What Shine Lawyers does

Shine Lawyers Pty Ltd, operating under parent entity Shine Justice Ltd (ASX: SHJ), is an Australian litigation and compensation law firm founded in 1976 in Toowoomba, Queensland by Kerry Shine. The firm has scaled to over 1,000 team members across 43 office locations spanning all Australian states and territories, with international operations in New Zealand (since 2015) and the United States (since 2023). It became one of the first law firms globally to publicly list on the Australian Securities Exchange in 2013, and was renamed from Shine Corporate to Shine Justice Ltd in 2020 to reinforce its purpose-driven identity.

The firm's core service offerings are organized into three product categories: personal injury law (motor vehicle accidents, workers' compensation, public liability, product liability, medical negligence, brain injury, toxic exposure, and abuse claims); superannuation and disability insurance claims (Total Permanent Disability, income protection, death benefits, and trauma insurance); and class actions, where the firm is currently investigating or pursuing six matters covering ADF 3M Combat Earplug, Depo-Provera, First Nations Child Removal, Johnson & Johnson Talcum Powder, Paraquat Parkinson's, and PPI Stomach Cancer & Kidney Damage. The firm operates primarily under a No Win No Fee model in which it absorbs case costs and collects fees only upon successful client outcome. The disclosed technology stack is minimal: a Case Tracker mobile application enabling Queensland clients to monitor workers' compensation, public liability and motor vehicle accident claim progress, plus a Free Claim Check online questionnaire used to qualify leads before consultation; no AI/ML, API, or broader platform infrastructure is described.

Revenue derives from outcome-based contingency fees deducted from client settlements, with disbursements for third-party costs (medical experts, barristers, court fees) sometimes advanced during proceedings. Distribution is direct to consumers through physical offices, toll-free phone lines (1800 618 851 and 13 11 99), and online booking, with no intermediary channel partners. The customer base is exclusively individual consumers and class action group members; the firm reports helping over 100,000 clients secure more than $10 billion in compensation across its history, with over $1 billion in entitlements accessed per year and 95% of matters resolved without going to court.

Name

Shine Lawyers

Legal name

Shine Lawyers Pty Ltd

Website

https://shine.com.au

Company type

Public

Founded year

1976

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Shine Lawyers is an Australian publicly-listed litigation firm specializing in personal injury, superannuation insurance claims, and class actions under a No Win No Fee model, serving individual consumers across 43 offices in Australia, New Zealand and the US.

Ownership category

akta.pro rank

Product category

Personal Injury & Compensation Law

NAICS

Offices of Lawyers (54111), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industry

Claims Advocacy & Loss Recovery Services (FSAEADAH)

Keywords

• Personal injury law
• Compensation law services
• Class action litigation
• Superannuation insurance claims
• No win no fee

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices29 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. No Win No Fee Legal Services: Legal fees deducted from settlement or compensation amount if case is successful. If case is unsuccessful, client does not pay legal fees. Fees are based on work done as outlined in costs agreement. Disbursements (third-party expenses like medical expert reports, barrister fees, court fees) may be required during the case.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Shine Lawyers is an Australian plaintiff-side litigation law firm delivering personal injury, superannuation/disability insurance, and class action legal services primarily under a No Win No Fee arrangement. The firm represents individuals who have suffered injury or illness due to negligence, helps claimants access insurance entitlements through super funds, and runs large-scale class actions against institutions and corporations. Operations span 43 offices across Australia with 1000+ team members, supported by a direct-to-consumer model with free initial consultations and online claim assessments.

Product overview

Shine Lawyers is a legal services firm offering a unified platform of compensation and litigation services primarily through its No Win No Fee model. The core offerings consist of Personal Injury Law Services (covering motor vehicle accidents, workers' compensation, public liability, product liability, medical negligence, brain injury, toxic exposure, and abuse law) and Superannuation and Disability Insurance Claims (including TPD, income protection, death benefit, and trauma insurance claims). The firm also operates a significant Class Actions practice handling major cases including ADF 3M Combat Earplug, Depo-Provera, First Nations Child Removal, Johnson & Johnson Talcum Powder, Paraquat Parkinson's, and PPI Stomach Cancer/Kidney Damage matters. Additional services include a Free Claim Check tool and a Case Tracker App for Queensland clients. The company operates from 40+ offices across Australia with over 1000 team members.

Differentiator

Problem solved

Functional benefit

Brands

• Shine a Light Foundation: Community grants foundation supporting charity partners including The Good Box, Eat Up, Indigenous Literary Foundation, Red Rose Foundation, and others.

Products and services

• Personal Injury Law Services Comprehensive legal representation for individuals who have suffered physical or psychological injury or illness because of someone else's negligence, covering motor vehicle accidents, workers' compensation, public liability, product liability, medical negligence, brain injury, toxic exposure, and abuse law cases.
• Superannuation and Disability Insurance Claims Legal services for Total Permanent Disability (TPD) claims, income protection claims, death benefit claims, and trauma insurance claims through superannuation policies, helping injured or ill individuals access insurance benefits when they cannot work.
• Class Actions Collective legal proceedings on behalf of groups of seven or more people harmed by institutions or corporations, providing a passive group member model in which Shine Lawyers carries the bulk of the litigation work on behalf of registered class members.
• ADF 3M Combat Earplug Class Action Class action investigation on behalf of Australian Defence Force personnel who suffered hearing loss or damage from defective Combat Arms Earplugs manufactured by Aearo Technologies and its parent company 3M between 2005 and 2015.
• Depo-Provera Class Action Class action investigation examining whether the Depo-Provera female contraceptive injection manufactured by Pfizer is linked to diagnoses of meningioma tumours affecting brain and spinal cord tissue.
• First Nations Child Removal Class Action Class action investigation on behalf of First Nations families subjected to alleged unlawful racial discriminatory practices by the Departments of Child Protection in South Australia and Victoria on or after 5 March 1992.
• Johnson & Johnson Talcum Powder Class Action Class action commenced in the Supreme Court of Victoria against Johnson & Johnson alleging its talcum powder products were defective and linked to ovarian cancer, fallopian tube cancer, and mesothelioma in Australian women.
• Paraquat Parkinson's Class Action Class action investigation on behalf of Australians diagnosed with Parkinson's disease or experiencing Parkinson's symptoms after exposure to the toxic herbicide Paraquat.
• PPI Stomach Cancer & Kidney Damage Class Action Class action investigation, in consultation with US firm Milberg Coleman Bryson Phillips Grossman, into proton pump inhibitor drugs (including Nexium, Losec, Somac, Pariet, and Zoton) and their alleged link to stomach cancer and kidney damage.

Quantifiable outcome

• Over $10 billion in compensation received by clients
• +5 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• Shine a Light FoundationminorOthers · 1 January 2010Charitable foundation established in 2010 celebrating ten years of community grants to charity partners including The Good Box, Eat Up, Indigenous Literary Foundation, Red Rose Foundation, The Pyjama Foundation, mindDog Australia, Dolly's Dream, SecondBite, Hear For You and Starlight Children's Foundation.
• Erin BrockovichminorStrategic or Co-development Partner · 1 January 2008Strategic alignment with Erin Brockovich beginning in 2008, associated with environmental and personal injury litigation expertise.
• Milberg Coleman Bryson Phillips GrossmancoreStrategic or Co-development PartnerUS law firm consulting with Shine Lawyers on the PPI Stomach Cancer & Kidney Damage Class Action investigation, providing additional expertise and resources for the litigation.
• Shine Justice LtdcoreOthersParent entity after company renamed from Shine Corporate to Shine Justice Ltd in 2020, reflecting commitment to justice and purpose, culture and values. The company remains publicly listed on ASX.
• Shine Lawyers US LLCminorOthersUS entity established in 2023 to litigate personal injury claims, expanding the firm's international presence.
• Shine Lawyers NZminorOthersNew Zealand operation established in 2015 through acquisition of Andrew Hooker Lawyers in Auckland.

Scale indicators11 records

Recent moves17 records

Expansion highlights6 records

Broad incumbents

• Allens: One of Australia's largest full-service commercial law firms with operations across Asia-Pacific. While not focused on PI, Allens is a significant Australian legal services incumbent whose corporate scale and brand shadow Shine in the broader market. Relevant peer for understanding competitive positioning in Australian legal services.
• Lander & Rogers: Major Australian mid-tier commercial law firm with some personal injury and insurance practice. Represents the broader Australian mid-market law firm competitive set, even though not focused on PI like Shine. Useful benchmark for talent, overhead structure, and growth profile.
• King & Wood Mallesons: Asia-Pacific's largest law firm by revenue and the product of a merger of an Australian firm (Freehills) with an Asian firm (Mallesons). Major Australian full-service law firm incumbent, representing the broader commercial legal services benchmark against which Shine competes for talent and visibility.

Emerging players

• Carina Dayoon Kim Law Group / Geragos & Geragos: Prominent US plaintiff mass tort and class action firm with significant recent activity in pharmaceutical and product liability matters. Comparable to Shine on class action origination and case mix (e.g., Pelvic mesh, opioid-related cases), though smaller in scale than Morgan & Morgan. Represents the type of US-based plaintiff firm Shine US will partner with or compete against.

Direct peers

• Maurice Blackburn Lawyers: Australia's leading employee-side PI and class action firm with strong presence across Victoria, NSW, and QLD. Directly competes with Shine on personal injury, superannuation/disability claims, and class actions including landmark product liability cases. Closely matched on client segments and case mix.
• Morgan & Morgan: The largest US plaintiff-side personal injury law firm with extensive mass tort and class action capabilities. Operates on a contingency fee basis similar to Shine's NWN model. Highly relevant as Shine expands into the US market – represents the type of scaled, marketing-intensive PI firm Shine Lawyers US will compete with directly.
• Quinn Emanuel Urquhart & Sullivan: Major US-based litigation boutique with extensive class action, mass tort, and complex plaintiff litigation capabilities. Relevant peer for Shine's class actions franchise and US litigation strategy, given the firm has handled many of the same mass tort categories (3M Combat Arms, Paraquat) that Shine is now investigating.
• Slater and Gordon: Australia's largest publicly-listed personal injury law firm and Shine's most direct competitor. Operates with similar NWN fee structure, broad PI/mass tort practice, and similar geographic footprint across Australia plus UK operations. Closely comparable on business model, GTM, and category.

Others

• Burford Capital: Largest global litigation finance company, frequently cited as the bellwether for litigation funders globally. Similar to Omni Bridgeway, often partners with plaintiff law firms on mass tort and class action funding. Represents both an adjacent model and a potential partner for Shine's class actions investigations.
• Omni Bridgeway (formerly IMF Bentham): Leading global litigation funder that frequently backs class action plaintiffs in Australian courts. Functionally an enabler/partner for Shine's class actions practice: provides funding for matters Shine would otherwise bear full risk on. Listed alongside Shine as one of the few publicly-traded Australian litigation-focused businesses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ShineLawyers
• YouTubeyoutube.com/@shinelawyers
• Facebookfacebook.com/shinelawyers
• LinkedInlinkedin.com/company/shine-lawyers-ltd
• Instagraminstagram.com/shinelawyers

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shine Lawyers