Guest Supply

Hospitality Amenities & Suppliesguestsupply.com

Guest Supply, a Sysco subsidiary, manufactures and distributes hospitality amenity products for hotels across Asia-Pacific, leveraging licensing partnerships with premium brands including HAAN and RODA to deliver branded personal care and skincare programs at scale.

Company typePrivate
Founded1979
HeadquartersMonmouth Junction, United States
Headcount1,001–5,000
GTM typeB2B
OfferingHardware or Manufacturing

What Guest Supply does

Guest Supply is a hospitality supplies company headquartered in Monmouth Junction, New Jersey, founded in 1979 and operating as a wholly-owned subsidiary of Sysco Corporation. The firm manufactures and distributes personal care, skincare, and amenity products for hotels and hospitality properties, with operations running through a vertical go-to-market model focused on hospitality buyers across the Asia-Pacific region.

The company's core offering is hospitality amenity programs — branded personal care and skincare products sold into hotel rooms — delivered through its own manufacturing, distribution, and supply chain infrastructure. Guest Supply extends its product surface through licensing partnerships with premium external brands, most recently HAAN (design-led, refillable personal care products, announced 2026-07-02) and RODA (Barcelona-based, clinically formulated sustainability-focused skincare, announced 2026-06-25). The 2015 acquisition of Gilchrist & Soames added an established premium amenity brand to the portfolio. Together, these capabilities position Guest Supply as an OEM/licensing-driven amenity distributor rather than a standalone brand operator.

Revenue mechanics derive from B2B sales of manufactured and distributed amenity products to enterprise hospitality customers (hotels and hospitality properties), supplemented by royalty-bearing licensed-brand arrangements with partner brands like HAAN and RODA. Pricing is not publicly disclosed. The firm employs 1,001–5,000 people and serves hotels primarily across the Asia-Pacific region, with no pricing, revenue, or detailed financial disclosures available in the source data.

Guest Supply firmographics

Firmographics

Name: Guest Supply
Website: https://guestsupply.com
Company type: Private
Founded year: 1979
Operating status: Operating
Headcount range: 1,001–5,000 employees
Short description: Guest Supply, a Sysco subsidiary, manufactures and distributes hospitality amenity products for hotels across Asia-Pacific, leveraging licensing partnerships with premium brands including HAAN and RODA to deliver branded personal care and skincare programs at scale.
Ownership category
akta.pro rank

Guest Supply industry classification

Industry

Product category: Hospitality Amenities & Supplies
SIC: Perfumes, Cosmetics & Other Toilet Preparations (2844)
akta.pro primary industry: Hospitality & Lodging Housekeeping Supplies Distribution (CRAOAGAL)

Keywords

Hospitality supplies
Hotel amenities
Personal care products
Amenity distribution
Hospitality manufacturing

Where Guest Supply is headquartered

Location

Headquarters

HQ city: Monmouth Junction
HQ country: United States
HQ region: North America

Markets served

Guest Supply business model

Business model

GTM type: B2B
Offering type: Hardware or Manufacturing
Cost components: Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Distribution channels1 record

Guest Supply product offering

Product offering

Core offering

Guest Supply manufactures and distributes personal care and skincare amenity products for the hotel and hospitality industry. It operates primarily through licensing agreements with premium global brands such as HAAN (refillable personal care) and RODA (clinically formulated skincare), leveraging its hospitality manufacturing, distribution, and supply chain infrastructure to deliver branded amenity programs to hotel properties across the Asia-Pacific region.

Product overview

Guest Supply is a hospitality supplies company and subsidiary of Sysco Corporation that provides manufacturing, distribution, and supply chain services for the hospitality market. The company operates through licensing partnerships with premium personal care and skincare brands including HAAN (design-led, refillable personal care products) and RODA (clinically formulated, sustainability-focused skincare). Guest Supply leverages its infrastructure to expand partner brand presence in the hospitality sector while maintaining brand quality standards at scale.

Differentiator

Problem solved

Functional benefit

Products and services

HAAN Branded Personal Care Products Design-led, refillable personal care products manufactured and distributed under license for hotel and hospitality use across the Asia-Pacific region.
RODA Branded Skincare and Personal Care Products Clinically formulated, sustainability-focused skincare and personal care products manufactured and distributed under license for the hotel sector across Asia-Pacific.
Hospitality Amenity Programs Premium, performance-led amenity programs for hotels combining Guest Supply's manufacturing, distribution, and supply chain capabilities with branded partner products.

Companies that use Guest Supply

Customer profile

Segments1 record

Ideal customer profiles1 record

Guest Supply technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Guest Supply partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

HAANcoreOEM/ Whitelabel/ Licensing Partner · 2 July 2026Guest Supply Asia entered into a licensing agreement with HAAN to manufacture and distribute HAAN-branded personal care products for hotels across the Asia-Pacific region. The partnership combines HAAN's design-led, refillable personal care products with Guest Supply's manufacturing, distribution, and service capabilities for the hospitality market.
RODAcoreOEM/ Whitelabel/ Licensing Partner · 25 June 2026Guest Supply signed a licensing agreement with Barcelona-based skincare brand RODA to manufacture and distribute RODA-branded products across the Asia-Pacific hotel sector. The partnership leverages Guest Supply's manufacturing, distribution, and supply chain capabilities to expand RODA's presence while maintaining brand quality standards.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Guest Supply competitors and assessment

Company assessment

Broad incumbents

Molton Brown: Premium British personal care brand with established hotel amenity distribution. Comparable premium brand positioning and B2B hospitality channel.
Gordon Food Service: Large foodservice distributor serving hotels, restaurants, and institutions. Comparable as a broad-line distribution incumbent with overlapping hospitality customer base.
Performance Food Group: Major US foodservice distributor serving hospitality and lodging customers. Comparable as a broad B2B distribution platform with similar customer overlap to Guest Supply.
US Foods Holding Corp: Top-tier US foodservice distributor with overlapping hospitality and hotel customer relationships. Comparable as a broad-line B2B distribution platform serving accommodation and food service operators.
L'Occitane Groupe: Global premium personal care brand with a dedicated hotel amenity program. Comparable premium positioning and hospitality distribution channel to Guest Supply's partner brand portfolio.
Sysco Corporation: Parent company of Guest Supply and the largest US foodservice distributor. Comparable as the broader distribution-led hospitality supplier with the customer relationships and logistics scale that Guest Supply leverages.

Direct peers

Gilchrist & Soames: Premium hospitality amenity brand acquired by Guest Supply in 2015. Directly comparable as a heritage premium amenity supplier serving global hotels, now operating within the Guest Supply portfolio.

Emerging players

Acqua di Parma: Luxury Italian personal care brand supplying select premium hotel amenity programs. Comparable as a luxury brand leveraging hotel distribution to reach high-end travelers.
EO Products: US-based personal care manufacturer focused on natural, refillable, and sustainable products. Comparable sustainability-led product positioning to Guest Supply's HAAN and RODA partnerships.
Diptyque Paris: Luxury fragrance and personal care brand with growing hotel amenity partnerships. Comparable premium positioning and selective hotel distribution strategy.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Guest Supply financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Guest Supply leadership team

Management profile

Number of profiles

Profiles2 records

Guest Supply funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Guest Supply M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guest Supply

What does Guest Supply do?

Is Guest Supply a public or private company?

Guest Supply is a private company. It is classified as corporate owned and is currently operating.

When was Guest Supply founded?

Guest Supply was founded in 1979. It employs 1,001 to 5,000 people.

Where is Guest Supply based?

Guest Supply is headquartered in Monmouth Junction, United States, in the North America region.

Who are Guest Supply's main competitors?

Broad incumbents on record are Molton Brown, Gordon Food Service, Performance Food Group, US Foods Holding Corp, L'Occitane Groupe and Sysco Corporation. Gilchrist & Soames is listed as a direct peer. Emerging players are Acqua di Parma, EO Products and Diptyque Paris.

Does Guest Supply have an API?

No public API is recorded for Guest Supply.

What industry is Guest Supply in?

Guest Supply's product category is Hospitality Amenities & Supplies. Its primary akta.pro industry code is CRAOAGAL, Hospitality & Lodging Housekeeping Supplies Distribution. Its SIC code is 2844.