Karlie
Karlie Clothes Wholesale is a privately held, family-run women's apparel wholesaler founded in 2003, selling its own brand of trendy clothing to 500+ boutiques across the United States through trade show showrooms and a Shopify wholesale storefront.
- Company typePrivate
- Founded2003
- HeadquartersCarrollton, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Karlie does
Karlie Clothes Wholesale is a privately held, family-run wholesale apparel company founded in 2003 by Karen and Charlie Brown in Dallas, Texas, and now headquartered in Carrollton, Texas. The company designs and distributes a single-brand women's apparel line — covering athleisure, tops, dresses, rompers/jumpsuits, sets, and bottoms — to 500+ boutiques and specialty stores across the United States. Its physical infrastructure consists of a 7,500 sq. ft. warehouse in Carrollton, from which it ships product, and the company began operations by shipping out of its founders' garage. Karlie was nominated for a Dallas Fashion Award in its first year of business and operates on explicitly Christian principles, with the brand named after the founders' daughter, Karlie, who now serves as VP of Operations.
The business is structured around a B2B wholesale go-to-market: boutiques are onboarded through a wholesale application process and assigned a dedicated sales representative, with ordering supported through a Shopify-powered e-commerce storefront (karlieclothes.com) with SSL and AES-256 transaction encryption. Karlie also operates showrooms at the two largest US apparel wholesale markets — AmericasMart Atlanta (Showroom 11-S-120) and Dallas Market Center (Showroom 15-414) — each hosting five annual buyer events in 2026. Marketing is conducted through organic Facebook and Instagram channels plus permission-based email, and the company also maintains a separate consumer-facing retail site (shopkarlie.com).
Karlie is bootstrapped with no external funding, parent company, or disclosed investors, and is led by a tightly held management team of 1–10 people: Karen Brown (CEO), Charlie Brown (Founder, 50+ years of apparel experience), Karlie (VP of Operations), and Lauren Pearson (Creative Director). Revenue is not publicly disclosed, and the company has no patents, no AI/ML capabilities, and no formal partnerships or alliances on record.
Karlie firmographics
Firmographics- Name
- Karlie
- Legal name
- Karlie Clothes
- Website
- https://karlieclothes.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Karlie Clothes Wholesale is a privately held, family-run women's apparel wholesaler founded in 2003, selling its own brand of trendy clothing to 500+ boutiques across the United States through trade show showrooms and a Shopify wholesale storefront.
- Ownership category
- akta.pro rank
Karlie industry classification
Industry- Product category
- Wholesale Women's Apparel
- NAICS
- Clothing and Clothing Accessories Merchant Wholesalers (424350), Clothing and Clothing Accessories Retailers (45811)
- SIC
- Wholesale-Apparel, Piece Goods & Notions (5130), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Athleisure & Performance Apparel Wholesale (CRAOADAE)
- akta.pro secondary industries
- Women’s Apparel Retail (CRAAABAB), Athleisure & Performance Apparel Retail (CRAAABAE)
Keywords
Where Karlie is headquartered
LocationHeadquarters
- HQ city
- Carrollton
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Karlie business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Wholesale Apparel Sales: B2B wholesale distribution of apparel products including athleisure, tops, dresses, rompers/jumpsuits, sets, and bottoms to boutiques and specialty stores. Products sold in bulk quantities to retail businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Wholesale pricing for approved retailers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Karlie product offering
Product offeringCore offering
Karlie markets and wholesale distributes a single-brand line of women's clothing to boutiques and specialty stores across the United States. Its assortment includes athleisure, tops, dresses, rompers and jumpsuits, coordinated sets, and bottoms, with new-arrival and ready-to-ship in-stock styles.
Product overview
Karlie Clothes Wholesale is a single-brand wholesale apparel company offering a unified product line of women's clothing to boutiques and specialty stores. The company sells directly through its Shopify-powered e-commerce platform and operates wholesale showrooms at Atlanta Apparel Market and Dallas Apparel Market. The product portfolio consists of eight distinct product categories (New Arrivals, Athleisure, Tops, Dresses, Rompers/Jumpsuits, Sets, Bottoms, and In Stock styles) that represent the complete Karlie clothing line available for wholesale purchase. The company is a family-run business founded in 2003 and ships from a 7,500 sq. ft. warehouse in Carrollton, Texas.
Differentiator
Problem solved
Functional benefit
Products and services
- New Arrivals Newly arrived wholesale apparel styles available for boutique orders.
- Athleisure Athletic-inspired leisurewear wholesale collection for boutiques.
- Tops Wholesale tops, including blouses and shirts, offered for boutique resale.
- Dresses Wholesale dress collection for boutique inventory.
- Rompers/Jumpsuits Wholesale rompers and jumpsuits available for boutique orders.
- Sets Coordinated wholesale outfit sets available for boutique purchasing.
- Bottoms Wholesale bottoms, including pants, skirts, and shorts, offered for boutique resale.
- In Stock Ready-to-ship wholesale apparel styles currently in stock for immediate boutique orders.
Companies that use Karlie
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Karlie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Karlie partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Karlie competitors and assessment
Company assessmentDirect peers
- Karen Kane: Karen Kane is a US women's apparel brand that sells through both wholesale and direct retail channels to boutiques and specialty stores. Like Karlie, it focuses on affordable, trend-driven women's clothing and serves a comparable boutique buyer base across the United States.
- BB Dakota: BB Dakota is a women's contemporary apparel brand distributed primarily through wholesale to boutiques and specialty retailers. Its product mix across dresses, tops, and casualwear closely mirrors Karlie's boutique-oriented women's assortment.
- Daniel Rainn: Daniel Rainn is a wholesale women's apparel brand selling trend-driven collections to boutiques across the United States. Its business model, product categories, and target boutique buyer are closely aligned with Karlie.
- THML Clothing: THML Clothing is a wholesale women's apparel brand supplying boutiques with dresses, tops, and coordinated sets. Like Karlie, it participates in major US apparel markets and targets the same boutique retail channel.
- KUT from the Kloth: KUT from the Kloth is a US women's apparel brand with a strong wholesale presence in boutiques and specialty stores, particularly in denim and casualwear. It targets a comparable boutique buyer profile to Karlie.
- Liverpool Los Angeles: Liverpool Los Angeles is a California-based women's apparel brand distributed primarily through wholesale to specialty boutiques and department stores. It shares Karlie's boutique-channel-first go-to-market model and women's apparel focus.
- Blank NYC: Blank NYC is a women's contemporary apparel brand that wholesales denim and related apparel to boutiques and specialty retailers. Its distribution model, customer base, and product positioning are comparable to Karlie's.
- Elan: Elan is a wholesale women's apparel brand supplying dresses and contemporary clothing to boutiques across the United States. It competes directly with Karlie for boutique buyers at major US apparel markets.
- Bamboo Sky: Bamboo Sky is a women's apparel wholesaler selling trend-forward boutique clothing. It targets the same US boutique retail channel and operates with a similar product breadth as Karlie.
Broad incumbents
- Free People: Free People is an established women's apparel brand operating a large direct retail footprint, a wholesale boutique channel, and a marketplace on major US apparel markets. It is a broader incumbent that competes with Karlie for boutique mindshare and trend direction in women's apparel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Karlie social profiles
Digital presenceKarlie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Karlie leadership team
Management profileNumber of profiles
Profiles4 records
Karlie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Karlie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Karlie
What does Karlie do?
Karlie markets and wholesale distributes a single-brand line of women's clothing to boutiques and specialty stores across the United States. Its assortment includes athleisure, tops, dresses, rompers and jumpsuits, coordinated sets, and bottoms, with new-arrival and ready-to-ship in-stock styles.
Is Karlie a public or private company?
Karlie is a private company. It is classified as family owned and is currently operating.
When was Karlie founded?
Karlie was founded in 2003. It employs 1 to 10 people.
Where is Karlie based?
Karlie is headquartered in Carrollton, United States, in the North America region.
How does Karlie make money?
One revenue line is on record: wholesale Apparel Sales.
Who are Karlie's main competitors?
Direct peers on record are Karen Kane, BB Dakota, Daniel Rainn, THML Clothing, KUT from the Kloth, Liverpool Los Angeles, Blank NYC, Elan and Bamboo Sky. Free People is listed as a broad incumbent.
Does Karlie have an API?
No public API is recorded for Karlie.
What industry is Karlie in?
Karlie's product category is Wholesale Women's Apparel. Its primary akta.pro industry code is CRAOADAE, Athleisure & Performance Apparel Wholesale, with a secondary code of CRAAABAB, Women’s Apparel Retail. Its NAICS code is 424350 and its SIC code is 5130.