What QRFY does

QRFY is a web-based Software-as-a-Service platform that generates static and dynamic QR codes for small and medium businesses, large corporates, and individual users. The product, operated by the Spanish entity The Internet Company Group S.L and headquartered in Sant Cugat Del Vallès, supports 25+ QR code content types (URL, PDF, Menu, vCard Plus, Video, Images, App, Coupon, Playlist, Event, Landing Page, 2D Barcode, Product QR, Social Networks, Wi-Fi, SMS, Email, WhatsApp, MP3, Feedback, and others) with deep customization options including frames, shapes, logos, color palettes, and templates. Dynamic QR codes are the differentiated layer: they use short-URL redirection so destination content can be edited in real time without reprinting, while capturing first-party scan analytics covering total/unique scans, geographic location by city and country, temporal patterns, and operating-system breakdown, with optional event tracking on in-content links and buttons.

The underlying platform architecture combines a self-serve web application, a developer API documented at qrfy.com/docs for programmatic generation, native integrations with Google Analytics 4, Facebook Pixel, and Google Tag Manager for marketing attribution, a CSV-driven bulk creation and download tool, custom-domain short-URL branding, password-protected codes, team workspaces with role-based access (Admin, Contributor, Limited), and multi-format export (PNG, JPEG, SVG, SVG Tiny, PDF, EPS) at sizes up to 4096×4096. QRFY runs a product-led growth motion with no sales intervention: users register directly, static QR codes are permanently free, dynamic features carry a 7-day free trial with no credit card required, and paid subscriptions are annual with friction-free single-click cancellation and a 14-day refund window on first payment.

QRFY monetizes through two revenue streams: a freemium static QR offering and a subscription-based dynamic QR tier, supplemented by special pricing for nonprofits, universities, and schools. Distribution is fully self-serve via the qrfy.com web platform, supported by an extensive SEO-optimized content hub covering 35+ languages and dedicated industry-vertical pages (restaurants, retail, healthcare, education, real estate, hospitality, tourism, events, and others). The firm is privately held with no disclosed institutional funding, no parent company, no subsidiaries, and no public M&A or partnership history; leadership is led by CEO Marc Porcar.

Name

QRFY

Legal name

The Internet Company Group S.L

Website

https://qrfy.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

QRFY is a self-serve SaaS QR code generator offering static (free) and dynamic (subscription) QR codes with real-time editing, scan analytics, team collaboration, and developer API, serving SMBs, enterprises, and individuals globally across 35+ languages.

Ownership category

akta.pro rank

Product category

QR Code Generation Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

QR Code Payments Wallets (FSAMAEAC)

Keywords

• QR code generator
• Dynamic QR codes
• QR analytics platform
• QR campaign management
• Branded QR codes

Headquarters

HQ city

Sant Cugat Del Vallès

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Dynamic QR Code Subscription: Recurring subscription model for dynamic QR codes. Static QR codes are free. Dynamic QR codes offer real-time updating, analytics, and advanced features. 7-day free trial with no automatic billing.
2. Freemium (Static QR Codes): Static QR codes are permanently free with no expiration. Users can create and use them without any payment or subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

QRFY is a web-based SaaS QR code generation platform that lets users create, customize, manage, and track both static QR codes (free, permanent) and dynamic QR codes (paid, editable in real time). The platform supports 25+ QR code types (URL, PDF, vCard, Menu, Video, App, Coupon, Landing Page, etc.), provides real-time scan analytics, team collaboration, bulk creation via CSV, custom domain branding, and integrations with Google Analytics 4, Facebook Pixel, and Google Tag Manager.

Product overview

QRFY is a comprehensive QR code generation platform organized as a unified product with multiple integrated modules. The core offering consists of two primary QR code types: Static QR Codes (permanent, free, unalterable) and Dynamic QR Codes (updateable, trackable, premium feature). The platform provides over 25 distinct QR code types including Website, PDF, Product, vCard Plus, Images, Video, List of Links, Business, Menu, Coupon, MP3, Apps, Wi-Fi, Landing Page, Event, vCard, Feedback, Playlist, Email, WhatsApp, SMS, 2D Barcode, and Social Media. Supporting modules include Complete Analytics, Editing and Management, Bulk Creation and Download, Google/Facebook Pixel Integration, Custom Domain, Templates, Event Tracking, Collaborating Users, Password Access Protection, and Variety of Download Formats. The platform offers a 7-day free trial with no credit card required.

Differentiator

Problem solved

Functional benefit

Products and services

• QRFY QR Code Generator A comprehensive web-based SaaS QR code generation platform that allows users to create, customize, manage, and track QR codes for marketing, business cards, menus, product information, and dozens of other use cases. The platform supports static (free) and dynamic (subscription) QR codes, multi-format downloads, analytics, team collaboration, custom domains, and integrations with Google Analytics 4, Facebook Pixel, and Google Tag Manager.
• Static QR Codes Permanent and unalterable QR codes whose encoded content cannot be changed after creation. Static QR codes are permanently free, never expire, and are compatible with all scanning devices. Available types include URL, WiFi, vCard, WhatsApp, Text, Email, and SMS.
• Dynamic QR Codes Subscription-based QR codes that can be updated in real time without changing the physical code, with built-in scan tracking and analytics, short URLs, and security features such as password protection. Supports 16+ dynamic types including Website, vCard Plus, PDF, Images, Video, Menu, Coupon, Apps, Landing Page, Event, Feedback, Playlist, 2D Barcode, Product QR, Social Networks, and List of Links.

Quantifiable outcome

• QR codes can be scanned unlimited times
• +2 more outcomes

Segments19 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bitly: Link management and URL shortener with built-in dynamic QR code generation and analytics. Directly competes with QRFY in dynamic QR codes for SMB and enterprise marketing use cases.
• Beaconstac: Dynamic QR code platform with analytics, team collaboration, and integrations targeting enterprise marketing teams. Closely comparable to QRFY on the dynamic/analytics feature set.
• Uniqode (formerly Scanova): QR code generator offering dynamic codes, bulk creation, and analytics for marketing teams. Directly overlaps QRFY's product surface and target verticals.
• QR Tiger: Dynamic QR code generator with analytics, customization, and team features serving SMBs and agencies globally. Direct competitor on dynamic QR + analytics functionality.
• QRCodeMonkey: Popular free QR code generator with vector format downloads and customization. Direct competitor on free static QR generation, pressuring QRFY's free-tier conversion economics.
• Flowcode: QR code platform focused on consumer-to-brand engagement with analytics and direct connectivity features. Comparable to QRFY in dynamic QR + analytics positioning.
• The QR Code Generator: Established web-based QR code generator with dynamic codes and analytics serving SMBs. Direct peer in self-serve dynamic QR SaaS.
• Short.io: URL shortener and link management platform with QR code generation features. Comparable to QRFY where link-shortening and QR generation intersect for SMB and marketing users.

Broad incumbents

• Canva: Mass-market design platform with built-in QR code generation as part of its broader design suite. Indirect competitor that bundles free static QR generation, pressuring QRFY's free tier.
• Adobe Express: Adobe's consumer and SMB design platform with QR code generation integrated into design templates. Functions as a broad incumbent bundling QR functionality alongside a much larger creative ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/qrfy_com

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about QRFY