N12 News

What N12 News does

N12 News is the digital arm of News 12 (חדשות 12), the news division of Keshet Broadcasting Ltd., an Israeli media conglomerate publicly listed on the Tel Aviv Stock Exchange under ticker CH12. Established in February 2020 and built atop a mobile app originally launched in 2012, N12 operates a free, advertising-funded digital news platform serving the general Israeli public through its website (n12.co.il) and mobile application. The site organizes coverage across 20+ verticals — politics, security, world news, economy, sports, culture, health, lifestyle, education, law, real estate, science, and consumer affairs — and extends its audience through active profiles on TikTok, Instagram, Facebook, X/Twitter, email newsletters, and a dedicated English-language edition for international and diaspora readers.

The platform's core product surface combines evergreen written journalism with live streaming of flagship News 12 television newscasts (Main Newscast anchored by Yonit Levy, Sheva Economy Newscast, Meet the Press, Friday Studio, Chamisha with Rafi Reshef), on-demand video, and the daily "One a Day" (אחד ביום) news podcast. Sub-brands — TECH12 (technology), MED12 (health), and LifeStyle — function as vertical media properties within the same editorial umbrella, while interactive features such as the "Word of the Day" game, the DATA data-journalism hub, the Elections 2026 interactive zone, and the Good Beach guide drive engagement beyond standard news consumption. Article pages are hosted on the broader mako.co.il platform, which is the digital publishing and product/technology backbone of the Keshet group.

N12 monetizes through a mix of display advertising across its owned digital properties, sponsored-content partnerships with advertisers including AstraZeneca, Johnson & Johnson, and AbbVie on MED12, ASUS on TECH12, and real estate developers on neighborhood projects, plus integrated TV ad inventory inherited from the parent broadcaster. The legal entity is Israel Television News Company Ltd., headquartered at Kiryat HaTechnologia in Neve Ilan, Israel, with 51-100 employees. The platform is governed and resourced as a division of Keshet 12 rather than as a venture-backed standalone, with no external funding rounds disclosed and ownership held by a multi-shareholder group including The Central Company for Soft Drinks Manufacturing Ltd., M. Werthaim Holdings Ltd., and individual shareholders.

Name

N12 News

Legal name

ISRAEL TELEVISION NEWS COMPANY LTD

Website

https://n12.co.il

Company type

Public

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

N12 News is the digital arm of Israel's News 12 broadcast division (Keshet 12), operating a free, ad-supported online news platform serving the general Israeli public across web and mobile, with comprehensive coverage of politics, security, economy, and lifestyle plus an English edition for international audiences.

Ownership category

akta.pro rank

Product category

Digital News Media

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Television Broadcasting Stations (51612), Periodical Publishers (513120)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Television Broadcasting Stations (4833)

akta.pro primary industry

Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

akta.pro secondary industries

National Broadcast News Networks (MPABAAAB), News OTT & Live News Streaming Channels (MPABAHAK), Data Journalism & News Intelligence Publishers (Indexes, Election/Market Data) (MPAJADAK), Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI)

Keywords

• Digital news platform
• Online news media
• Live news streaming
• News broadcasting
• Digital journalism

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Distribution channels4 records

Marketing channels7 records

Core offering

N12 News is a digital news publishing platform that provides 24/7 real-time Israeli and international news coverage through its website (n12.co.il) and mobile application. The platform delivers live streaming of News 12 television broadcasts, on-demand video content, podcasts, and digital-exclusive editorial content across categories including politics, security, world news, economy, sports, culture, health, and lifestyle. It operates as the digital arm of News 12 (חדשות 12), the news division of Keshet Broadcasting Ltd.

Product overview

N12 is Israel's leading digital news platform and the digital arm of News 12 (חדשות 12), Keshet Broadcasting's news company. Established in February 2020 (with roots in a 2012 app), N12 operates as a unified digital ecosystem combining a website (n12.co.il) and mobile application that deliver real-time Israeli and world news, live streaming of television programs, podcasts, and interactive features. The core offering centers on the N12 Website and App platform providing 24/7 news coverage across diverse sections including Politics (פוליטי), Security (ביטחוני), World News (בעולם), Sports (ספורט), Culture (תרבות), Economy (כלכלה), Health (בריאות), and Law (פלילי). News content is delivered through live streaming of flagship television programs including the Main Newscast (המהדורה המרכזית), Sheva Economy Newscast (שבע), Meet the Press (פגוש את העיתונות), and multiple other daily programs. The platform extends its reach through sub-brands like TECH12 for technology news, MED12 for health coverage, and LifeStyle for consumer content. Interactive features include the Word of the Day game (מילה ביום), data journalism section (DATA), and specialized coverage hubs like the Elections 2026 interactive platform and Good Beach guide. Audio content is available through N12 Podcasts including the popular 'One a Day' (אחד ביום) daily news podcast.

Differentiator

Problem solved

Functional benefit

Products and services

• N12 Website and Mobile App The primary digital news platform of N12 providing real-time Israeli and world news coverage, live streaming of News 12 television programs, on-demand video content, podcasts, and interactive editorial features. Available via website (n12.co.il) and mobile application for the general Israeli public.
• LIVE12 Live Streaming Live streaming service for News 12 television broadcasts, including the Main Newscast, Breaking News Alerts, and special coverage events. Enables viewers to watch News 12 broadcasts in real-time through the N12 website and mobile app.
• N12 Podcasts Podcast collection including the 'One a Day' (אחד ביום) daily news podcast, providing in-depth news discussions and analysis in audio format for on-demand listening.
• N12 English Edition English-language news section providing selected Israeli news content for international audiences and English-speaking readers interested in Israeli and Middle Eastern affairs.
• TECH12 Technology news section and sub-brand covering the Israeli and global technology industry, startups, AI developments, and digital innovations. Includes sponsored content partnerships with technology companies such as ASUS.
• MED12 Health and medical news section featuring sponsored content partnerships with pharmaceutical companies and healthcare organizations, covering medical topics, treatments, and health news.
• LifeStyle Lifestyle content sub-brand covering travel, food, culture, and quality of life topics for the general Israeli audience.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered minor.

• Duns 100 (Dun & Bradstreet)minorGTM or Marketing PartnerDuns 100 rankings and business content collaboration on the N12 Business section, providing business news and rankings.
• MED12 (Health Portal)minorGTM or Marketing PartnerDedicated health section on N12 covering medical topics, treatments, and health news with partnership branding.
• Drushim.ilminorGTM or Marketing PartnerJob listings partnership through the N12 homepage linking to Drushim.il job search portal.
• Easy.co.ilminorGTM or Marketing PartnerConsumer services directory partnership through N12 homepage linking to Easy.co.il.
• Din.co.il (Legal Portal)minorGTM or Marketing PartnerLegal news and guidance partnership through the 'חוק ומשפט' (Law and Justice) section of N12.
• Sport5 (Sports)minorChannel Partner/ Reseller/ DistributorSports content partnership providing sports news and updates through the N12 sports section.
• Eshkolot PartnersminorGTM or Marketing PartnerSponsored content/partners section on N12 news pages.
• ACUM (Copyright Organization)minorOthersCopyright licensing partnership with ACUM for music and content rights.
• AstraZeneca (MED12)minorGTM or Marketing PartnerSponsored health content partnerships on MED12 section covering topics like lung cancer, asthma, and innovative treatments.
• Johnson & Johnson (MED12)minorGTM or Marketing PartnerSponsored health content partnership on MED12 covering multiple myeloma and quality of life topics.
• AbbVie (MED12)minorGTM or Marketing PartnerSponsored healthcare content partnership on MED12 section.
• ASUS (TECH12)minorGTM or Marketing PartnerSponsored tech content partnership in TECH12 section covering ASUS products and gaming community.
• America Israel Best (Neighborhood Project)minorGTM or Marketing PartnerSponsored real estate content partnership for 'Neighborhood with Everything' project covering Kiryat Ata developments.
• Medio Real EstateminorGTM or Marketing PartnerReal estate content partnership covering housing market, mortgages, and property topics in Israeli real estate section.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ynet (Yedioth Ahronoth Group): Ynet is the digital news flagship of Israel's largest newspaper group (Yedioth Ahronoth) and the most direct competitor to N12 in the Israeli digital news market, offering comparable web/app news, live streaming, and multi-vertical coverage for Hebrew-speaking audiences.
• Kan News (Israeli Public Broadcasting Corporation): Kan operates Israel's public broadcaster digital and TV news services, competing head-to-head with N12 in politics, current affairs, and live news streaming; publicly funded but offers a directly comparable digital news product to Israeli audiences.
• Haaretz: Haaretz is a leading Israeli newspaper with a strong digital edition and English-language site (Haaretz.com), competing with N12's English edition for international and Israeli audiences seeking in-depth political and analytical news coverage.
• The Jerusalem Post: Jerusalem Post is one of Israel's principal English-language news outlets with web/app platforms, directly competing with N12's English Edition for international, English-speaking, and diaspora audiences seeking Israeli news.
• The Times of Israel: The Times of Israel is a major English-language Israeli digital news site with community/blog features, competing directly with N12 English Edition for global audiences interested in Israeli news, politics, and culture.
• i24NEWS: i24NEWS is an Israeli-based international 24/7 English/French/Arabic news channel with a digital platform, competing with N12 in live streaming news and English-language coverage of Middle East and world events.
• Walla! News: Walla! is one of Israel's largest general-interest web portals with a prominent news vertical, directly competing with N12 for Hebrew-speaking digital news audiences across politics, lifestyle, sports, and economy.

Others

• Mako: Mako is the digital arm of Keshet 12 (N12's parent group) — articles from N12 actually host on mako.co.il — so it is best characterized as a sibling property rather than a peer, but functionally serves overlapping Israeli audiences with news, entertainment, and lifestyle content.

Broad incumbents

• BBC News: BBC News is a global incumbent digital news platform with multi-language coverage of Middle East events; it does not target Israeli audiences directly but competes for international attention on Israel-related stories where N12's English edition also plays.
• CNN Digital: CNN is a global broadcast-and-digital news incumbent whose English-language coverage of Israel and the Middle East competes with N12's English Edition for international audience engagement and advertiser attention.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/N12News
• Facebookfacebook.com/N12News
• Instagraminstagram.com/n12news
• TikToktiktok.com/@n12news
• LinkedInlinkedin.com/company/n12-news-israel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about N12 News