Hawkers Asian Street Fare

Asian Street Food Restauranteathawkers.com

Hawkers Asian Street Fare operates 15 company-owned Asian street food restaurants across seven U.S. states, serving bold small plates, craft cocktails, and catering to consumer diners and event clients.

Company typePrivate
Founded2011
HeadquartersOrlando, United States
Headcount251–500
GTM typeB2C
OfferingServices

What Hawkers Asian Street Fare does

Hawkers Asian Street Fare is a 15-unit Asian street food restaurant chain founded in 2011 in Orlando, Florida by four friends with family culinary roots across Malaysia, Hong Kong, Vietnam, and Winter Haven, Florida. The company operates company-owned dine-in, takeout, and catering locations across seven U.S. states (Florida, Georgia, Maryland, North Carolina, Tennessee, Texas, and Virginia), serving small plates inspired by Malaysian, Chinese, Vietnamese, Korean, and Thai street food alongside a craft cocktail program featuring sake, Japanese whisky, and Asian-inspired spirits. Signature menu items include Roti Canai, Pad Thai, Korean Twice Fried Wings, baos, dumplings, and curry laksa.

Hawkers Asian Street Fare firmographics

Firmographics

Name: Hawkers Asian Street Fare
Legal name: Hawkers, LLC
Website: https://eathawkers.com
Company type: Private
Founded year: 2011
Operating status: Operating
Headcount range: 251–500 employees
Short description: Hawkers Asian Street Fare operates 15 company-owned Asian street food restaurants across seven U.S. states, serving bold small plates, craft cocktails, and catering to consumer diners and event clients.
Ownership category
akta.pro rank

Hawkers Asian Street Fare industry classification

Industry

Product category: Asian Street Food Restaurant
NAICS: Limited-Service Restaurants (722513), Caterers (722320)
SIC: Retail-Eating & Drinking Places (5810)
akta.pro primary industry: Asian Fast Casual (Pan-Asian, Chinese, Japanese, Thai, Korean) (THAFABAE)
akta.pro secondary industry: Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK)

Keywords

Asian street food
Craft cocktails
Restaurant dining
Event catering
Small plates

Where Hawkers Asian Street Fare is headquartered

Location

Headquarters

HQ city: Orlando
HQ country: United States
HQ region: North America

Offices16 records

Markets served

Hawkers Asian Street Fare business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

Dine-in restaurant sales: Hawkers generates the majority of revenue through on-site restaurant sales of Asian street food dishes, craft cocktails, sake, beer, wine, and non-alcoholic beverages across its 15 company-owned locations.
Online ordering (takeout & delivery): Customers place orders through the company's direct ordering platform (order.eathawkers.com) and third-party delivery aggregators for takeout and delivery, generating incremental per-transaction revenue.
Catering services: Hawkers offers party catering packages (Small Squad, Large Crew, Block Party, and Custom Eats) for events and gatherings, providing an additional revenue stream beyond individual dine-in visits.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Kids' mains priced at $7–$9
Unit Pricing	Pay-as-you-go	Happy Hour: Monday–Thursday 3–6 PM, half off baos and beers, $3 off spirits, $5 off select small plates
Unit Pricing	Pay-as-you-go	Catering packages: Small Squad (10 people), Large Crew (15 people), Block Party (25 people)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Hawkers Asian Street Fare product offering

Product offering

Core offering

Hawkers Asian Street Fare is a multi-unit restaurant chain operating 15 company-owned locations across seven U.S. states, serving Asian street food small plates (signature dishes include Roti Canai, Pad Thai, Korean Twice Fried Wings, baos, dumplings, and curries) alongside a craft cocktail, sake, beer, and wine beverage program. The company also offers event catering packages (Small Squad, Large Crew, Block Party, and Custom Eats), direct online ordering for takeout and delivery, gift cards, and branded merchandise.

Product overview

Hawkers Asian Street Fare is a restaurant chain offering Asian street food dining experiences with a focus on bold flavors from Malaysian, Vietnamese, Chinese, Korean, and Thai cuisines. The company operates on a unified restaurant model offering dine-in, takeout, and catering services. Its core product portfolio includes the Dining Menu (featuring signature dishes like Roti Canai, Pad Thai, Korean Twice Fried Wings, baos, dumplings, and noodle dishes), the Beverage Menu (craft cocktails, sake, Japanese whisky, craft beers, and wine), and Catering Services (Party Eats packages for different group sizes and Custom Eats options). Additional offerings include a Kids Menu, Online Ordering platform, Gift Cards, and Merchandise Store. The company was founded in Orlando in 2011 and operates 15 company-owned locations across seven U.S. states.

Differentiator

Problem solved

Functional benefit

Products and services

Dining Menu Core Asian street food menu featuring bold flavors from Malaysian, Vietnamese, Chinese, Korean, and Thai cuisines, including signature dishes like Roti Canai, Pad Thai, Korean Twice Fried Wings, baos, dumplings, and noodle dishes. Served to dine-in guests across all 15 company-owned Hawkers locations.
Beverage Menu Craft cocktail menu featuring exotic flavors and bold liquors, along with sake, Japanese whisky, craft beers, wine, and non-alcoholic beverages. Includes a Happy Hour (Monday–Thursday 3–6 PM) with half off baos and beers, $3 off spirits, and $5 off select small plates.
Catering Service Catering packages for events including Party Eats (Small Squad for 10 people, Large Crew for 15 people, Block Party for 25 people) and a Custom Eats option, featuring a selection of mains and dim sum. Orders placed via dedicated catering website (catering.eathawkers.com).
Online Ordering (Takeout & Delivery) Digital ordering platform enabling customers to place takeout and delivery orders directly from any Hawkers location via order.eathawkers.com, with orders also fulfilled through third-party delivery aggregators.
Kids Menu Child-friendly menu featuring Lo Mein ($8), Fried Rice ($8), Bulgogi Chicken ($8), Bulgogi Steak ($9), Dumplings ($8), and Cheesy Roti ($7), with sides (Crispy Fries, Steamed Broccoli, Jasmine Rice), desserts (Donut $2, Ice Cream $2), and a complimentary fountain drink with any kids' main.
Gift Cards Digital and physical gift card program redeemable at Hawkers Asian Street Food locations.
Hawkers Merchandise Store Online store selling Hawkers-branded merchandise (apparel and accessories).

Quantifiable outcome

Over 50% of Hawkers' sales come from repeat customers who visit an average of eight times per year, demonstrating exceptional customer loyalty and lifetime value.
+2 more outcomes

Companies that use Hawkers Asian Street Fare

Customer profile

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Hawkers Asian Street Fare technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Hawkers Asian Street Fare partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Hawkers Asian Street Fare competitors and assessment

Company assessment

Broad incumbents

Wagamama: Pan-Asian noodle-bar chain with a fast-casual, design-led dining experience and Asian street-food-influenced menu. Comparable on category and atmosphere, with international brand scale.
P.F. Chang's: National Asian casual-dining chain offering pan-Asian small plates, sushi, and craft cocktails in a full-service format. Broader, sit-down incumbent with overlapping menu and cocktail positioning but at a higher price tier.
Benihana: Established Asian-themed restaurant chain with full bar and experiential dining. Overlaps with Hawkers on experiential Asian dining and beverage program but operates at a higher price point and teppanyaki format.
RA Sushi: Asian-inspired sushi and small-plates chain with craft cocktails and a vibrant nightlife vibe. Direct overlap with Hawkers' small-plates-plus-cocktails experiential positioning in a multi-unit casual format.
Kona Grill: Casual-dining American-Asian hybrid chain with sushi, small plates, and a full bar. Comparable on atmosphere, small-plate/bar-led menu mix, and mid-tier pricing positioning to Hawkers.
Din Tai Fung: Premium Asian dumpling and noodle chain with strong experiential brand and craft execution. Comparable on quality-driven Asian positioning and experiential dining, though at a higher price point and narrower menu focus.

Direct peers

Teriyaki Madness: Asian fast-casual bowl concept that has scaled primarily through franchising. Comparable target customer and Asian menu focus, with a faster unit-growth model that contrasts Hawkers' company-owned approach.
Pei Wei Asian Diner: Asian fast-casual chain serving pan-Asian noodle, rice, and small-plate dishes in a counter-service, dine-in/takeout model. Closest direct comparison on category, format, and price point to Hawkers' Asian street-food concept.

Emerging players

Saigon Hustle: Sister Savory Fund portfolio concept focused on Vietnamese street food. Directly relevant as a portfolio peer showing the playbook Savory Fund applies to scaling Asian street-food brands.
Mo' Bettahs: Hawaiian/poke-style fast-casual chain in the Savory Fund portfolio. Compares via shared PE sponsorship and fast-casual Asian-adjacent positioning, even though cuisine category differs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Hawkers Asian Street Fare financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Hawkers Asian Street Fare leadership team

Management profile

Number of profiles

Profiles4 records

Hawkers Asian Street Fare funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Hawkers Asian Street Fare M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hawkers Asian Street Fare

What does Hawkers Asian Street Fare do?

Is Hawkers Asian Street Fare a public or private company?

Hawkers Asian Street Fare is a private company. It is classified as private equity controlled and is currently operating.

When was Hawkers Asian Street Fare founded?

Hawkers Asian Street Fare was founded in 2011. It employs 251 to 500 people.

Where is Hawkers Asian Street Fare based?

Hawkers Asian Street Fare is headquartered in Orlando, United States, in the North America region.

How does Hawkers Asian Street Fare make money?

Three revenue lines are on record. Dine-in restaurant sales are the primary driver. The others are online ordering (takeout & delivery) and catering services.

Who are Hawkers Asian Street Fare's main competitors?

Broad incumbents on record are Wagamama, P.F. Chang's, Benihana, RA Sushi, Kona Grill and Din Tai Fung. Direct peers are Teriyaki Madness and Pei Wei Asian Diner. Emerging players are Saigon Hustle and Mo' Bettahs.

Does Hawkers Asian Street Fare have an API?

No public API is recorded for Hawkers Asian Street Fare.

What industry is Hawkers Asian Street Fare in?

Hawkers Asian Street Fare's product category is Asian Street Food Restaurant. Its primary akta.pro industry code is THAFABAE, Asian Fast Casual (Pan-Asian, Chinese, Japanese, Thai, Korean), with a secondary code of THAHAKAK, Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical). Its NAICS code is 722513 and its SIC code is 5810.