Bath Depot

What Bath Depot does

Bath Depot is a privately held Canadian specialty retailer, headquartered in Blainville, Quebec, that sells bathroom and kitchen fixtures directly to consumers through an owned e-commerce platform (bathdepot.com) and a network of physical retail storefronts across Canada. Founded in 2008, the company offers a comprehensive catalog across vanities, shower kits and doors, bathtubs, faucets, toilets (including smart and bidet models), sinks, mirrors, lighting, kitchen cabinets and sinks, accessories, and heating/ventilation products, with bilingual English/French operations. Despite initial categorization as a manufacturer, the available evidence describes an aggregator/retailer model that sources from multiple brand partners including Convectair, Warmup, and Broan, with extended product warranties of up to 25 years serving as a key positioning lever. The company states a cumulative customer base of over 1 million and is led by a family-founder team (Marc, Guy, Francois, and Gilles Nadeau).

Revenue is generated primarily through one-time retail product sales via e-commerce and in-store transactions, supplemented by a dedicated BD PRO trade partnership program targeting plumbers, contractors, and designers. Commercial mechanics include free in-store pickup, free shipping above a $1,500 order threshold, installment financing through Affirm, a "Better Than The Best Price" price-match posture, and ongoing sitewide promotional discounts of 10% to 60%. Customer-facing tooling consists of an interactive 3D Planner for bathroom visualization, a "Shop the Look" inspiration feature, and an active social presence on Instagram, Facebook, Pinterest, and LinkedIn. Headcount of 11–50 employees and the absence of disclosed funding or M&A activity indicate a mid-sized, privately financed specialty retailer rather than a venture-backed scale-up.

Name

Bath Depot

Legal name

Bath Depot

Website

https://bathdepot.ca

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Bath Depot is a privately held Canadian specialty retailer selling bathroom and kitchen fixtures—including vanities, showers, bathtubs, faucets, lighting, and kitchen products—to DIY homeowners and trade professionals via e-commerce, physical stores, and a BD PRO partnership program.

Ownership category

akta.pro rank

Product category

Bathroom and Kitchen Fixtures Retail

NAICS

Home Centers (444110)

SIC

Retail-Furniture Stores (5712), Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Bath Fixtures & Wellness (Showers, Tubs, Steam, Saunas) Showrooms (CRAIAFAD)

akta.pro secondary industries

Plumbing Fixtures & Faucets Showrooms (CRAIAFAC), Bathroom Vanities & Cabinetry Showrooms (CRAIAFAB)

Keywords

• Bathroom fixtures retail
• Kitchen fixtures retailer
• Vanity and cabinet sales
• Shower and bathtub products
• Bathroom renovation supplies

Headquarters

HQ city

Blainville

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: One-time product sales of bathroom and kitchen fixtures including vanities, showers, bathtubs, faucets, toilets, sinks, lighting, kitchen cabinets, accessories, and heating & ventilation products. Revenue generated through direct consumer purchases via e-commerce and retail storefronts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Bath Depot is a Canadian retailer that sells bathroom and kitchen fixtures including vanities, shower kits, bathtubs, faucets, toilets, sinks, mirrors, lighting, kitchen cabinets, accessories, and heating/ventilation products. The company distributes these through its e-commerce site (bathdepot.com) and physical retail storefronts, serving both DIY homeowners and trade professionals via the BD PRO program.

Product overview

Bath Depot is a Canadian e-commerce retailer offering a comprehensive portfolio of bathroom and kitchen products. The product lineup includes core categories: furniture (vanities, cabinets, vanity tops), showers (kits, doors, bases, walls, faucets), bathtubs (freestanding, clawfoot, drop-in, whirlpool, alcove, corner, walk-in), faucets (bathroom, bathtub, shower, kitchen), mirrors (standard, LED, medicine cabinets), toilets (including smart toilets and bidets), sinks (vessel, vanity tops, drop-in, undermount, kitchen), lighting (ceiling, wall, outdoor), kitchen products (cabinets, faucets, sinks, backsplash), accessories, and heating/ventilation solutions. The company also offers complementary services including a 3D Planner tool for bathroom design visualization, a Shop the Look feature for coordinated design inspiration, and a BD PRO professional partnership program for contractors and designers. Products are available in both English and French, with free in-store pickup and free shipping on orders of $1,500 or more.

Differentiator

Problem solved

Functional benefit

Products and services

• Furniture (Vanities, Vanity Tops, Cabinets) Bathroom and kitchen furniture including vanities (wall-mount, floor, elevated), vanity tops (single-bowl, double-bowl, vessel sink), and linen, toilet, and laundry cabinets; sold to consumers renovating bathrooms and kitchens.
• Showers (Kits, Doors, Bases, Walls, Fittings) Complete shower solutions including shower kits (round, square, rectangular, neo-angle, alcove), shower doors, shower bases, ceramic shower components, shower walls, and shower faucets and fittings; for bathroom renovation and new-build projects.
• Faucets Faucets for bathroom sinks, bathtubs (freestanding, roman, clawfoot, wall mount, tub-shower), showers (columns, valve trims, rails, showerheads), and kitchens (chef-style, pull-down, traditional); sold to homeowners and trade buyers.
• Bathtubs Bathtubs including freestanding, clawfoot, drop-in, whirlpool, alcove, corner, walk-in tubs, and bathtub-shower combos; plus bathtub doors, walls, faucets, and outdoor spas; sold to consumers and trade professionals.
• Mirrors Bathroom mirrors including standard mirrors, LED mirrors, and medicine cabinets with or without integrated light; available in sizes from 16" up to 54" and larger.
• Toilets and Bidets Toilets (1-piece, 2-piece, macerating, wall, smart toilets), bidet toilets and seats, bidet attachments, and toilet accessories such as brushes, paper holders, replacement seats, and heated seats.
• Sinks Vessel, drop-in, and undermount bathroom sinks in porcelain, polymarble, marble, granite, and quartz, plus kitchen sinks (undermount, overmount, apron-front) and vanity-top sinks.
• Lighting Ceiling lighting (flush mount, semi-flush, pendant, track, chandeliers, ceiling fans, recessed), wall lights (vanity lights, sconces), and outdoor lighting fixtures.
• Kitchen Products Complete kitchen offering including base, wall, corner, pantry, and specialty cabinets, kitchen faucets, kitchen sinks, backsplash tiles, and kitchen accessories.
• Accessories Bathroom and kitchen accessories including shower caddies, stools, shelves, squeegees, mats, curtains and rods; bathtub mats and caddies; towel ladders, racks, hooks, bars, rings; trash cans; soap and cleaning accessories; kitchen accessories; and mobility aids.
• Heating & Ventilation Heating and ventilation products including Convectair convection, fan-forced, and radiant heaters, Warmup floor and outdoor heating systems, thermostats, sensors, towel warmers, and Broan bathroom ventilation fans.
• BD PRO Professional Partnership Program Dedicated partnership program offering benefits and support for plumbing, contracting, design, and renovation professionals sourcing Bath Depot products for client projects.

Quantifiable outcome

• Over 1 million satisfied customers served

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• AffirmminorGTM or Marketing PartnerAffirm provides financing options for Bath Depot customers, allowing them to pay for purchases in installments. This partnership enables customers to make larger purchases with flexible payment plans.
• ConvectaircoreOthersConvectair is a brand partner providing heating products including convection heaters, fan-forced heaters, and radiant heaters sold through Bath Depot.
• Warmup Heating SystemscoreOthersWarmup provides floor heating systems, outdoor heating systems, thermostats, and sensors sold through Bath Depot.
• BroancoreOthersBroan provides bathroom ventilation fans and related products sold through Bath Depot.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Home Depot Canada: Canadian arm of the global home improvement giant, offering vanities, faucets, showers, and installation services. Comparable to Bath Depot across its bathroom/kitchen categories, but operates at national scale with a much wider assortment.
• Rona: One of Canada's largest home improvement retailers, carrying plumbing, bath, and kitchen fixtures alongside lumber and building materials. Directly comparable as a Canadian big-box competitor to Bath Depot's bathroom/kitchen assortment, though much broader in scope.
• Home Hardware: Canadian dealer-owned home improvement retailer with stores across the country carrying bathroom and kitchen fixtures. Comparable to Bath Depot as a Canadian retailer serving both DIY consumers and trade professionals.
• Ferguson Enterprises: Large North American distributor of plumbing, HVAC, and bath/kitchen products serving pros and consumers. Comparable to Bath Depot's plumbing/heating categories and BD PRO professional program, though at far greater scale.
• Lowe's Canada (Reno-Depot): Operates Lowe's and Reno-Depot banners in Canada, selling a broad range of bath, kitchen, and renovation products. Comparable as a Canadian competitor to Bath Depot's category coverage, with deeper contractor programs.
• IKEA Canada: Global home furnishing retailer with a strong kitchen and bathroom presence in Canada. Comparable to Bath Depot's kitchen cabinet, vanity, and sink categories, though its assortment skews toward self-assembled, design-led offerings.

Direct peers

• Wayfair Canada: Online home goods retailer carrying vanities, bathtubs, faucets, and bathroom furniture. Directly comparable to Bath Depot's e-commerce-led assortment of bath and kitchen fixtures serving DIY Canadian consumers.
• Build.com (Ferguson): Online specialty retailer for kitchen, bath, and lighting fixtures, now part of Ferguson. Comparable to Bath Depot's category focus and e-commerce motion serving both consumers and trade professionals.

Others

• Kohler Co. Major manufacturer of kitchen and bath fixtures (faucets, tubs, toilets, vanities) sold through retail partners including Bath Depot. Comparable as a competing brand whose products Bath Depot carries, and a benchmark for own-brand potential.
• Moen (Fortune Brands): Leading North American faucet and shower brand with strong pro-channel presence. Comparable as a supplier/competitor in Bath Depot's core faucet and shower categories, and a benchmark for trade program design.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BathDepot
• LinkedInca.linkedin.com/company/baindepot-bathdepot
• Instagraminstagram.com/bathdepot
• Pinterestpinterest.ca/bathdepotca

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bath Depot