What AirdropAlert does

AirdropAlert is a privately held, bootstrapped marketplace operator founded in 2017 and headquartered in Rotterdam, Netherlands, that aggregates and curates cryptocurrency airdrop campaigns for retail crypto users. The company's primary product is a web-based discovery platform at airdropalert.com that allows users to browse, search, and filter airdrops across multiple blockchains including Bitcoin, Ethereum, Solana, BNB, and various layer 2 solutions, with categories spanning featured, new, NFT, DeFi, and potential airdrops. Supporting modules include an Airdrop Eligibility Checker, a Cointracker portfolio-tracking tool, and an Airdrop Promotion Service through which campaign managers submit and pay to list campaigns. The platform is offered in 15 languages and serves users in 180 countries, with the company's official X account being @Airdropalertcom and additional community distribution through Telegram, YouTube, Facebook, Instagram, and LinkedIn.

The technology stack centers on a WordPress-based content and listing platform with a custom 'AA Extended Suite' toolkit for coin data rendering, supplemented by Google Analytics, Cloudflare bot management, Google reCAPTCHA, Polylang localization, and CookieYes consent management. Native mobile applications for iOS and Android are listed as 'Coming Soon,' and the Android app is already discoverable on Google Play under the developer handle 'gurrola.' The platform surfaces real-time price data for major cryptocurrencies including BTC, ETH, BNB, SOL, XRP, DOGE, PEPE, SUI, and FARTCOIN, and provides educational content through a blog covering trading, NFTs, airdrop farming guides, and meme coins.

AirdropAlert operates a two-sided marketplace business model. On the demand side, individual airdrop farmers access the platform free of charge via self-serve web and upcoming mobile interfaces. On the supply side, crypto projects and campaign managers pay listing fees through quote-based promotional packages with multi-year contract terms and add-ons for featured visibility. The company maintains marketing and referral partnerships with Bybit, Kelp DAO, SwissBorg, Nexo, and CEX.IO, which are displayed in a 'Trusted by' section. The company is founder-led by Morten Christensen, who serves as Founder and CEO, operates with 1-10 employees, and has no disclosed institutional funding, parent entity, or acquisition history.

Name

AirdropAlert

Website

https://airdropalert.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

AirdropAlert is a Rotterdam-based, bootstrapped two-sided marketplace founded in 2017 that aggregates and curates cryptocurrency airdrop campaigns across multiple blockchains for individual airdrop farmers globally, monetizing through paid listing fees from crypto projects and campaign managers.

Ownership category

akta.pro rank

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Airdrop Listing Fees: Project teams and campaign managers pay to list their airdrops on the platform, selecting from various promotional packages and add-ons to increase visibility

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

AirdropAlert operates a web and mobile marketplace that aggregates cryptocurrency airdrop campaigns from blockchain projects, allowing individual users to discover, filter, and participate in token distributions through step-by-step guides and real-time alerts. The platform also serves as a distribution channel for crypto projects, which pay listing fees and promotional package add-ons to gain visibility among an engaged community of airdrop farmers.

Product overview

AirdropAlert operates as a unified crypto airdrop discovery and aggregation platform launched in 2017. The core offering consists of the AirdropAlert Platform for browsing and participating in airdrop campaigns, complemented by supporting modules including the Airdrop Eligibility Checker for verifying eligibility, the Cointracker for portfolio tracking, and an Airdrop Promotion Service for campaign managers. A mobile application for iOS and Android is currently in development. The platform also provides educational content through its blog covering trading, NFTs, airdrop farming, and meme coins.

Differentiator

Problem solved

Functional benefit

Products and services

• AirdropAlert Platform Primary web-based crypto airdrop discovery and aggregation platform that helps users find, browse, filter, and participate in cryptocurrency airdrop campaigns, with categories for featured, new, NFT, DeFi, potential, and Solana airdrops. Designed for individual airdrop farmers seeking verified token distribution opportunities.
• Airdrop Eligibility Checker Tool that lets users check whether they qualify for various airdrop campaigns based on the eligibility criteria published by each project. Targeted at individual airdrop farmers who want to confirm qualification before completing participation tasks.
• Cointracker Cryptocurrency portfolio tracking tool integrated with the AirdropAlert platform that lets users monitor their holdings and track the value of their crypto assets over time.
• Airdrop Promotion Service Service for blockchain projects, token issuers, and marketing or campaign managers to list their airdrop campaigns on the AirdropAlert platform, submit them for review, and purchase promotional packages or add-ons to increase campaign visibility among the platform's user base.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• BybitcoreGTM or Marketing PartnerBybit logo appears in the Trusted by section, indicating a marketing or referral partnership where AirdropAlert users can access Bybit services.
• Kelp DAOcoreGTM or Marketing PartnerKelp DAO logo displayed in the Trusted by section, suggesting promotional or referral relationship.
• SwissBorgcoreGTM or Marketing PartnerSwissBorg featured in the Trusted by section, indicating a marketing partnership.
• NexocoreGTM or Marketing PartnerNexo logo appears in the Trusted by section, suggesting a partnership arrangement.
• CEX.IOcoreGTM or Marketing PartnerCEX.IO featured in the Trusted by section with promotional relationship.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• CryptoRank: Crypto market data and airdrop aggregator offering listings for upcoming and active token events. Closely comparable marketplace structure for airdrop campaigns targeting retail crypto users.
• Zealy: Crypto community quests and airdrop engagement platform. Competes for projects seeking user-acquisition campaigns and overlaps with AirdropAlert's campaign-manager audience.
• Galxe: Web3 questing and airdop platform where projects run campaigns and users complete on-chain tasks for rewards. Overlaps with AirdropAlert on the campaign-discovery and project-acquisition side.
• Layer3: Web3 questing platform where users complete tasks for token rewards and airdrop eligibility. Overlaps with AirdropAlert on the user-acquisition and airdrop-farming side, particularly for project-driven campaigns.

Direct peers

• DeFiLlama: Leading DeFi data aggregator that has expanded into airdrop tracking and listings. Competes for airdrop-related organic traffic and offers projects an alternative distribution channel for token drops.
• Airdrops.io: Direct competitor operating as a curated crypto airdrop listing platform. Targets the same airdrop-farmer audience and charges projects for visibility, making it the closest marketplace analog to AirdropAlert.
• Earnifi: Focused on airdrop eligibility checking and discovery for crypto users. Directly overlaps with AirdropAlert's Eligibility Checker feature and airdrop discovery mission.

Broad incumbents

• DappRadar: Decentralized application tracking platform with airdrop and token-event content. Competes for project visibility spend and crypto-user attention across a broader dapp analytics surface.
• CoinGecko: Major crypto data platform with a dedicated airdrops section and broad market data coverage. Could embed airdrop aggregation as a feature within a much larger product surface, potentially commoditizing standalone aggregators.
• CoinMarketCap: Established crypto market data site owned by Binance that lists airdrops and token events. Competes for project promotional spend and airdrop-seeker traffic at significantly greater scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Airdropalertcom
• YouTubeyoutube.com/channel/UCo7PW5Kp_MPekw2bNHcRtXg
• Facebookfacebook.com/AirdropAlertcom
• LinkedInlinkedin.com/company/airdropalert
• Instagraminstagram.com/airdropalert

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AirdropAlert