Shorebird

What Shorebird does

Shorebird, operating under the legal entity Lost Winds Collective PBC, is a San Diego-based premium outdoor furniture company founded in January 2021 by Taylor Patton, a former luxury hospitality professional. The company designs and sells a single hero product — The Shorebird Chair, priced at $495 and built around FSC-certified Grade-A Teak frames, marine-grade stainless hardware with brass plating, and two patent-pending systems: a Custom Recline mechanism allowing infinite angle adjustment via a rope-and-cleat design (no crossbars), and a Replaceable Fabric System enabling tool-free fabric swaps. Manufacturing is based in Vietnam, and the chair weighs 10.5 lbs with a 250 lb weight capacity, positioning it as the lightest wood beach chair on the market.

The company operates a hybrid go-to-market: direct-to-consumer e-commerce through an owned Shopify storefront targeting affluent individual consumers, supplemented by a B2B Hospitality & Trade division serving luxury hotels, resorts, private clubs, design professionals, and branded gifting programs via founder-led field sales with volume pricing from 10 units. Revenue is generated primarily through one-time product sales of the chair and accessories (Cup Holder, Oversized Beach Towel, Fabric Replacement, Dad Hat, Gift Cards), with a secondary recurring stream from the Beach Club quarterly membership at $15/quarter. The company has sold out multiple times since launch, accumulated 500+ verified owners with a 4.96-star average rating, and is pursuing Certified B Corporation status while sourcing sustainable materials including 100% recycled polyester rope from post-consumer fishing nets.

Name

Shorebird

Legal name

Lost Winds Collective PBC

Website

https://shorebird.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Shorebird is a San Diego-based premium outdoor furniture company selling an FSC-certified Grade-A Teak beach chair ($495) direct-to-consumer and to luxury hospitality clients, supplemented by accessories and a quarterly Beach Club membership subscription. Founded in 2021 by a former luxury hotelier.

Ownership category

akta.pro rank

Product category

Premium Outdoor Furniture

NAICS

Furniture Retailers (449110), Furniture and Home Furnishings Retailers (4491), Nonupholstered Wood Household Furniture Manufacturing (337122)

SIC

Retail-Furniture Stores (5712), Retail-Home Furniture, Furnishings & Equipment Stores (5700), Household Furniture (2510)

akta.pro primary industry

Outdoor Furniture & Shelter Systems (Tents, Tarps, Hammocks) Retail (CRAMAAAJ)

Keywords

• Premium outdoor furniture
• Teak beach chairs
• Portable outdoor seating
• Luxury outdoor chairs
• Outdoor lifestyle products

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain

Revenue model

1. Product Sales (One-Time): Direct consumer sales of Shorebird Chair ($495), accessories (Cup Holder $32, Oversized Beach Towel $79, Fabric Replacement $135, Dad Hat), and gift cards. Primary revenue stream. Orders fulfilled via Shopify with 1-2 business day processing.
2. Beach Club Membership Subscription: Quarterly subscription at $15/quarter providing 10% off first order, free fabric replacement/year ($135 value), free shipping, free Dad Hat welcome gift, and early access to limited releases. Auto-renews until cancelled.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Shorebird designs, manufactures, and sells premium outdoor furniture — most notably The Shorebird Chair, a lightweight (10.5 lb) FSC-certified Grade-A Teak beach/outdoor chair with a patent-pending custom recline system and a patent-pending tool-free replaceable fabric sling. The product is sold direct-to-consumer through the company's Shopify storefront, complemented by accessory products (cup holder, towel, hat, fabric replacement), gift cards, and a recurring Beach Club membership subscription.

Product overview

Shorebird offers a premium outdoor furniture product line centered around The Shorebird Chair - a high-end teak beach/outdoor chair positioned as 'the world's most comfortable outdoor chair.' The portfolio consists of the core product (The Shorebird Chair at $495) complemented by accessory add-ons including a Cup Holder ($32), Fabric Replacement ($135), Dad Hat, and Oversized Beach Towel ($79). The company also offers a Beach Club quarterly subscription membership ($15/quarter) providing recurring benefits, plus digital Gift Cards available in multiple denominations. The products emphasize sustainable materials including FSC-certified Grade-A Teak, recycled polyester rope, and natural canvas, with a focus on durability, modular design, and replaceable components. The company sells direct-to-consumer through their Shopify-powered online store.

Differentiator

Problem solved

Functional benefit

Products and services

• The Shorebird Chair Premium FSC-certified Grade-A Teak outdoor chair (10.5 lbs, supports up to 250 lbs) featuring a patent-pending Custom Recline System with infinite angle adjustment and a patent-ending Replaceable Fabric System. Sold to individual consumers for personal outdoor use (beach, backyard, park, boat) and to luxury hospitality venues for guest amenities. Priced at $495 regular, with early-batch pre-order pricing of $345–$395.
• Cup Holder

Quantifiable outcome

• 41+ plastic bottles diverted from supply chain per chair through recycled materials
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• OnwardminorStrategic or Co-development PartnerOnward is a shipping protection service partnered with Shorebird to provide carbon-neutral shipping protection against lost, stolen, and damaged packages. When customers add Onward Checkout+ to orders, they receive 90-day satisfaction guarantee, free return shipping, and 10% cashback (store credit). Shorebird's choice to partner with Onward reinforces sustainability positioning.
• Cool EffectminorOthersCool Effect is a 501c3 non-profit climate organization. Onward has partnered with Cool Effect to neutralize carbon emissions from shipments covered with Onward protection, making Shorebird orders carbon-neutral when Onward is added.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Helinox: Premium portable outdoor chairs and furniture sold DTC to outdoor enthusiasts and adventurers. Helinox is the closest direct comparable on product category, premium positioning, lightweight aluminum frame engineering, and DTC-plus-hospitality distribution.
• Outer: DTC premium outdoor furniture brand selling directly to affluent consumers through a tech-enabled e-commerce experience. Comparable on outdoor furniture category, premium positioning, direct-to-consumer motion, and sustainability narrative.

Emerging players

• Article: DTC modern furniture brand offering premium design at accessible prices with a streamlined online purchasing experience. Comparable as a DTC-native furniture brand that has scaled through direct consumer relationships and operational efficiency.
• Rumpl: DTC premium outdoor lifestyle brand built around technical blankets and outdoor accessories with strong design and sustainability positioning. Comparable as a premium outdoor DTC lifestyle brand with similar founder-led, content-driven go-to-market.

Broad incumbents

• Serena & Lily: Premium coastal lifestyle brand offering indoor and outdoor furniture and home goods with a refined, design-forward aesthetic. Comparable on premium coastal aesthetic, affluent target customer, and DTC-plus-trade distribution.
• YETI: Iconic premium outdoor brand spanning coolers, drinkware, and outdoor gear sold DTC and through select retail. Comparable as a benchmark for what an outdoor premium lifestyle brand can scale into across categories and channels.
• Frontgate: Established premium retailer of outdoor and home furnishings, including teak patio furniture targeted at luxury residential and resort buyers. Comparable on premium outdoor furniture category, hospitality/resort customer overlap, and high-ASP product mix.
• Tommy Bahama: Coastal/island lifestyle brand spanning apparel, home, and outdoor furniture with a luxury resort aesthetic. Comparable on coastal/beach lifestyle positioning, premium resort customer overlap, and outdoor furniture offering.
• Brown Jordan: Heritage luxury outdoor furniture manufacturer serving high-end residential and hospitality clients with teak and aluminum collections. Comparable on premium teak outdoor furniture, hospitality customer overlap, and contract/hospitality channel.
• POLYWOOD: Major DTC and wholesale outdoor furniture brand known for sustainable materials and made-in-USA positioning. Comparable on outdoor furniture category, sustainability narrative, and DTC-plus-trade distribution to consumers and commercial buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/shorebirdcompany

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shorebird