Novare Group
Novare Group is a privately held Atlanta-based real estate developer founded in 1992 that builds mixed-use multifamily communities across the U.S. Sunbelt, operating branded product lines SkyHouse, Populus, Conclave, and Lullwater, and recently expanded to European-African investment opportunities.
- Company typePrivate
- Founded1992
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Novare Group does
Novare Group (legal entity NGI INVESTMENTS LLC) is a privately held mixed-use real estate development company headquartered in Atlanta, Georgia, founded in 1992 by Jim Borders. The firm develops, owns, and disposes of multifamily residential communities concentrated in the Sunbelt region of the United States, with a secondary push into African investment opportunities via a European office opened in Arnhem, Netherlands in November 2025. Since 1992, Novare has overseen more than $3.5 billion of real estate development and investment across 70+ communities and 20,000+ residential units, with $2.9 billion of multifamily rental development completed since 2011.
The company's core technology is a repeatable Sunbelt multifamily development platform executed through several branded product lines: SkyHouse® (18 high-rise apartment communities), Populus® (luxury mid-rise), Conclave (mid-rise), Lullwater (garden-style luxury), TWELVE® (high-rise condo), and adaptive reuse projects that convert historic buildings into residences. Novare Development Resources, a wholly-owned subsidiary, provides co-invest equity capital and shared back-office services — finance, accounting, construction management, risk management, asset management, and legal — to partner developers, enabling a JV-heavy operating model alongside principal development.
Novare generates revenue through development fees, property dispositions to institutional investors (UBS Realty Investors, DWS Asset Management, Goldman Sachs), co-investment returns from JV equity stakes, and rental income on retained assets. Distribution is direct-to-institution for property sales and partnership-based for new development, with co-development partners including Batson-Cook Development, Fickling & Company, PointOne Holdings, Preferred Apartment Communities, and Nixon Jefferson. Marketing is largely brand- and project-driven via the corporate website and individual property sites, with no disclosed public pricing model for residential units.
Novare Group firmographics
Firmographics- Name
- Novare Group
- Legal name
- NGI INVESTMENTS LLC
- Website
- https://novaregroup.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Novare Group is a privately held Atlanta-based real estate developer founded in 1992 that builds mixed-use multifamily communities across the U.S. Sunbelt, operating branded product lines SkyHouse, Populus, Conclave, and Lullwater, and recently expanded to European-African investment opportunities.
- Ownership category
- akta.pro rank
Novare Group industry classification
Industry- Product category
- Real Estate Development
- NAICS
- Real Estate and Rental and Leasing (53)
- SIC
- Investors, Nec (6799), Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Single-Family Rental (SFR) Property Management (BPAJAFAB)
Keywords
Where Novare Group is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Novare Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Real Estate Development: Novare Group develops mixed-use residential communities and sells or retains properties for rental income. The company generates revenue through development fees, property dispositions, and co-investment returns. Since 2011, the company has developed $2.9 billion of multifamily rental communities.
Distribution channels2 records
Marketing channels1 record
Novare Group product offering
Product offeringCore offering
Novare Group is a private real estate development and investment company that develops mixed-use multifamily residential communities across the Sunbelt region. Founded in 1992, the company has developed over 20,000 residential units in 70+ communities and has overseen more than $3.5 billion in real estate development. Its portfolio spans high-rise urban apartments (SkyHouse® brand), garden-style suburban communities, adaptive reuse projects, and build-to-rent single-family rentals, with completed assets typically sold to institutional investors or held for rental income.
Product overview
Novare Group is a mixed-use real estate development company offering a diversified portfolio of residential products across the Sunbelt region. The company operates primarily through several branded product lines: SkyHouse® (18 high-rise apartment communities), Populus® (luxury apartments), and Lullwater (garden-style apartments), along with high-rise condo and adaptive reuse projects. The company also operates a Novare Development Resources division that provides co-investment capital and development expertise to partner firms. Development spans high-rise mixed-use urban communities, suburban garden-style apartments, build-to-rent single-family homes, and historic adaptive reuse projects across 70+ communities in Sunbelt markets.
Differentiator
Problem solved
Functional benefit
Products and services
- SkyHouse® Brand Portfolio Signature high-rise apartment brand featuring rapid build-efficient high-rise communities; the portfolio comprises 18 branded SkyHouse communities in Atlanta, Austin, Charlotte, Dallas, Denver, Frisco, Houston, Nashville, Orlando, Raleigh, and Tampa. Sold primarily to institutional investors.
- Novare Development Resources A division that provides co-investment capital and strategic development resources — including finance, accounting, construction management, risk management, asset management, and legal support — to partner development firms, enabling programmatic joint-venture partnerships.
- High-Rise Mixed-Use Communities
Quantifiable outcome
- Metropolis (2002) credited with transforming Midtown Atlanta into a vibrant neighborhood
- +1 more outcomes
Companies that use Novare Group
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Novare Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Novare Group partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Invest in HollandminorInvest in Holland supported Novare Group's opening of a European office in Arnhem, Netherlands to connect investors with opportunities in Africa across real estate, infrastructure, renewable energy, critical minerals, fintech, and private equity.
- BCDC (Batson-Cook Development Company)coreJoint venture development partner with Novare Group on multiple multifamily projects including The Preserve at Heartwood (Richmond Hill), Populus Waterside (Chattanooga), Populus Westside (Atlanta), and Langley Pointe (West Columbia).
- Fickling & CompanycoreJoint-venture development partner with Novare Group and BCDC on luxury multifamily communities including Langley Pointe, a 312-residence luxury garden-style apartment community in West Columbia, SC.
- PointOne HoldingsminorJoint venture partner with Novare Group and Batson-Cook Development Co. on The Parker, a 330-unit luxury community in Acworth, GA (Atlanta area).
- Preferred Apartment CommunitiesminorCo-development partner with Novare Development Resources and Atlanta-based developer Nixon Jefferson on Cameron Park, a 302-unit transit-oriented apartment development in Alexandria, VA.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Novare Group competitors and assessment
Company assessmentDirect peers
- Wood Partners: One of the largest multifamily developers in the US with deep Sunbelt exposure across high-rise, mid-rise, and garden-style product. Directly comparable to Novare on geography and product mix; the two firms partnered on the Metropolis project in Midtown Atlanta that catalyzed Novare's high-rise focus.
- Batson-Cook Development Company: Atlanta-based multifamily and mixed-use developer actively co-developing projects with Novare Group across Georgia, Tennessee, and the Carolinas, including Langley Pointe, Populus Waterside, and Populus Westside. Directly comparable product mix and Sunbelt geography.
- Crescent Communities: Charlotte-based multifamily and mixed-use developer with a portfolio concentrated in Sunbelt metros including Atlanta, Charlotte, Nashville, and Raleigh. Closely comparable to Novare on product type (high-rise, garden-style, build-to-rent) and target geography.
- RangeWater Real Estate: Atlanta-based multifamily developer and operator focused on the Sunbelt, building garden-style, townhome, and build-to-rent product. Comparable to Novare's suburban garden-style and build-to-rent sub-brands and Southeast geographic focus.
- JLB Partners: Southeast-focused multifamily developer active in Georgia, Florida, and the Carolinas. Comparable to Novare on rental apartment product type and Sunbelt geography, with similar deal-size profile.
- Preferred Apartment Communities: Multifamily-focused REIT and developer that has co-developed communities with Novare (e.g., Cameron Park in Alexandria, VA). Comparable on multifamily product type and joint-venture capital structure.
Broad incumbents
- Lincoln Property Company: Large national multifamily developer, owner, and manager with significant Sunbelt presence. Operates as a broader-platform incumbent with a wider product portfolio than Novare, including third-party management.
- Greystar Real Estate Partners: Largest multifamily owner, operator, and developer globally with a sizable Sunbelt development pipeline. Operates as a broad incumbent across investment management, development, and property management, exceeding Novare's scale.
- Trammell Crow Residential (now part of CBRE Investment Management): National multifamily developer backed by CBRE with material Sunbelt activity. Comparable product type but much broader geographic footprint and institutional scale.
- Toll Brothers Apartment Living: The multifamily development arm of national homebuilder Toll Brothers, active in Sunbelt metros delivering high-rise, mid-rise, and garden-style product. Broad incumbent with parent-company capital backing that exceeds Novare's standalone scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Novare Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Novare Group leadership team
Management profileNumber of profiles
Profiles12 records
Novare Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
Novare Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Novare Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Novare Group
What does Novare Group do?
Novare Group is a private real estate development and investment company that develops mixed-use multifamily residential communities across the Sunbelt region. Founded in 1992, the company has developed over 20,000 residential units in 70+ communities and has overseen more than $3.5 billion in real estate development. Its portfolio spans high-rise urban apartments (SkyHouse® brand), garden-style suburban communities, adaptive reuse projects, and build-to-rent single-family rentals, with completed assets typically sold to institutional investors or held for rental income.
Is Novare Group a public or private company?
Novare Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Novare Group founded?
Novare Group was founded in 1992. It employs 11 to 50 people.
Where is Novare Group based?
Novare Group is headquartered in Atlanta, United States, in the North America region.
How does Novare Group make money?
One revenue line is on record: real Estate Development.
Who are Novare Group's main competitors?
Direct peers on record are Wood Partners, Batson-Cook Development Company, Crescent Communities, RangeWater Real Estate, JLB Partners and Preferred Apartment Communities. Broad incumbents are Lincoln Property Company, Greystar Real Estate Partners, Trammell Crow Residential (now part of CBRE Investment Management) and Toll Brothers Apartment Living.
Does Novare Group have an API?
No public API is recorded for Novare Group.
What industry is Novare Group in?
Novare Group's product category is Real Estate Development. Its primary akta.pro industry code is BPAJAFAB, Single-Family Rental (SFR) Property Management. Its NAICS code is 53 and its SIC code is 6799.