New England Revolution

Name

New England Revolution

Legal name

New England Revolution

Website

https://revolutionsoccer.net

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Professional Soccer Franchise

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Team Sports Clubs (Football/Soccer, Basketball, Baseball, Hockey, Rugby, Cricket, etc.) (MPAKABAA)

Keywords

• Professional soccer franchise
• Matchday ticketing
• Youth soccer academy
• Corporate hospitality suites
• Team merchandise retail

Headquarters

HQ city

Boxborough

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Matchday Revenue: Revenue generated from ticket sales including single-game tickets, season memberships, premium seating, group tickets, and hospitality packages at Gillette Stadium.
2. Sponsorships: Corporate sponsorship deals with partners including Michelob Ultra, adidas, Gillette, Mass General Brigham, Santander, and Continental Tire, appearing on the website footer and marketing materials.
3. Merchandise and Retail: The team operates an online shop (MLS Store) selling official New England Revolution merchandise including apparel, accessories, and collectibles.
4. Player Transfers and Trades: MLS roster transactions including player trades and international roster slot exchanges, such as the transaction with Inter Miami CF involving General Allocation Money.
5. Media and Broadcasting Rights: Revenue from MLS league media rights agreements and broadcasting partnerships for match coverage.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The New England Revolution operates a professional Major League Soccer franchise, fielding a first team that competes in the MLS regular season and Audi MLS Cup Playoffs at Gillette Stadium in Foxborough, Massachusetts. The club operates an integrated player development pathway (Revolution Academy and Revolution II in MLS NEXT Pro) and monetizes matchday ticketing, season memberships, group hospitality, sponsorship activations, broadcast rights, official merchandise, and player transfers.

Product overview

New England Revolution is a Major League Soccer club offering a multi-tiered portfolio of soccer products and services centered on its professional first team. The club's product ecosystem includes: (1) the MLS first team competing at Gillette Stadium; (2) Revolution II, the reserve team in MLS NEXT Pro playing at Bryant University's Beirne Stadium, providing a development bridge from the Academy to the first team; (3) the Revolution Academy operating under MLS NEXT for youth players ages U-13 through U-19; (4) a mobile application for iOS and Android delivering match content, news, and club information; and (5) ticketing products including season memberships, single-game tickets, and group packages sold through Ticketmaster. The club's $35-million Revolution Training Center in Foxborough serves as the operational hub for all teams. Revenue streams are derived from match attendance, media/broadcasting rights (MLS and OneFootball streaming for Revolution II), sponsorship and advertising, and merchandise sales through the MLS Store. The club is owned by the Kraft Group and has made five MLS Cup final appearances, winning the Supporters' Shield in 2021, the U.S. Open Cup in 2007, and the North American SuperLiga in 2008.

Differentiator

Problem solved

Functional benefit

Brands

• Revolution II: The club's MLS NEXT Pro reserve team that serves as a developmental platform for players transitioning from the Academy to the first team.
• Revolution Academy

Products and services

• New England Revolution First Team Professional first team competing in Major League Soccer, playing home matches at Gillette Stadium in Foxborough, Massachusetts, and participating in the MLS regular season, Supporters' Shield competition, and Audi MLS Cup Playoffs.
• Revolution II Reserve team in MLS NEXT Pro serving as the development bridge from the Revolution Academy to the first team. Plays home matches at Bryant University's Beirne Stadium in Smithfield, Rhode Island, under head coach Pablo Moreira.
• Revolution Academy Youth development academy operating under the MLS NEXT platform, fielding teams from U-13 through U-19, competing in MLS NEXT Cup tournaments, and providing a development pathway for elite young soccer players. Back-to-back MLS NEXT Cup national champions in 2022-2023.
• Revolution Mobile App Club mobile application for iOS and Android providing match content, news, video highlights, statistics, standings, push notifications, and mobile ticketing for New England Revolution fans. Developed by Kraft Sports & Entertainment.
• Season Memberships Season-long product providing fans guaranteed access to all MLS regular-season home matches at Gillette Stadium, with priority access to playoff tickets, exclusive member events, and discounts at the team store and concessions.
• Single-Game Tickets Individual match tickets for MLS regular-season home games at Gillette Stadium, available through Ticketmaster in general seating and premium categories including luxury suites, Cross Insurance Club, and field-level seats.
• Group Tickets and Hospitality Group ticket packages for 10 or more attendees, including youth soccer teams, schools, corporate outings, and birthday packages, plus premium hospitality in the OPTUM Lounge, Cross Insurance Club, and Pregame Hospitality spaces.

Quantifiable outcome

• Developed players transferred to European clubs: Matt Turner to Arsenal, Djordje Petrović to Chelsea, Tajon Buchanan to Club Brugge, Adam Buksa to RC Lens, Esmir Bajraktarević to PSV Eindhoven
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core, standard and minor.

• Michelob UltracoreGTM or Marketing PartnerAnheuser-Busch brand Michelob Ultra is a major sponsor of MLS and the New England Revolution, appearing prominently on the club's website as a footer partner with branding throughout the platform.
• adidascoreGTM or Marketing PartnerOfficial uniform and equipment supplier for MLS and the New England Revolution. adidas provides all official club apparel, training gear, and soccer equipment.
• GillettecoreGTM or Marketing PartnerCo-located at Gillette Stadium, Gillette provides branding and sponsorship presence at the Revolution's home venue, which is owned by The Kraft Group.
• Mass General BrighamcoreGTM or Marketing PartnerMajor healthcare system serving as a sponsor of the New England Revolution and providing medical services through Dr. Miho Tanaka as Chief Medical Officer.
• SantanderstandardGTM or Marketing PartnerInternational bank serving as a sponsor of the New England Revolution, appearing on the website footer with branding.
• Continental TirestandardGTM or Marketing PartnerTire manufacturer sponsoring the New England Revolution with prominent branding placement on the club's digital platforms.
• Inter Miami CFminorChannel Partner/ Reseller/ DistributorRoutine MLS roster management transaction in February 2026 where Inter Miami acquired an International Roster Slot from New England Revolution for $125,000 in 2026 GAM and $125,000 in 2027 GAM, with the slot returning at the Secondary Transfer Window opening.
• Revolution IIcoreStrategic or Co-development PartnerThe club's MLS NEXT Pro developmental team providing a professional pathway from Academy to the first team. 15 players have ascended from Revolution II to the first team since its launch in 2020.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/nerevolution
• YouTubeyoutube.com/channel/UCn1LnRzToob6tRp8V_ijeBQ
• Facebookfacebook.com/nerevolution
• Instagraminstagram.com/nerevolution
• TikToktiktok.com/@nerevolution

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New England Revolution