Zupp

Name

Zupp

Legal name

Zupp Experiences, Inc.

Website

https://zupp.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Zupp is a mobile marketplace connecting college students with local restaurants and bars via a $6.99/month iOS subscription for exclusive deals, supported by a free partner dashboard for 200+ restaurant partners across four major US college markets.

Ownership category

akta.pro rank

Product category

College Student Deal Platform

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Campus Convenience Stores & Markets (C-Store) (EDALADAD)

Keywords

• College student deals
• Restaurant marketing platform
• Mobile membership app
• Student discount platform
• Loyalty rewards platform

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Student Membership Subscription: Students pay a monthly subscription fee of $6.99/month to access exclusive restaurant promos and deals on the Zupp app. This is the primary revenue stream, which allows the company to keep the platform free for restaurant partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Zupp operates a mobile (iOS) subscription platform that gives college students exclusive access to restaurant and bar promos near campus for a $6.99/month membership fee. Restaurants and bars in college towns join the platform free of charge and use a partner dashboard to publish exclusive deals, track redemptions, and run featured events. The platform monetizes entirely through student subscriptions, using that revenue to subsidize free access for restaurant partners.

Product overview

Zupp is a mobile app-based platform that operates a two-sided marketplace connecting college students with local restaurants and bars in college towns. The core product is the Zupp College Life mobile app (iOS), where students join a $6.99/month Zupp Membership to access exclusive promos and deals at participating restaurants. Supporting the student-facing app is the Zupp Restaurant Partner Platform, which enables restaurants to create exclusive offers, track redemptions, and access their own Marketing Dashboard to monitor customer visits and sales metrics. The platform's value proposition centers on driving new customer acquisition and repeat visits for restaurant partners while providing cost-saving dining opportunities for college students.

Differentiator

Problem solved

Functional benefit

Products and services

• Zupp - College Life Mobile App
• Zupp Restaurant Partner Platform (with Marketing Dashboard)

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• UNiDAYS: UNiDAYS offers verified student discounts across thousands of brands globally. It is comparable to Zupp as a student-targeted deals platform, but operates as a broader national/international brand-discount network rather than a localized restaurant-subscription marketplace.
• Student Beans: Student Beans is a student verification and discount platform that connects college students with exclusive offers from brands. Like Zupp, it monetizes student status with deal access; however, Student Beans is brand-focused across categories rather than concentrated on local restaurant promos via subscription.
• Restaurant.com: Restaurant.com sells discounted restaurant gift certificates directly to consumers. It overlaps with Zupp in the restaurant-deal category and the SMB-restaurant acquisition model, but is a national gift-card marketplace rather than a localized student subscription app.

Broad incumbents

• Goldstar: Goldstar offers discounted local experiences (events, dining, attractions) to consumers. Like Zupp, it connects local merchants with deal-seeking customers, but it is a broader experiences marketplace rather than a college-student-only subscription.
• Groupon: Groupon is a large, established local deals marketplace offering discounted experiences and restaurant offers to consumers. It overlaps with Zupp's restaurant-deal category but serves a general (non-student-specific) audience and operates across many verticals, not a curated college subscription.
• Chegg: Chegg is a publicly traded student services platform with subscription products for college students. It is comparable to Zupp as a subscription-based student-services business targeting the college demographic, but operates in textbooks and study tools rather than local restaurant promos.
• DoorDash: DoorDash is a national restaurant delivery and discovery platform that connects diners with local restaurants and increasingly offers promos and loyalty features. It competes with Zupp for restaurant marketing dollars and student dining share of wallet, but at vastly larger scale and as a delivery-led platform.
• RetailMeNot: RetailMeNot aggregates digital coupons, promo codes, and cash-back offers across many retail and restaurant merchants. It shares the deal-discovery use case with Zupp but is a broad, web-based coupon destination rather than a localized, mobile-first, subscription college marketplace.

Emerging players

• Slice: Slice is a restaurant technology and marketing platform that helps independent pizzerias and restaurants with online ordering and customer acquisition. It is comparable to Zupp as a restaurant-marketing partner for SMBs, though focused on a different restaurant vertical (pizza) and broader tooling.

Regional players

• Yik Yak: Yik Yak is a college-student social app with localized feeds by campus. It shares Zupp's college-student mobile app audience and campus-by-campus engagement model, though its core product is anonymous social feeds rather than restaurant deals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/zuppapp
• Facebookfacebook.com/zuppapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zupp