Audibel

Hearing Aids and Hearing Healthcareaudibel.com

Company typePrivate
Founded1967
HeadquartersEden Prairie, United States
Headcount1,001–5,000
GTM typeB2C
OfferingHardware or Manufacturing

Audibel firmographics

Firmographics

Name: Audibel
Legal name: Audibel
Website: https://audibel.com
Company type: Private
Founded year: 1967
Operating status: Operating
Headcount range: 1,001–5,000 employees
Ownership category
akta.pro rank

Audibel industry classification

Industry

Product category: Hearing Aids and Hearing Healthcare
NAICS: Surgical and Medical Instrument Manufacturing (339112), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Electronic and Precision Equipment Repair and Maintenance (8112)
SIC: Surgical & Medical Instruments & Apparatus (3841), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Services-Offices & Clinics Of Doctors Of Medicine (8011)
akta.pro primary industry: Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)
akta.pro secondary industries: Hearing Enhancement / Assistive Listening Audio Devices (CRACANAL), Audiology & Hearing Diagnostic Centers (HLAFAKAH), Assistive Hearing & Communication Access (Captioning, Hearing Support, Transcription) (EDAFAKAC)

Keywords

Hearing aids
Hearing healthcare
Hearing protection
Custom earmolds
Hearing aid accessories

Where Audibel is headquartered

Location

Headquarters

HQ city: Eden Prairie
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Audibel business model

Business model

GTM type: B2C
Offering type: Hardware or Manufacturing
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

Hearing Aids: Sale of hearing aid devices including multiple styles (ITE, ITC, CIC, IIC, Mini RIC RT, BTE, RIC) and technology tiers (Aris AI, Vitality AI, Intrigue AI, Signature Series). Devices are customized to individual ear shape, audiometric needs, and lifestyle.
Professional Hearing Services: Comprehensive hearing care including consultations, quarterly check-ups, annual exams, hearing aid repairs, and new wearer assistance. Services include ear exams, ear cleaning (cerumen removal), hearing tests, fitting, and device adjustments.
Hearing Accessories: Wireless accessories including StarLink Edge adapters, remote microphones, table microphones, TV streamers, and standard remote controls. Also includes cleaning supplies, drying products, and hearing aid maintenance supplies.
Hearing Protection Products: SoundGear Phantom (rechargeable hearing aid and protection device), SoundGear Shield, SoundGear Solid and Filtered Earplugs, SoundGear High Frequency Noise Filters, and custom earmolds for musicians, racing, and industrial use.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Audibel product offering

Product offering

Core offering

Audibel designs, manufactures, and distributes prescription and over-the-counter hearing aids across multiple AI-powered platforms (Aris AI, Vitality AI, Intrigue AI, Arc AI, and Signature Series) in various form factors (ITE, ITC, CIC, IIC, BTE, RIC, Mini RIC). The company also sells hearing protection (SoundGear line), custom musician earbuds and earplugs (Tunz Duo), wireless accessories (StarLink Edge series), maintenance supplies, and companion mobile apps. Professional hearing care services—including consultations, fittings, quarterly check-ups, annual exams, repairs, and new-wearer assistance—are delivered through a network of over 1,000 authorized clinic locations across all 50 U.S. states.

Product overview

Audibel is a hearing healthcare network offering prescription and over-the-counter hearing aids, custom ear products, hearing protection, accessories, and professional services through over 1,000 clinic locations nationwide. The core product portfolio centers on AI-powered hearing aid platforms (Aris AI, Vitality AI, Intrigue AI, Arc AI, Signature Series) available in multiple form factors (ITE, ITC, CIC, IIC, BTE, RIC) with waterproof options. Supporting products include custom musician monitors (Tunz Duo), hearing protection (SoundGear line), wireless accessories (StarLink Edge series), maintenance supplies, and mobile apps (My Audibel, Hear Share, Thrive). Professional services include consultations, quarterly checks, annual exams, repairs, and new wearer assistance. The company operates as a premier network of Starkey Hearing Technologies.

Differentiator

Problem solved

Functional benefit

Brands

Aris AI: Most advanced hearing technology featuring AI capabilities for clarity, confidence, and connectivity.
Signature Series
Vitality AI
Intrigue AI
The Audibel Network
Starkey Cares

Products and services

Aris AI Hearing Aids Flagship AI-powered prescription hearing aid platform featuring DNN 360 deep neural network processing for advanced sound clarity, personalization, connectivity, and the highest waterproof rating (IP68).
Signature Series Hearing Aids Custom-fit hearing aids designed to hide discreetly in the ear with true-to-life sound quality, featuring IP68 waterproof rating and Pro10 HydraShield technology.
Vitality AI Hearing Aids AI-powered hearing aid offering exceptional sound quality, seamless connectivity to devices, and health benefits beyond better hearing.
Intrigue AI Hearing Aids Reliable and exceptional sounding AI hearing aids designed to help users never miss meaningful moments with advanced audio processing.
Arc AI Hearing Aids Advanced AI hearing aids with universal connectivity and comprehensive feature set including compatibility with OrCam MyEye vision aid.
Over-the-Counter (OTC) Hearing Aids Self-fit hearing devices available without a prescription for adults with mild to moderate self-perceived hearing loss, legal since the FDA ruling effective October 17, 2022.
Custom In-the-Ear (ITE) Hearing Aids Custom hearing aids built specifically to the shape of the ear and ear canal, resting entirely within the ear in various shapes and sizes.
Behind-The-Ear (BTE) Hearing Aids Traditional hearing aid style that hides behind the ear with a tube or wire going over the top into the ear canal, suitable for all degrees of hearing loss.
Tunz Duo Musician Stage Monitor Custom-molded in-ear monitors offering balanced sound and pure tones for stage performers with superior sound isolation.
SoundGear Hearing Protection Line SoundGear product line including Phantom (Bluetooth-compatible rechargeable hearing protection device), Shield (active protection with up to 26dB noise reduction), Solid and Filtered Earplugs, and High Frequency Noise Filters for occupational and recreational use.
StarLink Edge Wireless Accessories Wireless accessories including Edge LE Adapter for USB-C devices, Edge Remote Microphone, Edge Table Microphone with eight built-in microphones, and Edge TV Streamer with Auracast-ready Bluetooth LE Audio.
Hearing Consultation Service Initial appointment including ear exam, hearing test, lifestyle discussion, and treatment options review with hearing care professionals.
Quarterly Hearing Check Service Regular appointments including ear exam, ear cleaning, hearing aid deep cleaning, and hearing aid setting adjustments to maintain optimal hearing.
Annual Hearing Exam Service Comprehensive yearly hearing assessment documenting hearing changes, reviewing hearing aid functionality, and making appropriate adjustments.
Hearing Aid Repair Service In-house repair services for hearing aids including cleaning, maintenance, and component replacement, with manufacturer repairs for complex issues and loaner devices during service.
My Audibel App Mobile application for Apple and Android devices enabling hearing aid control, firmware updates, and access to AI features like Thrive Score and Fall Alert.

Quantifiable outcome

IP68 waterproof rating - highest in industry, withstands continuous immersion in water up to 3 feet
+3 more outcomes

Companies that use Audibel

Customer profile

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Audibel technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability13 records

Feature10 records

Audibel partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

Starkey Hearing Technologies Inc.flagshipStrategic or Co-development Partner · 1 January 1967Audibel operates as the premier hearing centers network of Starkey Hearing Technologies Inc. Founded by Bill Austin in 1967, the company has grown to become one of the largest hearing aid manufacturers in the world. Audibel's network of over 1,000 locations represents hearing care professionals who share Bill Austin's compassionate approach to personalized hearing care.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Audibel competitors and assessment

Company assessment

Direct peers

Starkey Hearing Technologies: Parent company of Audibel and one of the largest hearing aid manufacturers globally. Directly comparable because Audibel operates as Starkey's premier US hearing center network, selling Starkey-manufactured devices through its professional clinic channel.
Miracle-Ear: Owned by Amplifon, operates one of the largest hearing aid retail/franchise networks in North America. Directly comparable business model: manufacturer-aligned brand network dispensing hearing aids through licensed hearing care professionals in physical clinics.
Oticon (Demant): Hearing aid brand under Demant A/S, a major global hearing healthcare conglomerate. Directly comparable as a premium hearing aid manufacturer competing in the same professional dispensing channel with overlapping AI and connectivity features.
Phonak (Sonova): Premium hearing aid brand owned by Sonova, one of the largest global hearing healthcare groups. Directly comparable as a manufacturer of prescription and pediatric hearing aids sold through professional audiologist channels, with overlapping product tiers and AI features.
ReSound (GN Hearing): Hearing aid brand under GN Store Nord, competing in the same professional audiologist channel with prescription hearing aids featuring AI and Bluetooth connectivity. Directly comparable in product positioning and clinical go-to-market.
Widex (WS Audiology): Premium hearing aid brand under WS Audiology. Directly comparable as a prescription hearing aid manufacturer with strong audiologist-channel presence and overlapping technology tiers (premium AI, custom fit, rechargeable).
Beltone (GN Hearing): Hearing aid brand and retail network owned by GN Hearing. Directly comparable as a manufacturer-distributor hybrid with an authorized hearing care professional network dispensing prescription hearing aids across North America.
Signia (WS Audiology): Premium hearing aid brand formed from the merger of Sivantos and Widex under WS Audiology. Directly comparable as a manufacturer of prescription hearing aids with proprietary AI processing, sold through professional channels globally.

Emerging players

Eargo: Direct-to-consumer hearing aid company focused on virtually invisible, self-fitting hearing aids sold online. Comparable as a hearing aid device competitor targeting a younger, tech-savvy mild-to-moderate hearing loss segment that overlaps with Audibel's lower-tier product line.
Bose: Consumer audio giant that entered the hearing space with self-fitting hearing aids and Hearphone products. Comparable as a non-traditional entrant using consumer-electronics distribution and brand strength to compete for the OTC and hearables-adjacent customer base.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Audibel financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Audibel leadership team

Management profile

Number of profiles

Profiles1 record

Audibel funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Audibel M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Audibel

What does Audibel do?

Is Audibel a public or private company?

Audibel is a private company. It is classified as corporate owned and is currently operating.

When was Audibel founded?

Audibel was founded in 1967. It employs 1,001 to 5,000 people.

Where is Audibel based?

Audibel is headquartered in Eden Prairie, United States, in the North America region.

How does Audibel make money?

Four revenue lines are on record. Hearing Aids are the primary driver. The others are professional Hearing Services, hearing Accessories and hearing Protection Products.

Who are Audibel's main competitors?

Direct peers on record are Starkey Hearing Technologies, Miracle-Ear, Oticon (Demant), Phonak (Sonova), ReSound (GN Hearing), Widex (WS Audiology), Beltone (GN Hearing) and Signia (WS Audiology). Emerging players are Eargo and Bose.

Does Audibel have an API?

No public API is recorded for Audibel.

What industry is Audibel in?

Audibel's product category is Hearing Aids and Hearing Healthcare. Its primary akta.pro industry code is HLAKAMAI, Audiology & Hearing Services (ENT-Affiliated), with a secondary code of CRACANAL, Hearing Enhancement / Assistive Listening Audio Devices. Its NAICS code is 339112 and its SIC code is 3841.