Museum of the Bible

What Museum of the Bible does

Museum of the Bible is an independent 501(c)(3) nonprofit organization operating a 430,000-square-foot, 8-floor museum facility at 400 4th St. SW in Washington, D.C., founded by the Green family (Steve and Jackie Green) and opened to the public in 2017 under current CEO Dr. Carlos Campo. It houses one of the world's most comprehensive private collections of biblical artifacts and manuscripts — including Dead Sea Scrolls fragments, the Green Collection, the Signatry Collection, and a 254-foot Bible in America tapestry — and delivers them through immersive permanent exhibits (The Hebrew Bible Experience, The World of Jesus of Nazareth, The History of the Bible), rotating temporary exhibitions (Dead Sea Scrolls: The Exhibition opened November 2025; The Megiddo Mosaic: Foundations of Faith running July 2025–December 2026; All Creation Sings), and a World Stage Theater hosting concerts, worship events, and symposia.

The institution monetizes through a hybrid revenue model combining one-time admissions (with free Tuesday entry via Free Ticket Tuesday), annual memberships ($60 Individual, $90 Dual, $150 Family), premium add-on experiences (Washington Revelations flyover), special exhibit and event ticketing, retail at the Museum Shop, on-site dining at Milk + Honey Café, corporate and private event rentals, and donations including a planned-giving Marie Green Society. Customer segments span individual tourists and families, K-12 schools and homeschool partners, higher education institutions, church and faith communities, and corporate event clients.

Beyond the physical site, the museum distributes content through digital channels — Museum from Home, virtual tours (Matterport, Getty, DIVE), a podcast, quarterly magazine, online exhibits (e.g., Amazing Grace), and the illumiNations initiative — and pursues ecosystem partnerships with Waldorf Astoria Washington DC, Howard University, Florida Memorial University, Washington Performing Arts, Turning Point Ministries, IF:Gathering, and global Bible translation organizations. Distribution partnerships with Ticketmaster and TripAdvisor complement direct box office and online ticketing.

Name

Museum of the Bible

Legal name

Museum of the Bible, Inc.

Website

https://museumofthebible.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

251–500 employees

Short description

Museum of the Bible is a Washington, D.C.-based 501(c)(3) nonprofit museum that exhibits one of the world's largest private collections of biblical artifacts and manuscripts through immersive permanent and temporary exhibits, theatrical programming, and digital extensions for tourists, families, schools, churches, and faith communities.

Ownership category

akta.pro rank

Product category

Museum and Cultural Institution

NAICS

Museums (71211), Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

History Museums (THAJADAB)

akta.pro secondary industries

Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA), Specialty Museums (e.g., Maritime, Aviation, Sports, Music, Film) (THAJADAF), Museum, Zoo & Attraction Gift Shops (CRALAJAG)

Keywords

• Biblical artifact museum
• Educational cultural exhibits
• Immersive museum experiences
• Faith-based tourism
• Interactive historical exhibits

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. General Admission Tickets: Ticket sales for museum entry with free admission on Tuesdays. General admission is the primary revenue driver for individual visitors.
2. Memberships: Annual membership programs (Individual $60/yr, Dual $90/yr, Family $150/yr) providing unlimited admission, discounts on events and exhibits, and exclusive benefits
3. Special Exhibits and Events: Premium ticketed experiences including Dead Sea Scrolls exhibition, theater shows, speaker series, symposia, and worship events at the World Stage Theater
4. Retail Store: Museum gift shop and online store selling books, merchandise, and biblical items
5. Dining Services: Milk + Honey Café on premises
6. Donations and Fundraising: Charitable donations from visitors, members, and supporters to support museum operations and exhibit development
7. Group Reservations and Tours: Special pricing and services for organized groups, school field trips, and church groups
8. Event Space Rental: Host an Event program renting out museum spaces for private functions
9. Digital Gift Certificates: Digital gift certificates for museum admissions sold in $50, $75, $100 denominations

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels11 records

Core offering

Museum of the Bible operates a 430,000-square-foot museum in Washington, D.C. that offers visitors immersive, technology-enhanced experiences with biblical artifacts and manuscripts. The core offering combines general admission to permanent exhibits (The Hebrew Bible Experience, The World of Jesus of Nazareth, Bible in America, The History of the Bible), rotating special exhibitions (Dead Sea Scrolls, The Megiddo Mosaic), the Washington Revelations VR flyover ride, World Stage Theater performances, and educational programs for K-12 and university groups. Revenue is generated through ticket sales, memberships, retail merchandise, dining, event rentals, and donations.

Product overview

Museum of the Bible operates as a physical museum with digital extensions, offering a unified portfolio of in-person experiences, educational programs, and virtual content. The core offering consists of general admission tickets and guided tours through permanent exhibits (The Hebrew Bible Experience, The World of Jesus of Nazareth, Bible in America, The History of the Bible) and temporary exhibitions (Dead Sea Scrolls: The Exhibition, The Megiddo Mosaic, All Creation Sings). Premium experiences include Washington Revelations flyover rides and the World Stage Theater for concerts and performances. The museum extends reach through digital products: Museum from Home (virtual tours, podcasts, magazine, online exhibits like the Amazing Grace series), educational programming (K-12, college, summer camps, Speaker Series), and membership tiers. Additional revenue streams include retail (Museum Shop), venue rentals (Event Spaces), and Bible-giving initiatives. The illumiNations exhibit highlights Bible translation accessibility worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• illumiNations: An umbrella organization that brings together Bible translation organizations to make the Bible accessible to all people by 2033.
• Worship in the Heart
• Marie Green Society
• World Stage Theater
• Milk + Honey Café

Products and services

• General Museum Admission General admission tickets granting access to the museum's permanent and long-term exhibits across multiple floors for individual visitors and families.
• Premium Experiences (Washington Revelations) Premium add-on immersive experience featuring a virtual reality-style flyover ride over Washington D.C. landmarks with embedded biblical imagery and scripture references.
• Annual Membership Programs Subscription-based annual memberships offering unlimited admission, discounts on exhibits and theater tickets, member-only content access, and exclusive event invitations.
• World Stage Theater Performances Ticketed theater venue hosting concerts, worship events, speaker series, and special presentations including signature 'Worship in the Heart' series.
• K-12 Educational Programs Curriculum-aligned educational programs for K-12 students including field trips, workshops, and the Explorer's Club.
• Summer Camps Seasonal summer camp programs for children featuring themed activities related to biblical history and exploration.
• College and University Programs Educational programs and group reservations tailored for college students and academic groups in theology, history, archaeology, and religious studies.
• Group Reservations Customized visit packages and special pricing for organized groups including schools, churches, tour groups, and corporate teams.
• Event Space Rentals Venue rental services for hosting private events, conferences, corporate functions, and weddings at the museum facilities.
• Dead Sea Scrolls: The Exhibition Special exhibition showcasing some of the world's oldest biblical texts, including Dead Sea Scrolls fragments first discovered in 1947.
• The Megiddo Mosaic: Foundations of Faith

Quantifiable outcome

• Free admission available every Tuesday through Free Ticket Tuesday program
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

22 partnerships are on record, tiered minor, flagship and core.

• Glory FoodsminorGTM or Marketing Partner · 29 April 2026How Sweet The Sound gospel music competition event partnership featuring Glory Foods as a sponsor/partner for the event at The Anthem in Washington D.C.
• TeamPMGminorGTM or Marketing Partner · 29 April 2026Event partnership for How Sweet The Sound gospel music competition featuring TeamPMG as a partner for the event.
• COWOCminorGTM or Marketing Partner · 29 April 2026Event partnership for How Sweet The Sound gospel music competition featuring COWOC as a partner for the event.
• The SonRise ProjectminorGTM or Marketing Partner · 29 April 2026Event partnership for How Sweet The Sound gospel music competition featuring The SonRise Project as a partner for the event.
• Trump AdministrationflagshipStrategic or Co-development Partner · 18 April 2026Partnership for the America Reads the Bible event featuring President Trump's recorded Old Testament reading at the museum as part of an 84-hour public presentation with nearly 500 readers over eight days. Event involved Cabinet officials and Republican lawmakers.
• Turning Point MinistriesflagshipStrategic or Co-development Partner · 8 April 2026America Reads the Bible partnership for the U.S. 250th anniversary event, with David Jeremiah and Turning Point Ministries participating in the public Bible reading from April 18-25 hosted at Museum of the Bible and live-streamed online.
• IF:GatheringcoreGTM or Marketing Partner · 26 March 2025Jennie Allen, founder of IF:Gathering and Gather25, featured as special guest at Women of Legacy Summit 2025.
• Messenger InternationalcoreGTM or Marketing Partner · 26 March 2025Lisa Bevere, co-founder of Messenger International, featured as special guest at Women of Legacy Summit 2025.
• The Worship InitiativecoreGTM or Marketing Partner · 26 March 2025Shane & Shane, founders of The Worship Initiative, featured as special guests at Women of Legacy Summit 2025.
• Waldorf Astoria Washington DCcoreStrategic or Co-development PartnerOfficial hotel headquarters partner for Women of Legacy Summit and Reunion events. The Waldorf Astoria Washington DC, located on Pennsylvania Avenue, serves as the venue for gala dinners and lodging for summit attendees.
• Washington Performing ArtscoreStrategic or Co-development PartnerOngoing partnership with Washington Performing Arts for events including Children of the Gospel Choir performances and Theodore Thorpe serving as artistic director for Washington Performing Arts.
• Howard UniversitycoreStrategic or Co-development PartnerHoward Gospel Choir of Howard University performs at museum events including the Lift Every Voice and Sing Symposium.
• Florida Memorial UniversitycoreStrategic or Co-development PartnerFlorida Memorial University Ambassador Chorale participates in museum symposiums and cultural events.
• illumiNations Partners (Bible Translation Organizations)flagshipStrategic or Co-development PartnerUmbrella organization bringing together world Bible translation organizations to make Bible accessible to all people by 2033, working with approximately 3,654 languages currently without adequate Bible access.
• TripAdvisorminorChannel Partner/ Reseller/ DistributorTravel platform distribution partnership for museum visibility and visitor reviews.
• TicketmasterminorChannel Partner/ Reseller/ DistributorEvent ticketing platform partnership for ticket sales for major events like How Sweet The Sound.
• Classical ConversationsminorGTM or Marketing PartnerEducational partnership providing artifacts and educational episodes for homeschool curriculum.
• Green CollectioncoreStrategic or Co-development PartnerThe Green Collection is a major private collection of biblical artifacts and manuscripts that forms the foundation of Museum of the Bible's collection, curated by the museum founders Steve and Jackie Green.
• The Signatry CollectioncoreStrategic or Co-development PartnerThe Signatry Collection is one of the major collections featured at Museum of the Bible, providing biblical manuscripts and artifacts for display.
• CREATRcoreStrategic or Co-development PartnerCREATR produces the immersive worship experience 'All Creation Sings' at the museum.
• YouVersionminorGTM or Marketing PartnerBibles and scripture engagement app featured in Words of Hope campaign showcasing inspiring Bible verses.
• BibleGatewayminorGTM or Marketing PartnerOnline Bible resource featured in Words of Hope campaign showcasing inspiring Bible verses.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• National WWII Museum: A privately operated history museum in New Orleans at similar facility scale (multi-floor), with deep immersion exhibits, premium add-on experiences (4D theater, simulated missions), event rentals, and ticketed special exhibitions. Comparable as a large private nonprofit museum using immersive technology to monetize a historical/thematic collection.
• Museum of Tolerance (Simon Wiesenthal Center): A privately operated, faith-affiliated educational/cultural museum in Los Angeles using immersive exhibits, group reservations, and themed programming around a moral/historical narrative. Comparable as a thematic private museum pairing immersive technology with school and group bookings.
• Epcot (Walt Disney World): A Disney theme park in Florida featuring immersive pavilion experiences (including educational and cultural themed rides and AR/VR attractions) as part of paid park admission. Comparable as a ticketed immersive experience brand using ride technology and themed storytelling to drive attendance, though operated at vastly different scale.
• The Metropolitan Museum of Art: A flagship nonprofit cultural institution in New York City at a comparable 2M+ sq ft scale, with exhibitions, special ticketed shows, retail, dining, and group programming. Comparable as a private nonprofit museum with ticketed exhibitions, retail stores, dining, and rotating special exhibits at similar immersive scale.
• Museum of the American Revolution: A privately operated history museum in Philadelphia focused on the American Revolution, using immersive galleries, premium ticketed experiences, group reservations, and event rentals. Comparable as a mid-scale private history museum monetizing thematic collections through ticketed immersive exhibits.
• Smithsonian National Museum of American History: Smithsonian history museum in Washington D.C. covering American history and cultural artifacts, sharing the same metro tourism pool. Comparable as a history-focused museum in D.C. competing for tourist foot traffic, school groups, and corporate event rentals, though it operates at free admission.

Direct peers

• Creation Museum (Answers in Genesis): A faith-based museum in Kentucky operated by Answers in Genesis, presenting biblical content through immersive exhibits (similar Hebrew Bible–style storytelling, animatronics, and a Creation/Genesis theme). Directly comparable because both institutions monetize biblical historical narratives through paid exhibitions and educational programming targeted at Christian families.
• Ark Encounter: A life-sized Noah’s Ark replica and themed experience in Kentucky, run by the same Answers in Genesis team as Creation Museum. Directly comparable because it pairs a biblical attraction with paid ticketing, group reservations, and immersive exhibit technology in a single-site faith-based cultural model.
• Billy Graham Library: A library/museum complex in Charlotte, NC dedicated to the life and ministry of evangelist Billy Graham, operated as a nonprofit by the Billy Graham Evangelistic Association. Directly comparable because it delivers faith-based cultural tourism with free admission, on-site retail, group tours, and donor-driven programming in the same evangelical-aligned footprint.
• Holy Land Experience (Orlando, FL): A Bible-themed attraction and museum in Orlando featuring recreated biblical-era settings, religious performances, and paid admissions targeting evangelical visitors. Directly comparable as a single-site, faith-themed paid attraction with a similar biblical-history positioning to Museum of the Bible.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/museumofBible
• YouTubeyoutube.com/user/MuseumofBible
• Facebookfacebook.com/pages/Museum-of-the-Bible/647684042013224
• LinkedInlinkedin.com/company/2848528
• Instagraminstagram.com/museumofBible

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Museum of the Bible