Peoples Group
Peoples Group is a privately held Canadian financial services company operating Peoples Bank of Canada and Peoples Trust Company, offering deposits, residential and commercial mortgages, digital personal lending, and fintech infrastructure (card issuing, merchant acquiring, money movement, payments platform) to Canadian consumers, SMEs, commercial real estate borrowers, and fintech partners.
- Company typePrivate
- Founded1985
- HeadquartersVancouver, Canada
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What Peoples Group does
Peoples Group is a privately held Canadian financial services company founded in 1985 and headquartered in Vancouver, with offices in Toronto and Calgary. It operates through two federally regulated entities — Peoples Bank of Canada (a Schedule I bank incorporated in 2019 under OSFI and Department of Finance approval) and Peoples Trust Company — and serves Canadian consumers, small and medium businesses, commercial real estate borrowers, and fintech partners. The business is structured around three pillars: Deposits (transaction accounts, savings, e-Savings, TFSA/RRSP/non-registered GICs), Lending (residential mortgages via a national broker network, commercial mortgages including CMHC-insured, and digital personal loans via the 2018-acquired Lendful platform), and Payments / Fintech Solutions (card issuing, merchant acquiring, money movement, trust account services for lawyers and real estate professionals, and the next-generation payments platform built with Fiserv).
Monetization combines balance-sheet-driven net interest income (loan portfolios, deposit spreads, GIC funding), transaction and platform fees (payment processing, card issuing, merchant acquiring, API/platform access for fintechs), and trust account servicing. Distribution is hybrid: direct-to-consumer via the website and online banking portal, channel partners via a mortgage broker network, and B2B direct sales to fintechs, challenger banks, and brokers — with strategic alliances including Fiserv (next-gen payments and Real-Time Rail readiness), Mesh (AI-powered corporate expense management), Visa Direct (real-time disbursements), TELUS Santé (healthcare claim reimbursements), and Samsung Pay (STACK Mastercard). The company is privately held, employs 251–500 people, holds CDIC membership, and operates under FATCA/CRS/PIPEDA/GDPR compliance frameworks with bilingual EN/FR delivery across British Columbia, Ontario, Alberta, and Quebec.
Peoples Group firmographics
Firmographics- Name
- Peoples Group
- Legal name
- Peoples Group
- Website
- https://peoplestrust.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Peoples Group is a privately held Canadian financial services company operating Peoples Bank of Canada and Peoples Trust Company, offering deposits, residential and commercial mortgages, digital personal lending, and fintech infrastructure (card issuing, merchant acquiring, money movement, payments platform) to Canadian consumers, SMEs, commercial real estate borrowers, and fintech partners.
- Ownership category
- akta.pro rank
Where Peoples Group is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Peoples Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Net Interest Income — Personal Lending: Peoples Group earns interest income from personal lending products including residential mortgages originated through brokers, personal loans (via Lendful acquisition), and credit products. Interest is earned on the loan portfolio over the term of each loan.
- Net Interest Income — Commercial Lending: Commercial mortgage lending (CMHC-insured and conventional) generates interest income on multi-family and commercial property loans. Loans are originated and held on the balance sheet or sold into the secondary market.
- Deposit Taking and Interest Spread: Peoples Trust Company and Peoples Bank of Canada accept deposits including transaction accounts, savings accounts (including e-Savings), Tax-Free Savings Accounts (TFSAs), and Guaranteed Investment Certificates (GICs). The company earns the spread between the interest paid to depositors and the yield earned on loans and securities.
- Payment Processing and Card Issuing Fees: Fintech Solutions segment generates revenue from payment processing fees, card issuing fees, merchant acquiring services, and money movement services offered to fintechs, challenger banks, brokers, and merchants across Canada.
- Fintech Platform Licensing and API Access: Peoples Group provides its payments infrastructure and platform capabilities to financial institutions and fintechs, positioning itself as a platform provider. Revenue is derived from platform fees, API access charges, and settlement services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | TFSA GICs — Tax-Free Savings Account Guaranteed Investment Certificates with terms from 1 to 5 years |
| Subscription | Annual | RRSP GICs — Registered Retirement Savings Plan Guaranteed Investment Certificates with terms from 1 to 5 years |
| Subscription | Pay-as-you-go | Non-registered GICs — Non-registered investment certificates with terms from 30 days to 5 years |
| Subscription | Monthly | e-Savings Account — High-interest online savings account with no minimum deposit |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Peoples Group product offering
Product offeringCore offering
Peoples Group is a Canadian financial services company operating through Peoples Bank of Canada and Peoples Trust Company, offering personal banking (transaction accounts, savings, e-Savings, and GICs), residential mortgages via broker network, commercial lending (CMHC and conventional), and a fintech solutions platform providing card issuing, merchant acquiring, money movement, and trust account services. A strategic initiative is the next-generation payments platform built with Fiserv to enable instant payments, always-on infrastructure, and ISO 20022 connectivity in preparation for Payments Canada's Real-Time Rail deployment.
Product overview
Peoples Group is a Canadian financial services company operating as a platform-plus-products architecture. The core offering spans three divisions: Deposits (personal and business banking through Peoples Bank of Canada and Peoples Trust Company, featuring transaction accounts, savings accounts, and GICs including TFSA, RRSP, and non-registered variants), Lending (residential mortgages through broker partnerships and commercial lending including CMHC and conventional commercial mortgages), and Payments (the Fintech Solutions division providing payment solutions, card issuing, merchant acquiring, and trust account services). A major initiative is the Next-Generation Payments Platform developed with Fiserv, enabling instant payments and ISO 20022 connectivity ahead of Canada's Real-Time Rail launch. The company also operates acquired brands including Lendful for digital personal lending.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Transaction Account
Quantifiable outcome
- Record net income of $10,110,000 in 2025, up 40.1% year-over-year. Total assets grew 10.3% to $641,890,000. Deposits up 9.6% to $559,785,000. Net loans up 10.7% to $413,764,000.
Companies that use Peoples Group
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Peoples Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Peoples Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- FiservcorePeoples Group announced a strategic partnership with Fiserv to deliver a next-generation payments platform in Canada. The platform, representing one of the most substantial technology investments in Peoples Group's history, enables instant payments, always-on infrastructure, and ISO 20022 data connectivity through Fiserv's Enterprise Payments Platform. The infrastructure is being built in preparation for Payments Canada's Real-Time Rail deployment, positioning Peoples Group as a trusted platform provider for financial institutions and fintechs across Canada. The partnership was announced on February 25, 2026, with Fiserv shares rising 3.59% on the news.
- MeshcoreMesh and Peoples Trust Company formed a strategic collaboration to introduce AI-powered corporate expense management solutions to Canadian organizations. This partnership leverages Peoples' payments infrastructure and Mesh's platform to offer a unified, compliant, and scalable platform for managing corporate payments in Canada. The collaboration extends the reach of Peoples' B2B payment capabilities into the corporate expense management segment.
- Visa (Visa Direct)coreSolutions de Paiement Peoples, in collaboration with TELUS Santé, was among the first companies in Canada to offer Visa Direct's B2B and B2C payment options. This enables real-time fund transfers to Visa debit cards, including instant health insurance claim reimbursements. The partnership leverages Visa's global payment network and Peoples' payment processing capabilities.
- TELUS Santé (TELUS Health)minorTELUS Santé partnered with Solutions de Paiement Peoples to use the Visa Direct platform powered by Peoples' payment processing, enabling faster health insurance claim reimbursements for patients. This partnership focused on the healthcare payment vertical, demonstrating Peoples' ability to offer specialized payment solutions for specific industries.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Peoples Group competitors and assessment
Company assessmentDirect peers
- EQB Inc. (Equitable Bank): EQB operates Equitable Bank, a Canadian Schedule I bank focused on alternative mortgages, deposits, and digital banking. It is the closest publicly traded analog to Peoples Group's bank-plus-trust deposit and lending model, with similar broker-channel mortgage distribution and a growing digital savings franchise.
- VersaBank: VersaBank is a Canadian Schedule I bank specializing in digital banking, deposits, and point-of-sale financing. Its tech-forward bank charter and digital-only operating model make it directly comparable to Peoples Group's digital deposit and lending strategy through subsidiaries like Lendful.
- Home Trust Company (HomeEquity Bank): Home Trust (now HomeEquity Bank) is a Canadian trust company offering deposits, GICs, and alternative mortgages including reverse mortgages. Like Peoples Trust Company, it operates under federal trust regulation with a focus on alternative lending and deposit gathering.
- Fairstone Bank of Canada: Fairstone Bank is a Canadian Schedule I bank (formerly Duo Bank) focused on consumer lending, point-of-sale financing, and deposit products. Its consumer and near-prime lending orientation overlaps with Peoples Group's Lendful personal lending and personal deposits business.
Broad incumbents
- Laurentian Bank of Canada: Laurentian Bank is a mid-sized Canadian Schedule I bank offering personal, commercial, and capital markets services. Its B2B banking infrastructure and Quebec presence (overlapping with Peoples Group's Quebec operations) make it a relevant incumbent comparable.
Emerging players
- Questrade Financial Group: Questrade is a Canadian online brokerage and challenger financial services platform offering self-directed investing, savings, and FX. Its deposit and fintech-style platform competes for the same Canadian mass-affluent and savings customer segment as Peoples Group's online banking products.
- Wealthsimple: Wealthsimple is a Canadian digital wealth and cash management platform offering chequing, savings, and investing products. It competes with Peoples Group's e-Savings and GIC products on rate and brand with digitally-native Canadian consumers, and is a potential B2B partner/customer for the fintech platform.
- Nuvei Corporation: Nuvei is a Canadian-headquartered payments technology company offering merchant acquiring, card issuing, and money movement. Its payments platform competes with Peoples Group's Peoples Payment Solutions division in the Canadian fintech and merchant acquiring space.
- Mogo Inc. Mogo is a Canadian digital financial services company offering lending, investing, and payments products. Its digital personal lending focus overlaps with Peoples Group's Lendful business and broader consumer fintech positioning in Canada.
Others
- Interac Corp. Interac operates Canada's domestic debit network and e-Transfer platform, underpinning much of the Canadian payments ecosystem. It is an ecosystem participant relevant to Peoples Group's Real-Time Rail readiness and Instant Payments strategy, and a potential infrastructure partner rather than direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Peoples Group compliance and trust
Trust signalCompliance8 records
Peoples Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peoples Group leadership team
Management profileNumber of profiles
Profiles7 records
Peoples Group subsidiaries and ownership
Company hierarchySubsidiaries5 records
Peoples Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peoples Group M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peoples Group
What does Peoples Group do?
Peoples Group is a Canadian financial services company operating through Peoples Bank of Canada and Peoples Trust Company, offering personal banking (transaction accounts, savings, e-Savings, and GICs), residential mortgages via broker network, commercial lending (CMHC and conventional), and a fintech solutions platform providing card issuing, merchant acquiring, money movement, and trust account services. A strategic initiative is the next-generation payments platform built with Fiserv to enable instant payments, always-on infrastructure, and ISO 20022 connectivity in preparation for Payments Canada's Real-Time Rail deployment.
Is Peoples Group a public or private company?
Peoples Group is a private company. It is classified as unknown and is currently operating.
When was Peoples Group founded?
Peoples Group was founded in 1985. It employs 251 to 500 people.
Where is Peoples Group based?
Peoples Group is headquartered in Vancouver, Canada, in the North America region.
How does Peoples Group make money?
Five revenue lines are on record. Net Interest Income — Personal Lending is the primary driver. The others are net Interest Income — Commercial Lending, deposit Taking and Interest Spread, payment Processing and Card Issuing Fees and fintech Platform Licensing and API Access.
Who are Peoples Group's main competitors?
Direct peers on record are EQB Inc. (Equitable Bank), VersaBank, Home Trust Company (HomeEquity Bank) and Fairstone Bank of Canada. Laurentian Bank of Canada is listed as a broad incumbent. Emerging players are Questrade Financial Group, Wealthsimple, Nuvei Corporation and Mogo Inc.. Interac Corp. is listed as an others.
Does Peoples Group have an API?
No public API is recorded for Peoples Group.