EximBank
Exim Banca Romaneasca is a privately held Romanian commercial bank founded in 1992, operating 51 branches nationwide. It serves SMEs, corporates, and individuals with lending, trade finance, factoring, EU-fund co-financing, treasury, and digital banking under the e-ximBanking and EximPay platforms.
- Company typePrivate
- Founded1992
- HeadquartersBucharest, Romania
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What EximBank does
Exim Banca Romaneasca S.A. is a privately held Romanian commercial bank founded in 1992 and headquartered in Bucharest, operating across 51 territorial units nationwide. The bank provides a full-spectrum offering to three primary segments: SMEs (the lead segment by stated strategy), corporate/large enterprises, and individuals/retail, plus a fourth niche serving beneficiaries of state-funded and EU-backed programs (notably APIA agricultural subsidy pre-financing and InvestEU-export schemes). Functional capabilities span working capital and investment lending, factoring (up to 90% of invoice value), documentary letters of credit, bank guarantees, treasury and FX (spot/forward/swap/NDF), EU project co-financing, retail deposits, personal loans, mortgages (including the government-backed 'Noua Casa' program), and card products tiered across Mastercard Standard/Gold/World.
The bank's revenue model combines traditional net interest margin (loans priced off ROBOR/EURIBOR/IRCC) with transaction and service fees, trade finance commissions, insurance distribution commissions (via EximAsig, Metropolitan Life, Garanta Asigurari), and fees from administering state/EU co-financed credit lines. Distribution is dual-channel: an enterprise field-sales motion through dedicated business centers and relationship managers targeting corporate/SME clients, layered with a digital-first retail motion via e-ximBanking internet/mobile banking, the EximPay biometric-authenticated mobile app, an ATM network, and a PSD2-compliant WSO2-based Open Banking API store. The bank differentiates through privileged access to supranational funding (EUR 50M EIB ceiling for SME/Corporate investment; EIF guarantee coverage of 30-70% under RRF SME Competitiveness and Sustainability products) and membership in Factors Chain International for cross-border factoring.
Customer acquisition leverages branch presence across 51 Romanian cities, content marketing through the corporate site, co-marketing with Mastercard (LoungeKey, Priority Pass, Priceless Cities, Business Bonus), and dedicated government program channels. The bank holds memberships in the Bank Deposit Guarantee Fund (FGDB) and is PSD2-, GDPR-, and MiFID II-compliant, with a subscribed and paid-up share capital of RON 803,675,412. Recent strategic emphasis has been on subsidised SME lending, EU-funded project co-financing, Romania-Ukraine trade corridors, and ESG-aligned green finance programs.
EximBank firmographics
Firmographics- Name
- EximBank
- Legal name
- Exim Banca Românească S.A.
- Website
- https://eximbank.ro
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Exim Banca Romaneasca is a privately held Romanian commercial bank founded in 1992, operating 51 branches nationwide. It serves SMEs, corporates, and individuals with lending, trade finance, factoring, EU-fund co-financing, treasury, and digital banking under the e-ximBanking and EximPay platforms.
- Ownership category
- akta.pro rank
EximBank industry classification
Industry- Product category
- Commercial Banking
- NAICS
- Commercial Banking (52211), Depository Credit Intermediation (5221)
- SIC
- Functions Related To Depository Banking, Nec (6099)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industry
- Retail Wealth & Bancassurance Distribution (Investment & Insurance via Bank) (FSABAAAJ)
Keywords
Where EximBank is headquartered
LocationHeadquarters
- HQ city
- Bucharest
- HQ country
- Romania
- HQ region
- Europe
Offices51 records
Markets served
EximBank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Interest Income: Traditional banking revenue from interest margin on loans (corporate, SME, retail mortgages, personal loans) and interest paid on deposits. Reference rates include ROBOR, EURIBOR, IRCC for variable-rate products.
- Transaction & Service Fees: Fees from current account administration, payment processing, card transactions, ATM withdrawals, interbank transfers, and documentary operations (letters of credit, guarantees, incasso).
- Trade Finance Services: Revenue from documentary letters of credit, export/import financing, factoring services, and bank guarantees for international trade.
- Insurance Distribution: Commission revenue from selling insurance products through partnerships with EximAsig, Metropolitan Life, and Garanta Asigurari for life, property, and credit insurance.
- Government Program Administration: State-funded credit programs including EU co-financing, APIA agricultural subsidies pre-financing, and InvestEU guaranteed loans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | BASE SUBSCRIPTION - RON 25/month for microenterprises |
| Subscription | Monthly | SUBSCRIPTION - RON 40/month for SMEs |
| Subscription | Monthly | SUBSCRIPTION - RON 45/month for SMEs |
| Subscription | Monthly | SUBSCRIPTION - RON 70/month for SMEs |
| Subscription | Annual | START-UP PACKAGE - FREE first year, then RON 45/month |
| Other | Pay-as-you-go | Working Capital Credit - RON 10,000 to RON 2,000,000 |
| Transaction based/ take rate | Monthly | Mastercard Business Card - zero issuance fee, zero purchase commission |
| Usage-based | Pay-as-you-go | IRCC Reference Rate - 5.58% (March 2026) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
EximBank product offering
Product offeringCore offering
Exim Banca Românească is a Romanian commercial bank providing a comprehensive portfolio of corporate and SME banking (working capital and investment credits, factoring, treasury services, trade finance), retail banking (current accounts, deposits, personal loans, mortgages, cards), and specialized financing through EU funds, EIB and EIF-backed loan programs. Products and services are delivered through 51 territorial units across Romania alongside digital channels including the e-ximBanking internet/mobile platform and the EximPay mobile application for biometric payment authentication.
Product overview
Exim Banca Românească is a Romanian commercial bank offering a comprehensive portfolio of financial products and services through a multi-channel platform. The offering spans corporate banking (working capital and investment credits, factoring, letters of credit, treasury services), retail banking (personal loans, mortgages, deposits, cards), and specialized financing (EU funds, EIB funding, EIF-secured loans). Digital banking is delivered through e-ximBanking internet/mobile platform and EximPay mobile application. Trade finance capabilities include documentary letters of credit, incasso, and bank guarantees. Insurance products are offered through EximAsig partnerships. The bank participates in state guarantee programs and EU co-financing schemes, positioning it as a key lender for SMEs and export-oriented businesses.
Differentiator
Problem solved
Functional benefit
Brands
- EximPay: Mobile banking application for authorizing online payments and viewing transaction history.
- Mastercard Business
- Mastercard World
- Mastercard Gold
- Mastercard Standard
- e-ximBanking
Products and services
- Credit for Working Capital
Quantifiable outcome
- EIB funding provides reduced interest rates compared to standard lending
- +3 more outcomes
Companies that use EximBank
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
EximBank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature4 records
EximBank partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered strategic, flagship, core and minor.
- Bank Pivdenny (Ukraine)strategicAgreement to support Romania-Ukraine trade, facilitating cross-border commercial transactions between the two countries.
- Ogrezeni Hybrid Project ConsortiumflagshipPart of international banking consortium financing Ogrezeni, one of the largest hybrid projects in Europe.
- Maschio Gaspardo RomaniacoreExport securing services for agricultural equipment manufacturer, enabling safe international transactions.
- EximAsig (Exim Romania Insurance-Reinsurance)coreInsurance-Reinsurance company specializing in financial risks for export operations and internal commercial transactions. Bank distributes their products.
- Metropolitan LifecoreLife insurance products distributed through Exim Banca Romaneasca branches and digital channels.
- Garanta AsiguraricoreNon-life insurance products including Home Prudent, Credit Prudent distributed through the bank.
- MastercardcoreCard network for debit and credit cards including World, Gold, Standard tiers. Co-marketing through LoungeKey, Priority Pass, Priceless Cities, and Business Bonus programs.
- Western UnioncoreInternational money transfer services available through branch network for fast, reliable cross-border remittances.
- Taxback InternationalminorVAT recovery service for business travelers, allowing Mastercard Business cardholders to reclaim value-added tax from 44 countries.
- LoungeKeyminorAirport lounge access program for Mastercard Business and Business Premium cardholders at 800+ lounges in 500+ airports worldwide.
- Priority PassminorAirport lounge access through Business Premium Card, providing entry to 1,800+ locations worldwide including Romania airports.
- AvisminorCar rental partner offering 10-20% discounts and free class upgrades for Mastercard Business cardholders through Avis Preferred Club.
- HertzminorCar rental partner offering up to 10% discounts, free upgrades, and 500 Gold Plus Rewards points for Mastercard Business cardholders.
- WSO2coreAPI Manager platform (v2.6.0) powering the Open Banking API Store for PSD2 compliance and third-party integration.
- Factors Chain InternationalcoreFull rights member enabling international standard export factoring services with access to global factoring network.
Scale indicators5 records
Recent moves9 records
Expansion highlights5 records
EximBank competitors and assessment
Company assessmentDirect peers
- Banca Transilvania: Romania's largest bank by assets, offering the full suite of retail, SME, and corporate banking, with strong presence in EU-funded lending and government programs. Direct competitor for SME and corporate clients across the same 51+ city footprint, and a benchmark for EximBank's growth trajectory.
- BRD - Groupe Société Générale: Top-3 Romanian bank with deep corporate and retail franchise, owned by Société Générale. Directly comparable in SME lending, EU fund co-financing, and trade finance products, competing for the same corporate mandates and government program administration contracts.
- BCR (Banca Comercială Română): Part of Erste Group, BCR is a leading Romanian universal bank with strong SME and corporate banking, real estate financing, and government-backed lending programs. Closely comparable product mix and customer segments, with substantially larger scale.
- Raiffeisen Bank Romania: Universal bank serving retail, SME, and corporate clients in Romania under the Raiffeisen Bank International group. Directly comparable in retail deposit products, SME lending, and trade finance offerings.
- UniCredit Bank Romania: Subsidiary of UniCredit Group, providing corporate, SME, and retail banking in Romania. Direct competitor for trade finance, factoring, and large corporate clients, with deeper international network.
- ING Bank Romania: Major universal bank in Romania with strong digital banking proposition and direct competitor in retail deposit accounts, SME lending, and personal loans. Notable for its digital-first distribution model that challenges traditional branch-based banks like EximBank.
- CEC Bank: Romanian state-owned bank, historically the largest administrator of EU funds and government-backed lending programs. Direct competitor in APIA subsidy pre-financing, EU co-financing, and SME lending, with similar focus on state-program administration.
- Alpha Bank Romania: Mid-tier universal bank in Romania (part of Alpha Bank Group) offering retail, SME, and corporate banking. Comparable in product breadth and target segments, with similar challenge of competing against top-3 banks.
- Patria Bank: Smaller Romanian bank focused on SME and retail segments, recently taken private. Comparable in size tier and SME-centric product strategy, with overlapping customer base in regional cities.
Emerging players
- Libra Internet Bank: Romanian digital-first challenger bank focused on SMEs, professionals, and freelancers, with strong fintech integrations. Competes with EximBank for SME primary banking relationships, representing the digital disruption threat to traditional branch-based banking.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
EximBank social profiles
Digital presenceEximBank compliance and trust
Trust signalCompliance5 records
EximBank financial estimates
Financial estimateRevenue estimate
Valuation estimate
EximBank leadership team
Management profileNumber of profiles
EximBank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EximBank M&A and investment
M&A and investmentM&A
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EximBank
What does EximBank do?
Exim Banca Românească is a Romanian commercial bank providing a comprehensive portfolio of corporate and SME banking (working capital and investment credits, factoring, treasury services, trade finance), retail banking (current accounts, deposits, personal loans, mortgages, cards), and specialized financing through EU funds, EIB and EIF-backed loan programs. Products and services are delivered through 51 territorial units across Romania alongside digital channels including the e-ximBanking internet/mobile platform and the EximPay mobile application for biometric payment authentication.
Is EximBank a public or private company?
EximBank is a private company. It is classified as unknown and is currently operating.
When was EximBank founded?
EximBank was founded in 1992. It employs 1,001 to 5,000 people.
Where is EximBank based?
EximBank is headquartered in Bucharest, Romania, in the Europe region.
How does EximBank make money?
Five revenue lines are on record. Interest Income is the primary driver. The others are transaction & Service Fees, trade Finance Services, insurance Distribution and government Program Administration.
Who are EximBank's main competitors?
Direct peers on record are Banca Transilvania, BRD - Groupe Société Générale, BCR (Banca Comercială Română), Raiffeisen Bank Romania, UniCredit Bank Romania, ING Bank Romania, CEC Bank, Alpha Bank Romania and Patria Bank. Libra Internet Bank is listed as an emerging player.
Does EximBank have an API?
Yes. EximBank operates an API Store (sandbox.eximbank.ro/store/) built on WSO2 API Manager 2.6.0. The platform provides access to both production and prototyped APIs. Currently shows no published APIs. The sandbox environment is publicly accessible for developers to explore available endpoints. Additional API documentation can be downloaded from the store. Developer documentation is at sandbox.eximbank.ro/store/site/themes/wso2/libs/theme-wso2_1.0/images/logo-inverse.svg.
What industry is EximBank in?
EximBank's product category is Commercial Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABAAAJ, Retail Wealth & Bancassurance Distribution (Investment & Insurance via Bank). Its NAICS code is 52211 and its SIC code is 6099.