, PLM, and CRM platform built exclusively for the fashion and apparel industry, unifying design, inventory, sales order management, manufacturing/production, accounting, B2B eCommerce, line sheets, logistics/fulfillment, vendor portals, and EDI. It is sold as tiered SaaS subscriptions (Professional, Enterprise, Ultimate) and supplemented by AI Designer (generative garment visuals) and Copilot (generative AI assistant), with 50+ integrations to wholesale, eCommerce, accounting, shipping, and 3PL platforms.

Product overview

ApparelMagic is a cloud-based ERP platform purpose-built for fashion and apparel businesses, founded in 1984. The platform operates as a unified suite integrating ERP, PLM, and CRM capabilities across all modules. Core offerings include PLM for design and tech pack management, Inventory Management with AI-powered forecasting, Sales & Order Management across wholesale/retail/web channels, Manufacturing & Production for supply chain control, integrated Accounting with multi-currency support, B2B eCommerce storefronts, Line Sheet creation and distribution, Mobile App for on-the-go sales, Logistics & Fulfillment with warehouse management, Vendor Portal for supply chain coordination, and EDI for retail trading partner connectivity. The platform is extended by two AI-powered modules: AI Designer generates photorealistic garment visuals from text prompts for rapid prototyping, while Copilot provides a generative AI conversational interface for business queries, batch command execution, and voice-enabled operations. Pricing tiers are Professional ($255/month), Enterprise ($495/month), and Ultimate (custom).

Differentiator

Problem solved

Functional benefit

Products and services

• ApparelMagic Platform Cloud-based ERP, PLM, and CRM platform purpose-built for fashion and apparel businesses, unifying inventory, sales, manufacturing, accounting, B2B ecommerce, and fulfillment into a single suite. Sold as tiered SaaS subscriptions (Professional, Enterprise, Ultimate) to fashion brands from emerging designers to established luxury houses.
• ApparelMagic AI Designer Generative AI design tool that creates photorealistic garment visuals from text prompts, enabling pre-orders before samples are cut and pushing approved designs directly into the ApparelMagic product catalog with descriptions and style numbers. Targeted at fashion brands and designers using the ApparelMagic platform.
• ApparelMagic Copilot Generative AI-powered conversational assistant for ApparelMagic ERP, providing real-time context-aware support, natural language batch command execution (e.g., 'Invoice Order 1048'), custom reporting with charts and tables, and voice-enabled hands-free operation. Targeted at fashion brand teams using ApparelMagic on the Professional tier or higher.
• ApparelMagic Mobile App (iPhone) iPhone application for ApparelMagic customers enabling on-the-go order taking at trade shows and buyer appointments, with barcode scanning, offline ordering, cloud sync, contact management, payment recording, signature capture, and report generation. Distributed via the Apple App Store.

Quantifiable outcome

• 285% average revenue growth for customers using the platform

Named customers15 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration48 records

AI capability10 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core.

• ShipStationcoreTechnology or IntegrationShipping and fulfillment integration allowing fashion brands to connect ApparelMagic orders to ShipStation for label printing and shipment tracking
• Bergen LogisticscoreTechnology or IntegrationThird-party logistics (3PL) partner specializing in fashion and apparel fulfillment with warehouse capabilities
• BrandboomcoreTechnology or IntegrationB2B wholesale management integration for fashion brands using Brandboom for showroom and order management
• JOORcoreTechnology or IntegrationEnterprise wholesale platform integration connecting ApparelMagic inventory and orders with JOOR's B2B commerce platform
• NuOrdercoreTechnology or IntegrationB2B wholesale platform integration for order management and buyer-seller synchronization
• AdobecoreTechnology or IntegrationDesign and creative workflow integration connecting Adobe Creative Suite with ApparelMagic's PLM for seamless design-to-production pipeline
• ShopifycoreTechnology or IntegrationE-commerce integration connecting Shopify stores with ApparelMagic inventory, orders, and fulfillment
• QuickBookscoreTechnology or IntegrationAccounting integration for financial management and bookkeeping
• SPS CommercecoreTechnology or IntegrationEDI and supply chain management integration for fashion retail partnerships
• RepSparkcoreTechnology or IntegrationSales rep and showroom management platform integration for fashion wholesale operations

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• CGS (BlueCherry): BlueCherry by CGS is an ERP suite purpose-built for apparel and fashion, covering PLM, supply chain, manufacturing, and wholesale — a direct platform competitor to ApparelMagic.
• Centric Software: Centric PLM is one of the most widely adopted fashion-and-retail-specific PLM platforms, directly competing with ApparelMagic's PLM and broader ERP/PLM suite for the same apparel-brand customers.
• FastReact Systems: FastReact provides fashion-specific production planning and supply-chain solutions that overlap with ApparelMagic's manufacturing and inventory modules for apparel brands.
• Lectra (Gerber Technology): Lectra, which acquired Gerber Technology, provides fashion-specific PLM, ERP-adjacent solutions, and cutting-room software for apparel brands — competing head-to-head with ApparelMagic in fashion manufacturing and PLM.
• Aptean (Apparel ERP): Aptean offers apparel-and-fashion-focused ERP solutions targeting similar mid-market and enterprise fashion brands, with overlapping PLM, manufacturing, and wholesale capabilities.

Emerging players

• Styleman: Styleman offers apparel-focused ERP/PLM software aimed at emerging and mid-market fashion brands, representing a smaller, niche competitor with overlapping functionality.

Others

• JOOR: JOOR is a wholesale/B2B platform partner of ApparelMagic but also a potential adjacent competitor, as fashion brands may choose JOOR for wholesale ordering rather than ApparelMagic's built-in B2B ecommerce module.
• NuOrder: NuOrder is both an integration partner and a wholesale-platform alternative in the fashion ecosystem, making it a partially overlapping/ecosystem peer to ApparelMagic's B2B and order-management capabilities.

Broad incumbents

• SAP (S/4HANA Fashion): SAP's S/4HANA with industry extensions for retail/fashion is the dominant large-enterprise ERP option for global apparel brands, competing with ApparelMagic at the upper end of the market.
• Oracle NetSuite: NetSuite is a broad cloud ERP platform frequently chosen by growing fashion brands for financials, inventory, and multi-channel operations — competing with ApparelMagic on the ERP layer even though it is not fashion-specific.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/apparelmagic---apparel-software-systems
• Xx.com/apparelmagic
• Facebookfacebook.com/ApparelMagic

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ApparelMagic