UDlive
UDlive is a UK-based IoT provider of battery-powered radar sensors, AI cameras, and cloud software for real-time wastewater, sewer, flood, and highway infrastructure monitoring, serving water utilities, local authorities, and infrastructure operators across the UK and internationally.
- Company typePrivate
- Founded2017
- HeadquartersWinchester, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What UDlive does
UDlive Limited is a UK-based provider of hardware-enabled IoT and software solutions for environmental monitoring in the wastewater, flooding, and highways sectors, founded in 2017 and headquartered in Alton, Hampshire. The company designs and manufactures a portfolio of battery-powered, cellular-connected IoT sensors built around proprietary Frequency Modulated Continuous Wave (FMCW) Extremely High Frequency radar technology, including the flagship CatsEye II Pixel II water level sensor (14m+ range, millimeter accuracy, 8+ year battery life, IP68), the CatsEye II RTU for telemetry, and specialised gully, stilling-well, and highway drainage sensors. The portfolio is complemented by the UDlive Vision AI camera for computer-vision-based blockage and flow analysis and the UDlive Portal, a cloud-based management platform with map-first visualization, REST API and MQTT integration, and multi-channel alerting. Supporting solutions include the patented Smart Gully composite grate and a Deployment Planning tool that uses cellular signal mapping to optimize site selection.
UDlive operates a direct enterprise sales motion targeting UK water utilities (including Anglian Water, Southern Water, Welsh Water, and Thames Water) and local authorities responsible for highways and drainage (Kent County Council, Suffolk County Council, City of Westminster, Hammersmith and Fulham, Portsmouth City Council, Aberdeenshire Council), with additional partnerships involving Siemens and Previsico. The company reports a 90% tender success rate since inception, won the WWEM 2024 Most Innovative Product award for Pixel II, and holds ISO 9001, 14001, 45001, 27001, and Cyber Essentials certifications. For fiscal 2026 (year ended Feb 28, 2026) the company reported $22 million of revenue and positive operating profit.
In April–May 2026, UDlive was acquired by Badger Meter, Inc. (NYSE: BMI) for $100 million plus contingent consideration, with the business integrated into Badger Meter's BlueEdge suite alongside SmartCover to create a combined UK–US leadership position in sewer line monitoring.
UDlive firmographics
Firmographics- Name
- UDlive
- Legal name
- UDlive Limited
- Website
- https://udlive.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Acquired
- Headcount range
- 51–100 employees
- Short description
- UDlive is a UK-based IoT provider of battery-powered radar sensors, AI cameras, and cloud software for real-time wastewater, sewer, flood, and highway infrastructure monitoring, serving water utilities, local authorities, and infrastructure operators across the UK and internationally.
- Ownership category
- akta.pro rank
UDlive industry classification
Industry- Product category
- IoT Environmental Monitoring Hardware
- NAICS
- Totalizing Fluid Meter and Counting Device Manufacturing (334514), Water, Sewage and Other Systems (2213)
- SIC
- Totalizing Fluid Meters & Counting Devices (3824), Sanitary Services (4950)
- akta.pro primary industry
- Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB)
- akta.pro secondary industries
- Smart Sewer Networks (SCADA/IoT, Real-time Control) (EUANACAN), Advanced Metering Infrastructure (AMI) & Smart Meter Analytics (Meter Data for NRW) (EUANAKAC)
Keywords
Where UDlive is headquartered
LocationHeadquarters
- HQ city
- Winchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
UDlive business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D
Revenue model
- Hardware-Enabled Software Solutions: Sale of IoT sensor hardware (water level sensors, gully sensors, cameras, RTUs) combined with proprietary software platform. Hardware provides recurring revenue through unit sales while software enables ongoing data services and support contracts. The company reports fiscal 2026 revenue of $22 million with positive operating profit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Utility and Government Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
UDlive product offering
Product offeringCore offering
UDlive designs, manufactures, and sells battery-powered radar-based IoT sensors (water level sensors, gully sensors, AI cameras, RTUs, road temperature sensors, bin sensors) and complementary composite highway products (manhole and gully covers) for sewer, wastewater, flooding, and highways monitoring. All devices are paired with the proprietary UDlive Portal cloud software platform that provides device management, data visualisation, alerting, and API/MQTT integration for water utilities, local authorities, and infrastructure providers.
Product overview
UDlive provides a comprehensive portfolio of hardware-enabled software solutions for environmental monitoring, specialising in sewer, wastewater, flooding, and highways applications. The portfolio is structured as a platform-plus-modules architecture centred on the UDlive Portal software platform and IoT device ecosystem. Core hardware products include the CatsEye II Pixel II and CatsEye II RTU for water level sensing and telemetry, complemented by specialized sensors (PixelStill, Pixel XT, Pixel II Gully, Smart Gully) and AI-powered UDlive Vision camera. Supporting products include composite infrastructure (Manhole Cover, Gully Cover) and industrial sensors (Road Temperature Sensor, Bin Sensor). The UDlive Portal provides the central software platform for data visualisation, alerts, and REST API/MQTT integration. The Deployment Planning solution supports site selection for large-scale rollouts. All products are designed, manufactured, and quality assured in the UK with ISO certifications and integrated cellular IoT connectivity.
Differentiator
Problem solved
Functional benefit
Brands
- CatsEye II: Product line including Pixel II, RTU, and PixelStill - radar-based water level sensors for sewer and environmental monitoring
- BlueEdge
Products and services
- CatsEye II Pixel II A low-cost FMCW radar-based water level sensor with 14m+ range, millimetre accuracy, 5-minute installation, 8+ year battery life, IP68 rating, and multi-network cellular (2G/3G/4G/LTE-M/NB-IoT/CAT-M1) connectivity. Designed for sewer systems and other wastewater/flooding applications for water utilities and infrastructure operators.
- CatsEye II RTU A battery-powered Remote Telemetry Unit compatible with 4-20mA analog, HART, Modbus, and CAN bus. Provides over-the-air diagnostics and updates, 7+ year battery life, IP68 rating, and multi-network cellular communications for industrial process instrumentation customers.
Quantifiable outcome
- 90% tender success rate since inception
- +5 more outcomes
Companies that use UDlive
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles2 records
UDlive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature7 records
UDlive partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and supporting.
- PrevisicocoreStrategic partnership for flood management and prediction combining UDlive's sensor technologies with Previsico's flood forecasting capabilities. Joint go-to-market efforts including hosting 'Innovative Technologies & How They Can Reduce Flood Risk' event at Lloyds building in London. Partnership aimed at providing comprehensive flood resilience solutions to water companies, insurers, and government bodies.
- TaoglassupportingAntenna solutions partnership providing fit-for-purpose wide-band antennas (GSA.8845) for UDlive's wastewater monitoring sensors. Taoglas technical team conducted asphalt tests and provided custom cabling and silicone boot for damp environments. Antennas demonstrated 20% higher efficiency compared to lower-cost alternatives.
- EBV ElektroniksupportingComponent distributor connecting UDlive with Taoglas antenna solutions. EBV facilitated the collaboration and technical support between UDlive and Taoglas for environmental monitoring antenna optimization.
- Additive FirstsupportingAdditive manufacturing partnership for developing advanced plastic components and sensor enclosures using FDM, SLA, MJF, and SLS technologies. Partnership enables prototyping and production of plastic parts not otherwise possible, supporting product innovation and time-to-market goals.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
UDlive competitors and assessment
Company assessmentDirect peers
- SmartCover: US-based provider of sewer and wastewater level monitoring using remote sensors and cloud analytics; now a sister company to UDlive within Badger Meter's BlueEdge suite, both targeting the same end-customers (water utilities) with comparable hardware-software monitoring solutions.
- HWM Water: UK-based telemetry specialist (part of Halma plc) providing battery-powered remote monitoring for water networks, including sewer level, flow, and pressure — directly competes with UDlive in UK water-utility tenders.
- PermaNET (Halma): UK leak detection and acoustic monitoring provider serving water utilities; overlaps with UDlive's NRW reduction and network monitoring use cases for UK municipal water customers.
- Gutermann: Switzerland-based water network monitoring and leak detection specialist selling acoustic loggers and cloud analytics to utilities globally — comparable IoT + analytics proposition to UDlive for sewer and water-loss monitoring.
- i2O Water: UK-based smart water network company providing pressure and flow monitoring with analytics for water utilities — direct competitor in UK water-utility tenders for network intelligence.
Broad incumbents
- Badger Meter: US-listed (NYSE: BMI) flow measurement and smart-water solutions provider; now UDlive's parent company following the 2026 acquisition, integrating UDlive's sewer-monitoring technology into its broader AMI and smart-water portfolio.
- Xylem: Global water technology major offering smart metering, network monitoring, and analytics solutions (including the Sensus brand); competes at the platform level for utility digital-water budgets that UDlive also targets.
- Itron: Global AMI and smart-infrastructure vendor with water utility metering, analytics, and network monitoring offerings that overlap with UDlive's sewer-monitoring and data-platform proposition.
- Mueller Water Products: US-based water infrastructure company offering smart-water products including leak detection and pressure monitoring; competes for utility CAPEX in adjacent water-network intelligence categories.
- Neptune Technology Group: Major North American AMI and smart-water metering provider owned by Roper Technologies; competes in the broader smart-water and metering data analytics space UDlive addresses with utility customers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
UDlive social profiles
Digital presenceUDlive compliance and trust
Trust signalCompliance6 records
UDlive financial estimates
Financial estimateRevenue estimate
Valuation estimate
UDlive leadership team
Management profileNumber of profiles
Profiles4 records
UDlive funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UDlive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UDlive
What does UDlive do?
UDlive designs, manufactures, and sells battery-powered radar-based IoT sensors (water level sensors, gully sensors, AI cameras, RTUs, road temperature sensors, bin sensors) and complementary composite highway products (manhole and gully covers) for sewer, wastewater, flooding, and highways monitoring. All devices are paired with the proprietary UDlive Portal cloud software platform that provides device management, data visualisation, alerting, and API/MQTT integration for water utilities, local authorities, and infrastructure providers.
Is UDlive a public or private company?
UDlive is a private company. It is classified as corporate owned and is currently acquired.
When was UDlive founded?
UDlive was founded in 2017. It employs 51 to 100 people.
Where is UDlive based?
UDlive is headquartered in Winchester, United Kingdom, in the Europe region.
How does UDlive make money?
One revenue line is on record: hardware-Enabled Software Solutions.
Who are UDlive's main competitors?
Direct peers on record are SmartCover, HWM Water, PermaNET (Halma), Gutermann and i2O Water. Broad incumbents are Badger Meter, Xylem, Itron, Mueller Water Products and Neptune Technology Group.
Does UDlive have an API?
Yes. UDlive Portal provides REST API for integrating device data into third-party systems. Data can also be forwarded via MQTT to other platforms. The portal offers API and MQTT forwarding capabilities for device status management and data integration.
What industry is UDlive in?
UDlive's product category is IoT Environmental Monitoring Hardware. Its primary akta.pro industry code is EUANAKAB, Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT), with a secondary code of EUANACAN, Smart Sewer Networks (SCADA/IoT, Real-time Control). Its NAICS code is 334514 and its SIC code is 3824.