BK Medical
BK Medical, a GE HealthCare product line based in Peabody, MA, designs intraoperative ultrasound systems for real-time surgical visualization, serving urology, neurosurgery, colorectal, and robotic-assisted surgery programs across hospitals and specialty clinics worldwide.
- Company typePrivate
- Founded2018
- HeadquartersPeabody, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What BK Medical does
BK Medical is GE HealthCare's intraoperative ultrasound and surgical visualization product line, designing and marketing active imaging systems that enable surgeons to visualize anatomy, lesions, and instrument position inside the human body during procedures. Its portfolio comprises seven core systems (bk3000, bk5000, bkActiv, bkActiv S Series, bkSpecto, bkFusion, and bkViewer 3D Architecture), complemented by a comprehensive range of sterilizable specialty transducers and accessories. The technical architecture rests on 3D imaging, proprietary Predictive Fusion MRI-ultrasound fusion for biopsy targeting, TruSense sightless navigation enabling operation without direct interface contact, a unique Triplane transducer design for urology, and an AI-ready platform (bkActiv S Series) marketed for future AI integration.
The product line serves hospital surgical departments, specialty urology practices, neurosurgery and spine centers, colorectal surgery units, and robotic-assisted surgery programs across primary use cases including prostate biopsy, cystoscopy, nephrolithotomy, brain tumor resection, spine surgery, and anorectal examinations. Geographic reach extends across more than 20 countries in North America, Europe, Asia-Pacific, Latin America, and the Middle East, levered through GE HealthCare's enterprise sales, clinical education, and service infrastructure. The brand's competitive positioning targets niche differentiation against general diagnostic ultrasound vendors (Philips, KOELIS, ESAOTE, Eigen) by specializing in surgical-grade visualization.
Revenue is generated through capital equipment sales of systems and transducers supplemented by recurring service and maintenance contracts priced on a quote basis with multi-year terms through direct enterprise engagements. No standalone financials are publicly broken out; BK Medical operates as a brand within GE HealthCare's Ultrasound segment, which is being reorganized into the $14.6 billion Advanced Imaging Solutions (AIS) business unit under President and CEO Phil Rackliffe. Headquarters sit in Peabody, Massachusetts, with reported headcount of 501-1000 employees attributable to the division.
BK Medical firmographics
Firmographics- Name
- BK Medical
- Legal name
- BK Medical (brand of GE HealthCare)
- Website
- https://bkmedical.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- BK Medical, a GE HealthCare product line based in Peabody, MA, designs intraoperative ultrasound systems for real-time surgical visualization, serving urology, neurosurgery, colorectal, and robotic-assisted surgery programs across hospitals and specialty clinics worldwide.
- Ownership category
- akta.pro rank
BK Medical industry classification
Industry- Product category
- Intraoperative Surgical Ultrasound Systems
- NAICS
- Surgical and Medical Instrument Manufacturing (339112), Medical Equipment and Supplies Manufacturing (3391)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Ultrasound & Echography Systems (HLAHABAD)
- akta.pro secondary industry
- Intraoperative Imaging & Guidance (C-arms, O-arm, IOUS, fluorescence) (HLAHADAH)
Keywords
Where BK Medical is headquartered
LocationHeadquarters
- HQ city
- Peabody
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BK Medical business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Medical Ultrasound Hardware Systems: Sale of intraoperative ultrasound systems including bk3000, bk5000, bkActiv, bkActiv S Series, bkSpecto, and bkFusion. These are capital equipment purchases for hospitals and surgical centers.
- Specialty Transducers and Accessories: Comprehensive range of sterilizable specialty transducers in various styles and sizes for different surgical applications and body types.
- Service and Maintenance Contracts: Ongoing service agreements for ultrasound systems ensuring optimal performance and uptime in demanding surgical environments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise medical device pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
BK Medical product offering
Product offeringCore offering
BK Medical designs, develops, and manufactures intraoperative ultrasound systems and MRI-ultrasound fusion platforms that provide real-time surgical visualization and guidance. The portfolio includes the bk3000, bk5000, bkActiv, bkActiv S Series, bkSpecto, bkFusion, and bkViewer 3D Architecture systems, complemented by a range of sterilizable specialty transducers, serving urology, neurosurgery, colorectal, general surgery, pelvic floor, and robotic-assisted surgical procedures.
Product overview
BK Medical is GE HealthCare's intraoperative ultrasound and surgical visualization product line, offering a comprehensive portfolio of seven ultrasound systems designed for real-time guidance during urology, neurosurgery, colorectal, general surgery, and pelvic floor procedures. The portfolio spans from the entry-level bk3000 to the advanced bkActiv S Series with AI-ready capabilities, with the flagship bkFusion system providing MRI-ultrasound fusion biopsy technology. The systems share a unified architecture with 3D imaging capabilities, DICOM compatibility, and are complemented by the bkViewer 3D Architecture software module and a comprehensive range of specialty transducers. The products are designed for use in both conventional and robotic-assisted surgical environments.
Differentiator
Problem solved
Functional benefit
Brands
- bk3000: Ultrasound system delivering exceptional imaging for urology, colorectal, and pelvic floor applications with advanced 3D architecture and triplane transducer.
- bk5000
- bkActiv
- bkActiv S Series
- bkSpecto
- bkFusion
- bkViewer 3D Architecture
Products and services
- bk3000 Ultrasound System Delivers exceptional imaging for urology, colorectal, and pelvic floor applications with advanced 3D architecture, high-resolution images, and a unique triplane transducer for precision targeting and biopsies. Targeted at surgical departments performing urological, colorectal, and pelvic floor procedures.
- bk5000 Ultrasound System Provides high-resolution images for identifying lesion margins and general assessments, with compact design and advanced technologies for musculoskeletal, urology, and intraoperative procedures. Suited for surgical departments requiring detailed lesion margin assessment and intraoperative imaging.
- bkActiv Ultrasound System Offers advanced imaging for neurosurgery, urology, colorectal, and pelvic floor procedures with enhanced resolution, customizable UI, and flexible monitor for precise real-time guidance. Designed for surgical departments performing neurosurgical, urological, colorectal, and pelvic floor procedures.
- bkActiv S Series Ultrasound System Enhances clinical efficiency with a sealed, easy-to-clean monitor, Tru-Sense technology for sightless navigation, customizable interface, and built-in AI capabilities for future-ready surgical workflows. Targeted at surgical departments requiring AI-ready platforms and sterile-friendly hardware for demanding surgical environments.
- bkSpecto Ultrasound System Delivers high-resolution imaging for precise diagnostics in pelvic floor, colorectal, and general procedures with intuitive touch-based workflow and advanced 3D architecture. Designed for surgical departments and clinics performing pelvic floor, colorectal, and general diagnostic procedures.
- bkFusion Ultrasound System Provides MRI-ultrasound fusion biopsy solution with Predictive Fusion technology for accurate targeting and clear visualization of organ borders, supporting both transperineal and transrectal biopsy approaches. Targeted at urology departments and specialty prostate biopsy clinics performing MRI-ultrasound fusion-guided prostate biopsies.
- bkViewer 3D Architecture Advanced ultrasound imaging platform offering high-definition 3D datasets for anorectal and pelvic floor exams with intuitive manipulation, plane cutting, dataset comparison, and DICOM export capabilities. Suited for colorectal and pelvic floor practices requiring advanced 3D ultrasound visualization and DICOM-compatible data export.
- Specialty Transducers Comprehensive range of sterilizable specialty transducers in various styles and sizes offering superb access across a wide range of body types for surgical applications. Targeted at surgical departments requiring transducer variety for diverse patient anatomies and procedure types.
Quantifiable outcome
- Enhanced biopsy accuracy and detection rates through MRI-ultrasound fusion
- +2 more outcomes
Companies that use BK Medical
Customer profileSegments6 records
Ideal customer profiles2 records
BK Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
BK Medical partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
BK Medical competitors and assessment
Company assessmentBroad incumbents
- Siemens Healthineers: Siemens Healthineers offers intraoperative and interventional imaging systems that overlap with BK Medical's surgical visualization offerings. As a diversified imaging incumbent with significant R&D capacity, it competes for hospital capital budgets across multiple surgical specialties.
- Philips: Philips is a global medical imaging incumbent offering intraoperative ultrasound and surgical visualization systems as part of its broader imaging portfolio. It competes directly with BK Medical in urology and surgical imaging while also operating across diagnostic imaging, patient monitoring, and connected care.
- Canon Medical Systems: Canon Medical Systems offers intraoperative imaging and ultrasound systems that overlap with BK Medical's surgical visualization portfolio. As a diversified imaging incumbent, it competes for hospital capital purchasing decisions across multiple specialties.
- Fujifilm Healthcare (Hitachi): Fujifilm Healthcare (formerly Hitachi Medical) offers intraoperative and surgical ultrasound systems that compete with BK Medical in urology and surgical imaging. It operates across a broader diagnostic imaging portfolio including CT, MRI, and endoscopy.
Emerging players
- Mindray: Mindray is a rapidly expanding medical device manufacturer offering ultrasound systems across multiple clinical applications including surgical and intraoperative use. Its growing presence and competitive pricing position it as an emerging threat to established intraoperative ultrasound vendors.
- Samsung Medison: Samsung Medison manufactures diagnostic and specialty ultrasound systems that increasingly target surgical and procedural applications. Its technology investment in AI-enabled imaging and competitive pricing represent an emerging competitive force against BK Medical.
Direct peers
- ESAOTE: ESAOTE manufactures intraoperative ultrasound systems for urology, musculoskeletal, and general surgical applications. Its product portfolio overlaps directly with BK Medical's surgical visualization systems, particularly in urology and procedural imaging.
- KOELIS: KOELIS specializes in prostate fusion biopsy systems using MRI-ultrasound fusion, directly competing with BK Medical's bkFusion product. Both target urology departments performing targeted prostate biopsies with image-guided workflow technology.
- Exact Imaging: Exact Imaging specializes in high-resolution micro-ultrasound systems for prostate imaging and targeted biopsy, directly competing with BK Medical's urology-focused bkFusion and bk3000 products. Both companies target precision prostate biopsy workflows.
- Eigen: Eigen develops MRI-ultrasound fusion biopsy systems and prostate imaging solutions, directly competing with BK Medical's bkFusion product line. Both companies target urology practices seeking targeted biopsy accuracy through fusion imaging.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BK Medical social profiles
Digital presenceBK Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
BK Medical leadership team
Management profileNumber of profiles
Profiles3 records
BK Medical funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BK Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BK Medical
What does BK Medical do?
BK Medical designs, develops, and manufactures intraoperative ultrasound systems and MRI-ultrasound fusion platforms that provide real-time surgical visualization and guidance. The portfolio includes the bk3000, bk5000, bkActiv, bkActiv S Series, bkSpecto, bkFusion, and bkViewer 3D Architecture systems, complemented by a range of sterilizable specialty transducers, serving urology, neurosurgery, colorectal, general surgery, pelvic floor, and robotic-assisted surgical procedures.
Is BK Medical a public or private company?
BK Medical is a private company. It is classified as corporate owned and is currently operating.
When was BK Medical founded?
BK Medical was founded in 2018. It employs 501 to 1,000 people.
Where is BK Medical based?
BK Medical is headquartered in Peabody, United States, in the North America region.
How does BK Medical make money?
Three revenue lines are on record. Medical Ultrasound Hardware Systems are the primary driver. The others are specialty Transducers and Accessories and service and Maintenance Contracts.
Who are BK Medical's main competitors?
Broad incumbents on record are Siemens Healthineers, Philips, Canon Medical Systems and Fujifilm Healthcare (Hitachi). Emerging players are Mindray and Samsung Medison. Direct peers are ESAOTE, KOELIS, Exact Imaging and Eigen.
Does BK Medical have an API?
No public API is recorded for BK Medical.
What industry is BK Medical in?
BK Medical's product category is Intraoperative Surgical Ultrasound Systems. Its primary akta.pro industry code is HLAHABAD, Ultrasound & Echography Systems, with a secondary code of HLAHADAH, Intraoperative Imaging & Guidance (C-arms, O-arm, IOUS, fluorescence). Its NAICS code is 339112 and its SIC code is 3841.