REOS GmbH

What REOS GmbH does

REOS GmbH is a Hamburg-based digital property management company founded in 2017, operating primarily in the DACH region (Germany, Austria, Switzerland). The company provides full-service digital property management for residential portfolios and modern asset classes such as Micro Living, PBSA (Purpose-Built Student Accommodation), and urban quarters, serving institutional investors, fund companies, insurance companies, project developers, and SMEs with real estate holdings. As of 2024, Reos manages more than 10,000 residential units through its core platform and subsidiary brand Placed GmbH.

Reos operates a proprietary cloud-based SaaS platform integrating property management, IoT-enabled smart building control (digital locks, intercoms, parcel stations, remotely readable submetering), an ESG reporting module, and a tenant-facing mobile application. The platform is deployed under white-label configurations (e.g., the Placed brand and the BayernHeim App) and is differentiated by real-time data collection, ISO 9001/14001/27001 certification, and integrations with data backbones such as PropChain. Anchor customers include aam2core Holding AG (3,200 Micro-Living units, DIE ZIMMEREI), Prop.com (EUR 400M Micro-Living portfolio), BayernHeim, Principal Asset Management, NUMA Group, Hines, Union Investment, CA Immo, and Baloise.

The business model is B2B managed services with revenue generated through per-unit or per-asset management fees on managed portfolios, supplemented by smart building hardware deployment, ESG reporting modules, and white-label tenant experience subscriptions. Reos sells through direct enterprise field sales to institutional owners and asset managers, with a newer direct-to-tenant component delivered through the Placed brand. The company completed a 2021 funding round with Aurelia Ventures (undisclosed amount) and remains privately held, founder/management-controlled, with no disclosed parent, PE sponsor, or planned IPO.

Name

REOS GmbH

Legal name

Reos GmbH

Website

https://reos.digital

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Digital Property Management

NAICS

Residential Property Managers (531311), Real Estate Property Managers (53131), Services to Buildings and Dwellings (5617)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Residential Real Estate Asset Management (BPAJAMAA)

akta.pro secondary industry

Co-Living Property Management (BPAJAFAJ)

Keywords

• Digital property management
• Smart building solutions
• Residential real estate services
• Micro living management
• ESG real estate reporting

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Property Management Services: Full-service digital property management for residential properties, Micro Living, and Quartiere. Revenue generated through management fees based on managed units or assets under management.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

REOS GmbH provides holistic digital property management for residential real estate and modern asset classes such as Micro Living and Quartiere in the DACH region. The company combines its proprietary cloud-based software platform with Smart Building IoT technology, ESG data reporting, and a tenant-facing app to manage the full property lifecycle — from digital rental, marketing, accounting, and tenant communication to real-time operational control.

Product overview

REOS GmbH offers a unified digital property management ecosystem centered on the Reos Platform—a proprietary SaaS solution that manages the entire property lifecycle from digital rental and marketing through operational management, real-time accounting, and ESG reporting. The platform integrates Smart Building IoT hardware for intelligent building control and submetering, an ESG reporting module for sustainability data, and a tenant-facing mobile application. The subsidiary brand Placed operates as a white-label property management solution for Micro Living and PBSA properties, leveraging the Reos platform for its operations while providing branded tenant experiences. All components connect through cloud-based processes and real-time data to deliver integrated property management for residential portfolios and modern asset classes in the DACH region.

Differentiator

Problem solved

Functional benefit

Brands

• Placed: Subsidiary brand operated by Reos for digital property management services, tenant app, and Micro Living management under own brand name.

Products and services

• Digital Property Management Service Full-service digital property management for residential portfolios, Micro Living, and Quartiere in the DACH region, covering digital rental, marketing, accounting, tenant communication, controlling, reporting, and risk management through Reos's own cloud-based platform.
• Placed (White-Label Tenant Experience) Subsidiary brand operated by Reos for tenant-facing digital property management, particularly for Micro Living and PBSA (Purpose-Built Student Accommodation) properties, offering branded tenant app, contract management, service requests, and digital rental processes.
• Smart Building Solutions IoT-based building digitalization connecting building systems for intelligent control, including digital submetering for real-time consumption monitoring, digital locks for keyless access, smart intercoms, parcel stations, and automated maintenance — applicable to new construction and retrofit of existing properties.
• ESG Reporting & Data Module Real-time ESG data collection and reporting module providing environmental, social, and governance parameters from building operations to support sustainable decision-making and compliance with sustainability requirements for property owners and investors.
• Reos / Placed Tenant App Mobile tenant application providing digital access to rental contracts, keyless building access via digital locks, package management, maintenance ticketing, consumption monitoring, and direct communication with property management.

Quantifiable outcome

• Savings in operating costs through digital property management and Smart Building optimization
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Prop.comcoreStrategic or Co-development Partner · 14 January 2026Strategic partnership to build a modern Micro-Living platform in the DACH region. Prop.com's EUR 400M Micro-Living portfolio will be managed and digitized by Reos. Full integration of building, operational, and consumption data into digital workflows with PropChain backbone. Partnership starts with Trier asset and will expand across pipeline in 2026.
• Principal Asset ManagementcoreStrategic or Co-development Partner · 30 October 2025Strategic partnership for property management of two Micro Living apartment buildings with 460 units in Berlin and Frankfurt. Reos subsidiary Placed manages the properties under its own brand with new design concept. Target audiences include expats, young professionals, and students. Partnership strengthens Reos position in A-cities Berlin and Frankfurt.
• BayernHeim GmbHcoreStrategic or Co-development Partner · 12 June 2025Digital property management mandate for Lichtenreuther Zeile Nürnberg - Europe's largest new residential construction project. Reos subsidiary Placed manages 249 subsidized apartments on 21,000 sqm. Services include tenant onboarding, service request handling via BayernHeim-App, and maintenance coordination.
• NUMA GroupminorStrategic or Co-development Partner · 17 October 2024Operating partnership for 4711 Micro-Living complex in Cologne-Ehrenfeld. NUMA operates 112 serviced apartments while Reos manages 136 Micro Living units. Partnership leverages NUMA's boutique apartment operations with Reos digital property management.
• aam2core Holding AGcoreStrategic or Co-development Partner · 17 October 2023Long-term partnership for portfolio management of Micro-Living assets. aam2core handles Asset and Investment Management while Reos provides digital Property Management. Manages approximately 3,200 units across 11 properties in Germany and Austria including DIE ZIMMEREI brand portfolio.
• HinesminorOthersReference project partner - Reos manages the Südkreuz Berlin digital district project. Hines is a global real estate investment firm.
• Union InvestmentminorOthersReference customer - Union Investment is a German real estate investment manager. Nature of Reos engagement not detailed.
• CA ImmominorOthersReference customer - CA Immo is an Austrian commercial real estate company. Nature of Reos engagement not detailed.
• BaloiseminorOthersReference customer - Swiss insurance group with German real estate operations. Nature of Reos engagement not detailed.
• Versorgungswerk Zahnärztekammer BerlinminorOthersReference customer - German pension fund for dentists. Nature of Reos engagement not detailed.
• DIE ZIMMEREIminorOthersWhite-label property management brand operated by Reos for aam2core/BVK portfolio. Brand management includes tenant communication, digital services, and property marketing.
• VIVUM GruppeminorStrategic or Co-development PartnerProperty management partnership for MARILYN Micro Living project in Oldenburg (121 units). Reos provides full digital property management including tenant app, digital meters, and smart building features. ANIMA (VIVUM subsidiary) handles project development.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Yardi: Yardi is a global real estate software vendor serving multifamily, student housing, and PBSA operators with end-to-end management platforms. Comparable to Reos in addressing multifamily and student housing operators, though at global scale and without Reos's managed-service layer.
• Haufe Lexware Real Estate (Haufe Immobilien): Haufe provides accounting, ERP, and property management software widely used by German property managers and housing companies. Comparable as an established software incumbent in DACH property management, though broader in product scope and less focused on managed services and IoT.
• Planon: Planon is an international provider of real estate and facility management software, including ESG and smart building capabilities for commercial and residential portfolios. Comparable as a broader incumbent offering overlapping functionality in IoT-driven building operations and ESG reporting.
• Aareon: Aareon is Germany's largest provider of property management and real estate ERP software, serving housing associations and property managers across DACH. It is comparable to Reos as the dominant incumbent Reos must displace, but operates a broader SaaS portfolio rather than a managed-services-plus-software model.

Direct peers

• iDWELL: iDWELL is a German/Austrian PropTech offering digital property management software with tenant apps, smart building integration, and a similar DACH-focused GTM targeting institutional landlords and housing companies. Directly comparable in product scope, customer base, and regional focus.
• CAS Software / Immotion (CAS Immobilien): CAS Software's Immotion line is a German property management and CRM solution targeting residential property managers. Comparable as a direct DACH software peer serving similar residential property management workflows, though without Reos's integrated IoT and ESG emphasis.
• Allthings Technologies: Allthings is a Swiss-DACH PropTech providing a building operating system that combines tenant apps, IoT, and ESG data for residential and mixed-use portfolios. Comparable as a direct competitor in the digital residential property management space with strong DACH overlap.

Emerging players

• BuildingMinds: BuildingMinds is a Berlin-based PropTech offering a data and ESG platform for commercial real estate portfolios. Comparable as an emerging European player focused on ESG data and building digitalization, though concentrated in commercial rather than residential.
• Locaboo: Locaboo is a DACH-focused SaaS for space and property management with digital tenant workflows. Comparable as an emerging PropTech serving similar mid-market landlords, though typically smaller assets and less specialized in Micro Living/PBSA.
• Assetti: Assetti is a Nordic PropTech providing a real estate performance and ESG data platform used by institutional investors. Comparable as an emerging ESG/PropTech data player in Europe, though more focused on asset performance analytics than full property management.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/reos-digital
• Instagraminstagram.com/reos.digital
• Xx.com/Reos_digital
• Facebookfacebook.com/Reos.digital

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REOS GmbH